Remarkable Content with Ian Faison cover art

All Episodes

Remarkable Content with Ian Faison — 200 episodes

#
Title
1

Drive to Survive: How to Create a Market That Didn't Exist | Michael Londgren (Responsive)

2

You Come Out of a Taylor Swift Concert Feeling Euphoric. That's the Bar for Your Brand. | Phyllis Rothschild (Pete & Gerry's Organics)

3

Advocacy, Pointy Characters, and the Brand Bank: B2B Marketing Lessons from Schitt's Creek | Jason Grunberg (Forter)

4

What Chipotle's "For Real" Campaign Gets Right That Most B2B Marketers Still Get Wrong | Alicia diVittorio (Silverfort)

5

What TED Talks Get Right That Most B2B Marketers Still Get Wrong | Varun Kohli (Cequence Security/GetReal Security)

6

How Willy Wonka Built a 50 Year Brand on $3M | Kevin Rippon (Juniper Square)

7

The Marketing Lessons Everyone Missed in The Devil Wears Prada | Ritu Kapoor (Fractional CMO)

8

What B2B Can Learn From the Barbie Movie’s $150M Marketing Gamble | Rekha Srivatsan (Tableau)

9

The Obsession That Built Apple & Hilton | Sharon Oddy (TNS)

10

How Snoop Dogg Built a Brand That Transcends Time | Shay Thieberg (MAIA Digital)

11

What Mad Men Reveals About Persuasion in B2B Marketing | Fahad Muhammad (TealBook)

12

Dune: B2B Marketing Lessons on Finding Value in Unpopular Places with Madhav Bhandari, Head of Marketing at Storylane

13

MrBeast: B2B Marketing Lessons on Building Repeatable Content with Rodrigo Fonte, VP of Marketing at QuillBot

14

Summer House: B2B Marketing Lessons on Making Your Brand the Life of the Party with Chief Marketing Officer at Goldcast, Kelly Cheng

15

Oura Ring’s ‘Give Us a Finger’ Campaign: B2B Marketing Lessons on Saying What Your Audience Already Feels with CMO & Creator of The Zero to One Marketer, Sylvia LePoidevin

16

BONUS: The New Marketing Role You Should Be Hiring For

17

KPop Demon Hunters: B2B Marketing Lessons on How to Go Golden with Fractional Head of Marketing, Ray Lin

18

Massimo Bottura: B2B Marketing Lessons on Turning Mistakes Into Michelin-Level Moments with VP of Marketing at Riverside, Abel Grünfeld

19

The Restoration of a French Farmhouse: B2B Marketing Lessons on Balancing the Old and the New with Chief Marketing and Chief Partner Officer at Contentsquare, Jean-Christophe Pitié

20

Andor: B2B Marketing Lessons on When to Rewrite the Story with Rachel Sterling, CMO of Identity Digital

21

Dr. Peter Attia: B2B Marketing Lessons on How to Outlive Your Competition with Ashley Sturm, VP of Marketing at Opengear

22

The Flywheel: B2B Marketing Lessons on Keeping Your Strategy in Motion with Chief Marketing Officer at Zappi, Nataly Kelly

23

Squid Game: B2B Marketing Lessons on Winning the Survival Game of Campaigns with Chief Marketing Officer at Aviatrix, Scott Leatherman

24

The New York Times: B2B Marketing Lessons on Gamifying Your Strategy with VP of Marketing at VaynerX, Avery Akkineni

25

Penn State Football: B2B Marketing Lessons on Rallying Your Fans with SVP of Marketing and Communications at Unite Us, Jill Ransome

26

Picasso’s Guernica: B2B Marketing Lessons on Finding Clarity in Chaos with Chief Marketing Officer at Conviva, Jerome Stewart

27

The Gilded Age: B2B Marketing Lessons on Turning Patience into Power with Chief Marketing Officer at Auctane, Laura Goldberg

28

Clue: B2B Marketing Lessons on Creating a Cult Classic with Chief Marketing Officer at Wrike, Christine Royston

