Boost Your Boutique with Emily Benson cover art

All Episodes

Boost Your Boutique with Emily Benson — 288 episodes

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Title
1

The Whole Truth About My ADHD Diagnosis

2

Is 2026 Weird? What are other boutique owners doing?

3

How to Start a Boutique in 2026 | Online vs Brick & Mortar

4

Boutique Owner FAQ 2026: Top Boutique Owner Questions Answered

5

Boutiqueland Digest: Boutique Update Fall 2025

6

Which POS System For Boutiques is Best in 2025? Shopify vs. Square vs. CommentSold

7

How to Choose a Name For Your Boutique Business, Retail Store, or E-Commerce Site

8

Summer To Fall Boutique Strategy: How to Plan Promotions & Time Your Fall Launch

9

What Inventory to Buy For Your Boutique This Fall | Summer To Fall Profit Plan Part 2

10

How To Boost Boutique Summer Sales (Should You Run a Semi-Annual Sale?!)

11

Boutique Pricing: A Deep Dive on How To Price Clothing in Your Boutique (Step-By-Step Guide + Profit Formula)

12

Smart Inventory Management for Boutique Success: Boost Sales and Maximize Cash Flow

13

Boutique Owner Real Talk: Summer Chaos, Fall Forecast & Why Women Deserve More

14

Plan Your Boutique Inventory: How to Plan Your Product Assortment and Price for Profit

15

How to Start a Clothing Brand and Manufacture Your Own Clothes (Step-By-Step)

16

Building a Plus Size Clothing Boutique: How Sante Grace Is Changing the Face of Plus Size Fashion

17

What to Post on Social Media for Your Boutique | Social Media Marketing for Boutiques

18

Boutique Owner Success Story: From Underpaid and Overworked to Aligned and Profitable with Sydnie Rushing

19

How Tariffs Could Impact Your Boutique Business 2025 (+ Smart Inventory Tips for Small Business)

20

How Much Inventory Do You Need To Start A Boutique? What To Buy For Your First Boutique Order

21

My Print on Demand Strategy That Makes $5K Every Month

22

Brick and Mortar Advice for 2025

23

My Advice for Boutique Owners 2025

24

Spring Boutique Must-Haves and Must-Do’s | Spring Ahead Series for Boutique Owners Part 4

25

Spring Boutique Mindset Shifts For Boutique Success | Spring Ahead Series for Boutique Owners Part 3

26

Spring Visuals to Boost Boutique Sales | Spring Ahead Series for Boutique Owners Part 2

27

Spring Boutique Strategies for Business Success Q1 | Spring Ahead Series for Boutique Owners Part 1

28

How to Start A Boutique in 2025 | Step-by-Step Guide for New Boutique Owners

29

$10 Million Online Boutique Client Scaling Story

30

Slow Sales? 6 Mistakes Boutique Owners Make

31

The #1 Mistake New Boutique Owners Make (And How To Avoid It!)

32

Future-Proof Your Boutique: Tariffs, Trends, and Planning for 2025

33

From Zero to $300K: How Juana Built a Six-Figure Boutique Business in Under 2 Years

34

[EXCLUSIVE] Underpaid Training for Boutique Owners

35

Boutiques are closing | AHHH! Are you freaking out? BONUS

36

STOP dreading January! Boutique Money Advice to Prepare for a Profitable Q1

37

How do I get rid of old inventory in my boutique? | Dead stock, old stock, too much inventory

38

Here's how I would plan the next 12 Months to Make More Money in my Boutique [BOUTIQUE CALENDAR]

39

Black Friday Boutique Success Plan (Inner Circle Training Sneak Peek)

40

Marketing Your Boutique Around Your Time of the Month with Deb Laflamme

41

Why Your Kids Boutique Will Fail UNLESS You Do THIS | How To Start A Successful Kids Boutique

42

Boutique Owner Horror Stories | Shopify problems, truck crashes, payout holds

43

The Real Reason Sales Are Slow In Your Boutique | How To Save Your Boutique Business

44

How to Shop at Market for Your Boutique, Without Overwhelm

45

3 Habits of Successful Boutique Owners | Key Tips For Boutique Success

46

How Much Inventory Should I Buy For My Boutique? + My Secret To Never Overbuying

47

How The Luxury Resale Boutique Business Market Has Evolved with Megan Druckman of Lola Saratoga

48

What Type of Boutique Owner Are You? How To Grow Your Business Based on Where You Are RIGHT NOW

49

How To Start A Children’s Clothing Boutique Business: 3 Simple Steps

50

How To Pay Off Debt And Build A Debt-Free Boutique Business

51

Why Profit First DOESN’T WORK For Boutique Businesses

52

How to Prepare for Black Friday as a Retail Business Owner NOW: Half Way To Black Friday!

