All Episodes
PPC with YRV Dynamics — 182 episodes
CAC Explained: What Does It Really Cost to Acquire a New Customer?
15 Conversions Might Be Enough: Google Ads Learning Explained
Before You Pay $1,000 for a Meta Ads Course, Yousaf Has Some Advice
Breaking Down Someone’s Performance Marketing Interview with Yousaf Yunes
Buying a $2M Agency in 2026: What I’d Check First
Google Ads ROAS Dropped? 10 Things to Check Before You Panic
Shopify Optimizations for Google Ads: Part Duex
Google Ads Getting Clicks but No Sales? Check These 5 Shopify Funnel Problems
When an Upwork “Interview” Becomes Free Consulting
SEO Isn't Dead: Understanding AEO, GEO and the Future of Organic Search
The Dark Side of Outsourced Outreach: What Agencies Need to Know
AI Max vs. Exact and Phrase: When to Use Each in Google Ads
The Future of Search Ads: Less Control, More AI, Bigger Questions
Freelance Marketplaces......the Usual Suspect
Every PPC Expert Should Build Their Own Business
Upwork Has Become a Red Ocean for PPC Experts
ChatGPT Ads Are Here: What Happens Next
How to win PPC Clients in 2027
When a Client Asks You to Help Your Competitor
Upwork: Short Term vs Long Term
How Smart PPC Agencies Scale Their Retainers
AI Bots Are Getting PPC Accounts Banned
Why PPC Clients Are Harder to Win in 2026
The Truth About Agentic AI in PPC Agencies
Stop Reporting ROAS. Start Owning Revenue.
PPC in the AI Era: From Media Buyer to Revenue Architect
How Smart PPC Agencies Win in the AI Era
The AI-Powered Google Ads Audit System for Lean Agencies
Low Impression Share Is Costing You Conversions
Clicks Are Cheap: Why PPC Is Now a Conversion Game
Consultations vs Retainers: Stop Selling Yourself Short
Agentic AI: Power or Privacy Risk
Why Most Podcast Guest Invites Are a Waste of Time
Sometimes Google Search Isn’t Enough
Most Attribution Tools Are Lying to You
Exact & Phrase Match Still Wins in Local PPC
Your Attention Is Your Most Valuable Asset
PPC Isn’t Hard — But Becoming an Expert Is
I Accidentally Grew My LinkedIn to 920+ Followers
Price Your Agency Like a Professional, Not a Freelancer
Clicks to Customers: The Case for Single-Objective Campaigns
Why AI Won’t Kill Google Ads — But It Will Kill Bad PPC
Stop Selling Hours: The Real Way Agencies Scale
Great Agencies Plan 10-15 Moves Ahead of Their Competitors
The AI Hype in Paid Media (And Why Human Buyers Still Win)
Why Agency Leads Die in the Middle of the Pitch Funnel
ChatGPT and Google GeminI: Paid Duo for 2026
Paid Media is the Accelerator - Not the Foundation
"Skin in the Game" - The Agreement You Should Never Accept
Google Ads: Ad Scheduling 101
Using Audience Segments for Google Search Campaigns
Google Survives Antitrust, Monopoly Ruling: Chrome Stays
Google Ads Success with AI Search
The Battle for TV: The Democratization of Agencies
Short Term Fixes Fail in Business Scaling
Scaling Isn't Just Spending More (Part II)
Scaling Isn’t Just Spending More
Google Ads: Why Most Freelancers Miss the Mark
The Upwork Question
Stop Lazy Buying: Scale With Real Strategy
Skill-Up Using Chat GPT: Courses and SKOOL Will Be Obsolete
How Are Sales?
Impression Share Deconstructed: From my YouTube Channel
$100 a Week Consultants SUCK!
Anyone Can Do Meta Ads after June and Scale Easily?
Group M’s Big Move: What It Means for Agencies, Clients & Media Buying
Google Ads Acceleration Tips for E-Commerce & Lead Gen
When Deals Fall Through
Never Pay for a Meta Blueprint Course
My Love Hate Relationship with Impression Share
Post Tax Evaluation for PPC Freelancers and Agencies
Tariff & Small Businesses
First Look on Demand Gen Beta
Prepare for Disappointments in Business
YouTube is the #1 Platform on Connected TVs
YouTube Shorts Has Just Changed the Lead Gen Game
Client Contracts: Designed so You Don't Get Ripped Off
60% of All Job Listings Are Fake
In-House vs Agency PPC Jobs: How They're Structured
2025 Job Realities: This Economy is Tough
Busy is Good
Google Ads Shopping: Targeting
Wall Street Journal: AI Taking over Ad Buying, My POV
"How Exactly Do I Set Up Add to Carts"
Caught a Conversion Thief In-The-Act Pt. II
I Caught a Conversion Thief In-The-Act
Forming Sincere Bonds With Your Community: Not for Direct Profit
LAYOFFS: The "L" Word
Google Ads: Conversion Rates Are the Keys to Success
How to Get Into Digital Marketing - Real Deal Answer
Three Years of Agency Growth: A Reflection on YRV Dynamics
Google Analytics: Performance Check-Ins Start Here
The Latest Entry In the Podcast Game
Agency for Agencies = SCAM and RIPOFF
Google Ads Impression Share: How to Manipulate It In Your Favor
Part II: Mastering Lead Generation Strategies (Google Ads)
Mastering Lead Generation Strategies (Google Ads)
The Fine Line Between Friends and Business
Google Ads Demand Gen: Your New Secret Weapon for Your Clients
The Price of Free Google Ads Audits Pt 2
Lead Generation: Are You Scamming People?
