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“But I think the reality is if you want people to pay…” — Y Combinator Startup Podcast at 29:52

“But I think the reality is if you want people to pay attention, it's like, no, you're competing with like what they're listening to on the radio or what they're doing on the phone or whatever else. And so the bar is so many times higher. And so it needs to be like, at least in that realm. It's not just about being…”

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