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All episodes

Product Marketing Life, 67 episodes.

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1

How to evaluate a PMM role before you take it, with Sharon Markowitz, YourCareerWings

2

The AI marketer's blind spot with Josh Porter

3

Product marketing inside one of America's largest regulated banks with Pallavi Shrivastava

4

Why AI governance in product marketing is failing, with Tom Crist

5

Product marketing is messy (but that’s the fun part), with Wendy Werblin, ScriptPro

6

PMM in industries that run on gut feel, with Maitri Gandhi, Hoshizaki

7

Managing up, out, and across with Mike McGee, Vantaca

8

So what, why, & who cares? A framework with Doug Kimball, Digital Science

9

From Samsung to startups: The many faces of product marketing with Amruta Hunnurkar

10

Trust-first product marketing: From B2B SaaS to baby formula, with Angeline Giammona

11

Short wins, long game: The fractional CMO playbook, with Aruna Inalsingh

12

Speaking the language of growth with Jess Ruby, UniUni

13

Empathy, clarity, and $60M in 60 days, with Maniesh Joshi, Transcarent

14

Why your campaigns should never stop, with Sedall Asante, Aptos Labs

15

Everything changes: M&A lessons from a PMM leader, with Nupur Bhade Vilas

16

AI for PMMs: Less scary, more actionable, with Maitri Sheth

17

Skills over titles: How to build a career in Product Marketing, with Michelle Zak

18

Earning a seat at the table as a PMM with Hannah Pickering, Centivo

19

What PMMs get WRONG about product-market fit with Emily Wengel, Origami Risk

20

The #1 growth strategy most B2B teams overlook with Andrew Peterson, Clozd

21

Public speaking, data, and discovery with Kristen Brooks, Octane

22

AI WON'T replace you, but PMMs who use it MIGHT with Susanna Bogardus, Workday

23

What it takes to get promoted in product marketing with Steffi Li

24

Surviving career chaos: “Pause if you must, but don't stop." with Michael Robin Hansen, Thomson Reuters

25

Are tiger teams better than traditional teams? with Laura Kaminski, iTradeNetwork

26

The good, bad, and spicy of transparent pricing with Madeleine Work

27

"Death to one-page product documents" with Logan Hendrickson, PM Lead at 15Five

28

Navigating the inbound and outbound divide with Tamara Grominsky, Creator of PMM Camp

29

How to make your messaging punchy with Emma Stratton, Founder at Punchy

30

Bringing your product into the foreground with Jeff Chase, Mary Lim and Rachel Sheldon

31

How Clari dominated the revenue platform category, with Julien Sauvage, Clari

32

"Be 10 times bolder in your career" with Yi Lin Pei

33

“We’re not marketers” and other spicy takes, with Eric Holland, Gab Bujold, and Zach Roberts

34

PMM charters and proof customers actually believe, with Mark Huber and Alex Eaton from UserEvidence

35

“PLG is not a free trial” with Madison Leonard, Consultant and Founder of SaaS Secrets

36

Building a PMM swipe file with Jason Oakley and Aubrey Chapnick, writers of PMM Files

37

Product marketing therapy with Maggie Bean, Co-Founder of Product Marketing Therapy

38

“Nobody cares about your vision” with Anthony Pierri, Co-Founder of FletchPMM

39

Fighting friendly with Andy McCotter-Bicknell, Head of Competitive Intel at Apollo.io

40

How to launch the PMM function from scratch, with Jason Oakley, founder of Productive PMM

41

From engineering to marketing: Priya Gill's journey to strategic PMM mastery

42

The best of Product Marketing Life: Game-changing insights from 2023

43

Maximizing impact: How to elevate sales enablement value with Justin Dorfman, Co-Founder & CEO at AssetMule

44

Managing the balancing act of pricing | Vaishnavi Ravi, Founder of Market Maven

45

Increasing revenue and retention with win-loss analysis | Ryan Cuellar, Chief Delivery Officer at Primary Intelligence

46

Wait...we're product-led now? Here's how to get everyone on board

47

Empathy, networking, and storytelling - the three keys to product marketing success | Jen Jones, CMO at commercetools

48

The importance of a holistic approach to messaging | Esther Yoon, VP of Industry and Product Marketing at RingCentral

49

How product marketing operates at a digital product agency | Meghan Pfeifer, Innovatemap

50

Running a product marketing focused agency | Raechel Lambert, Olivine

51

Transitioning into product marketing | Yi Lin Pei, Teachable

52

Navigating buy versus build conversations with prospective customers | Jack Preece, Linnworks

53

Differentiating developer product marketing from traditional product marketing | Averie Wong, LinkedIn

54

Technical career guidance on how to start (and grow) your PMM career, with Al Dea | Product Marketing Life

55

The ups and downs of introducing product marketing at a start-up company | Saad Asad, ChartHop

56

Transitioning from education to PMM, with Chad Meirose

57

The nuts & bolts of narrative building, with Maria Massad

58

Product Marketing Life | Tamara Schebel, Klue

59

Product Marketing Life | Jena Donlin, Snowflake

60

Product Marketing Life | Vincent Xu, Google

61

Product Marketing Life | Laura Jones, Uber

62

Product Marketing Life | Chris Winkler, DocSend

63

Product Marketing Life | Irina Adriana Barbu, Shopify

64

Product Marketing Life | Aaron Brennan, airSlate

65

Product Marketing Life | Andy Raskin

66

Product Marketing Life | Bree Bunzel, Dropbox

67

Product Marketing Life | Phill Agnew, Brandwatch