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All Episodes

EventUp — 120 episodes · page 1 of 2

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119. Reinventing Zoom Through Brand & Experiential Marketing with Omar Deacon

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118. Beyond Marketing: How Brands Show Up for People with Genetta Robinson

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117. Relationship Is the New ROI: Why Experiences Matter with Adrienne Fleming formerly with Zillow

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116. How Creators and Consumers Are Shaping the Future of Brand Marketing with Meghan Gerrity at Kenvue, Neutrogena Sun

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115. Event Planning Tips from Venue & Catering Experts with Gianna Wilkins and Tricia Galloway

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114. Building Purpose-Driven Brand Experiences with Judith Martinez at Rare Beauty

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113. Building Brand Trust Through Customer Experience with Bria Demetrius at Cox Communications

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112. Corporate Event Strategy That Drives ROI with Ashley Erickson

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STATE OF EXPERIENTIAL REPORT 2026: The Momentum Continues

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110. Turning Brand Moments Into Measurable Impact with Sara Rosas at Innovate Marketing Group

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109. Redefining Brand Connection Through Events with Michelle Aragon

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108. The Storytelling Power Behind Disney Events with Al Nassar at The Walt Disney Company

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107. Building Impactful Experiential Campaigns at Yahoo! with Allie Galloway

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106. Turning Audiences into True Fandom with Keyana Kashfi from Spotify

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105. Turning Playful Creativity Into Brand Success with Jimmy Knowles at Canva

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104. Essential Strategies Every Event Marketer Should Know with Alyson Strickler-Vasquez at Webflow

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103. Executing Impactful Brand Milestone Campaigns with Glenn Chamoff at HAI

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102. Taco Bell’s Winning Formula for Experiential Success with Suzette Ford-Duffus

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101. Building Community Through Creator Development with Brooke Berry at Snapchat

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EventUp 100: The Power of Experience – A Celebration of Moments That Moved Us

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99. Crafting Impactful Brand Strategy with Maria Chilewicz at Who Gives A Crap

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98. Navigating Brand Building: From Global Icons to Craft Spirits with Anuj Chhabra at Pernod Ricard

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97. How M&A is Transforming the Events Industry with Channing Hamlet at Objective

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96. Leading the Conversation in Beauty & Fashion with Jill Manoff at Glossy and Modern Retail

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95. Mastering Creator Management For Influencer Events

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94. Celebrating the Power of Women In Events - Leadership, Innovation and Impact

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93. Leveraging Live Events for Maximum Impact with Simona Ezell at Experian

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92. Creating Iconic Event Experiences with Sacha Tani Ching at the LA Memorial Coliseum

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91. Building an Inclusive Future with Deidra Green at European Wax Center

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90. 2025 Unveiling Insights to Elevate your Strategy

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89. The Power of Creator Economy with Shadi Nayyer formerly with TikTok

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88. Balancing Creativity and Strategy in Marketing with Amy Hills formerly with Mastercard

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87. Driving Brand Success Through Creativity and Inclusivity with Lisa Lee formerly with Diageo

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86. Building Phenomenal Campaigns from Blockbusters to Pop Culture with Wendy Robino from Warner Bros

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85. The Art of Authentic Brand Storytelling with Jennifer Jasnoch at Sony Electronics

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84. Insider Tips on Inclusive Beauty Marketing with Alex Wang at L’Oreal

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83. Tapping into the Power of Fandom through Live Experiences with Chris Schmicker at Shopify

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82. Inside State Farm’s Marketing Mastery and Innovation with Alyson Griffin

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81. Beyond the Brick with The LEGO Group's Creative Visionary Rudi Anggono

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80. Building Stronger Teams Through DEIB Strategies with Amanda Ma and Sara Rosas

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79. From Ground Zero to Director, Expert Tips from DeLauren Everett of MKTG

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78. Empowering Women Through FemTech Marketing with Ikram Guerd of Aspivix

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77. This is How TED Creates Unforgettable Event Experiences with Monique Ruff-Bell

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76. Redefining Team Development Through Curiosity with Van Lai-DuMone from Worksmart Advantage

