All Episodes

74. The 3 Things Operators Do That Destroy Their Marketing Results

73. How To Write Ads For Higher Income Guests

72. A Really Weird Offer That Guarantees Re-Bookings

71. Top 10 Marketing Books For Tourism Operators

70. The ‘Holy Crap’ offer

69. Never discount - Use the cheesecake strategy instead

68. Pricing for profit in tourism

67. 10 Big marketing mistakes that drag a team down

66. 3 Years Gone - Why I left and why I’m back now

65. How to make the complex simple in your marketing

64. TripSchool Series (3 of 3): Learning from other tourism operators mistakes

63. TripSchool Series (2 of 3): Failures - Top Marketing Mistakes We Tourism Operators Make

62. TripSchool Series (1 of 3): Q&A with the Co-Founder of TripSchool, Mitch Bach

61. Building a Storybrand - Clarifying your message so guests will listen

60. A new model for tour companies that is working during the pandemic

59. The future of tourism marketing in 2021 - 3 major trends to help your business grow

58. These 3 questions will turn you into a leader

57. 6 Step Copywriting Formula I used to get a 60x ROI on a FB tourism ad

56. This 90 Yr old formula works for writing headlines that convert to bookings

55. A Silicon Valley marketer’s unique approach to starting a tour company, and his gift to you.

54. 1 important question to ask yourself if you work for yourself

53. Creating an Opt-In (THAT ACTUALLY WORKS) to bring bookings on autopilot

52. Laying out a tourism business home page for conversions to bookings

51. We re-wrote our ABOUT US page and increased inquiries 239%

50. The 5-Step Process we use to create our USP (Unique Selling Point)

49. +1 Method: The experience tool I learned from a luxury resort manager that changed my life.

48. Pass The Broccoli: The simple secret to becoming a respected industry leader (that no one does)

47. Tired of trying to keep up with digital marketing? Do this instead (it’s way more fun anyway).

46. Interviewing the world’s #1 expert on TOURISM FB ads. How he’s getting well over 1000% ROI.

45. Feeling stuck? Try these tips to streamline through a tough transition.

44. The Stacked Decc: Where to find a steady stream of your dream guests.

43. How to tell stories that make you more interesting

42. How to blow your guests mind before they even book: The ‘HiJack’ Challenge

41. 4 Major Mistakes I Made In Growing My Business

40. Casey Halloran: How to sell millions in tourism without ever opening your mouth - the formula

39. Doug Lansky: The most sought after speaker in tourism today

38. What to do if you have a million ideas

37. This simple profit trick revolutionized my bank account

36. 7 unique spaces to get directly in front of your ideal guests

35. The ‘Me’ I don’t want you to know

34. Reinvention: Is This The Future Of Tourism?

33. Interview: How this manager took his resort to #1 in luxury travel.

32. Coronavirus: Our 7 Step Plan For Weathering The Storm

31. Success Swinging Singles

30. Why Our Guests Hate Us And It’s A Good Thing

29. Booking Launch: The Secret I Stole From Apple And Tesla To Put Bookings On Steroids (Part 2)

28. Booking Launch: The Secret I Stole From Apple and Tesla To Put Bookings On Steriods (Part 1)

27. One BIG mistake I just made in sending out an email campaign

26. The REAL reason your repeat bookings aren’t higher

25. Turning S#!t Into Gold (Marketing Your Off Season)

24. Which guest group is the most profitable?

23. Successful Managers All Share This One Trait

22. What’s The Best Growth Strategy To Use This Decade?

21. An Ancient Native Custom That Keeps Guests Thinking About You Years After They’ve Left

20. The Most Powerful Marketing Strategy - Planting Your Orchard

19. A Surprising Tool To Help You Hire AMAZING staff

18. The Secret To Successfully Flirting With Your Guests

17. This Intimate Conversation Is Bound To Increase Your Direct Bookings

16. A Quick Way To Determine Your Most Profitable Guest

15. Exposed: Why Social Media Doesn’t Work

14. An Easy Way To Get Guests To Promote You For Free

13. The Ugly Truth About Business And Personal Relationships

12. Increasing Your Prices Through Status and Story: A Proven Method

11. Want To Crush The Competition? Listen To This.

10. Nobody Cares What You Think

9. Revolutionize Your Marketing By Starting A Movement

8. The Ultimate Guide To Making Friends And Ruling Your Kingdom

7. Answered: Your Most Burning Questions About Where To Focus Your Marketing Budget.

6. Marketing Myths That Held Me Back (Part 5 of 5)

5. Marketing Myths That Held Me Back (Part 4 of 5)

4. Marketing Myths That Held Me Back (Part 3 of 5)

3. Marketing Myths That Held Me Back (Part 2 of 5)

2. Marketing Myths that held me back (Part 1 of 5)

1. Traditional Marketing Almost Killed Me

Tourism Marketing Mastery (Trailer)