Lessons from American Chopper
More Work and Less Pay????!!!
Max Conversions vs. Max Conversion Value
The Basics of Google Ads: A Must-Know
Retainer vs. Hourly
Experts Charge Expert Rates
What Goals Will You Follow Through in 2025
Viral Coverage From the LA Fire
TikTok: How did We Get to this Point
LA Fires and Lessons in Failure
The Media Landscape: A Shift in Power
Mastering HVAC Leads: Google and Meta Strategies
The Price of Being Nice to Your Competition
We are in a Trust Recession
The Fine Line of Free Advice
Free Promotion for Your Business, Do this Immediately, Get Off Your A$$
Always Moving Forward: The Key to Business Succes
Subscriber Requested: Unlocking PMAX
Start Building Your Digital Real Estate: Grow Your Business
TikTok Ban: My Thoughts
Friends and Family in Business
100+ Layoffs Already Before OMD's Acquisition of IPG
OMD Buying IPG: Navigating Corporate Takeovers
Agency Service Vendors Need to Stop Spamming
My Thoughts on Client Discounts
Every Relationship Moving Forward Matters
Permanent Campaigning: Feeding Your Community
If You're Not an Expert, Then Get the F*CK Out
The Hierarchy of Consumers in Google Ads
Mastering Community Growth for Business Success
Grow Your Business, By Growing Your Commmuniity
Build Relations Stop Focusing Only on Transactions
Unlocking Brand Awareness with YouTube Shorts (pt 2)
YouTube Shorts for Small Business--- Free Awareness Building
Agency Leadership: Year 2 of YRV Dynamics
Agency Leadership: Year 1 of My Agency, YRV Dynamics
Agency Leadership: Engaging Your Community
From Bots to Buyers: How to Find Real Consumers with Google Ads
Agency Leadership: Becoming a Swiss Army Knife for Your Clients
Managing Partner Joshua Krafchick EXPOSES 369 Financial Secrets!
Agency Leadership: End of Year Reflections
Agency Leadership: Large Agencies and How Media Buying Has Changed
Manual CPC Sucks
Agency Leadership: Being Open to New POVs in Tech
Agency Leadership: Expanding Your Superpower
Agency Reflections: Building Community, Content, and Authentic Digital Presence
Meta Blueprint Certification: 2015 to Today
Special Election Episode: Power of Podcasts in 2024
The Behind the Scenes Story on PMAX's Creation
PPC Pricing: LIVE QA Setting Rates That Reflect Your Worth
Live QA! Get High Quality Leads on Google Ads (6 min)
LIVE! Google Ads Workshop and QA
Google's Garage Beginnings
Boosting Real Estate PPC Conversions: Top Tips for Realtors on Google Ads & Lead Nurturing
Agency Motivation: Being the Best (3 Min audio-short episode)
Boost Your Google Ads' Performance with Dynamic Keyword Insertion: Higher CTR & Conversions
YouTube Shorts Are Now 3 Minutes Long
STAG is the Way
Search GPT Sneak Peak
Quality Scores are Useless and Obsolete
Data Layer Tool Review: Sublimetrix
Google Loses Anti-Trust Lawsuit
Google Keyword Planner Mastery
Stop Using Max Clicks
Master Google Shopping Campaigns Fast
Secrets to Creating Google Phone Call Ads
Creator to Entrepreneur: Jaden Camacho-White's Digital Renaissance Journey
Josh Sanabria, CEO of GoArchitect: Architectural Planning for the Future with Tech
Mastering Google Demand Gen Campaigns
Are You a PPC Amateur or Professional?
Google Ads: Add to Cart Abandonment Remarketing
Meta Blueprint: Year 1
Join Our PPC WhatApp Group & Campaign Learning Discussion
Interview with Ashia Murphy: Founder and SEO of Designers Tech, SEO and Content Specialists
Subscriber Requested: High Ticket Items & tROAS
Top Google Ads Skills You Need in 2025
Medium Blogging Platform for Small Business
Google Marketing Live Conference Updates
Mastering UTMs for Better Results in Google Ads
Google Ads: Primary & Secondary Goal Strategy
'How to Scale Your Business' Podcast Appearance