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All Episodes

The Negotiation — 264 episodes

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1

Inside China's Beauty Market with Jing Daily's Lisa Nan

2

How AI Is Reshaping Consumer Behavior with Dr. Nici Sweaney of AI Her Way

3

Jacob Cooke on Alibaba's AI Bet, AI in China, China E-Commerce Data, and the Canada-China Reset

4

Colin Jeavons on How AI and Creators Are Redefining Digital Commerce

5

The Reset in Canada-China Relations with Bijan Ahmadi

6

A New Era in UK-China Relations: Inside PM Starmer's Historic Visit with Tom Simpson

7

Skiing in China and Japan: Growth, Participation, and the Road to Milan 2026

8

From Insight to Impact: Global Market Research with Nichola Quail

9

Mark Carney’s Beijing Visit and What It Means for Canadian Business in China

10

Manufacturing, Sourcing, and Risk Management in China with Richard Kimber

11

The Political Economy of China's E-commerce Boom with Lizhi Liu, Part 2

12

The Political Economy of China's E-commerce Boom with Lizhi Liu, Part 1

13

Inside China’s Influencer Economy with Elysia Guo

14

32 Cities in 60 Days: Olivia Plotnick on the Real China Consumer Story

15

Crystal Tai on China Luxury, Sportswear Trends, and Consumer Sentiment

16

What’s Next for Canadian Business in China with CCBC’s David Perez-Des Rosiers

17

Unlocking China’s Cross-Border Boom with Tmall Global’s Nicole Lin

18

Inside China’s Demand for Wellness, Supplements, and Lifestyle Products with Emmanuel Poupelle

19

Inside China’s Trail Running Boom with Clementine Pippa Ebel

20

Housing, Confidence, and Consumption: China’s Demand-Side Story with Tianchen Xu (Part 2)

21

Navigating Growth and Geopolitics: A Mid-Year Outlook on China with Tianchen Xu (Part 1)

22

Jacob Cooke on 618, China’s Consumer Climate & What Tariffs Mean for Global Brands

23

AI, Chips, and Cloud: Kevin Xu on Where China’s Tech is Really Headed

24

Dr. Chui Chui Tan Part 2 | What Spotify, Bumble & Global Brands Get Right (and Wrong) About Cultural Expansion

25

Global Growth Starts with Culture: Dr. Chui Chui Tan on APAC Expansion and Strategic Insight

26

Bringing European Brands to Asia with WPIC’s Director of Growth Emmanuel Poupelle (French Language Episode)

27

Mark Kruger on China’s Macro Outlook

28

The Next China Is Still China: Rui Ma (Part 2) on Tech, Tensions & Transformation

29

China’s Consumer Comeback: Jacob Cooke Breaks Down 2024 Consumption Data

30

Rui Ma: The US-China AI Race (Part 1)

31

From Shanghai to Hokkaido: Skiing Across APAC with Justin Downes

32

Peter Park on Growing Australian Brands in APAC

33

Joe Mazur: Analyzing U.S.-China Relations Under Trump's Second Term

34

Elyse Ribbons on KOL Marketing in China

35

Martech in China and How To Advertise on RedNote with David Nottingham

36

From TikTok to Red Note, The Great Social Media Migration with Olivia Plotnick

37

Cynthia Dearin On How To Take Your Brand Global

38

Unlocking Japan: E-Commerce Strategies and Insights with WPIC’s Anton Lapunov

39

Navigating China's Health Products Market with Jeff Crowther

40

Jacob Cooke on China's Singles Day Shopping Festival

41

China Ecommerce Strategies for Australian and New Zealand Brands, with Pier Smulders

42

APAC Expansion Lessons from Footwear Industry Veteran, Ken Daley of Joybees Footwear

43

Unlocking the APAC Nutraceutical Market with Daniel Mabey

44

China E-Commerce Strategies for UK Brands with Antoaneta Becker

45

Mike Todd's Blueprint for Australian Brands Going Global

46

Marlene Sharp On The Rising Popularity Of East-Asian Entertainment Franchises

47

Darren Touch on the Future of Canada-China Relations

48

Olympic Recap: Team China's Performance in Paris with Mark Dreyer

49

Ed Sander Part 2 | A Deep-Dive Into Alibaba, JD, Douyin, and Little Red Book

50

Ed Sander Part 1 | The Meteoric Rise of Pinduoduo and Temu

51

Crafting Digital Brand Esperiences in APAC, with Jason Ang

52

Unpacking New Trends in Australia-China Relations with Dr. Benjamin Herscovitch

53

How Santander Navigator is Helping British Brands Grow in APAC, with Alex Phillips

