Business Breakdown

Dr. Cree Scott is the Founder and CEO of Serenity Psy Consulting, a boutique leadership development firm that blends psychology, executive coaching, and facilitation. In this episode of Business Breakdown, Dr. Scott shares her journey from clinical psychologist to management consultant at Deloitte—and why she left it all to build a values-driven business rooted in peace, purpose, and impact. She unpacks how she designed her business around facilitation, coaching, and custom leadership programs, and explains how diversification became her growth strategy. LinksLinkedIn: https://www.linkedin.com/in/creescott/Website: https://www.serenitypsyhealth.com/

Jennifer Fink is the CEO and Career Coach of Fink Development, a coaching agency helping mid-career professionals navigate inflection points with clarity and purpose. In this episode, Jennifer shares how she transitioned from higher education to full-time entrepreneurship and built an agency model that aligns with her values, strengths, and lifestyle. She unpacks lessons learned from testing multiple business models, why solopreneurs must prioritize fit over trend, and how thinking like a business owner—not just a coach—transformed her growth. Jennifer also reflects on building a coach collective, clarifying her ideal client, and defining success on her own terms. LinksWebsite: https://www.finkdevelopment.com/LinkedIn: https://www.linkedin.com/in/jennfink/

Jason Frazell is the CEO of Jason Frazell Coaching, LLC, where he helps founders, executives, and high-performers unlock their potential through transformative coaching. In this episode, Jason shares his journey from tech sales leadership to entrepreneurship, and how he built a thriving facilitation and coaching business from the ground up. During this conversation, Jason ives into the mindset shifts required for solopreneurs, the importance of niching down, and the power of referrals and partners in a relationship-driven business.LinksLinkedIn: https://www.linkedin.com/in/jasonfrazell/Website: https://www.jasonfrazell.com/

Mike Kim is a Wall Street Journal Bestselling Author and Consultant. In this episode, Mike shares his journey from Chief Marketing Officer to full-time entrepreneur, and how he built a thriving business rooted in personal branding, content creation, and strategic clarity. Mike unpacks the power of mastering one skill at a time, how to avoid shiny object syndrome, and why he favors simplicity over complexity in business design. He also offers a practical model for balancing experimentation with sustainable growth—and previews his latest book, Own Your Brand, Own Your Career. LinksLinkedIn: https://www.linkedin.com/in/mikekimtv/Website: mikekim.com

Ciela Hartanov is an Organizational Consultant and Coach at humcollective. In this episode, Ciela shares her journey from leading future of work initiatives at Google to launching her own consulting and coaching practice focused on transformation and foresight. She reflects on the challenges of redefining identity after leaving a corporate role, the slow pace of business development, and building offerings that blend organizational strategy with deep personal growth—especially for women navigating complexity and change. Ciela also introduces her “Sensitivity Paradigm,” a powerful framework designed to help individuals and organizations adapt in an AI-driven world.LinksLinkedIn: https://www.linkedin.com/in/cielahartanov/

Darren McKee is the Founder of Darren McKee Co., where he helps entrepreneurs and sales teams master the art of selling through LinkedIn. In this episode, Darren shares his journey from delivering mail to managing sales at top coaching companies like BetterUp and Skye, to building a successful solo business that blends personal branding, social selling, and cohort-based learning. He discusses the turning points that led him to launch his business, lessons learned from pricing and scaling, and why building trust is the foundation of modern sales. Darren also offers tactical advice for service-based founders looking to grow without relying on cold calls.LinksLinkedIn: https://www.linkedin.com/in/darrenmckeesales/Website: https://darrenmckee.co/

