Skip to content
School Owner Talk cover art

All Episodes

School Owner Talk — 300 episodes · page 1 of 3

#
Title
1

463| Martial Arts: The Anti-Chaos Program

2

Episode 462: If You Disappeared Tomorrow, Would Your School Still Run?

3

Episode 461: The Q4 Reset — 4 Moves That Save Your Year

4

Episode 460 | High Tech, High Touch

5

Episode 459: When the Dream Becomes the Routine: How to Keep Your Passion Alive (Even After Decades)

6

Episode 458 | Is It the Market… or Your Process?

7

Episode 456 | Interview with Solomon Brenner

8

Episode 455 | Martial Arts Appreciation Month: How to Drive Referrals, Reviews, and Retention

9

Episode 454 | Real Talk: When Teaching Is the Easy Part

10

Episode 453: Interview with Stephen Oliver

11

Episode 452 | Managing Staff With Clear Expectations

12

Episode 451 | The Summer Slide

13

Episode 450 | Interview with Grandmaster Park (GMP)

14

Episode 449 | How to Wake Up Fired Up Again (Even If You’re Burnt Out)

15

Episode 448| Attention Is the New Advantage: How Martial Arts Schools Can Stand Out Right Now

16

Episode 447 | School Owner Master Class Series (4): Mike Bogdanski

17

Episode 446 | School Owner Mastar Class Series (3): Rik Kellerman

18

Episode 445 | School Owner Master Class Series (2): Gus Lopez Interview

19

Episode 444 | School Owner Master Class Series (1): John Busto

20

Episode 443 | “You’re Not Just Teaching Kicks” (How to Teach the Invisible Curriculum)

21

Episode 442 | The First 10 Minutes (How Martial Arts Schools Win or Lose New Families)

22

Episode 441 | The “Fun Instructor” Problem: How to Keep Culture Consistent Across Staff

23

440 | What’s Your School Known For? (And Why That Matters More Than Your Ads)

24

Episode 439 | Dealing With Difficult Students (and Getting Parents on Board)

25

438 | The 3 Touchpoints That Create Connection (Staff, Students, Parents)

26

437 | Interview with John Geyston — Relationships, Retention, and Staying Fulfilled as a School Owner

27

Episode 436 | AI and Automation: What Should School Owners Actually Use?

28

435 | Building Your Bench Strength – Team Building for Martial Arts School Owners

29

Episode 434 | Your “One Thing” for 2026 – A Challenge for Martial Arts School Owners

30

433 | Brighter Futures: Making 2026 Better Than 2025

31

432 | Purposeful Connection: Why Engagement Is Harder (and More Important) Than Ever

32

431 | 2026 Planning: Setting Up Your School for a Strong New Year

33

430 | Interview with Matthew Brenner – Mastering Organic Marketing for Martial Arts Schools

34

Episode 429 | The December Retention Crisis: Keeping Students Through the Holidays

35

Episode 428: Holiday Sales Strategy: Turning November & December Into Your Best Months

36

427 | Are We Running the Hardest, Easiest Business There Is?

37

426 | Why Martial Arts Still Matter in a World of Instant Gratification

38

425 | Breaking Third Wall: How to Get Martial Arts Families Fully Committed

39

424 | Martial Arts School Culture: Motivating Students and Families to Engage

40

423 | What I Wish I Knew Starting My Martial Arts School vs. What I Know After 30+ Years

41

422 | 3 Common Pitfalls School Owners Make With Their Marketing and How AI Can Help Solve Those Problems (with Gus Lopez of Lead Hunter Media)

42

421 | The Attention Span Crisis – How Martial Arts Can Be the Cure (Part 2)

43

420 | The Attention Span Crisis: How Martial Arts Can Be the Cure (Part 1)

44

419 | Back-to-School Boost: How to Enroll More Students & Build a Stronger School This Fall

45

418 | The Hidden Leaks: Where Your School Is Losing Students (and Money) Without You Knowing