54

Zarina Kanji on Leading WPIC in Europe, Growing UK and European Brands in APAC

55

How Norway's Fjorda Made a Splash in China's Supplement Market with Co-founder and CEO Maren Steinnes

56

Loud Quitting and Quiet Luxury, Ralph Lauren and Chanel Earnings, Miniso and Florasis Expansion, and China's Fashion Trends with Jing Daily's Julienna Law

57

Mastering Marketing On Xiaohongxu (Little Red Book), with Olivia Plotnick, Founder of Wai China

58

The Pulse of US-China Relations, The Potential Impact of the Upcoming US Election, and Strategies for MNCs to Mitigate Geopolitical Risk, with Joe Mazur of Trivium China

59

Rwandan Coffee in China; Bringing Global Brands onto Tmall; Indonesian E-commerce Boom and more, with Dean Diabate

60

Australia China Business Council CEO Tom Parker on Warming Bilateral Ties

61

Head of Global Marketplace ROW @ Coupang - Gerald Hoe | Navigating South Korea's E-commerce Boom

62

The APAC Playbook | Red Phoenix's Guide to Growing Western Sports Properties in APAC

63

Justin Downes - President @ Axis Leisure Management | The Booming Ski Industry In China

64

Mark Dreyer, Founder of China Sports Insider | Messi Drama in HK, F1 Is Back in Shanghai, Women's Tennis, the Skiing Boom, and All Things China Sports

65

Crystal Tai - Senior Managing Editor @ Jing Daily | Canadian Brands Enjoying Success in China (and Why) & The Top Chinese Fashion Trends For 2024

66

Filip Zieliński | China's EV, Education, & Start-up Landscapes

67

Charles Lavoie - Head Of Creative Labs @ WPIC | Douyin & The New China Playbook For Brands

68

Jacob Cooke, CEO @ WPIC Marketing + Technologies | The 2024 Outlook for PDD, Douyin, Alibaba, & The Chinese Consumer

69

Andrew Methven | The Importance of Understanding Mandarin's History As a Language

70

Claire Urry | Expanding Trade & Investment Between UK And China

71

Denni Hu | Singles' Day, China's Fashion Trends, & The Rise of Chinese Designers

72

Heidi Dugan | The Australian Prime Minister's Visit To China, Warming Australia-China Relations, CIIE, & Singles Day

73

Jing Zhang, Global Editor in Chief @ Jing Daily | China's Luxury Consumption Landscape In 2023

74

Our 200th Episode Featuring Jacob & Joseph Cooke

75

Noah Fraser, Canada China Business Council Managing Director, China | Opportunities & Challenges For Canadian Business In China

76

Jacob Cooke, CEO & CoFounder @ WPIC Marketing + Technologies | Golden Week Consumption Boost, Singles' Day Projections, & South Korea Expansion

77

MJ Park | South Korea’s Booming E-commerce Landscape

78

Michael Hart, President of AmCham China | US-China Relations, Business Climate Sentiment In China, & China's Appetite For Foreign Direct Investment

79

Shai Oster | China & Southeast Asia's Tech Investment Landscape

80

Jacob Cooke, CEO @ WPIC Marketing & Technologies | Why WPIC Is So Bullish On The Chinese Consumer

81

Su Cheng Harris-Simpson | Empowering Women in Business in China and Beyond

82

Michel de Rijk | Why Now Is The Time To Be Bullish On China & The Impact Of AI On The World Of Advertising

83

Yaling Jiang, Founder of "Following The Yuan", Part 2 | US-China Cultural Similarities, "Facekinis", Coffee, and the 'Wellness' Boom

84

Yaling Jiang, Founder of "Following The Yuan" | The Reception Of The Barbie Movie In China & Newsletter-Based Journalism

85

Crystal Tai, Senior Managing Editor @ Jing Daily | The Fashion, Culture, & Lifestyle Trends Shaping Consumption In China

86

Simon Torring, CoFounder of Cube Asia | The SE Asia Ecommerce Platform Battle Between Lazada, Shopee, & How TikTok Shop Is Emerging As A Legitimate Contender