29

Hacks: B2B Marketing Lessons on Working the Crowd with Chief Marketing Officer at Workshop, Jamie Bell

30

Eternal Sunshine of the Spotless Mind: B2B Marketing Lessons on Choosing Emotion Over Data with Chief Marketing Officer at Incorta, Noha Rizk

31

Friends: B2B Marketing Lessons on The One About Community with Chief Marketing Officer at 2X, Lisa Cole

32

GoDaddy’s “Act Like You Know” Campaign: B2B Marketing Lessons on Bold Brand Building with Chief Marketing Officer at G2, Sydney Sloan

33

Steph Curry: B2B Marketing Lessons on Shooting Your Shot with Chief Marketing Officer at ThetaRay, Brian Gilman

34

Orange’s Women’s Soccer Ad: B2B Marketing Lessons on Content That Makes You Think Twice with Chief Executive Officer at Standard AI, Angie Westbrock

35

The Last of Us: B2B Marketing Lessons on Putting the Story Before the Product with Chief Marketing Officer at VelocityEHS, Ashley Emery

36

2001: A Space Odyssey: B2B Marketing Lessons on Turning Vision into Reality with CMO at Quad, Josh Golden

37

Moneyball: B2B Marketing Lessons on Turning Metrics into Wins with CMO at Linedata, Scott Greenwald

38

Armchair Expert: B2B Marketing Lessons on Co-Creating with Your Community with Chief Marketing Officer at Katalon, Derek Weeks

39

Progressive’s Dr. Rick Capmaign: B2B Marketing Lessons on the Serious Business of Being Funny with Chief Marketing Officer at Attentive, Keri McGhee

40

Shell Game: B2B Marketing Lessons on Playing with Perception with Chief Marketing Officer at MasterControl, Kelly Starman

41

Wicked: B2B Marketing Lessons on Reframing the Narrative with Chief Marketing Officer at Flywire, Allison MacLeod

42

Ogilvy on Advertising: B2B Marketing Lessons on Writing for Humans with Chief Marketing Officer at CallMiner, Eric Williamson

43

Silo: B2B Marketing Lessons on Leading with Curiosity with Chief Strategy & Partnerships Officer at Totango, Karen Budell

44

Spidey and His Amazing Friends: B2B Marketing Lessons on Alignment as the Real Superpower with CMO at Bugcrowd, Emily Ferdinando

45

Star Wars: B2B Marketing Lessons on Winning as One with CMO at Infinidat, Eric Herzog

46

“Assume That I Can” Campaign: B2B Marketing Lessons on Breaking Belief Barriers with VP of Corporate Communications & Content Marketing at AudioEye, Mike Barton

47

Jim Henson Idea Man: B2B Marketing Lessons on Leading with Entertainment with Chief Marketing Officer at Resilio, Adam Kranitz

48

Currys’ Gen Z Ads: B2B Marketing Lessons on Going Viral Without a Big Budget with Director of Brand at Printful & Printify, David Hooker

49

Celebrating 150 Episodes: B2B Marketing Lessons on the Making of Remarkable

50

F1 Sponsorships: B2B Marketing Lessons on Going All In with Action Sports Marketing Consultant, Ondar Tarlow

51

Buena Vista Social Club: B2B Marketing Lessons on the Importance of Live Experiences with Chief Marketing Officer at Blackbird.AI, Dan Lowden

52

Ordinary People: B2B Marketing Lessons on Leaving a Mark with Chief Marketing Officer at Voices, Ruth Zive

53

TikTok Creators: B2B Marketing Lessons on Creating Content with Personality with Award-Winning Marketing Leader Rhonda Hughes

54

Silicon Valley: B2B Marketing Lessons on Humanizing Tech with 4-Time CMO Manish Gupta

55

Alix Earle: B2B Marketing Lessons on Bringing Joy Back to Content with Director of Content Marketing at A-LIGN, Elizabeth Strickert

56

Animal: B2B Marketing Lessons on Thinking Like a Movie Marketer with Producer at H20 Studios, Kevin Carter

