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All Episodes

All Things Book Marketing — 152 episodes

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Title
1

How Strong Are Author Brand Visuals? John DeMato Shares Why They Matter More Than Ever

2

Crafting Genuine Connections and Building Thought Leadership on LinkedIn with Owen Sammarone

3

Dressing the Part With Kate Breen: The Power of Personal Style in Thought Leadership

4

From Kitchen to Bookshelf: The Changing Recipe for Cookbook Success

5

Allyship in Action: Lee Wind on Championing Inclusivity and Community in Publishing

6

Building Influence and Community: The Future (and Power) of Author Newsletters

7

Authors: Crafting Your Media Presence, Interview Tips and Advice

8

How to Become the Media’s “Go-To” Expert

9

Navigating Bookscan: Making Your Bulk Book Sales Count and Creative Retail Sales Strategies

10

Helping Authors Create Super Fans & Drive Revenue with Sandy Smith and Ashley Zink

11

LinkedIn Strategies for Authors with Rachael Robertson and Marissa Eigenbrood

12

AI and the Art of Publishing Business Books & Building a Thought Leadership Ecosystem

13

How Authors Can Build Global Credibility With International Rights with Guest Annie Oswald

14

Nurturing Creativity and Marketing Mindsets for Authors with Guest Jen Graybeal

15

Learn How Ghostwriting and Hybrid Publishing are Transforming Thought Leadership with Guest Kevin Anderson

16

Planning Your Book's Impact from Day One: Insights with Guest Emily Crookston

17

Business Book Editor Gives Insights to Author Branding and Success with Publishers

18

Hybrid Publishing and Publishing Distribution Models With Karen McNally Upson

19

Grow Your Author Brand Post-Publication with Deb Gabor

20

Post-Publication Book Marketing with Emma Boyer

21

Webinar: Get on the Same Page with Literary Agents—How to Query and Grow a Relationship with Leading Author Advocates

22

How to Connect with Literary Agents with Lucinda Halpern

23

An Audiobook FAQ with David Wolf

24

Behind-the-Scenes of Producing a Podcast with Traci DeForge

25

Recap the 2024 U.S. Book Show with Smith Publicity

26

Integrating Business and Author Brands with Jack Murtha

27

The Resurgence of Indie Bookstores with Bookshop.org's Steph Opitz

28

Discussing the Indie Author Landscape with Amy Edelman

29

Introduction to Professional Speaking with Josh White

30

Give an Expert Podcast Interview with Tom Schwab

31

Take Your Thought Leadership to the Next Level with Peter Winick

32

Expert Commentary as a Thought Leader: Open Book with Chris Baker

33

Become an Amazon Bestseller with Chelsea Richards

34

Becoming a Bestseller with Author Selena Rezvani

35

Advice for Young Publishing Professionals with Shannon Donaghy

36

BIG Book Goals for 2024 with Aryn Van Dyke

37

Visual Branding with Carol Van Den Hende

38

Why NOW is a great time to be an author with Dawn Montefusco

39

Email Marketing with Matt Treacey

40

Content Marketing to Sell Books with Melanie Herschorn

41

Author Newsletters: Open Book with Joelle Speranza

42

Online Reputation and Wikipedia for Authors with Josh Greene

43

In-House Publishing VS. Agency Model: Open Book with Nickcole Watkins

44

Hybrid Publishing 101 with Anne MacDonald

45

Tell a Story with Marketing, Branding, and PR with Maria Rosati

46

The USA Today Bestseller List is Back! With The Novel Neighbor's Holland Saltsman

47

What a Publishing Attorney Wants You to Know with Joseph Perry

48

Prepare to Launch: Set Yourself Up for a Successful Book Launch with David Wogahn

49

Business Books as Business Cards: Open Book with Senior Publicity Manager Erin MacDonald-Birnbaum

