“Let's define primary and secondary KPIs. Your primary KPI…” — Y Combinator Startup Podcast at 16:03
“Let's define primary and secondary KPIs. Your primary KPI or primary metric is the main metric you use to measure whether your business is on track. For the vast majority of startups, your primary KPI should be growth and ideally revenue growth. This indicates that you've built something people want and you're on…”
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