57

Knight Rider: B2B Marketing Lessons on Owning Your Marketing with Sr. Director of Content Strategy at Equifax, Ashley Sasnett

58

Predictably Irrational: B2B Marketing Lessons on Rethinking Rational Thinking with SVP of Marketing at Flexera, Leslie Alore

59

Adolescence: B2B Marketing Lessons on Stretching Beyond Your Comfort Zone with CMO at Vimeo, Charlie Ungashick

60

Ryan Holiday and The Daily Stoic: B2B Marketing Lessons on Making Content That Matters with VP, Head of Marketing at FourKites, Amanda Dyson

61

The New Look: B2B Marketing Lessons on Evolving Your Brand Through Reinvention with Customer Advocacy & Executive Programs Lead at dbt Labs, Hrishi Kulkarni

62

Hades: B2B Marketing Lessons on Making Brave Creative Moves with Director, Content Marketing & Integrated Campaign Strategy at Sumo Logic, Zoe Hawkins

63

Record Store Day: B2B Marketing Lessons on Leaning into Analog in a Digital World with Sr. Director, Content Marketing at Upwork, Robert McCauley

64

Levi's Odyssey Ad: B2B Marketing Lessons on Building Brands That Break Walls with Head of US Marketing at Freepik, Paula Vivas

65

Settlers of Catan: B2B Marketing Lessons on Thinking Beyond Your Next Move with Chief Marketing Officer at Dialpad, Jen Grant

66

90s Indie Rock: B2B Marketing Lessons on Cutting Through the Noise with Chief Marketing Officer at DataArt, Scott Rayburn

67

Martha: B2B Marketing Lessons on Owning Your Narrative with CMO at CHEQ, Amy Holtzman

68

Taskmaster: B2B Marketing Lessons on Embracing the Unexpected with Head of Brand at Descript, Vanessa Hope Schneider

69

Simon Sinek: B2B Marketing Lessons on Starting with Why with VP of Marketing at Abridge, Guru Sundar

70

Intangible.ai: B2B Marketing Lessons on Making AI Your Workhorse to Make Rich, Interactive 3D Content with Co-Founders Charles Migos & Bharat Vasan

71

Desert Oracle: B2B Marketing Lessons from Ken Layne’s Love of Lo-Fi Media with Chief Evangelist at Contentful, Nicole France

72

A River Runs Through It: B2B Marketing Lessons from Fly Fishing with Simpro CMO Rachel Truair

73

Pokemon: B2B Marketing Lessons from Pokemania with Fractional CMO Veronica Saron

74

Dune: B2B Marketing Lessons from Director Denis Villeneuve’s Masterpiece with VP of Corporate Marketing at Cribl, Ryan Mattison

75

The West Wing: B2B Marketing Lessons from Aaron Sorkin’s Emmy-Winning Show with Chief Marketing & Communications Officer at CSG, David Pendery

76

Soccer: B2B Marketing Lessons from the U.S. Women’s National Team with Former Director of Brand Strategy, Storytelling & Advocacy at Cisco, Cindy Valladares

77

Hamburger Helper: B2B Marketing Lessons from the Watch the Stove Mixtape with HiBob CMO Sarah Reynolds

78

7-Eleven Slurpees: B2B Marketing Lessons from Bring Your Own Cup Day with Chief Revenue Officer & Head of Marketing at Black Crow AI, JoAnn

79

Scott Galloway: B2B Marketing Lessons From Prof G with VP of Marketing & Corporate Strategy at Verbit, Michael Rosman

80

Extreme Trail Running: B2B Marketing Lessons on Navigating Rough Terrain with DeepL CMO, Steve Rotter

81

Great British Baking Show: B2B Marketing Lessons from the White Tent with VP of Corporate Marketing at Trellix, Sara Aiello

82

Olympics: B2B Marketing Lessons on Making Big Content Investments with the VP of Marketing at AppsFlyer, Carolyn Bao