53

3 Secret Ways To Find Profitable Products In 2024

54

Your Boutique Can Be Profitable: Sharing Profit Power Tools

55

Chic Chronicles: Navigating 20+ Years of Fashion and Friendship with Noelle Auberger

56

My Advice for Boutique Owners in 2024

57

Manufacturing Clothing & Accessories for Influencers with Jackie Hutson and Camille Worstell of Atrium Apparel Company

58

Curves in Commerce: The Business of Plus Size Retail with Ashley Full, Founder of Amour 781

59

Creating a Legacy Retail Boutique Business with Darlene Mitchell

60

From Homeless to $1M Wholesale Company: Molly Trumpler's Story

61

Email Segmenting for Boutique Growth

62

February Boutiqueland Updates & MAGIC Recap

63

How to Start a Boutique with No Money

64

Boutique Retail Ins and Outs for 2024

65

Booking Events for Your Boutique (Mobile + Brick and Mortar + Pop Ups)

66

800: FAQ's About Mobile Retail

67

735: Stop with the January Negative Boutique Talk

68

734: January Boutique Updates

69

733: Scaling Your Boutique Business

70

732: Retailer: Make January 2024 Great Now

71

731: Retail End of the Year Important To Dos

72

730: Boutique Insights- Thriving in Turbulent Times

73

729: Inside Boutique Bootcamp: A Preview of Our Most Recent Coaching Call

74

728: Boutique Strategy: Short-Term Fixes and Long-Term Vision

75

727: Changes in Boutiqueland/Thoughts on 2024

76

726: Let's Talk About Debt, Baby

77

725: FAQ's About Starting a Boutique

78

Fall in Boutiqueland Updates |BONUS|

79

724: Would I Make a Good Boutique Owner Based On What I Do Now?

80

723: What Makes an Online Boutique Successful NOW?

81

722: How Much Does it Cost to Start a Mobile Boutique? and How Much Can I Make?

82

721: Challenges New Boutique Owners Face

83

720: Expanding Your Boutique's Initial Assortment

84

719: Moving from Online to Brick and Mortar Boutique

85

718: How to Shop at a Market or Show

86

717: Make 20% More in 30 Days

87

716: Shattering Income Norms: When Women Boutique Owners Make More Than Their Husbands

88

715: Boutiques’ Pivotal Next Six Months

89

714: Motherhood and Margins: Having a Baby While Running a Business

90

713: Launching a Boutique Now- What I Would Do Differently

91

712: Online Clothing Boutiques- What You Should Know Before Starting

92

BONUS Mid-June Boutiqueland Updates

93

711: How to Start a Children's Boutique

94

710: The #1 Most Important Thing in Your Boutique Business

95

709: Boutique Pop Ups: Should You Put Your Product in Someone Else's Space

96

708: State of the Boutique Industry

97

707: Do Facebook Ads Work For Boutiques?

98

706: What’s Holding You Back?

99

705: When It Feels Like Everything is Falling Apart

100

704: Mistakes Boutique Owners Make

101

703: The Power of the Perfect Product Mix

102

702: Burnout In Boutique Owners

103

701: Throw Out The Rules To Scale Your Boutique

104

700: What's Up In Boutiqueland?

105

The Last Episode Of 2022

106

624: Why are Boutiques So Profitable (A Quickie!)

107

623: Mobile Boutique 101

108

622: So you want to start a boutique...

109

621: Growing Your Boutique Business

110

620: What I Think About Dropshipping

111

619: Keys To Starting Your Boutique

112

618: 3 D's- Discipline, Dedication, & Discernment

113

616: Why You Should Shop at Market

114

615: You're Buying Too Much Inventory

115

614: What To Do With Your Business When There's A Lot Going On

116

613: Finding Happiness in Boutiqueland with Ariane Braverman

117

612: Encore Episode 319- Three Concepts that are Taking You OUT

118

610- Stop Doing These Things!

119

608: You Don't Need to Be For Everybody with Anna Reid

120

606: Fear of Failure

121

604: Why You Should Attend Events

122

603: Encore Episode 005 Quick Start Guide to Opening a Boutique

123

602: Make Your Website More 'Shoppable'

124

601: How to Do A Pop Up

125

526: How to Start a Clothing Line

126

525: Is the Boutique Industry Over Saturated?