Jess Almlie is a Learning and Performance Strategist and Founder of Almlie Consulting. In this episode, Jess shares her journey from VP of Learning and Development to independent consultant and how strategic reflection and networking helped her make the leap. During this conversation, Jess unpacks the evolution of her business, including the creation of her “coach-sulting” model and upcoming book on transforming L&D teams into strategic partners. Jess also reflects on what she learned from a failed first attempt at entrepreneurship and how she now defines success beyond just business outcomes. Links• Website: https://www.jessalmlie.com/• LinkedIn: https://www.linkedin.com/in/jessalmlie/• Podcast, “L&D Must Change”: https://www.jessalmlie.com/podcast• Blog, “L&D Must Change”: https://www.jessalmlie.com/blog• Subscribe to Jess’s Newsletter, “L&D Must Change”: https://almlie-consulting.kit.com/87e0251322

Morgan Williams is an advisor and consultant to People Leaders as well as the the Founder and CEO of PeakHR, a HR consulting and training company. In this episode of Business Breakdown, Morgan shares how her unconventional path, from studying theater to becoming a Chief People Officer, informs her approach to leadership, talent, and organizational design. She dives into the importance of founder alignment, why HR is more than just compliance, and how early-stage companies can set the right foundations for culture and growth. LinksLinkedIn: https://www.linkedin.com/in/morganbwilliams/Website: https://www.mwhrconsulting.com/

Jennifer McClure is the Founder and CEO of Unbridled Talent, LLC. In this episode, she shares her journey from corporate HR to building a thriving speaking business and the key lessons she’s learned along the way. Jennifer dives into how she discovered her passion for professional speaking, the importance of personal branding, and the critical role that relationships with peers and industry colleagues have played in her success. She also reflects on navigating major challenges, including COVID-19, and how moments of self-reflection have helped her stay aligned with her purpose. LinksWebsite: https://jennifermcclure.net/LinkedIn: https://www.linkedin.com/in/jennifermcclure/

Sara Canaday is a Leadership Strategist, Speaker, and Founder of Sara Canaday & Associates. In this episode, she shares her journey from insurance executive to successful entrepreneur, diving into how personal reflection, burnout, and the desire for fulfillment led her to create a leadership development training business that aligns with her values.During the conversation, Sara discusses the importance of investing in yourself, building strategic partnerships, and leveraging AI to empower leaders. She also unpacks how she’s scaling her impact through digital learning platforms and B2C leadership development. LinksWebsite: https://saracanaday.com/LinkedIn: https://www.linkedin.com/in/saracanaday/

In this episode of The Business Breakdown, we sit down with Sarah Ohanesian—keynote speaker and productivity expert—who shares her journey from Chief Marketing Officer to successful entrepreneur. Sarah reveals what inspired her to launch a productivity-focused business, how she transitioned from coaching to speaking, and the key lessons she’s learned along the way. We dive into the challenges of time management, the importance of focusing on high-impact work, and strategies for entrepreneurs to scale without burnout. Whether you're a solopreneur or leading a growing team, this episode is packed with insights on working smarter, not harder.LinksLinkedIn: https://www.linkedin.com/in/sarahohanesian/Website: https://www.so-productive.com/

In this episode of the Business Breakdown Podcast, Al Dea interviews Devon O'Rourke, founder and managing partner at Fluvio. They discuss Devon’s transition from a corporate career in product marketing at Amazon and Etsy to starting his own consulting business. The conversation covers the challenges of finding initial clients, the importance of service market fit, and the strategic expansion of Fluvio's offerings. Devon shares valuable insights on entrepreneurship, including the significance of maintaining focus on core services while exploring new opportunities, and reflects on what success means to him as a business owner.

