“I will not eat ice cream tonight. I'm making a public…” — The Knowledge Project at 41:16
“I will not eat ice cream tonight. I'm making a public declaration and you can shame me if I do. So, you know, you can create incentives like that, right? Right. But you will, you'll forget and you'll have it again next week or the week after or you went six months and then you went back to it. Totally. Yeah. Like…”
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