87

Qin Chen, Managing Editor @ TechNode | China's Booming EV Industry, AI Advances, & Why Meituan Won't Be Dethroned In The Local Life Services Vertical

88

Thomas Yeoh | Dissecting The Booming eCommerce Landscape In SE Asia

89

Marko Tiesmäki | Nokia's Journey In China & Promoting The Finland-China Trade Relationship

90

John Gearing | Lessons Learned Growing The World's Largest Apparel Brands In APAC

91

Xiang Chen | Why Expanding Your Brand Into Asia Successfully Requires Data-Centric Insights

92

Ryan Purkey | Digital Transformation In Asia For Established Industries

93

Alex Palmer | The Asia Multi-Market Entry Strategy Brands Have Been Waiting For

94

Jacob Cooke | Japan's Booming E-commerce Market

95

Kirsten Johnston | Place Identity & Branding Some Of China's Most Iconic Areas

96

Susan Heffernan | Breaking Down The Furniture And Home Decor Industry In China

97

Diego Dultzin Lacoste Part 2 | The Impact of Data Analysis on Pricing Online & How AI Can Automate The Process To Further Drive Revenue

98

Diego Dultzin Lacoste, Part 1 | Founder Of The First Independent, Members-Only Flash Sales Site In Asia

99

Jerome Spitzer | Going from 0 To 18 Restaurants In 15 years In HK

100

Gordon Domlija Part 2 | How Brands Can Reinvent Themselves In Asia, & How The Metaverse In Asia Is Shaping The Future Of Marketing Globally

101

Gordon Domlija Part 1 | The Most Incredibly Responsive Market in the World, & The Complexity of Consumer Behavior and Targeting in China

102

Joanna Hutchins | China’s Approach To Innovation & What The West Can Learn

103

Gil Chavez Part 2 | Big In Japan - 20+ Years of Training CEOs, & The Art Of Negotiation And Communication

104

Joseph Cooke | Boots On The Ground - China's Business Climate Is Booming

105

Gil Chavez Part 1 | Corporate Communications, CEO Media Training, & Social Media Marketing In Japan

106

Morgan Keldsen Part 2 | Growing The World's Most Iconic Streetwear Brands In Asia

107

Morgan Keldsen Part 1 | How Nike Crushed It In China & Running The Air Jordan Brand In Asia

108

Igor Duc Part 2 | Tech Accessories & The Future Of Omni Channel Retail

109

Igor Duc Part 1 | Convincing Consumers To Invest In Their Tech Accessories

110

Dave McCaughan Part 3 | Responding To Shifting Demographics In Asia

111

Dave McCaughan Part 2 | Responding To Shifting Consumer Demographics In Asia

112

Dave McCaughan Part 1 | BIBLIOSEXUAL & Advertising Iconic International Brands In Asia

113

Year In Review, Part 2 | The Greatest Hits Of 2022!!

114

Year In Review, Part 1 | The Greatest Hits Of 2022!!

115

Arnault Castel Part 2 | Online vs Offline And The Future Of Retail In Asia

116

Arnault Castel Part 1 | The Coolest Store In Hong Kong

117

Charles Lavoie Part 2 | Using Creative To Fuel Growth In Asia

118

Jacob Cooke | Assessing The 2022 Singles’ Day 11/11 Shopping Festival And Consumption Trends In China

119

Charles Lavoie Part 1 | How Creative Drives Impact In APAC

120

William Bao Bean Part 2 | Current Markets & Future M&A In Asia

121

William Bao Bean Part 1 | The Distinguishing Characteristics Of Successful APAC Startups

122

Louis Houdart Part 2 | Nuances Of Consumers In China

123

Louis Houdart Part 1 | From Flower Shops To Chinese Brand Building

124

Akio Tanaka Part 2 | Japan's Startup & Investment Landscape

125

Akio Tanaka Part 1 | Backing Technical Founders & Growing Businesses In Asia

126

Patrick Deloy Part 2 | The Future Of Omni-Channel Retail In Asia

127

Patrick Deloy Part 1 | The Omni Channel Experience In Asia

128

Chuk Besher Part 2 | Partnerships, News Media, & eCommerce In Japan

129

Chuk Besher Part 1 | Creative In Japan With Coca-Cola & Grey Group

130

Jeff Daggett | 30 Years Of Helping Iconic Global Brands Enter Japan - Part 2

131

Jeff Daggett | 30 Years Of Helping Iconic Global Brands Enter Japan - Part 1

132

Massimo Lazzari | Bringing European Luxury Brands To Japan

133

Ricky Samuel | Marketing Consumer Electronics Brands In Southeast Asia - Part 2

134

Ricky Samuel | Marketing Consumer Electronics Brands In Southeast Asia - Part 1

135

Bill Tung | Localizing For Consumers In Japan - Part 2

136

Bill Tung | Localizing For Consumers In Japan - Part 1

137

Elyse Ribbons Pt. 2 | Navigating Philanthropy, the Arts, and the Corporate World in China