Jessica Lackey is a consultant who works with founders and owners of expertise-based businesses. With a background in consulting, operations, and strategy at Fortune 500 companies and McKinsey, Jessica now helps solopreneurs and small business owners build sustainable, aligned businesses. In this episode, she shares her journey from corporate life to entrepreneurship, the challenges of finding the right business model, and how expertise-based businesses can design a sales process that aligns with their goals. We discuss the common mistakes many solopreneurs make—like misunderstanding sales, relying too much on social media, and underestimating the importance of relationships. Jessica also offers insights on building a business that works for you, rather than following one-size-fits-all playbookLinksLinkedIn: https://www.linkedin.com/in/jessica-lackey/ Website: https://www.jessicalackey.com/Newsletter: https://www.jessicalackey.com/newsletter 

In this episode of The Business Breakdown, Al Dea sits down with Alex Seiler—fractional CPO, advisor to HR tech startups, and former Chief People Officer—to unpack what it’s really like to build a business as a fractional executive. Alex shares how he got started in the fractional advising space, what makes a strong client fit, and the lessons he’s learned the hard way about pricing, client selection, and staying focused. He also talks about building a diversified portfolio, how to navigate ambiguity as an entrepreneur, and why intentional learning and presence matter when running your own business.LinksLinkedIn: www.linkedin.com/in/alexseiler/ 

Katie Baird is an Executive Coach who left a successful consulting career to build a thriving solopreneur coaching practice. In this episode of The Business Breakdown, Katie shares her journey from Deloitte to launching her own business, her philosophy on building trust-based client relationships, and why finding a clear niche has been key to her success. She opens up about lessons learned the hard way—like pricing and lead generation—and how she’s built a simple yet powerful business model that aligns with her life and values. LinksWebsite: https://www.ksbairdcoaching.com/LinkedIn: https://www.linkedin.com/in/katherinesbaird/

Megan Galloway is a Facilitator, Keynote Speaker, and Founder of Everleader, a leadership consulting firm dedicated to developing confident, capable leaders. In this episode, Megan shares her insights on the evolving landscape of leadership and how organizations can create environments where leaders thrive. She discusses the importance of trust, adaptability, and self-awareness in effective leadership and offers practical strategies for fostering resilience in today’s fast-changing workplace. Megan also reflects on her journey as an entrepreneur and the lessons she’s learned in helping leaders build influence, navigate uncertainty, and cultivate high-performing teams. Website: everleader.coLinkedIn: https://www.linkedin.com/in/megalloway/

Matt Wexler is a Facilitator, Coach, and Leadership Development Expert who found himself on an unexpected path to entrepreneurship. In this episode, Matt shares his journey from leading global leadership development programs at Salesforce to launching his own coaching and facilitation practice. He opens up about the challenges of imposter syndrome, the power of experimentation, and how he’s learning to let go of perfection to move forward. Matt also discusses his passion for scaling "human-first leadership" and how he works with organizations and leadership providers to create more impactful learning experiences. Whether you're an entrepreneur or a leadership development professional, this conversation is packed with valuable insights on growth, resilience, and embracing change.Links:LinkedIn: https://www.linkedin.com/in/matthewjwexler/ Website: https://wexlerleadership.com/ 

Shelby is a former people leader at four venture-backed unicorn tech companies and now advises Series A-C startups on people, culture, and distributed work. After launching her consulting business in 2020, she’s built a thriving solopreneur practice, helping startups scale effectively while also mentoring other consultants. In this episode, Shelby shares how she found her niche, refined her offerings, and structured her business for impact and sustainability. We dive into the challenges of setting boundaries, the evolution of her advisory model, and how she balances flexibility with intentional growthLinksWebsite: https://www.shelbywolpaconsulting.com/ LinkedIn: https://www.linkedin.com/in/shelby-wolpa-0896535/

Brittany Hodak is an entrepreneur and keynote speaker who built a thriving business by helping companies create superfans. In this episode of The Business Breakdown, Brittany shares her journey from launching a business in the entertainment industry to becoming a sought-after speaker on customer experience. She breaks down how she built her speaking career, the lessons she learned about working with speaker bureaus, and why customer experience is the key to business success.LinksWebsite: https://brittanyhodak.com/LinkedIn: https://www.linkedin.com/in/brittanyhodak/

