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All Episodes

The RevOps Hero Podcast — 62 episodes

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Title
1

How to Craft a Winning ABM Strategy

2

How to Stop Marketing, Sales, and Partners From Fighting Over Credit

3

How to Teach AI Agents to Navigate Your Messy Go-To-Market Systems

4

Inside Sales Compensation Planning with Canva's VP of RevOps

5

Inside Superhuman's RevOps Playbook to Merge 3 GTM Engines Into One

6

Why the Smartest Marketing Teams Still Bet Big on In-Person Events

7

How 5 Different Companies Run Go-To-Market

8

Lessons Learned from 85 HubSpot Onboardings

9

Why CPQ Is RevOps’ New Superpower

10

Field Ops: Mastering Marketing Operations for In-Person Events

11

Integrating Your CRM With Your Data Warehouse

12

Standard vs. Custom HubSpot-Salesforce Integration

13

1:Many vs. 1:1 Email Tools — What You Need to Know

14

Smarter Salesforce Campaigns & Multi-Touch Attribution

15

How to Use HubSpot for PLG SaaS Companies

16

How to Define the Role and Org Chart of RevOps

17

B2B vs. B2C Salesforce-HubSpot Integration

18

The Marketing-to-Sales Lifecycle

19

Marketing Ops Buildouts for Effective Attribution and Lead Scoring

20

The Sales & Marketing Metrics We Track at ClearPivot

21

How We Run Our Sales Pipeline at ClearPivot

22

Why We Recommend HubSpot Content Hub over WordPress

23

Web Analytics vs. Self-Reported Attribution with Chris Strom, Founder of ClearPivot

24

5 Big Marketing Mistakes Everyone Makes with Chris Strom, Founder of ClearPivot

25

Customer Data and Purposeful Engagement with Zack Wenthe of Treasure Data

26

Going to Market Backwards with Dave Fink, CEO of Postie

27

Identity Management and Giving Back with Peter Wheeler of Auth0 by Okta

28

Product-Led Growth with Nick Topping

29

Global Field Marketing with Sejal Korenromp

30

High-Growth Marketing Leadership with Kathleen Booth

31

Social Audience Insights with Marlee Gauthier, Marketing Director for StatSocial

32

Product Marketing at the Center of the SaaS Universe with Shelby Britton

33

B2C SaaS Marketing with Asaf Rothem

34

A Tactical HubSpot Conversation with Dylan Gallagher of Bridge Capital

35

"Yes, And" Marketing Leadership with Carey Straetz

36

Self-Awareness and Startup Life with Nate Smoyer

37

Product Marketing and Women in Tech with Kelsey Johnson

38

SEO Product Management with Arun J of Zoom Apps

39

2022 SaaS Marketing Predictions with David Greenberg

40

Finding Happiness in Customer Education with Tony DiBernardo

41

Testing SaaS SEO with Micah Fisher-Kirshner, VP of SEO and Content, Turn/River Capital

42

Exploring the Intersection of Engineering and SEO with Abishek Surana Rajendra, Senior Director of Organic Growth, Course Hero

43

Developer Marketing with Micky Teng

44

Rand Fishkin Unfiltered

45

Making the Transition Into SaaS Marketing with Stacy Schulist, Restaurant Branding and Marketing Expert

46

Content Marketing Secrets with John Bonini, Marketing Director at Databox

47

Getting Practical About SaaS Marketing with Monica Evans

48

SaaS Routes to Market with Sridhar Ramanathan, Co-Founder, Aventi Group

49

Going to Market with TK Kader, SaaS Business Coach

50

The Intersection of UX Design and SaaS Marketing with Sr. UX/UI Designer, C. Vincent Plummer

51

The Importance of Sharing Customer Stories, with Winona Rajamohan

52

Google Analytics for Business with Kyle Akerman

53

How to Create and Maintain Websites for SEO Growth with Ashley Berman Hale

54

Benefits of Different Project Management Tools with Corina Ludwig, President at FunctionFox

55

How to Create a Powerful SaaS Marketing Team with Meghan Saylor

56

SaaS Social Media Marketing with Samantha Rupert, Social Media Expert

57

The Value of Social Proof with Arttu Haho from Trustmary

58

MEDDIC Sales for SaaS Companies with Steve Ammann, Managing Partner of SMG

59

Product Marketing for SaaS Companies with Tim Gasper, Director of Product at data.world

60

Content Strategy for SaaS Companies with Diana Mitchell, Digital Marketing Consultant

61

Custom Salesforce & HubSpot Integration-Building with Tom Knickerbocker from SurveyGizmo

62

Best Practices for SaaS ABM Marketing with LifeSize Marketing Manager, Lori Mankin