127

524: You are NOT a Hot Mess

128

523: Building Your Personal Brand with Jenny Livits

129

522: #LuLaRich: The Impact on Boutiques

130

521: #LuLaRich: What LuLaRoe Did Wrong

131

520: #LuLaRich: What LuLaRich Did Right

132

519: Rich Hit - How to Have a Successful Boutique

133

518: Website Mistakes & How to Fix Them with Andrea Kenney

134

517: Rich Hit- So You're Struggling

135

516: MAGIC Talk- Building a Profitable Product Assortment

136

515: Why 10,000 Retail Stores are Closing

137

514: On Track for a Million Dollar Year with Cupcake Couture

138

513: Starting Your Brick & Mortar Boutique

139

512: Learning How to Be a Better Sleeper with Mollie McGlocklin

140

511: Replay: Facebook Live Q&A

141

510: What Making $15K/month Looks Like

142

509: Mastering Your Mindset & Growing Your Boutique with Laura Schaeffer

143

508: Why You Need to Know Your Ideal Customer

144

507: How to Handle Burnout

145

506: Rich Hit- Why Margins Matter!

146

505: A Lifetime of Boutique Experience with Leaf Shea

147

504: RICH HIT: Inventory Changes You Need to Make

148

503: Riding the Wave of Entrepreneurship with Shari Aussant

149

502: Rich Hit- How to Grow Your Boutique's Audience

150

501: Building An Inclusive Boutique Business with Taby Davila

151

500: Finding Your Voice In Retail With Kimberly Lee Minor

152

437: Wrapping Up 2020

153

436: End the Year Strong Series - Part 2 of 2

154

435: End the Year Strong Series - Part 1 of 2

155

434: Take The Pressure Off This Holiday Week!

156

433: Another Perspective on Boutiqueland with Andrea Kenney

157

432: Productivity Over Panic

158

431: From Corporate Retail to Boutique CEO with Ariane Braverman

159

430: What To Do During Difficult Times

160

429: From Direct Sales to Successful Boutique with Kelli Ackerland

161

428: Holiday Decor & More with Jessica Hapney

162

427: The Importance of Having an Online Presence with Stacy Tuschl

163

426: Fall Pep Talk with Emily

164

425: 2X Your Boutique Sales in Less Than A Year With Alyssa Wagner

165

424: Holiday Prep For Your Boutique

166

423: You Are The Guru with Gabby Bernstein

167

422: Creating a Dream Boutique with Brittany Petrik

168

421: What Does It Mean To Have A $1 Million A Year Boutique

169

420: Common Complaints from Boutique Owners

170

419: Inventory Management: How to Avoid Common Mistakes

171

418: MAGIC is Cancelled - Now What? with Kelly Helfman

172

417: How to Get Yourself Out of a Rut

173

416: How to Guarantee Inventory with OFFPRICE with Tricia Barglof

174

415: How to Run Sales in Your Boutique

175

414: Why Add Footwear to Your Boutique with Belinda Pina

176

Your Reopening Mindset

177

413: The Husband Episode

178

105: Start Series: How to Grow Your Social Media

179

104: Start Series: How to Get Your First Sale in Your Online Boutique

180

103: Start Series: How to Start An Online Boutique

181

102: Start Series: How to Price Wholesale Inventory

182

101: Start Series: How to Choose What Type of Boutique to Open

183

412: How Online Businesses are Doing 5-Figures a Month Right Now with Christine McAlister

184

411: What it's like to Own a Handmade Gift Store with Andrea Rahal

185

410: Facebook Posts vs. Facebook Ads

186

409: Stop Struggling with Branding Your Boutique with Kinzie Madsen

187

408: When to Pivot Your Boutique Business with Jill Tanner

188

407: A Conversation About Life & Business RIGHT NOW with Tracy Litt

189

406: Creating Personal Safety With Dr. Alexis Rose

190

405: Using Your Strengths to Build your Business AND Enhance your Life with Joan Hobbs

191

404: Decorating Tips for Your Boutique with Jessica Hapney

192

Secret Episode: WHY Your New Boutique Isn't Working

193

403: Boutique Industry Trends To Worry About

194

402: Why Buying From a Community Based Marketplace is Best with Cheryl Tan

195

401: What's Really Going on in Boutiqueland with Allen Williams

196

400: Setting Yourself Up for Success in 2020

197

337: Wrapping Up 2019: Taking Inventory & Practicing Gratitude

198

336: New Years Goal Setting and the Frequency of Money with Cameo Gore

199

BONUS: Dealing With Your Black Friday Holiday Anxiety

200

335: Become Aware of Your Self Judgement with Tracy Litt

201

334: How to Restart Your Business in a New Location with Dana Shammaa

202

333: Marketing & Promotion for the Holiday Season

203

332: Using Instagram as a Platform for your Business with Andee Love

204

331: Common Website Mistakes (And How to Fix Them!)