Tracie Sponenberg is the owner of an HR advisory consulting firm and a former Chief People Officer. In this episode of The Business Breakdown, she shares her journey from corporate leadership to entrepreneurship, detailing how she transitioned from a fractional HR leader to an advisor and consultant. Tracie opens up about the challenges of pivoting, the importance of autonomy, and the lessons she’s learned about building a business that aligns with her values.Links:Website: www.traciesponenberg.comLinkedIn: https://www.linkedin.com/in/traciesponenberg/

Yi Lin Pei is a Product Marketing Coach and Advisor and the Founder of Courageous Careers.In this conversation, Yi Lin shares her journey from being a civil engineer to becoming an entrepreneur in the field of career coaching and product marketing. She discusses the pivotal moments that led her to start her own business, including how she turned a side-business into a full-time business,  the importance of understanding client needs and how that translates into your service offerings and the power of referrals in growing her business. Yi Lin also shares some of the lessons of her journey, including the importance of trusting your own gut, aligning your business to your personal values, as well as how she has made pivots in her business, and the lessons she’s learned from those pivots so far. Website: https://www.courageous-careers.com/LinkedIn: https://www.linkedin.com/in/yilinpei/

Justin Reinert is a Facilitator, Author, and Podcast Host with over 20 years of experience in talent development. In this episode of The Business Breakdown, Justin shares his journey from working in corporate talent roles at companies like Oracle and HSBC to launching his own business. He discusses the challenges of finding a niche, the evolution of his work in executive coaching and leadership development, and how he’s helping startups scale their talent strategies. Al and Justin also explore the importance of structured goal-setting and navigating entrepreneurship with intention. Website: www.performanceacceleratedlearning.comLinkedIn: www.linkedin.com/in/justinreinertCreating Belonging Book: https://amzn.to/3YWeqDa

In this episode of The Business Breakdown, we chat with Melody Wilding—executive coach, keynote speaker, and author—to discuss her entrepreneurial journey. From starting as a therapist to building a thriving coaching business, Melody shares how she found her niche with “Sensitive Strivers,” developed scalable offerings, and transitioned from one-on-one coaching to group programs and courses. We dive into her approach to business diversification, the power of pattern recognition, and how she balances impact with sustainabilityMelody’s Book: https://managingup.comMelody’s LinkedIn: https://linkedin.com/in/melodywilding

Welcome back to the Business Breakdown podcast. After a successful first season, we’re back for season 2. In this episode, Al Dea, podcast host shares some reflections from season 1, and previews season 2 of the Business Breakdown podcastLinksAl’s Profile: https://www.linkedin.com/in/itsaldea/

Editor’s Note: This is a replay of a popular episode from Season 1.Stephanie Movahhed is an Executive and Business Coach, and the Founder of Stephanie Movahhed Coaching. In her coaching practice, Stephanie works with leaders and executives to improve their mindset to achieve their greatest goals. During our conversation, Stephanie shares critical lessons she’s learned along the way in building her executive coaching business, including emphasizing the importance of saying no and the need to overcome scarcity mindset as an entrepreneur. She also highlights the value of using your network to grow your business and shares personal stories of how her network connections led to opportunities.LinkedIn URL: https://www.linkedin.com/in/smovahhed/Website: https://www.stephaniemovahhed.com/ 

Editors Note: This is a replay of a popular episode from Season 1.Mark Heydt is a Co-Owner of Stoke Leadership, a leadership development firm. After 2 decades in corporate HR and leadership development Mark made the leap to start his own business, focused on "building better bosses." During our conversation, Mark spoke about how he was able to go off on his own, first as a solo leadership development business owner, and then pivoting to forming a partnership with his co-Founder and starting Stoke Leadership. LinksLinkedIn: https://www.linkedin.com/in/mark-heydt/Website: https://stokeleadership.com/Instagram: https://www.instagram.com/markheydt/ 

