“And so we felt that, okay, the fundamental thing we have…” — Y Combinator Startup Podcast at 23:39
“And so we felt that, okay, the fundamental thing we have to achieve in marketing is we need to highlight how we're different because it's in a busy industry. And then we need to build trust with users. And like the foundation of trust we felt was transparency. So instead of just having a one pager landing page, we're…”
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