All Episodes

#55: CPG Investing with Andrea Popova

#54: 4 Steps to Successful Ad Audience Targeting

#53: Our Top 4 Ad Creative Optimization Tips to Increase Conversion Rates

#52: How Much Should I Spend on Advertising? Planning your FB & IG Ad Budget to Maximize Profitability

#51: Building a Black Beauty Collective with Leslie Roberson

#49: Executing a Winning Brand Refresh with Meghan and Sam

#50: Social Strategies We Love featuring Black-Owned Brands

#48: Refining your brand strategy with Meghan and Sam

#47: 3 Tips to Training your Marketing Team

#46: Mary Ruth’s Promo Email Deep Dive

#45: How to decide on your promo offer (ft. Carley)

#44: BFCM Case Study: How to Plan an 80% Revenue Increase Promotion!

#43: 6 Tips for Using Canva to Create Quality Content Faster

#42: How to Utilize User Generated Content to Drive Sales

#41: 4 Easy Ways to Increase Email Clicks & Opens

#40: Top Google PPC Tips from Andy Janaitis of PPC Pitbulls

#39: Lessons Learned from 7-Figure CPG Brands: Digital Marketing (Part 3 of 3)

#38: Lessons Learned from 7-Figure CPG Brands: Retail (Part 2 of 3)

#37: Lessons Learned from 7-Figure CPG Brands: Operations (Part 1 of 3)

#36: Growing a Women’s Wellness Brand with Kate Morton of Funk It Wellness

#35: How Steady Growth Created a Better CPG Business with April King

#34 CPG Pandemic Pivot with Diana Beshara, Co-founder & CEO of Cantina Royal

#33 Developing Relationships for Strategic Sales Growth with Amy Zitelman of Soom Foods

#32 Going ”All-In” on your CPG Business with Morgan from Granarly

#31 Creatively Marketing your Herbal Brand while adhering to Regulations with Zoë and Summer

#30 Define, Align and Activate a Killer Brand Strategy with Katie Mleziva

#29 The Good Audit Episode 4: The Cumin Club with The Rind PR

#28 The Good Audit Episode 3: Sippin Snax with The Rind PR

#27 The Good Audit Episode 2: Lost River Apothecary with The Rind PR

#26 The Good Audit Episode 1: Willow Street Snacks with The Rind PR

#25: Early Stage Essentials for CPG with Sari Kimbell

#24: Get to Know the Ins and Outs of Food and Beverage CPG with Consultant Trish W.

#23: Navigating In-Person Brand Activations with Dragon Spirits Marketing

#22: Formulating Authentic Better-For-You Products With Marissa Epstein

#21: Joi Chevalier on Thoughtful, Repeatable Management Systems

#20 Financial Planning Success with The Good Food CFO

#19: Andy Kurtts Unwraps the Mysteries of Branding and Packaging Design

#18: Food Styling and Product Photography Tips with Ashleigh Amoroso

#17: Amplify Snack Brands’ Sr. Supply Chain Planner Explains Big-Picture Inventory Strategy

#16: Surviving to Thriving on Grocery Shelves with Alli Ball, Creator of Retail Ready®

#15: Should You Clap Back?? How Brands Should Respond to Negative Comments on Social

#14: Poppi Mukbang, This Insta-Worthy Rebrand & Influencer Network Is Poppin’ Off

#13: The 360° CPG Experience With Notley's VP of Marketing, Emily Kealey

#12: Marc Nathan on Mindfully Scaling Your Biz & Building Community

#11: The Best Biz Owners Stay Humble & Scrappy, Words of Wisdom From SKU’s Chief Operating Officer

#10: Uplifting Female Founders, Pitch Deck Pitfalls, and Getting Funded With Springdale Ventures Principal Caroline Fabacher

#9: Accelerator Programs, Mentorship, & 2020 Trends with Alyssa Padron of The Ronin Society

#8: Culina Yogurt Mukbang, the Blueprint for Founder-Forward + Eco-Minded Content

#7: Pabst Brewing Brand Director on Climbing The CPG Ladder

#6: How the 1st Ever Coconut Milk Ice Cream, NadaMoo!, Earned Its Way Into the Freezer Aisle

#5: Kettle & Fire Mukbang, Their Unique Approach to Increasing Average Order Value

#4: Shaking up the Market with Pasture-Raised Eggs and Cricket Protein

#3: Siete Foods Mukbang, How They Nurture a +300k Community of Engaged Followers

#2: Creating a product that’s *actually* different with Natural Stacks​

#1: Our Founder Story, How Karin & Alison Met