Skip to content
Mobile Presence cover art

All Episodes

Mobile Presence — 547 episodes · page 1 of 6

#
Title
1

Times Internet’s Vivek Girotra on Increasing FinTech App Retention and Meeting Engagement Goals

2

Influential’s Ryan Detert On How Marketers Can Match Up With Influencers That Elevate Brand And Revenues

3

Surprising Shortcuts From Jarrett Thomas To Polish Your Personal Brand And Power Effective B2B Marketing

4

Lessons From The Gaming Industry On Creating Viral Hits That Build Communities

5

ConsultMyApp’s Mike Rhodes Shares Strategies For Becoming A Revenue Machine

6

How Streaming Platform ZEE5 Global Goes Beyond A/B Testing To Achieve Stellar Results

7

Keep It Simple! Meesho On Creating Shopping Experiences That Turn Browsers Into Buyers [Part 2 of 2]

8

Listen Or Die: Ecommerce App Meesho On The Importance Of Hearing Your Customers [Part 1 of 2]

9

Tim Hyde Shares The Secrets Behind Effective Facebook Ads

10

Surprising Alternatives To Grow Your Gaming App

11

Mobile App Video Ads: Appagent’s How-To On How To Wow Your Audience In 5 Seconds Or Less

12

Keep On Trackin’: Replai Shares AI-Driven Analytics To Optimize Your Video Ads

13

Yodel Mobile’s Mick Rigby on Getting Your App Onto the Infinite Growth Loop

14

Best-Selling Author And Futurist Byron Reese On The Power Of Brand Storytelling

15

Tilting Point’s Hunter Bulkeley Talks Profits, Purpose And How To Keep Players Engaged

16

Bango Shows How Marketers Can Survive The App-ocalypse And Bring Zombie Users Back To Life

17

How Storyly Helps Brands Tell Their Stories More Effectively

18

Sticht Shares How To Make Your Marketing More Human And Reveals the UGC Stack

19

How Rootd Bootstrapped Its Way To Becoming The Go-To App To Help Us Cope

20

How Press Sports Harnessed Real Community And Relevant Communications To Build “TikTok For Athletes”

21

How M2Catalyst’s Network Cell Info App Taps Crowdsourcing And Customer-Centricity To Grow Active Users by 2x

22

Grow.co’s Adam Lovallo Tells Us Why Growth Means Retention

23

For Koinworks, Customer Retention Entail Building Trust Via Financial Literacy

24

Purchasely Co-Founder Shares How Marketers Can Personalize Paywalls To Drive Subscriptions

25

Nymbl Science’s Lo Schroeder Reveals How Marketers Can Boost Retention Through Hyper-Personalization

26

Yoke Network Shows How Working With Influencers Fuels App Installs And Brand Engagement

27

Chief Customer Officer Abhishek Gupta Reveals How Brands And Retailers Can Win With Hyper-Personalization

28

How Yummy Is Personalizing Experiences To Grow Revenue And Retention

29

Hello, Exit Strategy: BlueThrone Lets You Calculate How Much Your App Is Worth

30

HUD’s Edward Chen Shares The Secret To A Successful Dating App: Make It Female-Friendly

31

How Mainframe Industries’ Jasmin Dahncke Builds Game Experiences You Won’t Want To Leave

32

The Death Of The Advertising Cookie: Adam Broitman On Marketing’s Path Forward

33

How Muuv Labs Harnesses Personalization And Podcasts To Help App Users Reach New Heights

34

YouNow Share Its Sure-Fire Strategy To Inspire Creators To Create

35

Applovin Tells Us Why Independent App Creators Can Expect A Windfall Of Opportunity in 2022

36

Learn Gen Z Habits And Preferences To Up Your B2B Marketing Game in 2022

37

AppRadar On Using In-App Events To Reach Users And Rocket ASO Results

38

How Fast-Growing Streaming Service Shahid Avoids Cancellations To Drive Subscriber Loyalty

39

Digital Turbine And Fyber Help Marketers Place Their Bets In The Adtech Game

40

AppsFlyer’s Ronen Mensa On Massive Mobile Marketing Consolidation and a New Metric With Huge Importance

41

Verve Shares How Mobile Marketers Can Use Device Data To Tackle Targeting In A Post-IDFA World

42

How One Fast-Growing Global Fintech App Automates And Localizes 80+ Customer Journeys

43

Fuelling Yout Content Engine To Create More Blogs, Posts and Videos That Sound More Like You

44

How B2B Ledger App Khatabook Personalizes Customer Education To Fuel Growth

45

Quixy Shows How No-Code Tools Makes Companies Agile And Consumers Engaged

46

Working With Agencies To Get Better Ad Partner Deals And Other Big Wins

47

Harness The Homescreen To Drive App Installs, Ignite Brand Interaction And Remove Friction

