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All Episodes

The Art Marketing Podcast — 234 episodes

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Title
1

Q4 Prep for Artists: Half Your Buyers Start Before Halloween

2

How to Sell Art Online Without Reinventing Anything

3

Why Every Artist Should Take Commissions

4

20 Ways to Grow Your Email List as an Artist (Online and Off)

5

Should Artists List Prices on Their Website? The Gallery Test

6

1 Image. 45 Mediums. 10% More Every Year. This Is What Print On Demand Can Do To An Art Business

7

Why Your Website Will Still Be Working in 2055

8

A Greek Warship, a Horse Named Sally, and the Mother's Day Sale You're About to Run

9

Art-Selling Holidays You're Sitting Out (Mother's Day Is First)

10

Spring Clean Your Art Business: Cut the Dead Weight, Double the Revenue

11

The Algorithm Doesn't Care About Your Art. Lets fix that.

12

Your Messy Desk Gets More Likes Than Your Masterpiece: The Art Marketing Secret 5 Million People Already Know

13

The Artist's Guide to Instagram Live (Even If You Hate Being on Camera)

14

How to Know What Will Sell Before You Create It

15

The Coffee Shop Test: Why Your Social Media Is Failing

16

4 Prompts That Pull Your Story Out (Even If You Think You Don't Have One)

17

Context is Still King. If You Use It.

18

The January Reset: One Metric, One Goal, One Plan

19

The Artwork Didn't Change. The Story Did.

20

Artist Terry Sauvé

21

Artists: The Hogans

22

The Instagram DM Feature That Automates Your Artist Marketing (While You Sleep)

23

From Spam to Priority: The Email Strategy Nobody Talks About

24

From Inbox to Income: Q4 Email Strategies for Creatives

25

Artist Kristin Harvey

26

Artist Karen Payton

27

Voice Prints, Q4 Prep, and a Brand New Podcast with Hava

28

Why Your Art Isn't Selling on Instagram (And It's Not What You Think)

29

Photographer Court Whalen

30

Context is King: Stop Having First Dates with ChatGPT Every Time

31

Ready, Set, Q4: Your 70-Day Art Sales Bootcamp

32

Artist Scott Westmoreland

33

Consistency, Motivation and Copilot

34

Confidence, Summer Selling Season, and Ai changing everything

35

Steal These Prompts

36

Thoughts on Ai and the future of Art Helper

37

Artist Matt Kress

38

Learn to Prompt

39

The Recession-Proof Artist

40

Artist Megh Knappenberger - Working Session

41

Helsinki Bus Station Theory

42

Photographer Gary Roche

43

Artist Kate Cook

44

Artist Mays Mayhew

45

Artist Tom Putt

46

Artist Xcvi

47

Artist Craig Black

48

Artist Brit Reed

49

Artist Lindy Severns

50

Too creative to ignore

51

More Conversations = More Art Sales. Let's start some.

52

Artists, Meet Your AI Team – ArtHelper.ai Does the Work for You

53

Artist Kenneth LeRose

54

Artist Johnny Adolphson

55

Artist Ken Wiele

56

Artist John Kennington

57

Artist Bob Gherardi

58

Artist Perry Milou

59

Artist Kimberly Cammerata

60

Artist Betsy Mae

61

Artist Brien Cole

62

Photographer Derek Emge

63

Artist Kelly Corbett

64

Photographer Dan Sundhal

65

Artist Betty Franks

66

Humble Donkey Studio

67

Artist Hava Gurevich

68

Summer selling season, the creator economy & importance of story in art sales

69

056: Imagine if you could advertise cheaply and actually get results

70

No art marketing days lost, how social media is going all in on the creator economy, and finding new revenue sources through commissions

71

055: How many times a day do you pick up your cell phone?

72

Staggering Art Economic Trends, the Spring Selling Season, and a Fix for the #1 Art Business Problem

73

Selling From Now Through Father's Day, The Power of Not Quitting, & Acquiring New Customers vs True Fans

74

Finish off your Dec strong, Being ready for Jan, Asymmetry of the Art Biz, & Shiny Object Syndrome

75

054: My Top 5 Ways to Supercharge Your Holiday Marketing

76

053: Art Sales are 50-50

77

052: How to find collectors for your art business

78

051: What size is your restaurant?

79

050: How To Turn Buying Questions into Selling Conversations

80

049: Supercharging "The Loop"

81

048: Smart Artists don't run ads... instead they do this. Introducing "The Loop"

82

A story, of branding, niche, and success. How mid-western painter Megh crossed the 1 Million Mark in art sales.

