All episodes
384 What If Farm Marketing Didn't Have to Be So Hard? (Here's How)
383 Stepping Into the Mist: How to Move Forward When You Don't Know What Comes Next
382 Facebook Is Limiting Your External Links. Now What?
381 The Nostalgia Effect: Why Memories Make Customers Buy
380 Can You Actually CREATE More Demand for Your Farm Products?
379 Got Demand? The 6 Questions to Ask Before You Grow More Farm Products
378 Who Should NOT Buy Your Farm Product? (A Worthy Thought Exercise)
377 Practical Ways to Get More Referrals From Your Farm Customers
376 What Should I Call This? How to Name Farm Products (So That They Sell)
375 The Five Transformations Farmers Really Sell
374 Behind the Launch: How Farmer's Bag Toledo Went From Idea to Sold Out
373: The 7 Essential Offers Every Farm Business Needs
372 Dealing with Dread: The Hidden Marketing Obstacle That's Keeping Farmers Stuck
371 Re-Broadcast: Use This Weekly Checklist to Sell More at the Farmer's Market
370 Finding the Friction That's Costing You Sales
369 The One Metric That Tells You if Your Farm Leads Are Actually Worth Anything
368: How to Prioritize Your Farm Marketing When Time Is Tight
367: Not Every Offer Is a First Offer: A Live FMS Coaching Call with Pigasus Meats
366 What Farmers Can Learn from Aldi's "Shop First" Strategy
365 Build Your Farm's "Dream 25" List
364 CSA Buy Down Offers: Marketing Case Study with Thirsty Fruit Farm
363 Find Your Farm's Proof Sentence (That Helps Customers Say Yes Faster)
362 How to Groom Your Farm Website During the Season
361 The Missing Piece in Your Farm Business: The Success Path
360 What to Do with Your Farm's Greatest Hits
359 Are You Tracking This Number in Your Farm Business?
358 Timing is Everything: The Best Time to Sell Your Farm Products
357 How I Built a Spring Plant Sale Launch That Sold Out in 48 Hours
356 Inside a Farm Marketing School Coaching Call with MacKenzie Wright from Jones Brothers Farms
355 The 3 Mindset Blocks Behind Selling Your Farm Products
354 Stop Selling the Product & Start Building the Offer
353 Turn FAQs Into Farm Sales: Answer the Questions That Stop Customers From Buying
352 The Hidden Goal of Every Farm Promotion
351 How to Find Weekly Email Topic Ideas When You Don't Know What to Say
350 Lessons from a Handmade Goat Soap Business - Interview with Hooves and Feathers
349 What Do I Put on My Farm's Website Homepage?!
348 Building a Values-Led Farm Business with Value-Added Products (Without Going Full-Time)
347 A Step-by-Step Promotion Plan for Selling Monthly Meat Shares
346 What to Put Inside Your Farm's Media Kit with Erika Tebbens
345 — The Energy of Money: FMS Money Mindset Series
344 How to Win Back Customers Who Have Gone Cold
343 Goal Setting - Finding Your One Word Intention for the New Year
342 The 12 Day of Christmas Song - Farm Marketing Edition
341 Should You Join Farm Marketing School? ALL the Details!
340 Farm Marketing School Success Story: Patty from Lonely Lane Farms
339 How I Got 234 CSA Members to Sign Up in One Day
BONUS Quick Tips for Selling More Farm Products for the Holidays
338 How to Manage Your Farm Facebook Group Between Seasons
337 How to Build a Simple Referral Engine for Your Farm
When Your Best-Selling Farm Product Disappears - Inside a FMS Coaching Call
335 Rinse and Repeat — This Simple Farm Marketing Hack Will Save You Time
334 The Anatomy of a Great Email Offer — A Deep Dive Audit
333 Finding Your Farm's Gateway Offer
332 Quick Tip - How to Get Your First Farm Testimonials
331 Coaching Call: Advice for a Farmer in their First Year
330 The Farmers Market Sales Script Playbook: Buzzwords, Closes & Conversions
329 A Peek Inside My Social Media Strategy: 7 Posts That Did the Job
328 Five Consumer Marketing Strategies Farmers Can Steal to Sell More
327 Turn "Sold Out" Into Your Best Marketing Tool
326: Making the Most of a TV Media Opportunity for Your Farm Business
325 Twenty Ways to Use Farm Merch in Your Farm Marketing
324 8 Instagram Story Ideas You Can Use for your Farm Every Week
323 The Secret to My 60-Cent Leads — How I Found a High-Performing Facebook Ad by Accident
322 Using Collaborations to Market Your Farm with Erika from Taste the Local Difference
321 How to Engage Customers While They Wait — Improving the Bulk Meat Buying Experience
320 How to Create a VIP Customer Strategy for Your Farm Part 2
319 How to Create a VIP Customer Strategy for Your Farm Part 1
318 How Farmers Can Use July 14 to Create Buzz and Sales
317 The Farm Stop Model: How This Ann Arbor Store Sells Local Food 7 Days a Week
316 Why Your Middle-Priced Product Sells Best: The Compromise Effect Explained
315 What's a Thank You Page in Farm Marketing?
314 The Power of a Beta Test in Marketing
313 Building Systems and Automations into Your Farm Business Using Zapier
312 How a Homesteader Turned Her Side Hustle into a Growing Farm Business
311 How Stacie Edwards Became a Confident, Profitable Meat Marketer (and You Can Too!)
310 Selling Flowers to Florists with Abundant Blooms Flower Farm
309 Starting a UPick from Scratch Inside a FMS Coaching Call with David Heeks
308 Inside a Sales Funnel: How I Became a Raw Dog Food Superfan in 7 Days
307 Five Signs It's Time to Raise Your Farm Prices
306 5 Ways to Get Your First-Time Farm Customers to Buy Again (And Spend More!)
305 Top 5 Places to Advertise Your Farm's Lead Magnet
304 How to Document Your Farm Promotions So You Can Recycle Them Easily
303 Five Ways to Use ChatGPT to Get Simple, Repeatable FARM Marketing Tasks Off Your Plate
302 How to Build a Marketing Mesage that Sticks: The Secret of Content Buckets
301 Creating Marketing Peaks – The Secret to More Predictable Sales
300 The Power of Anniversaries: How to Use Milestones to Market Your Farm Business
299 Unlock the Power of Product Collections in Your Farm Business
298 Living in the Land of Fun (my Podcast Appearance on Root to Bloom)
297 How to Be the Guide Your Customers Need
296 How to Build a Farm Promotion Calendar That Drives Sales All Year Long
295 How to Use Weekly or Daily Specials to Increase Farm Sales
294 The Signing Day Experience: What my Son's School Taught Me About Building Customer Loyalty
293 From Strawberries to Sales: Building Your U-Pick Farm Strategy
292 My End of Year Housekeeping Tasks for Farm Marketing
291 Debrief: My CSA Early Renewal Campaign Results!
290 I Threw Together This Farm Marketing Promo in ONE HOUR
289 How to Quickly Qualify a Farm Lead or Prospect
288 How Much Longer?... The Value and Purpose of Waiting in Business
287 The Corporate Transparency Act Deadline: What Every Farmer Should Know
286 What's Your Farm Lead Worth? Farm Metrics: Understanding your EPL (Earnings Per Lead)