Kill Your Competition By Being A Friend

This is your friendly neighborhood copywriter and marketing consultant Edward Santosh coming to you with today's edition of podcast titled: Kill Your Competition By Being A Friend By being a friend to your clients. How? a. Mail them often giving them useful information that they can use. b. Treat them as family. You don't want shove stuff with your family right? I am reminded of David Ogilvy saying: "Your customer is not a moron. She is your wife" Food for thought, eh? c. Give them a Wow experience. You under promise and over deliver. Make it so good that your clients feel they got everything for free, for the simple reason you over delivered so much. Action Item Of The Day: Think about how you can become "friends" with your client. This is your friendly neighborhood copywriter and marketing consultant Edward Santosh signing off for the day. See ya tomorrow. Tags & Social Bookmarking Links Technorati Tags: copywriter, copywriting+services, marketing+consultant, small+business+marketing Backflip  BlinkBits  Blinklist  blogmarks  Buddymarks  CiteUlike  Connotea  del.icio.us  de.lirio.us  digg  FeedMarker  Feed Me Links!  Furl  Give a Link  Gravee  Hyperlinkomatic  igooi  kinja  Lilisto  Linkagogo  Linkroll  looklater  Magnolia  maple  MesFavs  netvouz  Newsvine  Raw Sugar  reddit  Rojo  Scuttle  Segnalo  Shadows  Simpy  Spurl  Squidoo  tagtooga  Tailrank  Technorati  unalog  Wink  wists  Yahoo My Web  zurpy  co.mments