50

Diversity in Storytelling and Publishing with Reenita M. Hora

51

Media Interview Training: Open Book with VP of Publicity Janet Shapiro

52

Storytelling in Business Writing with Tarryn Reeves

53

Rolling with Broadcast Publicity: Open Book with Publicity Manager Courtney Link

54

How to Sell Your Books Using TikTok with Miral Sattar

55

The Fiction Landscape: Open Book with Kellie Rendina and Andrea Kiliany Thatcher

56

How to Build Your Brand Into Your Book with emPower PR Group's Stephanie Feger

57

How to Optimize Your Time as a Publicist: Open Book with Publicist Lydia Rasmussen

58

The Four Types of Book Reviews with IBPA's Christopher Locke

59

What Leadership Means to Smith: Open Book with Smith Publicity President Marissa Eigenbrood

60

Adopting a Fiction Marketing Mindset with Jody J. Sperling

61

Being on the Same Page with your Publicist: Open Book with Publicist Sophia Moriarty

62

Turning Your Book Into a Course with Parchelle Tashi

63

Appealing to the Media: Open Book with Publicist Jessica Sager

64

Dive Into Your Reader Niche with Book Marketing Coach Colleen Riordan

65

Open Book with Business Development Leaders Corinne Moulder and Kellie Rendina

66

Find the 'Write' Words to Begin with Book Coach Kelly Irving

67

Smith Publicity's 25 Year Anniversary Episode with CEO Dan Smith

68

Publicity Trends with Dan Smith and Marika Flatt of PR by the Book

69

Fiction Publicity Campaigns: Open Book with Publicity Manager Andrea Kiliany Thatcher

70

Digital Strategy and Optimization with Pubvendo's Josh Schwartz

71

Partnering with Smith Publicity: Open Book with Business Development Coordinator Samantha Ricchiuti

72

How to Leverage Reach to Create the Biggest Possible Audience with Becky Robinson

73

Social Media Trends for Authors with Chelsea Marrs

74

Write a Must-Read: Tips for Crafting a Transformational Book with Editor & Author AJ Harper

75

Author Websites—What You Need & What You Don’t with Dan Berkowitz

76

How and When to Use eBook Promos with Emma Boyer

77

All About Audiobooks with Tina Dietz, CEO of Twin Flames Studios

78

Author Coach Christine Kloser - Transforming Writers with Ideas to Successfully Published Authors

79

Authors: It's Time to Create and Promote Your Own Podcast! Expert Traci DeForge Explains How to Do It

80

Public Speaking: Expert Michael Port Discusses How Authors Can Become In-Demand Speakers

81

What's it Like to Work With a Writing and Publishing Mentor? With Tiffany Hawk

82

Data-informed Technical and Creative Book Promotion With Pete McCarthy

83

New Podcast Episode: Authors - Convey Your Message Like a Pro to Media and Audiences - Communications Expert Beth Levine

84

Write and Use Your Book as a Powerful Business Marketing Tool, With Josh Steimle

85

Publishing with hybrid publishers with Jenn T. Grace

86

Non-Profit Publisher Discusses Amplifying Marginalized Voices

87

Authors Becoming Thought Leaders - With Peter Winick

88

Marketing, Speaking and Cultivating Your Tribe!

89

Celebrating National Library Week with Library Expert Shazia Zaman

90

A Conversation with Brian Jud about Special and Bulk Book Sales & Marketing

91

Author Explains How She Took Control of Her Marketing and How it Paid Off

92

Book Launches in the Virtual World and eBook Promos: With Corrin Foster of Greenleaf Book Group

93

How to Work with a Book Distributor - With Bailey Davis of Ingram Content Group

94

The Importance of Your Community: What Authors Need to Know

95

Your Author Brand: How to Develop It & Why It's Crucial

96

Morgan James & How They are Changing Publishing - Part 1

97

Morgan James & How They Are Changing Publishing - Part 2

98

COVID-19 Lessons and the Future of Publishing

99

New and Emerging Alternative Publishing Routes

100

How Authors Can Effectively Use Social Media

101

Working with Podcasts to Promote Your Book

102

A Conversation About How Authors Can Pivot and the "New New Normal"

103

The New Normal of Covid-19 - How Authors Can Engage Their Audiences

104

Working with a Media Trainer

105

Insights Into Working with a Literary Agent

106

Discussion of Publishing Options for Authors - With Sarah Miniaci

107

A Conversation on Foreign Rights

108

Author Maureen Joyce Connolly Discusses Fiction Marketing, Personal Branding and Working With a Publicist

109

Book Promotion - 1999 vs. 2019 with Mike Onorato and Dan Smith

110

Book Publicists - What Do They Really Do? Michela DellaMonica Explains!