138

Elyse Ribbons, Part 1 | Theater and Cinema in China

139

Liam Mather | Inside the Beijing Olympic Bubble

140

Zarina Kanji | Health, Wellness and Food in China

141

Art Dicker | Navigating China's Legal System

142

Kimberly Kirkendall | Global Supply Chain Upheaval & Managing Vendor Relationships in China

143

Mark Williams | Triumphs, Challenges and Threats: The Politics of the Asia-Pacific

144

Karen Raghavan | The Beauty Market in China

145

Jim Fields | Creative Video as an IPO Marketing Tool in China

146

Mark Simon | Growing Hockey in China

147

Cameron Wilson | The Future of Football (Soccer) in China

148

Alvin Wang Graylin | The China President of HTC Talks VR & Metaverse

149

Michael Zakkour | 5 NEW DIGITAL’s Predictions For 2022 In China

150

Year In Review | The 'Greatest Hits' of 2021

151

Craig Smith | The CEO Bringing Burton Snowboarding To China

152

Elsbeth van Paridon | China's Contemporary Fashion & Underground Culture Scene

153

Rosie Hawes & Carly Ramsey | Assessing Political Risk in APAC

154

Jacob Cooke | Exploring and Explaining Another Record-Breaking 11/11 Singles Day

155

Steve Hoffman | Startups In China & The Five Forces That Change Everything

156

Justin Downes | Ski Resort Development & Management In China

157

Jacob Cooke | 11/11 2021 - A look ahead to the world's largest shopping day of the year

158

Jia Wang | Canada / China Relationship - The Past, The Present, & The Future

159

Freddie Bacon Part 2 | Snowboard Academy Growth & Why Technology Could Be The Key To Increasing Ski Resort Revenues

160

Freddie Bacon Part 1 | The Culture & Growth Tactics Of Snow Sports In China

161

Rui Ma Part 2 | China Tech Headed West & Understanding The Phenomenon 'Lookism'

162

Rui Ma Part 1 | The Tech Buzz Of China

163

John Kaller | The Evolving KOL And Influencer Market In China & Unpacking The Future Of Artificial Intelligence

164

Elijah Whaley | KOLs & The Influencer Marketing Industry Of China

165

Justice Hampton | Merchandising In The Digital Era & How To Do It Effectively In China

166

Mark Dreyer | Bolstering National Pride Through Sports Performance on the Olympic Global Stage

167

Elaine Ann | Defining UI, UX & CX for China, and the Importance of "Xperience Innovation"

168

Gregory Prudhommeaux | Food Tech in China & The Impact of the Spiking Health & Wellness Industry

169

Angela Zhang | Chinese Antitrust Exceptionalism & The China's Tech Duopoly

170

Zak Dychtwald, Part 2 | China's Youth - A Restless Generation Changing The World

171

Zak Dychtwald, Part 1 | The Identity of China's Millennial Generation

172

EPISODE 100 | Featuring His Excellency, Dominic Barton, Ambassador of Canada to the People’s Republic of China, with Executive Director at the CCBC, Sarah Kutulakos

173

Joseph Constanty | Urban Mobility and Growing the World's Largest Smart Scooter Company Globally

174

Andrew Sigfrids | Architecture and Design - In China & For China

175

Sam Michael | Pollution and Air Purification in China, & How to Nurture Strong Business Relationships in Asia

176

Jacob Cooke | China's Economic Recovery, Live-Commerce, JD Logistics' IPO, & the 6.18 Shopping Bonanza Forecast

177

Kseniya Otmakhova | China's 'Socio-Spatial' Set of Challenges

178

Daphne Tuijn | Deriving Insights and Intelligence From Data In China

179

Greg Turner | Live Sports & Entertainment Venue Management in China

180

Benjamin Wahl | The Strategic Business of Sports Solutions in China

181

Charles Lavoie | Staying Consistently Creative in China

182

Yoann Delwarde | The Art of Sales in China

183

Kevin Hui | Growing the Sport of Hockey in China

184

Wendy MacKenzie Pease | Translating Global Marketing Success

185

Professor Min Ye | The Chinese and Asian Political Economies

186

Jim Dunn | The Future of Building Design, Construction, & Delivery

187

Chloé Goncalves | Exfoliating China's Cosmetics Industry

188

Mark Kristofic | The Boom of Winter Sports in China

189

Bill Tung | Is Fitness Fashion Big in China & Japan?