205

330: Opening a Boutique in a Developing Area with Elissa Paquette

206

329: How To Use Social Media For Your Boutique

207

328: Business Growth with Facebook Live with Carla Brockway

208

327: Why Mindset Matters with Tracy Litt

209

326: How I Started The Fashion Truck

210

325: Influencer Marketing and Why It's Important with Jibran Malek

211

324: How to Transition from Behind the Chair to a Boutique Full-Time With Stacey McFarland

212

323: Disney, Money And Shifting Your Mindset NOW!

213

322: Stop Doing ALL THE THINGS In Your Boutique

214

321: Do Direct Sales Companies Have a Shelf Life

215

320 - Why Are You Overspending on Inventory

216

319: Three Concepts That Are Taking You OUT

217

318: What To Do When...

218

317: Product Powerhouse Summit With Abagail Pumphrey & Emylee Williams

219

316: The 2 D's That Help And Hurt Your Boutique

220

315: How To Market As An Introvert With Christine McAlister

221

314: Wealth Therapy Session With Agnes Kowalski

222

313: Money Milestones In Your Boutique Business

223

312: Saving Money On Your Taxes With Craig Cody

224

311: Nourishing Your Soul Through Breathwork With Vaughn Pierro

225

310: Are Credit Cards Bad for Your Boutique?

226

309: Influencers, PR & Events In Your Boutique With Alex Norton

227

308: Reports To Help You Analyze Your Boutique Business

228

307: Boutique Metrics You Need To Know

229

306: Boutique Money & Sales Analysis Fundamentals

230

305: Why Your Boutique Needs Multiple Marketing Channels

231

304: Lessons Learned In 2018

232

303: You Are Your Boutique's #1 Influencer

233

302: How to Learn & Pivot in Your Boutique with Ciara Stockeland

234

301: What To Do To Restart, Relaunch Or Redo Your Boutique Business

235

300: Season 3 Opener

236

225: The Difference between Positivity & Mindset

237

224: Hiring Employees For Your Boutique

238

223: What do do with lots of "Add to Carts", but No Purchases

239

222: The Inside Scoop on Fashion Go

240

221: 3 Common Money Myths

241

220: Dropshipping, Pre-Orders & Subscription Boxes

242

219: The Inside Scoop on WWDMAGIC with Kelly Helfman

243

218: How to Look at Your Boutique Like a Customer

244

217: How To Drive Traffic To Your Boutique's Website

245

216: How Your Boutique's Growth Will Challenge You

246

215: Banish Self Doubt And Become Unstoppable

247

214: What's Your Boutique's Origin Story?

248

213: Make Your Boutique Money With Facebook Live

249

212: The Income Replacement Formula With Christine McAlister

250

211: 3 Biggest Mistakes I Made In My Boutique

251

210: Ending the "QUICK FIX" Syndrome

252

209: Your FAQs About Boutique Operations

253

208: Balancing Faith And Family In Your Business With Valerie Langley

254

207: Pay Yo'self Series: How To Pay Yourself

255

206: Pay Yo'self Series Part 2: Why You MUST Pay Yourself!

256

205: Pay Yo'self Series Part 1: Why You Aren't...

257

204: The Upsell

258

203: How To Shift Your Energy With Suzanne Adams

259

202: MYTH // "I Need A Facebook Group"

260

201: Visual Merchandising Magic

261

027: Why Your Customers Aren't Seeing Your Facebook Posts

262

026: The Low Down On Apparel Shows

263

025: Why Your Website Isn't Working

264

024: Coming Back From A (Summer) Slow Down

265

023: How To Flip Experiences To See The Bigger Picture

266

022: Sneaky Ways Your Mindset Is Affecting Your Boutique

267

021: What To Do When No One Supports Your Boutique Dream

268

020: Why Your Social Media Isn't Converting Into Sales

269

019: Let's Talk About Debt Baby

270

018: Why You Should Buy What You Love

271

017: My Dallas Trip Takeaways

272

016: Smart Social Media Strategies With Deb Laflamme

273

015: How To Outsmart Negativity

274

014: Integrating Fitness And Music Into Your Business With Andrew Igbo Perez

275

013: Hidden Ways You're Losing Money In Your Boutique Business

276

012: Taking Personal Responsibility in Your Business with Alexandra Covucci

277

011: Having More Fun in Your Boutique Business with Greg Buia

278

010: Creating Authenticity in Your Boutique with Ashley Alderson

279

009: Why Your Merchandise Isn't Selling

280

008: Using Your Intuition in Your Business with Cameo Gore

281

007: Dropping The Money Struggle With Liivi Hess

282

006: Why Your Boutique Isn't Growing

283

005: Quick Start Guide to Opening a Boutique

284

004: Get Consistent or Get Lost!

285

003: Why are Boutique Owners B*tches?

286

002: How To Leave Your 9 - 5 with Christine McAlister

287

001: Why Boutiques Are Failing

288

000: Hello & Introduction