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“It's somehow creating a temporary light at the end of the…” — The Knowledge Project at 47:39

“It's somehow creating a temporary light at the end of the tunnel. Cause sometimes you can't see the light at the end of the tunnel. You can't see the finish line. And so your motivation dips, your behavior dips, your drive dips. And so it's like, okay, how do we, how do we help you create a temporary light at the end…”

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