190

Radley Mackenzie | The Rising Tide of Sports in China

191

Dr. Gang Lu | Building a Tech Media Empire in China

192

Nabil Sabet | The Future of Workspace Design in China

193

Matt Sheehan | Semiconductors & Digital Sector Sub-Cultures

194

The Year in Review | 2020's Greatest Hits

195

Matthew Brennan Part 2 | The Middle Platform & Turning Cringe Into Crave

196

Matthew Brennan pt. 1 | Attention Factory - TikTok & China's ByteDance

197

Colin Bogar | The Future of China's Real Estate Sector

198

Simon Zhao | China's Housing Bubble vs. Protecting the RMB

199

Jacob Cooke | Returning To A New China

200

Bruno Schiavi | Taking Hemp & CBD to China

201

Kevin Xu Part 2 | Interconnecting the Politics of China and the USA

202

Kevin Xu | Open Source in China & Working at the White House

203

Tom Parker | Taking Australian Football to China

204

Bertrand Schmitt | App Annie & The Rise of Mobile in China

205

Jesse Chester | China's Sweet Tooth

206

Kimberly Kirkendall | How To Evaluate a Business Opportunity in China

207

Aynne Kokas | How China is Changing the Way Hollywood Makes Movies

208

Hendrik Laubscher | Why China is Leading the World in eCommerce Logistics & Warehousing

209

XinYi Lim | Pinduoduo's Change in Leadership, Differentiating and Understanding C2M, and Why Live Streaming is Everything Right Now

210

Wei Liang | Digging Into US/China Foreign Policy, Discussing The Belt & Road Initiative and the Asian Infrastructure Investment Bank

211

Gen Kanai | Tech in Japan: How Google Won, eBay Lost, and Why Twitter Couldn't Lose, & Lessons Learned Growing Mozilla in Asia

212

Benjamin Qiu | China's First RMB Accelerator Fund, The Development of China's Legal Landscape, & Exit Options For Startups in China

213

Shanshan Tang | Alibaba as a "Digital Economy", Tmall vs. Tmall Global, and Alibaba's Leveraging of AI

214

Barbara Finamore | Energy, Pollution, & Why China's Electric Vehicle Industry Might Just Save Our Planet

215

XinYi Lim, Senior Director of Corporate Development @ Pinduoduo | Interactive eCommerce, Observable Trends in Consumer Behaviour, & Pinduoduo's Long Term Growth Strategy

216

TR Harrington | Exiting in China as a Foreigner, Social Media for Customer Service, & Investing in SE Asia

217

James Lalonde | Innovation in Japan vs China, The Future of Work in China, & The One Belt One Road Perspective

218

Justin Mallen | Handling Data Servers for the Largest Shopping Day in the World, How 5G Will Change the Internet, and Huawei's Future

219

Andrea Fenn | How the New Rich Changed Luxury Fashion Marketing and the Phenomenon of Live Streaming for Commerce

220

Mark Greeven | China's 4 Types of Innovators & Building Resiliency Through Organizational Structure

221

Michael Zakkour Part 2 | Amazon Laid Bare, How Integrated Systems Helped Chinese eCommerce Rebound, and Thriving by Focusing on the Three "C's"

222

Bay McLaughlin | Exploring the World of IoT, Innovation Outside the G8, & Juxtaposing Eastern European and Asian Entrepreneurs With North American

223

Dr. Julie Klinger | Rare Earth Metals - Not Rare, In Everything From Magnets To Missiles, & China Dominates The Industry

224

Rick Watson | Amazon vs. Alibaba, Including Seller & Buyer Experiences and Influencer Impact

225

Joshua Eisenman | China's Asymmetric Global Advantage and Defining "Relational Power"

226

Sarah Weyman | The Impact of COVID-19 & Adjusting To The New Marketing Normal In China