83

Modern Family: B2B Marketing Lessons from the Emmy Award-Winning Show with CMO of Altimetrik, Jeff Fleischman

84

Days of Thunder: B2B Marketing Lessons from the 1990 Tom Cruise Movie with Director of Content Marketing at Fictiv, Ricky Frohnerath

85

Pro Women Athlete Sponsorships: B2B Marketing Lessons on Leveraging Athlete Ambassadors with CEO of PARITY, Leela Srinivasan

86

When We Were Young Festival: B2B Marketing Lessons from the Festival to Remember with Head of Content Marketing at CoreWeave, Brooke Gocklin

87

Bad Sisters: B2B Marketing Lessons from the Irish Dark Comedy with the CMO at D2L, Brian Finnerty

88

The Wager: B2B Marketing Lessons from the Epic True Story of the Shipwrecked HMS Wager with Former Director of Content Marketing at Authentic8, Shannon Ragan

89

Doctor Who: B2B Marketing Lessons from the Long-Running BBC Show with the CEO of WorkProud & Online Rewards, Michael John Levy

90

Spotify Wrapped: B2B Marketing Lessons from the Viral Marketing Campaign with the Head of Marketing at Postman, Justine Davis

91

WWE: B2B Marketing Lessons from Randy Savage, Hulk Hogan and More with the US Market Brand Evangelist at GetResponse, Carlos Gil

92

Disney: B2B Marketing Lessons from the Magical Media Empire with Domo CMO Mark Boothe

93

Mike Birbiglia: B2B Marketing Lessons from the Prolific and Award-Winning Comedian with the Host of How Stories Happen, Jay Acunzo

94

The Marvelous Mrs. Maisel: B2B Marketing Lessons from the Hit Period Comedy with Head of Content & Brand at Close, Chelsea Castle

95

Summer Baking Championship: B2B Marketing Lessons from Food Network’s Seasonal Baking Series with Director of Content Marketing at Splunk, Ann Smith

96

Houseplant: B2B Marketing Lessons from Seth Rogen’s Brand with Director of Brand Marketing at Mailchimp, Greg Shumchenia

97

Clarkson’s Farm: B2B Marketing Lessons from Jeremy Clarkson’s New Show with Co-Founder & SVP of GTM Strategy at Passetto, Sidney Waterfall

98

Business Influencers: B2B Marketing Lessons from Chris Walker, Jason Lemkin, and more with Co-Founder & CMO of Dreamdata, Steffen Hedebrandt

99

The Kardashians: B2B Marketing Lessons From the Branding Empire with Head of Marketing & Communications at Foursquare, Michele Morelli

100

Abbott Elementary: B2B Marketing Lessons from the Heartfelt TV Series with Senior Director of Brand & Digital Marketing at Collibra, Victoria Bowman

101

Quentin Tarantino: B2B Marketing Lessons from the Oscar-Winning Director with VP of Content at Pray.com, Max Bard

102

New Heights: B2B Marketing Lessons from Jason and Travis Kelce’s Podcast with Content Marketing Manager at Varonis, Lexi Croisdale

103

Sex and the City: B2B Marketing Lessons from the Emmy Award-Winning Show with Head of Content at Dandy, Rocky Rakovic

104

Hot Ones: B2B Marketing Lessons from the Show with Hot Questions and Even Hotter Wings with Head of Content at Skilljar, Caroline Van Dyke

105

Drive to Survive: B2B Marketing Lessons from the Series that Saved Formula 1 Racing with VP of Global Executive Marketing at Salesforce, Kexin Chen

106

AT&T: B2B Marketing Lessons from the “You Will” Campaign with Rokt CMO Doug Rozen

107

Silicon Valley: B2B Marketing Lessons from the Emmy-Nominated Show with Reveal CMO Isaac Morehouse

108

Lord of the Rings: B2B Marketing Lessons from J.R.R. Tolkien’s Masterpiece with Director of Content Marketing at Ahrefs, Ryan Law

109

Video Games: B2B Marketing Lessons from the Gaming World with the VP of Marketing at Hackuity, Skyler Schmanski

