All episodes
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Title
1
Using storytelling to break down B2B and B2C marketing | Nick Knuppe, Senior Director of Product Marketing at Juni
2
Using emotion and engagement in product storytelling | Louis Debatte-Monroy, Director of Product Marketing at Backbase
3
Using storytelling to manage new product releases | Theresa Gschwandtner, Head of Product Marketing at Qonto
4
Product storytelling in B2B fintech: a taste of what to expect | Elliott Rayner, CMO at Arion
5
Using feedback to craft future storytelling | Andreas Konrads, Capgemini
6
How to establish brand identity with tone of voice | Matt Dehaty, Gymshark
7
Why is product storytelling important? | Elliott Rayner, ARION