Editors Note: This is a replay of a popular episode from Season 1.In this episode of the Business Breakdown Podcast, Al Dea interviews Andy Storch, keynote speaker, author, and facilitator and Community Builder. During the conversation, Andy shares his entrepreneurial journey, the lessons he's learned, and how he built his business through thought leadership and personal branding. The conversation covers various topics including his career pivot, the importance of self-reflection, and how he managed to run his own business successfully by leveraging his strengths. Andy also delves into how writing books and building a business around his strengths has helped him develop his business as a keynote speaker, corporate trainer and facilitator, and Leader of an Online Community.LinksWebsite: https://andystorch.com/ LinkedIn: https://www.linkedin.com/in/andystorch/ 

In this solo episode of the Business Breakdown podcast, host Al Dea shares an invaluable lesson he's learned during his journey in entrepreneurship. Reflecting on his experiences during his first full year of running a leadership development consulting firm, Al emphasizes the importance of consistent business development and seeking help from others who have already solved similar challenges. Tune in to discover how resourcefulness and a commitment to learning can fuel your growth as an entrepreneur, ensuring you never face an empty calendar again. 

In this special holiday episode of the Business Breakdown podcast, Al shares a valuable framework called the 'Activities and Outcomes Exercise.' Drawing from insights gathered throughout the season, Al D delves into the importance of aligning daily activities with intended outcomes to achieve business success. By focusing on key aspects like revenue, client engagement, and personal goals, Al offers practical steps to help entrepreneurs navigate priorities and make informed decisions. Whether you're struggling with choice overload or unsure of where to focus your efforts, this episode provides actionable advice to streamline your approach and enhance your productivity. Tune in to learn effective strategies that can drive your business forward in the coming year.

In this special solo episode of The Business Breakdown, host Al Dea opens up about his journey from corporate product marketer to full-time entrepreneur in leadership development. Al shares candid insights into what it takes to transition a side hustle into a thriving business, the lessons learned along the way, and the essential role of "people smarts" in building a successful service-based enterprise. He also discusses the importance of intentional relationship-building, refining business systems, and staying focused on what truly matters. Whether you're a solopreneur or running a small consulting or coaching business, this episode offers actionable advice and inspiration to help you scale your impact and navigate the highs and lows of entrepreneurship.LinksAl’s Website: https://www.al-dea.com/Al’s Profile: https://www.linkedin.com/in/itsaldea/

Lorraine Lee is a Keynote Speaker, Trainer, Instructor and soon to be author of the upcoming book Unforgettable Presence. During this conversationLorraine shares her journey from a decade in tech, including roles at LinkedIn and Prezi, to building a successful speaking and training business. She opens up about how a modest side hustle turned into a thriving entrepreneurial venture after being impacted by tech layoffs. Lorraine discusses her expertise in professional presence, her upcoming book Unforgettable Presence, and how leveraging LinkedIn has been pivotal for growing her business.LinksLinkedIn: https://www.linkedin.com/in/lorraineklee/ Website: https://lorraineklee.com/

In this episode of The Business Breakdown Podcast, Al Dea interviews Angela Howard, Founder of Call for Culture, a cultural development consultancy. During this conversation, Angela shares her journey from corporate intrapreneur to full-time entrepreneur, discussing the challenges and insights gained from building a business focused on workplace culture and social impact. She talks about the evolution of her consultancy and how she created the Culture Impact Lab to expand conversations about culture beyond the workplace. Angela also shared her insights on the importance of codifying values for founders and how staying aligned with them can guide business decisions. LinksWebsite: https://callforculture.com/ 

Caroline Ouwerkerk, a leadership and career coach specializing in the social impact space. After working in the higher education sector, Caroline decided to pursue her passion for coaching and helping others through her leadership and career coaching business. During this conversation, Caroline shares how her background in higher education and leadership development led her to start her own coaching business, focusing on helping individuals make meaningful career transitions and become effective leaders. Caroline also shared her insights on the power of collaborations, her experiences building the Impact Leaders Incubator, and how creating flexibility in her work has allowed her to balance entrepreneurship with family life.LinksLinkedIn: https://www.linkedin.com/in/carolineouwerkerk/Website: https://www.carolineouwerkerk.com/ 