83

047: The most important metric nobody talks about; focus on this and win

84

Rising Tide of Success A Live Q&A with Jonah Allen, the Young $100K+ Photographer

85

046: Two trains, two tracks, no brakes

86

045: What Are the Biggest Art Selling Times of Year?

87

The Next Big Thing in Art Marketing w/ CEO of Art Storefronts

88

Co-Pilot Stories: "I'm tired of shipping and packing from so many orders!"

89

044: Get buyers to act fast: Tips for setting up your art for impulse purchases

90

043: How Many New Customers Did you Acquire Last Year?

91

#49 The Ultimate Guide To Successful Art Shows and Fairs

92

#48 Meet Megh. An overnight success takes 10 years

93

#47 Advanced Pricing Strategies for Artists and Photographers that are already selling

94

# 46 Instagram Reels are Big Deals Start doing this hack RIGHT NOW

95

#45 Things about running a sale that nobody ever told you

96

#44 The Next Big Art Selling Holiday is Here: Mothers Day

97

#43 The importance of Print on Demand aka POD

98

#42 Your Marketing Assistant: From "One Size Fits All" to "Tailored to Your Artistic Journey" Inbox

99

#41 The 3 buckets all artists and photogs fall into. Which bucket are you in?

100

#40 If you launched your art biz today

101

#39 Our Top 10 Takeaways from GROWING Art Businesses in 2021

102

Merchandising 101: A Broad Primer on how to think about it and how to approach it

103

AMA: Ask Me Anything; Live Streaming Stats and More

104

#38 You want to sell 15k of art this year. Good. Q4 is coming and its time to get ready.

105

#37 A Vision for a New Type of Art Gallery

106

#36 What's the biggest ecommerce event in the world?

107

#35 Your Collector List

108

#34 The Best Art Doesn't Win. The Art that Everyone Sees Wins.

109

#33 You don't have to get a whole lot right as long as you don't get a whole lot wrong

110

#32 The Art Selling Pyramid

111

#31 Our Top 6 Takeaways from the just released Art Market 2021 Report

112

#30 The next big art-selling holiday is upon us. 30 days away.

113

#29 Your NEW Most Important Metric

114

#28 The Basement Sale

115

#27 Why Your Art Business is Destined to Fail

116

# 26 How to Target High Net Worth Buyers

117

#25 Start with Demand & Work Backwards

118

#24 The Pivot What is it and why you need to start doing it yesterday

119

#23 Looking to sell your art in 2021? You need to follow this list

120

2020 A Year in Review: The Perfect Storm for Art & Photography Sales

121

#22 Extraordinary Events, Extraordinary Outcomes

122

#21 Art Sales up 300% Year over Year

123

#20 Nobody saw your Sh*t : Why and what you can do about that

124

#19 It's video, stupid

125

#18 Omnichannel Marketing this Q4

126

#17 Q4 and Pivot

127

Sales not where you want them? Solve the problem

128

#16 So you want to be an artist or photographer that sells? Start selling

129

#15 The Where is your Art Business Quiz

130

#14 The Flywheel

131

#13 Validating Your Art Will Sell

132

Trolls. Not the kids movie. The other kind.

133

#12 How To Merchandise Your Art or Photography

134

#11 Discounting Your Art or Photography. Should you?

135

Perfectionism is Poison when it comes to building an Art Biz

136

#10 Only 30 Days until the start of the Biggest Art Selling Time of Year

137

FB Ads and Your Questions

138

#9 How To Run Flash Sales with Live Video

139

#8 Stop Procrastinating. Stop BS-ing Yourself. Only the market can tell you.

140

#7 The Nuts and Bolts of a Well Run Art Sale

141

#6 It's the Best Time in History to Start an Art Business

142

#5 When Are you Ready for Facebook Ads?

143

#4 An Art Specific Marketing Agency?

144

#3 - Live Art Shows: The future of selling art & photography

145

#2 - The Seven Layers of Success

146

#1 - Introducing Art Business Mornings

147

Live Art Shows, New Art Business CRM Feature, and More

148

Do Live Art Shows Work?

149

The Friction Inherent in Building a Successful Art Biz

150

The Art Marketing University

151

The Retail Apocalypse, Getting in the Game & More Art Biz Talk

152

Teasing Our New Show: Art Business Mornings

153

Eat Your Own Dogfood

154

So the Pandemic Is Back. Now What?

