Drop.io – a podcast with Chad Stoller

File Sharing is very binary – either you share a file online or you don’t. Well not anymore! – enter Drop.io. Drop.io allows consumers to create their own private online spaces where they can easily and privately share photos, videos, documents, and other types of media with others. By default, drops are "private" - consumers control how and with whom drops are shared. Drop.io never requires any type of account registration, and all drops can be password-protected and set to expire after a period of time. Drop.io provides multiple methods of sharing content - by uploading through the Web site, sending email or MMS messages to the drop email address, faxing assets in and out, or by calling the drop voicemail number to leave a voice notes.Hear what Chad Stoller has to say about how marketers’ should be using Drop.io externally as well as internally. About ChadPrior to joining drop.io, Stoller was Executive Director of Emerging Platforms at Organic, a marketing and communications company, where he led Organic's strategy for new communication platforms, including social networking, mobile, gaming, meta-verse, geo-data applications and location-based services. In addition to developing strategies for Organic, Chad worked directly on emerging platform programs for leading brands like Chrysler Corporation, Bank of America, Fox Entertainment, NBC and Sprint.Stoller began his career as a media planner and developer for fashion experience at Arnell Group, where he worked on such brands as Ray-Ban, Banana Republic, Donna Karen and Samsung. Subsequently, he co-founded Surge Interactive, the interactive division of Arnell Group, where he led interactive brand strategies for Universal Music Group, Tommy Hilfiger, Clear Channel, among others. Stoller returned to Arnell Group five years later in the newly created role of Director, Communications Solutions and was responsible for such brands as McDonalds, Siemens, Reebok, DaimlerChrysler and others.