111

Business Book Marketing - With Publicist Kristi Hughes

112

Book Marketing Tips for Self-help and Wellness Authors with Top publicist Janet Shapiro

113

Book Taglines to Publishing Contracts: Great Advice for Authors With Marissa Frosch of Amphibian Press

114

Book Marketing Essentials: How Authors Can Maximize Media Coverage - With Sandy Smith

115

Frankfurt Book Fair Recap With Corine Moulder and Sarah Miniaci

116

Help for Stressed-Out Authors: How to De-Stress, Re-Energize, and Re-Balance Your Life - Dr. Alan Zimmerman

117

Build Your Author Platform!! Jayme Johnson from Worthy Marketing Group

118

BookExpo's future and Benefits of IBPA for authors [Guest: IBPA CEO Angela Bole]

119

Educated Authors = Success! Publishing Facts You Should Know [Guest: Tammara Kennelly, President of Friesen Press]

120

Book marketing plan tips for authors [Guest: Noelle Stary from 20Lemons]

121

Interested in Doing TEDx Talks? Everything Authors Need to Know

122

How to build your author brand [Guest: Bernie Schroeder, author: Brands and Bullsh*t]

123

What to expect from a publisher's in-house publicity team [Guest: Mike Onorato, Exec. Director of Publicity]

124

Book Cover Design - Why is it important and how much should you pay? [Guest TheBookDesigner.com's Joel Friedlander]

125

What’s an author coach and when do you need one? [Guest: Sara Connell]

126

Query letters that gets agents' attention with Reedsy Founder Ricardo Fayet

127

Getting the Most Out of Literary Conferences with Hippocamp’s Donna Talarico

128

Twitter for Authors! Everything You Need to Know With Jesper Schmidt

129

Self Publishing Best Practices with Author Jim Breslin

130

Pop up bookstores and much more with expert Angela Marie Spring

131

So you want to self publish... with Girl Friday Productions

132

Sandy Smith - when to start thinking about publicity for your book, and what to do with it when you get it!

133

Dan Smith - Inside the Mind of an Unusual Book Marketing Pioneer

134

All Things Book Editing with JoEllen Taylor of FirstEditing.com

135

NETGALLEY! Everything Authors Should Know About This Powerful Book Marketing Tool

136

First-Ever Real-Time Assessment - by the Client - of a Book Publicity Campaign in Progress

137

IngramSpark Director Robin Cutler and What Every Author Should Know About Self-Publishing

138

BookExpo 2017 - Event Director Brien McDonald Discusses This Year's Show

139

Literary Agent Eric Smith Discusses the Many Hats Authors Must Wear

140

Book Events That Sell Books & Raise Author Profiles- with Expert Perry Hooks!

141

Talking Indie Bookstore Day (4/29) and Author Marketing with Sarah Sawyers-Lovett

142

Bonus Part 2 Roundtable "After the Show" Discussion with Bookstagram Influencer Jenn Egan

143

Three Smith Publicity Publicists Talk Shop & How They Do What They Do!

144

Former Wiley & Simon & Schuster Sales Executive Dean Karrel

145

Interview with Bookstagram Influencer Jenn Egan

146

Social Media Book Marketing Essentials for Authors - Michela DellaMonica

147

How to Select the Right Book Publicist or Book Marketing Agency

148

Book Marketing Support - Traditional Publishers Compared to Book Publicity Agencies

149

Interview with Steven Spatz, President of Bookbaby

150

Greenleaf Book Group Distribution Expert Steve Elizalde

151

Sarah Miniaci -- Fiction Publicity

152

Amazing Book Self Promotion Insights with Jane Morris, author of "Teacher Misery"