Marketing, Media & Adtech cover art

All Episodes

Marketing, Media & Adtech — 155 episodes

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Title
1

The Swiss Founder Who Says Your $700B Ad Stack Is a Lie | Shawn Jensen, Profila | ADOTAT Show

2

Rapping About Roku: Kirby Grimes on Broken Ad Tech, YouTube TV, and the Death of Display Ads

3

35 years in ad tech, one crazy opinion: if we stopped lying, we'd have more fun. | Karsten Weide

4

The Future of Retail Media: A Candid Conversation with Mark Donohue, Placements.io

5

Rob Janes Told A Room Full Of Ad Tech People That Programmatic Should Die. He Was Not Wrong.

6

The $140 Billion Ad Fraud Problem Nobody Wants to Fix | Rich Kahn, Anura | The ADOTAT Show

7

Why Your ROAS Is Lying to You: Last-Touch Attribution, Retail Media's Dirty Secret

8

Justin Pearse | Thirty Years Covering Ad Tech, Attention Metrics, The Open Web, And Why The Industry Never Actually Dies | ADOTAT Show Season 8

9

Jeremy Hlavacek | The Open Web Is Over, CTV Is A Mess, And Your Data Is Lying To You | ADOTAT Show Season 8

10

Your AI Is Just Stupid Faster | Matt Spiegel TransUnion | ADOTAT Show Season 8

11

He Thinks Your CTV CPMs Are Too Low (And He Has Receipts) | Jordan Greene | ADOTAT Show Adtech

12

He Milked Cows Before He Milked Data — Tim Armstrong on Why AI Can't Fix Stupid | ADOTAT Show

13

Frazer Locke Won't Say Adtech"Broken" But His Eyes Are Screaming It | ADOTAT Show

14

Programmatic Is Just Capitalism at Its Worst | Liz DeAngelis on Attribution Theater, Performance CTV

15

Gaming's $200 Billion Blind Spot with Itamar Benedy of Anzu.io | Why Brands Are FINALLY Waking Up

16

Sam Bloom on AI Hype, CTV's Growing Pains & Why Two People in a Garage Scare Him

17

Bob Lord Escaped Advertising and Came Back Angrier

18

Adtech & AI: Built not Bullshit with Jason White of Mula AI

19

Adtech: Household Identity Versus the Buzzwords. Jason Manningham of Blockgraph

20

The Adtech Metadata Apocalypse with Nick Stark

21

ADOTAT Adtech: The Adults Are Talking: Identity, Outcomes, and the End of Adtech Fantasy Camp

22

Inside Pontiac’s CTV-First DSP: How Keith Gooberman Built the Only Architecture That Actually Understands Television

23

Cloud Gaming Ends Consoles -- the Adtech Venture with Dave Madden

24

AI & Advertising: Anne Coghlan Takes a Blowtorch to Ad Tech: AdCP, Agentic AI

25

Liquid Death is BS: Ulli Appelbaum on Memory, Ritual, and the Science of Brand Love | The ADOTAT Show

26

Less Wrong & The Illusionists of #adtech. #advertising

27

Coconut-Sized Courage: Mattia Fosci on Ethics, AI, and the Great Ad Tech Li

28

The Case of the Missing Margins in Adtech, Advertising & Marketing. Graeme Blake of BluTui!

29

AI & Marketing: Search, Lies & Video Tapes with Simon Poulton

30

AI, Adtech Chaos & The Future of Digital Advertising with David Cohen (IAB CEO)

31

The #AI #HR Apocalypse in #ADTECH. Naama Manova-Twito

32

AI Is Frosting, Not Sprinkles: Kurt Donnell’s Sanity Guide to Adtech - ADTECH Gods, Adtech Dictionary

33

AI & ADTECH: Agentic AI platforms will reshape media planning, buying, and creative workflows

34

Programmatic Clicks Are Trash, Attention Is Currency -- Anders Lithner of Brand Metrics Tells the Truth

