All Episodes
The Startup CPG Podcast — 514 episodes · page 1 of 6
#271: Inside Scoop on Founders & Formulators Speed Dating
Built to Scale: Lessons from a Founder Who Sold
Kitchen to 4,000 Stores: The Cold Email That Launched a Ghee Snack Brand
#270 Insights from 34,000 in-store demos with Grassroots Marketing
R&D RADIO: Oil Analytics, Seed Oils and Adulterated Avocado Oil with Dr. Selina Wang of UC Davis
How to Ask Someone to Invest in Your CPG Brand, with Fave's Ryan Raish
Reinventing the Pizza Bagel: Bagelverse's Jacob Cooper on Nostalgia and CPG
#269 Retailer Spotlight: Mariano's, with Amanda Puck
Partnership Not Ownership: Inside Main Post Partners' Investment Approach
Why This Architect is Choosing to Build a National CPG Wellness Brand
#268 The Rise of Gymkhana Fine Foods with Gulrez Arora
R&D RADIO: The Real Science Behind Sugar Replacement with Icon Foods' Thom King
How "Taste to Retain" Built a Billion-Dollar Supplement Brand
How This Ex-Attorney Reinvented Hard Candy as a Health Tool
Should You Apply for Startup CPG's Founders & Funders?
#267: Term Sheets 101 with Giannuzzi Lewendon
The 4-Part Diligence Framework Every Founder Should Know
Meat Stick Who? How TofuGo Turned Tofu Into a Viral Protein Snack
#266: Building an Organic Social Media Following with Lindzi Shanks, XO Marshmallow
R&D RADIO: How Startup CPG's Product Developer Database Helped This Founder Reformulate
How Whole Foods Invests in Emerging Brands with Ellen Gorra
Tallow, Trust, and Testing: Inside My Neighbor's Rapid Growth
#265: Marion Nestle on Food Politics and the Cereal Aisle
Turning Customers Into Investors: A Popcorn Brand's Crowdfunding Playbook
She Couldn't Find a Clean Electrolyte Brand, So She Created One
#264 How Foundation Foods Became One of SoCal's Most Trusted Grocery Distributors
R&D RADIO: Building a Reliable Formula Brand with Casey Bauer, COO, Bobbie
From Hand Sanitizer to Tomato Sauce - How Sauz Went From 10 Doors to 3,500 in a Year
Happy Caapi: The First Non-Hallucinogenic Ayahuasca Vine Supplement
#263 - When Cookies Aren't Just Cookies - with Fields Good and Cognizin
Meet the Bone Broth Protein Bar with 20g Protein & No Protein Powder
Honey 101 for CPG Brands: Trends, Formulation Tips & Resources with Keith Seiz of The National Honey Board
#262 - Beverage Manufacturing Lessons with BevSource's Bob Williams
R&D RADIO: How to Audit a Co-Packer: The Food QA's Hermi Galstian Explains
Why Investor Ryan Ball Wants You to Pivot Fast and Fundraise Smart
How Quincy Is Reinventing the Dirty Martini, One Perfect Jar at a Time
#261 - What Makes Brands Investable at Founders & Funders? with Hannah Dittman
Springdale Ventures' Dan Graham on Financial Forecasting and Investor Communications
Founder Feature: Sheena Hamby of Mac Squares
#260 - Packaging Changes as you Grow with Evie's Snacks and Belmark
R&D RADIO: Natural Flavors and Taste Modulation with Lauren Senne of Imbibe
Founder Fundraising Journey: Victor Guardiola, Bawi
Founder Feature: TUYYO FOODS - Jocelyn Ramirez, Regina Trillo, Stefanie Garcia Turner
#259 - Mini-Episode: Legal Considerations for Co-Branding Agreements with Foster Garvey
Founder Fundraising Journey: Frozen One, Alan Chen & Conner Mennig
Founder Feature: Bar Bruhis of Boostcous
#258 - How Dossier Disrupted the Fragrance Industry
R&D RADIO: Non-GMO, Organic, or Gluten-Free? How to Decide Which Certifications Are Worth It
The Case for Frozen Muffins: How Unrefined Foods Is Bringing Whole Grain Nutrition to the Freezer Aisle
#257 Co-Man Due Diligence 101 with Riot Energy and Kelley Drye & Warren LLP
Oddball's Path From Idea to Funding a Nationwide Target Launch
Building a Clean-Label Tart Cherry Beverage with No Natural Flavors and No Added Sugar in the Midst of a Booming Ingredient Trend
#256 - What Is Grocery Run? with Dan Choi (NA Beverage Co) and Stephanie McGregor (Ringa)
R&D RADIO: Consumer Research, Product Platforms, and How to Scale Food Products the Right Way with Guru Hari of Guru Food Design