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75. Common Anniversary Project Pitfalls & The Anniversary Collective’s Mitigation Strategies

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74. The Art and Science of a High-Profile Event Programing with Alia Aljunied from Fortune

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ANNIVERSARY EDITION: EventUp Turns 3

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73. Unlocking the Power, Impact, and Influence of Asian-American Consumers with Genny Hom-Franzen from 3AF

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72. Turning setbacks into success with Jennifer Minzey from Kaiser Permanente

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71. Crafting Inclusive Events & Navigating Accessibility with Amanda Ma & Cecilia Rideout

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70: Living the Party Lifestyle from The Party Goddess Marley Majcher

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69: Harnessing Creator Marketing with Nadine Gamie from Amazon

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67. Discover Visit Anaheim’s blueprint for elevating global events with Mariles Krok

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68. Spotlight on Hospitality Excellence with Mai Lim, Director of Intermediary Sales at Visit Las Vegas

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66. Beyond the Algorithm: Building Brands That Matter with Denise Vitola

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65. 2024 Event Trends & Forecast

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64. Unraveling the Power of Incentive Travels with Annette Gregg from SITE

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63. This is how Google does Events with Megan Henshall

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62. Connecting through Cuisine with Chef Katie Chin

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61. Implementing company culture for IMPACT with Jaya Prasad

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60. Events from a Bird's Eye View with Elise Schoening of Northstar Meetings Group

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59. The Power of Experiential Marketing with Melissa Cintrón-Muñoz

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58. Unveil The Magic of Holiday Events!

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57. Unleash your Marketing Magic with Jerry Shen

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56. Branding Unveiled - Crafting Identity with Lucy Cheng

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55. What Makes an Event Go From Good to Great with Micaela Christophe

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54. Los Angeles Dodgers Foundation Unites L.A through Events with Erin Edwards

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53. This is how Forbes does Events with Erika Speed

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52. What makes the ultimate immersive experience with Megan Pulver of Riot Games!

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51. 2023 Marketing Trends and What's New For Hubspot with Christina Garnett

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50. What's New in the World of Zoom with Robin Bunevich

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49. This is how Amazon Web Services do Events with Venita McLemore!

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48. Find the Right Destination for Your Next Event with Virginie De Visscher

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47. The Secret To Engagement for 2023 Event Experiences with Jitter Garcia

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46. 2023 State of the Industry - Event Trends and More!

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45. Your Guide to a Rockstar Event Marketing Strategy with Ashley Cline

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44. The Magic is in the Data with Jonathan Kazarian

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43. Wine is a Universal Language with Amelia Ceja

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42. DEI is NOT Just Another Trend with Carolina Veira

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41. How to Create a Customer Experience That Will Keep Them Coming Back For More with Dan Gingiss!

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40. How to Build a Company Culture Where Employees Thrive with Robert Richman

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39. Pack Your Summer Full of Flavor with Jennifer Reynolds of Sauce Goddess LLC.

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38. This is How the NFL does events with Carly Slivinski!

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37. The Key to Tracking Performance and KPI with Connie Luc

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36. Sustainability Tips and Tricks with Amanda Ma and Sara Rosas

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35. The Power of the Creator with Trish Lindo of LinkedIn

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34. Become a Fundraising Master!

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33. What is Communications and How You Can Use it to Your Advantage with Anu Rao

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32. Storytelling for Impact and the Art of PR with Susan Lindner

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31. Becoming a DEI Ally with Edward Simon

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30. Keep Your Hand Up: Advice for Young Women Professionals with Amanda Ma

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29. Bringing the Biggest Sporting Event to Los Angeles with Allison Citelli

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28. Never Plan a Boring Hybrid Event Again with Amanda Ma and Sara Rosas

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27. Crisis Creates Opportunity with Shelly Pisors

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26. Paving The Way For Diversity with Kevin Iwamoto

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25. This is How Walmart Does Events with Mark Henneberger

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24. State of Industry Report with Amanda Ma and Sara Rosas

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23. What's Next in the World of Events for 2022 with Tomiko Iwata

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22. Top Tips For Creating a Killer Brand with Kalika Yap

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21. How to Attract Customers and Keep Them Forever with Joey Coleman