Online Media Strategist Explains Impact of Viral Video & Internet Marketing

Co-host Brad Forsythe interviews Jon Winsell, Director of Online Media Strategy for ID Society. As Director of the Strategy team at ID Society, Jon helps to fulfill the company’s vision of melding top-notch creative design with razor-sharp strategic thinking. Jon brings more than 20 years experience leading companies to higher profitability. Under his leadership, he took three different companies to profitability in less than one year each. He has worked with AOL and partnered with CondeNet, directing content management and data integration functions for the “Sommelier” section on the Epicurious Web site. Jon has also scored numerous successes in the IT consulting and outsourcing markets and speaks at various technology and marketing events throughout the country.