35

From Comic-Con to CPMs: Jeremy Steinberg of Fandom

36

Two Jews, No Funnel: Marketing to the Orthodox Community w/ Avromi Prengler | The ADOTAT Show

37

The Frenchman Who Tames the #adtech Chaos #adtechgod #marketing

38

Programmatic Advertising Is Broken: Jules Minvielle on Killing DSPs, CTV Contextual Targeting #ai

39

Don’t Bury the Taxonomy Just Yet - Zack Rosenberg

40

Anthony Katsur IAB: Cookies, CTV, and the Fingerprinting Fiasco - #adtech #adtechgod

41

Kevin Krim, EDO: CTV, Creativity & Turning Loss into Legacy

42

Tyler Kelly on Surviving AdTech Chaos, Building Basis as the OS of Media

43

Scott Ensign Killed Adtech God: Butler/Till - Indie Agencies, Curation Wars & Programmatic Plot Twists - YouTube

44

Adtech: Forget Identity -- Follow the Why -- Richard K Howe, Inuvo

45

💥 Adam Potashnick Is El Presidente of Ad Tech—And He’s Got the Mug to Prove It

46

DEATH TO ROAS: WHY YOUR SHINY MARKETING METRICS ARE KILLING YOUR BRAND

47

How to Catch a Scam (and Still Make Your Media Plan Work) | James McDonald, Audience Group

48

The Open Web Is Flat—And Ad Tech Still Doesn’t Get It | The ADOTAT Show w/ Chris Kane

49

Your CPMs Are a Scam — Alexis Hochleutner Tells You Why

50

Still Not a DSP, Dammit: The Index Exchange Episode

51

WILDLY INCONVENIENT: Brian O’Kelley on AI, Ad Tech, and Burning Brand Safety to the Ground

52

🎙️ THE AD THAT SOLD NOTHING — Featuring Fred Godfrey, CEO of Origin - the Adtech Gods.

53

Rishad Tobaccowala: Your Boss Isn’t a Leader—Here’s Why

54

🔨 AI, ROI & WTF: Jay Friedman Builds Agencies Without Office Coffee

55

Blended Margins & Gas Station Sushi: Surviving the Lead Gen Jungle with Sean McCormick

56

Your Ad Blocker Problem? Dan Rua Says You’re Sleeping with the Enemy

57

Carl Fremont Is Here to Call BS on the Ad Industry’s Worst Habits

58

Lizzie Chapman of NextRoll on Fixing Ad Tech, Killing Bad Culture, and the Cookiepocalypse

59

Locking the Digital Doors: Gavin Dunaway on Slaying Malvertising and Rebuilding Trust

60

🔥 ADOTAT Show: Matt Wasserlauf on Blockchain, Ad Fraud & Why Agencies Fear Transparency

61

🎙️ The ADOTAT Show Special: “Metrics Don’t Matter” – The Game Show Edition!

62

Unpacking B2B Marketing with Dan Rosenberg of Octane 11 | The ADOTAT Show

63

Jamie Barnard: The Batman of Data Integrity | The ADOTAT Show

64

Unpacking B2B Marketing with Dan Rosenberg of Octane 11 | The ADOTAT Show

65

Ishveen Jolly: Rewriting Sports Sponsorships, No Apologies

66

Mario Diez: The Ad Tech DJ Spinning Transparency on a Dancefloor of Chaos

67

The Real Housewives of Adtech: Andy Dhanik Exposes the Industry’s Backstabbing & Hidden Fees

68

Charles Cantu is Not Here for Your Ad Tech Nonsense—He’s Here to Fix It

69

Elena Jasper on Why TV Isn't Dead and Marketing's Digital Delusion

70

🚨 Ad Tech Truth Bomb Alert 🚨 Matthew Sattel, CRO of OpenX

71

🚨 Breaking: The Internet is Still a Dumpster Fire! 🚨

72

Ad Apocalypse Now: Lou Paskalis on Saving Media Ethics from AI and Clickbait Chaos

73

From Mango Revolutions to Marketing Mastery: Erin Levzow on Creativity, Data, and Defying Expectations

