Has Your Business Outgrown Your Original Customer?

What happens when your business outgrows its original customer? In Episode 13 of Built By Doing, David Alan and Stan Kleja dive into one of the hardest realities of entrepreneurship: raising prices, evolving your business model, and understanding that not every customer or client is meant to stay with you forever. From David Alan Clothing’s early days selling custom suits for just a few hundred dollars to scaling a premium luxury brand experience, David shares the mindset shifts, fear, and business strategy behind increasing prices while improving product quality, customer experience, and long-term growth. Stan brings the accounting and operational side of the conversation, discussing inflation, service pricing, client retention, business scaling, recurring revenue, and why many entrepreneurs struggle to value their own time properly. This episode covers: • Raising prices in business • Scaling a service business • Custom suit business growth • Entrepreneurship mindset • Outgrowing customers • Premium customer experience • Inflation & pricing strategy • Business operations • Client relationships • Value-based pricing • Leadership & entrepreneurship • Building a luxury brand • Business growth strategies • Time value as an entrepreneur • When to let clients go If you're an entrepreneur, small business owner, creative, or founder trying to grow your company without burning yourself out, this episode will hit home. 🎙️ Built By Doing Podcast www.builtbydoingpodcast.com Real conversations about entrepreneurship, leadership, growth, mindset, business strategy, and building something meaningful through experience.