46

417 | Frustrated but Focused: School Owner Struggles No One Talks About

47

416 | Owner Self-Care: How to Actually Enjoy Summer and Still Grow Your School

48

415 | Sell with Confidence: How to Present, Close, and Upgrade in Your School

49

414 | Referral Frenzy: How to Spark a Lead Surge

50

382 | Building a Strong Brand Identity for Your Martial Arts School – Part 1

51

413 | Why Social Media Marketing Is Still Needed Through the Summer Months

52

412 | Navigating the Struggles: Overcoming Student Drop-Offs, Non-Payments, and the ‘I Don’t Want to Push Them’ Mindset

53

411 | Branding That Breathes: Aligning Your Martial Arts School with Your Culture

54

410 | Building Wealth as a Martial Arts School Owner: From Paycheck to Prosperity

55

409 | Lights, Camera, Enrollments! Turning Karate Kid Legends into a Lead Machine

56

408 | Finding Community Events & Organizations to Partner With

57

407 | Tired, Frustrated, and Unmotivated? Here’s How to Lead Anyway

58

406 | The Biggest Mistakes Martial Arts School Owners Make & How to Fix Them

59

405 | Interview with Keith Vitali – Martial Arts Legend and Film Icon

60

404 | Retention vs. Recruitment: The Key to Long-Term Martial Arts School Success

61

403 | Revolutionizing Martial Arts Engagement with Dually – A Conversation with Ed Pizzo

62

402 | Beyond Kicks and Punches – Building a Life-Changing Martial Arts Program

63

401 | From White Belt to Black Belt – Keeping Students Motivated for the Long Haul

64

400 | Turning Trials into Lifelong Students: Strategies for Retention and Growth

65

399 | The Secret to a Thriving Martial Arts School—Building a Strong Leadership Team

66

398 | The Five Pillars of a Thriving Martial Arts School

67

397 | From Passion to Purpose: Building a Martial Arts Legacy

68

396 | Closing Out the Year Strong

69

395 | Unlocking the Power of AI in Martial Arts Schools: Interview with James Bret Dunlap

70

394 | Utilizing ChatGPT for Martial Arts Business Success

71

393 | Unlocking the Secrets to Digital Marketing for Martial Arts Schools with Gus Lopez

72

392 | Getting People to Listen to Your Message – And Figuring Out What Your Brand Message Actually Is

73

391 | Time Management for Martial Arts School Owners: Balancing the Dojo and Daily Life (Part 2)

74

390 | Time Management for Martial Arts School Owners: Balancing the Dojo and Daily Life (Part 1)

75

389 | In the Trenches: The Realities of Running a Martial Arts School

76

388 | Building Lifelong Connections: The Key to Student Retention in Martial Arts

77

387 | Engaging Community Events and Seasonal Planning

78

386 | Securing the Future: Smart Retirement Strategies for Martial Arts School Owners

79

385 | Celebrating the Art: National Martial Arts Appreciation Month Unveiled

80

384 | Summer Strategies Unwrapped: Boosting Martial Arts School Growth with Creative Marketing and Community Engagement

81

383 | Navigating Slow Summers and Boosting Enrollment with Gus Lopez

82

382 | Interview With Stephen Oliver

83

380 | Building a Winning Culture: Building a Positive and Engaging Environment in Your Martial Arts School!

84

379 | Streamlining Success: Identifying and Updating Obsolete Systems in Your Martial Arts School

85

378 | The C.R.A.P. we as School Owners Have to Deal With!

86

376 | Lights, Camera, Appreciation: Martial Arts School’s Teacher Awards Gala

87

375 | Expert Interview With Tommy Lee

88

374 | The Power of Community: Cultivating Connection in Your Martial Arts School

89

373 | Selling with Impact- Elevate Your Martial Arts Sales Techniques

90

372 | Price Points That Make You Money and Keep You Growing!

91

371 | Interview With Dave Kovar – 2024

92

370 | Expert Interview with Master Paul Cervizzi

93

369 | Morning Coffee And A Quick Chat

94

368 | Beyond the Mat: The Metrics that Define Martial Arts School Success!

95

367 | Tis the Season for the Conversation

96

366 | Tis the Season for Separation

97

365 | There is GOLD Under Those Tatami Matts

98

364 | Interview with John Geyston & His New Book: Embrace Your Awesome!

99

363 | How To On-Board New Members So They Stay, Pay, and Refer

100

362 | The Scarcity Stack