74

The Hustle Behind Monks: Wesley Ter Haar’s Guide to Staying Ahead

75

FTC Smackdowns, AI Fails, and Influencer Chaos: Damon Wright Breaks Down Marketing’s Legal Minefield

76

🎥 Inside the Streaming Revolution: Jamie Branson’s Mission to Fix Content Monetization

77

Maor Sadra on Ad Spend Myths, Incrementality, and AI in Marketing | The ADOTAT Show

78

Adtech Playmaker: Sam Bloom’s Sports Marketing Strategies

79

Cracking the Mobile Ad Code with AppLovin - The Adtech Mobile Gods of Wallstreet

80

Jonathan Moffie: The Gen AI Guru Making Your Local Cupcake Shop a CTV Star

81

Gamers, Ads, and AI Chaos: Zach Rozga’s Quest to Make Marketing Fun Again!

82

Flaming Chainsaws, Streaming Ads, and Swedish Innovation: Gareth Holmes of Seenthis

83

Affiliate Marketing 2.0: Cristy Garcia Talks Influencers, TikTok, and Survival Tactics

84

PR Wizard or #adtech Double Agent? Andy Oakes Spills the Secrets

85

Unlocking the Future of #AdTech: Professor Scott Schiller on Shoppable TV, Full-Funnel Advertising

86

Mark Coleman: From Founder Chaos to Investor Calm

87

Raj Chauhan Unplugged: Why Ad Tech’s Creative Revival Pulled Him Back In

88

Unlocking the Power of Attention: Mike Follett on Why Your Ads Are Failing Without It

89

Dave Morgan Destroys CTV Hype: Fraud, Fake Ads, and the AdTech Mess

90

Cookies, Chaos, and CTV: Anthony Katsur on Tackling AdTech’s Biggest Messes—From AI Hype to Privacy Nightmares

91

Data Unchained: Elizabeth Johnson’s No-BS Guide to Marketing Mastery

92

Adtech Secrets Revealed: Scott Messer Unpacks the Industry’s Biggest Challenges and Wins

93

Gayla Huber: The Compliance Crusader Brands Didn’t Know They Needed #madwomen

94

Forget Clicks, Measure This: Jonah Goodhart’s Vision for Ad Tech

95

Julia Linehan: The PR Maverick Shaking Up Ad Tech | ADOTAT Show #MadWomen Series

96

10 Billion Exit, No Big Deal: Chris Daglow on Turning Chaos into Strategy in Online Marketing

97

From Ringtones to Smart Fridges: Ken Harlan on the Evolution of MobileFuse

98

Shaking Up Adtech with Judy Shapiro's Unfiltered Wisdom #madwomen #adtech #marketingstrategy

99

ָָAdtech Chronicles: Jon Walsh on Surviving the Digital Jungle and Launching JobsinAdtech

100

Terrence Kawaja: AdTech Secrets: Billion-Dollar Mergers, Google Antitrust, and the Future of Programmatic Advertising

101

Erin Hawryluk on AdTech Innovation, AI Integration, and Breaking Barriers in Marketing

102

Simon Halstead Decodes Ad Tech Mysteries Over Cake | AI, COOKIES, MARKETING, ADTECH

103

The Marketing Maverick: Jon Bond Talks AI, Trends, and Snapple Campaigns

104

#ai Marketing Mastery: From Technophobe to Trailblazer - Naama Manova Twito

105

Unlocking AdTech Secrets with Angelina Eng: The Future of Digital Measurement, Programmatic AI

106

#MADWOMEN Cover Girl to Code: Phoenix Ha’s AI-Assisted Advertising Adventure

107

Decoding Media Metrics: AI Innovations, Privacy Challenges, and TV Measurement Trends with Jon Watts

108

Myles Younger: Navigating Ad Tech Trends: Programmatic Advertising, AI-Driven Personalization

109

Julian Zilberbrand: From MTV Intern to CTV Maverick – How He's Rocking the Ad World with CTV

