26 trends voor 2026

EPISODE · Feb 10, 2026 · 47 MIN

26 trends voor 2026

from Bekt Lekker de Podcast · host Maartje Nelissen en Gijsbregt Brouwer

Een speciale editie voor komend jaar of zelfs de komende jaren, want we hebben maar liefst 26 trends en ontwikkelingen in de wereld van food, drinks en hospitality.NOG WAT LEUKS GEBEURD?Gijsbregt was in Antwerpen en vertelt ruim over zijn avonturen bij Madonna en vooral Bar Misera.Maartje: is begonnen met Lieve Stad en dat insta account ging meteen viral, door de heerlijke interviews en profielen met lieve mensen die de stad (Amsterdam) liever maken. Ook heeft ze geniaal goed gegeten bij Lutum, Wijk bij Duurstede. 26 TRENDS VOOR 2026Inleiding: 26 trends voor 2026. Opgedeeld in 5 thema’s, lekker kort en snappy.Thema 1: Work smarter (not harder)1. Value : Work smarter, not harder (G) 2. Kleinere menu’s, meer impact (M) 3. The year of AI (G)4. Elke dag ‘aan’ staan, ook online (M)Thema 2: the human touch5. Neem de klant bij de hand (G)6. Minder eten, meer beleven (M)7. Alles analoog & Back to bacis (M)8. De overprikkelde mens ( is moe van alles) (G)9. Ook klimaatmoe (M)10. Maar ook: keuzestress, decision fatigue (G)11. Werken in de horeca is leuk! (M)12. Horeca Unplugged (G)Thema 3: business with an edge13. Minder purisme, meer pragmatisme (M)14. Het gerecht centraal (G)15. Escapisme (M)16. Van continent naar regio (Africa is not a country) (G)Thema 4: conscious customer17. Horeca en wellness vervlechten (M)18. Stille (eiwit)revolutie (M)19. Meer naar buiten (om te ontspannen) (G)20 No & low (M)21. Ultra processed foods: Van UPF naar clean label (G)22. Ozempic tijdperk (M)Thema 5: Maximize the menu23.  Fibermaxxing & Beanmania (G)Luister hier onze podcast over vezels en fibermaxxing.24. Protein diversification (M)25. Longevity, beauty and health (G)26. Functional foods & drinks (M)TIPSGijsbregt kijkt uit naar de gezamenlijke lezing van Maartje en hem op 20 maart bij Future Ready Hospitality Conference. Bestel je kaarten hier.Maartje neemt plaats in de voedseltransitie adviesraad van Albert Heijn en heeft veel zin om impact te maken.

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26 trends voor 2026

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