48

Connecting The Right Data Types To Personalize Experiences Customers Love

49

Cutting-Edge Strategies for Monetizing Your Mobile App With Subscriptions

50

Solving the Monetization Gap With Mediation-As-A-Service Firm Aequus

51

How App Growth Summit Deconstructed Event Formats To Drive Real Engagement

52

How Wildly Successful Music App Trebel Is Using Fun Playlists And Personalization To Keep Users Loyal

53

Harnessing Customlytics’ 3Ms To Focus Holistic Approaches And Master Mobile Marketing

54

How Mercedes-Benz' Bertha App Drives Results With Personalized User Journeys

55

AdHawk Microsystems Readies To Revolutionize AR/VR With New Eye-Tracking Innovation

56

Viral Game Developer Wooga On Creating Fun, Immersive And Addictive Mobile Experiences

57

CleverTap’s Product Chief On Why Marketers Need To Start Thinking Experience-First

58

The Golden Rules Of Relevancy And Retention From Fast-Growing, Mission-Driven Mobility App TIER

59

How Delivery App Unicorn Glovo Combines Talent And Tools To Grow And Retain Its User Base

60

Messaging, Segmentation And Engagement Lessons From India’s Mobile Banking Pioneers

61

Wooga’s Jason Conger Shares His Blueprint For Building An All-Star Team of Growth Marketers

62

How Vonage Is Reimagining The Omnichannel Customer Experience With Personalization

63

How Fintech Leader PayU Keeps On Growing By Adapting B2B Messaging And Marketing To The 3Cs

64

Get Mindful About Your Performance Marketing: How To Build And Scale An Engaged User Base

65

“Data, Data, Data.” Inside Statement Games’ Winning Strategy With Sports Fans

66

Big Fish Games’ Janice Gao On Merging Creativity With Critical Thinking to Engage New Users

67

Get Out Of Your Comfort Zone In 2021 And Try These Bold Marketing Approaches from Stash And Elevate Labs

68

Your Crash Course In Engagement Marketing With Experts From Jerry.ai And CleverTap

69

SonyLIV Turns Consumers About To Churn Into Loyal Steaming App Users With 2x Longer Viewing Times – And Here's How

70

Marketers: Be Brave, Be The Brand And Learn to Put Yourself Out There in 2021

71

Don't burn marketing budget. Here's a framework to light viral campaigns by design

72

Dealing With Failure To Set Yourself And Your Teams Up For Success

73

How Indiabulls Captures Massive Audience Attention With A Multi-Medium Approach Messaging

74

How SciPlay’s Amos Adler Drives Teamwork To Reduce App User Churn

75

How Rebel Foods Serves Up Messaging And Segmentation To Increase Delivery Efficiency by 2x

76

How One Leading Photo And Video Editing App Encourages Gen Z Users To Spend More Time And Money Creating Content

77

How Stardust Leverages Individualized Marketing To Connect With Mega-Fans

78

How To Produce A Standout Virtual Event To Super-Charge Your Marketing Efforts

79

Head Digital Works Shares How Its Engagement Loop Increased Player Retention by 30-35%

80

How Elevate Labs' Oliver Wang Does More With Less – And How Your UA Team Can Do The Same

81

IDFA Deprecation Damage Control: Lifting The Lid On A Mobile Measurement Solution For The Post-IDFA Era

82

Marketers Should Automate User Acquisition Right Now – And JamCity Shows How

83

Disney+ Hotstar Reveals Its Strategy To Turn Occasional Viewers Into Loyal And Paying Subscribers

84

How Mapping In-App Events Can Cut UA Costs By Half And Rewarding Users Can Pay Off

85

How Kumu powers "digitally influenced" commerce with positivity and messaging that matters

86

Working With Marketing, Data And Ad Tech To Optimize Outcomes And Experiences

87

Live Streaming Is Transforming Commerce -- And Here Is How You Can Engage Shoppers

88

Tips To Turn Your Passion For Esports Into A Career In Mobile Games Marketing

89

SHEROES' Fearless Approach To Building A "Women's Internet" and Involving Brands In The Conversation

90

Driving Desired User Outcomes And Actions By Building An App Install Engagement Flow

91

How BigShyft Infused Email Marketing With Personalization To Rocket Retention

92

Apple Kills IDFA: How Will The Fallout Really Affect Marketers?

93

How Marketers Can Move Users Through The Customer Lifecycle And Closer To The Key Action That Generate Revenues

94

User-Gen Content Inspires People, And Here’s How To Make Sure Yours Gets Noticed

95

How Commerce Marketers Can Shift Messaging To Shape Demand

96

Marketers: Diversify Your Channels To Find Pockets Of Profit And Opportunity

97

Learning From GradeUp To Make Sure Your Education App Engagement Is Top-Class

98

How Understanding User Motivation And Player Models Can Help Gaming App Marketers Super-Charge Engagement

99

Lessons From Relationship Empowerment Platform LifeCouple To Nurture Customer Connection

100

Shopping Apps Are Exploding, But Should You Keep The Influx Of Organics?