110

How I Met Your Mother: B2B Marketing Lessons from the Emmy Nominated Sitcom with Director of Content Marketing at AssemblyAI, Kelly Moon

111

Vanderpump Rules: B2B Marketing Lessons on Sexy Unique Content with Director of Content & Communications at UserGems, Amber Rhodes

112

Miles Davis: B2B Marketing Lessons from His Album Kind of Blue with Director of Content & Web at Heap, Ben Lempert

113

J Dilla: B2B Marketing Lessons from His Album Donuts with Head of Marketing at Crowdcube, John Hills

114

Steve Jobs: B2B Marketing Lessons from His Biography by Walter Isaacson with Jotform CMO Steve Hartert

115

Dan Simmons: B2B Marketing Lessons from His Novel, The Terror, with JumpCloud CMO Micha Hershman

116

The Hobbit: B2B Marketing Lessons from Middle Earth with ChurnZero CMO Hunter Montgomery

117

Parks and Recreation: B2B Marketing Lessons from the Popular Mockumentary with Director of Content Marketing at Intellimize, Jen Lacey

118

Survivor: B2B Marketing Lessons from One of the Longest Running Reality Shows in History with Founder of Distribution First, Justin Simon

119

TeamLab: B2B Marketing Lessons from the Japanese Ultra-Technologists with SVP of Marketing at Sigma Computing, Erik Bower

120

Portland Leather Goods: B2B Marketing Lessons on Building a Cult-Like Following with Head of Marketing Content Production at Boomi, Danalynne Menegus

121

Christopher Nolan: B2B Marketing Lessons from the Oscar-Winning Director of Oppenheimer with Jellyfish CMO Kyle Lacy

122

No Doubt: B2B Marketing Lessons from Band with a Diamond-Certified Album with Director of Product Marketing at GetResponse, Abby Hehemann

123

The Godfather: B2B Marketing Lessons from Francis Ford Coppola’s Masterpiece with Director of Content, Digital Marketing & PR at Nexthink, Thomas McGrath

124

Monty Python: B2B Marketing Lessons from the Holy Grail with VP of Marketing at Walnut.io, Emmanuel Cohen

125

Parts Unknown: B2B Marketing Lessons from Anthony Bourdain’s Travel Show with Director of Demand Generation at Sproutloud, Aaron Morrissey

126

Ghosts: B2B Marketing Lessons from the U.K. Series with Director of Content Strategy at Acquia, Courtney Roe

127

Harry Potter: B2B Marketing Lessons from the Insanely Popular Series with Director of Content Strategy at SAP Concur, Kendra Walters

128

Michael Crichton: B2B Marketing Lessons from the Author of Jurassic Park with the CMO of Promo.com, Joel Horwitz

129

Traktor: B2B Marketing Lessons from the Swedish Filmmakers with Senior Director, Head of Content at Domino Data Lab, Yuval Zukerman

130

Matomo: B2B Marketing Lessons from the Googleheimer Countdown Ad with Head of Content & Organic Growth at MoEngage, Shana Haynie

131

Real Housewives: B2B Marketing Lessons from the Popular TV Franchise with Content Marketing Manager at Quora, Shelagh Dolan

132

Stanley Quencher: B2B Marketing Lessons from the Wildly Popular Tumbler with Celigo’s Content Director, Leah Westfall

133

Diary of a Wimpy Kid: B2B Marketing Lessons from the Runaway Bestseller with Founder of Furmanov Marketing Consulting, Anna Furmanov

134

Niche Sports Documentaries: B2B Marketing Lessons with Director of Content & Thought Leadership at Clari, Devin Reed

135

Solo Stove x Snoop Dogg: B2B Marketing Lessons from the Viral Ad with Chief Evangelist at Purple Cork, Corrina Owens

136

Fortnite: B2B Marketing Lessons from the Wildly Popular Game with VP, Head of Content at GreenSlate, Chris Anderson