110

Unlocking Media Metrics with David Pollet: Incrementality, Cookies & Biometric Conundrums

111

AI-Powered Video Ads: Zack Rosenberg Reveals Qortex’s Game-Changing Tech | ADOTAT Show

112

Surviving Hybrid Work with Clive Sirkin.| Project Management for Advertising Agencies

113

Unlocking Game Ad Revenue: Shahar Sorek’s Secret to Monetizing User-Generated Content & In-Game Ads

114

Viewability Metrics with Marc Guldimann of Adelaide Metrics

115

Brand Crisis: from Fiction to Fact: PR Experts Warn Against Judging Too Fast

116

Retail Media Alchemy: Navigating the Ad Tech High Seas with James Avery

117

Digital Renaissance Man: Dominick Miserandino Tech Triumphs

118

TV Ads 2.0: Jason Fairchild of tvScientific's Playboy for Disruption

119

Jeff Hirsch of Aperiam: Ancient Adtech Gods and Ad Clicks

120

David Kohl of TrustX: MFA Madness, Privacy Puzzles and Adtech Gods

121

Content King Confessions: David Kaplan of Branded Newsroom

122

Gary Mittman: The Future of Shoppable Media on TV

123

From Gaming Guru to Wellness Wizard: The Untold Journey of Michael Camarata Will Blow Your Mind!

124

Jesse Redniss of Qonsent: Privacy, Pixels and Potions. How to Win Friends and Influence Privacy.

125

Rising Above: Doron Wesley on Leadership Amidst Personal Challenges

126

From Siberia to Server Rooms: Oleg Korenfeld's Tech Trek

127

Jeff Minsky: Visionary Architect of Digital Innovation

128

#ADTECH HISTORY: The Long Click with Sean Black of Daily Motion

129

Dinosaur Metrics: Meet EDO's Meteor. #adtech adtechgod

130

Quantifying Chaos and Marketing Measurements with Angelina Eng of the Internet Advertising Bureau

131

Biden TikToks & Trump Tweets: The Wild West of Political Ads

132

Buzzwords, Busters and Brand Whisperers: Bill Daddi of DBC Communications.

133

Visionary's Conference Quest: Christian Muche of Possible Conference

134

AI Dreams, Marketing Streams with Gregory Kennedy of BrandZen

135

The Visionary Leader: Mike Seiman of Digital Remedy

136

The CTV Disruptor: Fred Godfrey of Origin

137

Gas Pumps and Elevators: Unlikely Heroes in the Ad Space Odyssey - Digital Out-of-Home Industry

138

The Data Marvick: Drew Stein from Audigent

139

Revolutionary Expert Exposes Industry Myths Jared Siegal

140

The Taylor Swift Effect: From Superbowl to Superbrand

141

Data Science in the Post-Cookie World with Kenneth Rona of Simulmedia

142

Beyond the Hype. The Future of Foresight: Greg Stuart's Take on Marketing's Moving Targets

143

Retail Media's Family Reunion: Less Hugs, More Data Thugs

144

Adtech: Ukraine's Unyielding Innovation with Dave Morgan

145

Streaming Advertising Massive Growth. With Alan Wolk, Erin Hawryluk, Gary Mitman and More

146

Brand Safety Strategies & Budget Optimization in Digital AdTech

147

Privacy & Transparency in Advertising with Adform's John Piccone

148

Predicting Digital Trends: How Andy Batkin Foresees Marketing Waves

149

Thriving in Adtech Today, Fireside Chat with Anthony Katsur of the IAB

150

How Bad is Advertising for the Enviroment? With Brian O'Kelley, Shiv Gupta and More

151

The Real History of Adtech, Marketing and Advertising Online

152

Mental Health Breakdown in Adtech. With Lana McGilvray, Ted Rubin and More

153

Getting a Job in Adtech with Marc Goldberg, Paul Knegten and Sean Black

154

How to Promote your Adtech Business Online with Marcom Experts Chris Harihar, Lou Paskalis and Lana McGilvray

155

Identity and Privacy in Advertising in 2024