155

25 Year Old Photographer Sells $35k in One Month

156

Merchandising Is Not Optional. It's Mandatory.

157

The Biggest Art-Selling Time of the Year is 3 Months Away

158

Focusing on Success

159

Is the Pandemic Re-Surging? How This Affects Artists and Their Ongoing Strategy.

160

Why it's MANDATORY to Own Your Own Distribution Channels & Customers

161

Making Sure You Have the Right Art Business Strategy

162

The Art Validation Strategy (Will your artwork sell?)

163

Perfectionism Is Poison

164

Why You Should Launch a Direct Art Business ASAP

165

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on June 17, 2020

166

An Art Business in 10 Years

167

Art Just Keeps on Selling

168

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on June 15, 2020

169

The Playbook Is Never Finished

170

How to Build a Viable Art Business in 2020

171

The Random Show: Today's Learnings

172

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on June 10, 2020

173

The Random Show: Eating Our Own Dogfood

174

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on June 8, 2020

175

The Random Show: Father's Day Sale Success

176

Art is Selling, FB Ads Strategy, How to Best Teach

177

The Random Show: New Member Success + Workshops

178

Just Ship It

179

Is Art Selling Right Now?

180

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on June 1, 2020

181

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on May 29,2020

182

Mindset/Entrepreneur Psychology Lesson From Nick Friend (CEO)

183

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on May 27, 2020

184

The Strong Art Marketers are Getting STRONGER

185

Live Art Biz Consulting on Memorial Day w/ CEO Nick Friend

186

As the Curve Flattens Art and Photography Sales Keep Rolling

187

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on May 20, 2020

188

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on May 6, 2020

189

Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on May 2, 2020

190

042: Instagram Live - How to Do It and Why You Should

191

Unconventional Marketing Tactics for the Pandemic

192

FB Live: How to Prepare Your Art Business For COVID-19

193

Customer Calls: Julie Gets Her Art Business Headed in the Right Direction

194

041: Facebook Ads for Photographers and Artists

195

043: How Many New Customers Did you Acquire Last Year?

196

040: Your New Year's Resolution – Move the Attention Around

197

039: Omni-Channel Marketing (A Key Q4 Strategy)

198

038: Q4 Is Coming and It's Gonna Be Your Biggest Yet (Here's Your Checklist)

199

037: Art Merchandising + Additional Revenue Sources

200

036: Pop-Ups? Yes, Pop-Ups!

201

035: The Cost of Acquiring Your Customers

202

034: Learning from Black Friday 2018

203

033: Using Facebook Ads WITHOUT a Warm Audience

204

031: Adding Facebook Contests to Your Q4 Strategy

205

032: How to Get Your Artwork Noticed

206

030: How to Create LTV Audiences for Facebook/Instagram Ads

207

029: Your 4th Quarter Marketing Audit

208

028: Augmented Reality: The New Standard for Buying Art

209

027: The Art Show Playbook

210

026: You Made a Sale, Congrats, Now the Work Begins

211

025: Creating an Art Marketing Plan for 2018 and Beyond

212

024: Do Artists Still Need Websites?

213

023: How Artist Megh Knappenberger Sold $200,000+ in Her First Year

214

022: Doing Things That Don't Scale

215

021: Mathieu Laca on Running a Print Giveaway Contest with ManyChat

216

020: Facebook Contests with ManyChat and Messenger

217

019: Art Marketing Playbook - Overtime

218

018: Facebook Messenger is the New Email

219

017: The Holiday Art Marketing Playbook

220

016: The New, Shocking Way to Build Your Email List (It's Not)

221

015: Greatest Time Ever to Be an Artist?

222

012: How and When to Direct Message Content Curators on Instagram

223

011: Artists Are Start-Ups + Instagram Direct Messaging

224

010: Top 10 Reasons Artists Need to Be Using Instagram Stories

225

009: Learn What (and How) to Post on Facebook and Instagram

226

008: AOV and the "Shoot First Ask Questions Later" Technique

227

007: The Mother's Day Marketing Playbook

228

006: The Facebook Ad + Email Hybrid Sales Technique for Artists

229

005: Building Your Email List Offline with the "Fishbowl Technique"

230

004: Pivoting to Find Your Niche with Artist William K. Stidham

231

003: Not All Traffic Is Created Equal - An Intro to Facebook Traffic

232

002: Why Most Artists Fail at Facebook Ads

233

001: How to Combine Online and Offline Selling with Artist Kim Vergil

234

000: Introducing the Art Marketing Podcast