Emails, Notes, Spreadsheets:The Hidden Data Goldmine SMBs Aren’t Using

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. In this episode, we explore how SMBs can cut through data chaos and use Business Intelligence to make clearer, faster, and more confident decisions.Our guest is Damien Van Steenberge, Founder of Codex Consulting, who brings over twenty years of BI experience supporting major organizations like Desjardins and CN. He now helps SMBs modernize their data practices and teaches Business Intelligence at the University of Sherbrooke.Key HighlightsData Accessibility for SMBs: Why data is more available than ever and why it remains the most undervalued asset for small businesses. Unstructured Data Insights: How documents, emails, and communication logs hide powerful insights that improve decision making. BI in the AI Era: How Business Intelligence complements AI and the biggest pitfall SMBs face when building a data strategy. Future of Data Consumption: How trends like multimodal knowledge graphs and RAG agents will reshape how businesses access information. ForgeX InsightHub Launch: How the new platform helps SMBs chat with their data and stay focused on running the business.Special Thanks to Our Partners:UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/A1 Global College: https://a1globalcollege.ca/ADP Canada: https://www.adp.ca/en.aspxFor more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.