Latest CPG Deals and Market Insights: Drew Fallon, CEO Iris Finance
Founder Feature: Reinventing Honey Through Design, Packaging, and Consumer Psychology with Noah Phillips of Honey Department
#255 - Mini episode: Non-UPF Verified Update
Founder + Funder: Fundraising, Retail Growth, and Building a Modern Hydration Brand with Alex Michaelsen of Leisure Hydration and Ryan Springer of Midnight
Founder Feature: Building a Women's Health Beverage Brand and Landing Nationwide Sprouts Distribution in Months with Anastasia Sartan of The Cycle
#254 - Buyer Spotlight: Hannah Koch, Supplements Buyer, Kimberton Whole Foods
R&D RADIO: Commercialization, Pilot Runs, and Scaling Food Products the Right Way with Jamie Valenti-Jordan
Founder + Funder: Fundraising, Founder-Investor Fit, and Building the Next Big Breakfast Brand with Emily Groden of Evergreen and Brian Bernstein of Rich Products Ventures
Founder Feature: The First Better-For-You Nutrition Company for Older Adults with Jess Haghani of Lucille
We're launching Founders & Formulators - Here's Why
#253 - Private Label Arrangements: What CPG Brands Should Know Before Signing the Deal | Hillary Hughes, Foster Garvey
Investor Spotlight: Consumer Psychology, Channel Strategy, and What Actually Makes Brands Win — David Bell, Idea Farm Ventures
Founder Feature: Bone Broth Tomato Sauce and a New Twist on a Family Recipe- Liana Krasnow, Noodo
#252 - The Rise of Laurel's Coffee: Whole Foods, Wegmans & 1,800 Target Stores in Two Years
R&D RADIO: Food Microstructure, Ultra-Processed Foods, and the Contract Manufacturer Formula Trap with Abbey Thiel
Investor Spotlight: Founder Investor Fit, Gross Margins, and the KPIs That Actually Drive Consumer Businesses - Rana Taghdisi Argenio, Palette Ventures
Founder Feature: Single Origin Soy Sauce and Award Winning Branding with Christine Liu and Clarissa Wei of HEYDOH
#251 - Scaling the Brand: Ops, Systems, and Simplicity with Mezcla and Doss
Investor Spotlight: Graham Garzon, Ground Force Capital — Growth Stage Investing, Business Fundamentals, and What It Takes to Build an Acquirable Brand
Founder Feature: Bringing Froyo Back, Building in Public, and Why Pressure is a Privilege - Ashley Whalen of Chara
#250 - Jacob Trumbull of Roaring Fork Mill: Heritage Grains, Regenerative Organic Certification, and How Startup CPG Opportunities Unlocked 700 Stores
R&D RADIO: Lara Tiro of Rebel CPG — The PB&J Framework, COGS, and How to Scale a Food Product the Right Way
Investor Spotlight: Luba Safran of Mondelēz SnackFutures Ventures — How Corporate Venture Capital Works and What It Means for CPG Founders
Founder Feature: The OB/GYN Formulating Pharmaceuticals for Period Care - Margo Harrison of Wave Bye
#249 - Expo Pitch Slam Recap with ChiChi Foods
Investor Spotlight: Bill Schultz, Beliade Consumer Partners
Founder Feature: Marc Brown of ONOIN
#248 - How to Work with a Formulator with Rebecca Urciuolo from BevSource (FB Solutions Group)
R&D RADIO: Monte Ammons from Liquid Sherpas
Founder + Funder: Anabel González, Founder of Good Bacteria and Hayden Williams, Partner of BrandProject
Founder Feature: Sean Knecht of Tantos!
#247 - How to Build a Board with Seth Goldman, JUST ICE Tea
Bonus Episode: Khalil Khamis of Crafty Ramen
Founder Feature: Lex Evan of Lexington Bakes
#246 - BevNET 101 with John Craven
R&D RADIO: Colleen Cottrell, Independent Consultant at C Cottrell Consulting
Opportunity Knocks: Get Direct Access to Top Retailers
Investor Spotlight: Rogers Healy, Morrison Seger Venture Capital Partners
Founder Feature: Maria of The Purple Drop
#245 - Growing Your Brand with Influencer Marketing with Joybyte
How to Make the Most of Expo West as an Emerging CPG Brand | Little Latke, Gato Dates & Hola Mija Chips
Founder Fundraising Journey: Craig Dubitsky, Happy Products
Founder Feature: Matt Beaman of Goodburn Sauce Co.
#244 - Live Pitch Practice & Feedback
R&D RADIO: Travis Zissu from Scale Food Lab
Investor Spotlight: Elly Truesdell, New Fare Partners