137

Bravo: B2B Marketing Lessons from the Reality TV Network with Head of Communications at Vanta, Erin Cheng

138

YETI: B2B Marketing Lessons from the Legendary Cooler Brand with Sam Kuenle, VP of Marketing at Loxo

139

Love is Blind: B2B Marketing Lessons from the Hit Reality TV Show with Senior Director of Brand & Events at Seismic, Katie Brunette

140

Our Flag Means Death: B2B Marketing Lessons from Taika Waititi’s Hit Romantic Comedy with Director of Content & Communications at People.ai, Mariah Petrovic

141

Moneyball: B2B Marketing Lessons from the Academy Award-Winning Movie with Founder & CMO of Entry Point 1, Tim Hillison

142

Who Gives a Crap Toilet Paper: B2B Marketing Lessons from the Eco-Friendly Brand with Director of Customer & Content Marketing at Intellum, Shannon Howard

143

Acapulco: B2B Marketing Lessons from Apple TV’s First Spanish Bilingual Comedy with Head of Americas Marketing at Riverbed, Cristina Daroca

144

IBM’s Outthink Campaign: B2B Marketing Lessons from the Integrated Media Campaign with Founder & CEO of Omnia Strategy Group, Jessica Marie

145

Barbie: B2B Marketing Lessons from the Highest Grossing Movie of 2023 with Director of Content Development & Owned Media at Autodesk, Kylee Swenson

146

The Grateful Dead: B2B Marketing Lessons from the Europe 72 Record Album with Director of Content at LeanIX, Matt Grant

147

Building Community: B2B Marketing Lessons on Upgrading Your Growth Strategy with SVP of Community & Learning at Automation Anywhere, Kristen Engelhardt

148

The Office: B2B Marketing Lessons from the Most Popular Sitcom of All Time with the VP of Content Marketing at Crayon, Sheila Lahar

149

The Devil Wears Prada: B2B Marketing Lessons from the Iconic Movie with Director of Corporate Communications, Brand and Strategic Content at Edgio, Sally Winship Comollo

150

HubSpot: B2B Marketing Lessons from their Shift to YouTube with HubSpot’s Director of Marketing, Kyle Denhoff

151

500 Days of Summer: B2B Marketing Lessons from the Hit Indie Movie with Infobip’s Integrated Marketing Manager, April Weber

152

Barbie: B2B Marketing Lessons from the Record-Breaking Movie with Director of Content Marketing at Mach49, Angelica Valentine

153

White Lotus: B2B Marketing Lessons from Season 2 with Head of Brand Content at Atlassian, Natalie Mendes

154

Game of Thrones: B2B Marketing Lessons from the Epic HBO Drama with Datadog CMO, Alex Rosemblat

155

Wild at Heart: B2B Marketing Lessons from the Palme d’Or-Winning Film with Founder & CEO of Talentless AI, Steve Mudd

156

The Bear: B2B Marketing Lessons from the Emmy Nominated Series with VP of Brand Marketing at Lightcast, JP Lespinasse

157

Bluey: B2B Marketing Lessons from the Hit Children’s TV Show with Content Leader Nate Bagley

158

Zach Bryan: B2B Marketing Lessons from the Hit Song “Something in the Orange” with Todd Raphael, Head of Content at SkyHive

159

The Serialized Content Framework: How to drive pipeline with a B2B content portfolio by Ian Faison, CEO of Caspian Studios

160

Remarkable Roundup: Winning B2B Content Strategies from G2, Deel and Beyond

161

The Hacker Chronicles: B2B Marketing Lessons from the Award-Winning Podcast with Jérôme Robert, CMO & Chief of Staff at Tenable

162

Inception: B2B Marketing Lessons from the Academy Award-Winning Movie with Johann Wrede, Director of Content Marketing at Emburse

163

One, Ten, One Hundred: B2B Marketing Lessons from Wistia’s Webby Award-Winning Documentary with Chris Sheen, Director of Content & Social at Celonis

164

Taylor Swift: B2B Marketing Lessons on Brand Voice with Meghan Barr, VP of Brand, Content & Communications at ZoomInfo