Lindsey Caplan is the Founder of The Gathering Effect, her consulting firm that helps organizations design impactful gatherings and change programs. During our conversation,  reflects on her transition from an internal learning and development leader to a business owner, sharing how a spark of inspiration in 2017 led to her entrepreneurial journey. She breaks down the process of identifying her niche and offers valuable insights into business model design for consultants. Finally, Lindsey also shared her insights on the importance of clarity in communication and building a business that aligns with one’s strengths.Links:Website: https://www.gatheringeffect.com/LinkedIn: https://www.linkedin.com/in/lindseycaplan

Jessica Wan is an Executive and Leadership Coach, and host of the Ampersand Manifesto Podcast. After starting her career in the arts and working in marketing roles at technology companies, Jessica decided to pursue her interest in coaching and building her own executive coaching practice.During this conversation, Jessica shared how her background in marketing and leadership paved the way for her coaching practice, and how she validated her new business idea using principles from lean startup and product design. Jessica also shared her insights on building a diverse client base, the importance of aligning with your values, and her approach to patience and resilience as an entrepreneur.LinksWebsite: https://www.jessicawan.com/LinkedIn: https://www.linkedin.com/in/jessicamwan/Podcast: https://www.podchaser.com/podcasts/the-ampersand-manifesto-multi-4820144

In this episode of The Business Breakdown, Al Dea sits down with Kassy LaBorie, corporate trainer who left the corporate world to build her own virtual training business. Now, Kassy is in the middle of another transformation as she evolves as an entrepreneur to focus on keynote speaking. During this conversation, Kassy discusses her entrepreneurial journey and navigating seasons of change. Kassy shares her experiences of transitioning from corporate roles to building her own business and the challenges and rewards that come with it. She dives deep into her decision to step into professional speaking, candidly reflecting on imposter syndrome, the discomfort of self-promotion, and the importance of staying true to her authentic self. Finally, Kassy offers valuable insights on building a successful and meaningful career on her own terms. This thoughtful conversation explores the importance of resilience, continuous learning, and how embracing discomfort can lead to growth.LinksWebsite: https://kassyconsulting.com/LinkedIn: https://www.linkedin.com/in/kassylaborie/

Kathy Oneto is a solopreneur, podcast host, and Founder of the Oneto Agency. After working in branding and marketing for large companies, Kathy decided to go off on her own, and to pursue a portfolio career that better aligned with her interests, values and aspirations.During this conversation, Kathy reveals her thoughtful approach to business model design, emphasizing how solopreneurs can find alignment between their values and business strategy. She also discusses building a portfolio business and the importance of relationships in entrepreneurial success. Kathy also shared her insights on branding, sustainable ambition, and the lessons she’s learned as she transitioned from corporate life to running her own agencyLinksWebsite: https://www.theagencyoneto.com/kathy-oneto LinkedIn: https://www.linkedin.com/in/kathy-oneto/Podcast: https://sustainableambition.com/podcast

Kelsey Ley is an expert in manager development and the founder of a training company that focuses on enabling managers. During this conversation, Kelsey shares her entrepreneurial journey, starting from her background in dance education to launching her business focused on manager coaching and training. Kelsey also discusses how she got started in her own business as well as how she has focused on evolving her offerings over time. Finally, Kelsey also spoke about the importance of business model design, and lessons that entrepreneurs can take to ensure the design of their business model matches their goals.LinksWebsite: https://www.kelseyley.com/LinkedIn: https://www.linkedin.com/in/kelseyley/

