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“Well, I mean, I'm obsessed with personal factors. I've…” — The Knowledge Project at 45:25

The Knowledge Project How to Think Like a World-Class Marketer | Rory Sutherland

“Well, I mean, I'm obsessed with personal factors. I've read a lot in, I think, I'm going to give a nuanced answer here, I don't know the answer, so I'll preface that with that.”

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