165

Mad Men: B2B Marketing Lessons from the Peabody Award-Winning Drama Series with Palmer Houchins, VP & Head of Marketing at G2

166

Air: B2B Marketing Lessons from Nike’s Creation of the Air Jordan with Martha Aviles, VP of Marketing at Gigster

167

The Matrix: B2B Marketing Lessons from the Academy Award-Winning Movie with Anja Simic, Director of Content Marketing at Deel

168

The Muppets: B2B Marketing Lessons from Muppet Theory with Gillian Jakob Kieser, Director of Content Marketing at CircleCI

169

Taylor Swift: B2B Marketing Lessons from The Eras Tour with Kim Courvoisier, Senior Director of Content Marketing at Lob

170

“Archer”: B2B Marketing Lessons from the Emmy-Winning Series with Josh Garrison, Head of Content Marketing & Customer Education at Apollo.io

171

The Office: B2B Marketing Lessons from the Benihana Christmas Episode with Jakub Rudnik, Director of Content Marketing at ActiveCampaign

172

Work Flows: B2B Marketing Lessons from ClickUp’s Viral Studio Album with Chris Cunningham, their Head of Influencer Marketing

173

Rick and Morty: B2B Marketing Lessons from Dan Harmon’s Circle Story with Sarah Frazier, Director of Content and Brand Strategy at Cube

174

Murder in HR: B2B Marketing Lessons from the Original Podcast Murder Mystery with Chris Dean, VP of Content Marketing at Gympass

175

Vanderpump Rules: B2B Marketing Lessons from the Reality TV Sensation with Bethany Fagan, Head of Content at PandaDoc

176

Speed: B2B Marketing Lessons on Blissfully Simple Storytelling from the 90s Classic Movie with Chris Hutchins, Director of Content Strategy at 6Sense

177

Nike: B2B Marketing Lessons from Lauren Fleshman’s Visionary “Objectify Me” Campaign with Kaite Rosa, Senior Director of Brand at Axonius

178

Love Island: B2B Marketing Lessons from the UK Hit Series with Kailey Raymond, Director of Enterprise Marketing at Segment

179

Welcome to Season 3 of Remarkable!

180

The Mandalorian: How to Foster Internal Cohesion for B2B Marketing Success

181

Vrbo: How to Position Your Brand To Advertise What Your Competitors Can't

182

Corporate Bro: How To Use Satire in Your Marketing

183

You Suck at Cooking: How To Embrace Your Mistakes in B2B Marketing

184

Jaz Zapp: How To Use Nostalgia in Your B2B Marketing

185

Monty Python and the Holy Grail: How to Embrace Your Limitations

186

Succession: How to Make Cool S*** When You Have Bad Bosses

187

Ryan Reynolds: How to Make Your CEO Your Spokesperson

188

Ted Lasso: How to Use Surprise and Delight in Your B2B Marketing

189

Schitt’s Creek: How to Write Relatable Characters into Your B2B Marketing Campaigns

190

Marvel’s Iron Man: Why Sharing Your Company’s Origin Story Builds Stronger Customer Relationships

191

Pixar's Up: Show, Don't Tell Your B2B Marketing Message

192

Hemingway's 6-Word Story: Tips on Using Word Economy in Your B2B Marketing

193

Slumdog Millionaire: How to Use Circular Storytelling in Your B2B Marketing

194

Only Murders in the Building: Incorporating a Touch of Mystery into Your Marketing

195

Dos Equis: The Most Interesting B2B Marketing Content In the World

196

Mean Girls: Get in, Loser! We’re Going Shopping for B2B Marketing Lessons

197

The Scuffed Podcast: How to Score a Dedicated Community

198

Ocean's 11: How to Bring Together an All-Star Ensemble for Your B2B Marketing Campaign

199

Slap Chop: Stop Having Boring Marketing, Stop Having a Boring Life!

200

Welcome to Remarkable! B2B Content Ideas from Hollywood and Beyond