227

Ben Robinson | The Japanese Market - Shopify Success, Building Brand Loyalty & Consumer Trends

228

Ann Lee | Myths & Misconceptions About China, Wall Street to Best Selling Author X2, & The Impact of COVID-19

229

Marian Danko | Weathering The VC Winter, Why China Will Win The AI Race, & Second Tier Cities To Watch

230

Scott Laprise | Communism, Guanxi, Innovation vs Adaptation, & Trying to Financially Analyze China

231

Olivia Plotnick | All About WeChat - Mini-Programs, The Power of WOW, & Building Awareness vs. Building Relationships

232

Kevin Johannes Wörner | Helping Chinese Corporates Innovate, Mobile-First Mobile-Only Differences For B2C & B2B, and the Future of AI and Big Data Analytics

233

Cyril Ebersweiler | eCommerce Pre iPhone, Building the Worlds's #1 Hardware Accelerator, & The Next Big Thing

234

Jacob Cooke | Special Edition Coronavirus Update

235

Sarah Kutulakos | The Rise of the Middle Class and How eCommerce Has Changed Corporate Infrastructures

236

Scott Silverman | Context Over Content, The Demand for Immediacy, & Experiential Marketing

237

Lauren Hallanan | Live Commerce, Private Traffic & Idle Fish

238

Tom Nixon | The Speed of China, An Innovation Mindset, & Reaching the 2nd, 3rd, and 4th Tier Cities With Your Marketing

239

Rebecca Fannin | The Race for Technology Supremacy & Alibaba Life After Jack Ma

240

Shawn Graham | From Politician to Chinese Business Consultant & The Importance of Building On-The-Ground Human Relationships in China

241

Doug Pearce | Chinese Megabrands, Agency Pitching Best Practices, & Using KOLs and Social Marketing in China

242

William Bao Bean | China's First Startup Accelerator, The Chinese Entrepreneur's Modus Operandi, & SOSV's Asia Investment Thesis

243

Bessie Lee | 3 Decades of Marketing in China, Marketing Technology Startups, and How AI Is Disrupting it All Everywhere

244

Elizabeth Campbell | PPC West vs. East, Forming Chinese Marketing Teams, and the Value of Custom Built China Data Analytics Software

245

Sally Zhang | A Masterclass in Dominating Alibaba's Taobao eCommerce Platform

246

Jordan Rosenberg | Unpacking China's Relationship With Bitcoin, Blockchain, and Cryptocurrencies

247

Singles Day Recap with Hao Lin of Alibaba Cloud & Joseph Cooke of WPIC Marketing + Technologies

248

Mathias Chaillou | China's Video Platforms, Risk Tolerance of Chinese Brands, and the Changing Agency Landscape in China

249

Todd Embley | Being An Expat Entrepreneur, Building Asia's First Tech Accelerator, and VC Investing in China

250

Leif Rogers and David Noel | Major Sports Brand Building in China, the Rise of Health and Fitness, and the NBA Tweet to Forget

251

Milo Chao | Auto vs. Infant Milk Powder Industries, the Importance of CSR to Brand Building, and Investing in Customer Service for Chinese Consumers

252

Rob Arthurs | China Import Regulations, Chinese Consumer Buying Cycles, and Using Free Trade Zones Effectively

253

Alex Duncan | Exploring the Social Media Landscape in China and the Importance of Quality Content

254

Elliott Zaagman | Trends from US Listed Chinese Companies and Building Partnerships in China

255

Stephen Drummond | China Market Complexities That Drive Brands to Reboot Timeless Creative Strategies

256

Charles Lavoie | Vodka, Hockey, and Blending History With Pop Culture to Build a Brand Identity in China

257

André-Philippe Chenail | The Multi-Sentimented Business Landscape in China and Their Leap Forward in Sophistication

258

Jacob Cooke | Singles Day, November 11th, the Largest Shopping Day of the Year

259

Michael Zakkour | Explaining "New Retail" and Cultural Dexterity in the Chinese Market

260

Phillip Beck | Look-a-Like Data, Managing Bad PR, and Capability Mapping

261

Jacob and Joseph Cooke | Big Data in China and Branding Through Experience not Presence

262

Amanda Liu | Data, Analytics, and China's Social Media Landscape

263

David Sullivan | Winning and Losing in China

264

The Negotiation With Todd Embley