In this episode of The Business Breakdown, host Al Dea chats with Matt Gjertsen, founder of Better Everyday Studios. Matt reflects on his journey from leading training and development at SpaceX to launching his own leadership development firm. He shares his gradual transition into entrepreneurship, emphasizing the importance of freedom and building a business aligned with his personal values. Matt also dives into the creation of his Leadership Accelerator sessions, a unique program designed to help new leaders in tech develop essential management skills. With insights on scaling a business, learning from early successes and failures, and the critical role of iteration in product development, Matt offers invaluable lessons for entrepreneurs looking to grow and evolve their businessesLinksWeb: https://bettereverydaystudios.com/ LinkedIn: https://www.linkedin.com/in/matthewgjertsen/

Mark Heydt is a Co-Owner of Stoke Leadership, a leadership development firm. After 2 decades in corporate HR and leadership development Mark made the leap to start his own business, focused on "building better bosses." During our conversation, Mark spoke about how he was able to go off on his own, first as a solo leadership development business owner, and then pivoting to forming a partnership with his co-Founder and starting Stoke Leadership. LinksLinkedIn: https://www.linkedin.com/in/mark-heydt/Website: https://stokeleadership.com/Instagram: https://www.instagram.com/markheydt/

Stephanie Movahhed is an Executive and Business Coach, and the Founder of Stephanie Movahhed Coaching. In her coaching practice, Stephanie works with leaders and executives to improve their mindset to achieve their greatest goals. During our conversation, Stephanie shares critical lessons she’s learned along the way in building her executive coaching business, including emphasizing the importance of saying no and the need to overcome scarcity mindset as an entrepreneur. She also highlights the value of using your network to grow your business and shares personal stories of how her network connections led to opportunities.Links:LinkedIn URL: https://www.linkedin.com/in/smovahhed/Website: https://www.stephaniemovahhed.com/ 

In this episode of the Business Breakdown Podcast, Al Dea interviews Andy Storch, keynote speaker, author, and facilitator and Community Builder. During the conversation, Andy shares his entrepreneurial journey, the lessons he's learned, and how he built his business through thought leadership and personal branding. The conversation covers various topics including his career pivot, the importance of self-reflection, and how he managed to run his own business successfully by leveraging his strengths. Andy also delves into how writing books and building a business around his strengths has helped him develop his business as a keynote speaker, corporate trainer and facilitator, and Leader of an Online Community.LinksWebsite: https://andystorch.com/LinkedIn: https://www.linkedin.com/in/andystorch/ 

Jena Dunay is a 2x entrepreneur and the founder of Recruit the Employer. Her first business was a career coaching business and now, she is building her second business as an outplacement and leadership development services firm. During the conversation, Jena shares her journey as an entrepreneur, first with Recruiter the Employer and then with her second business.She discusses the challenges and learnings she encountered along the way, including finding her first paid clients, scaling her business, and the importance of diversifying her marketing strategy and the difference between building aB2B and B2C business. Jena also emphasizes the need for entrepreneurs to define their own success.LinksWeb: www.recruittheemployer.comLinkedin: linkedin.com/in/jenadunay 

In the inaugural episode of the Business Breakdown Podcast, Al Dea interviews Leanne Hughes, a dynamic entrepreneur in the consulting, speaking, and leadership domains. Leanne discusses her journey from a global learning role to becoming a thought leader and entrepreneur. During the conversation, Leanne emphasizes the importance of marketing and the challenges of balancing B2B and B2C markets. Al and Leanne dive into lessons learned, the significance of consistency and building in public, and the personal and professional metrics that define success for her.Links:LinkedIn: https://www.linkedin.com/in/leannehughes/Website: https://www.leannehughes.comThe 2-Hour Workshop Blueprint (Book): https://2hourwork.shopFirst Time Facilitator (podcast): https://www.firsttimefacilitator.comBooked Out Facilitator (program): https://www.bookedoutfacilitator.com

Welcome to the Business Breakdown, a podcast for entrepreneurs and small business owners who want to uplevel their business and entrepreneurship skills in running their coaching, consulting, training, or keynote speaking businesses.In this trailer, Al Dea, your host, shares more information about why this podcast came to be, and what entrepreneurs like you can expect from this podcast.