PODCAST · education
Entrepreneurs with Heart
by Adria Marshall & Sydney Mufuka
This show will teach you how to build a solid foundation and grow your small business so you can leave your corporate job and take your business from side hustle to full time. If you are looking for business advice from a self-made 7 figure entrepreneur then this is the show for you. This show will provide valuable insights for beginner entrepreneurs and small business owners on topics ranging from building authority online, email marketing, building a team and outsourcing, content marketing, website optimization, social media strategies, how to get more traffic, productivity tips, and so much more. If you want to learn how to start and grow your business without spending thousands on business school, then hit the follow button and tune in to get started.This show will provide answers to questions like:What do I need to do first to start my business?How do I get more sales in my business?What softwar
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Business Mindset and Manifestation for Entrepreneurs: Lessons from Ask and It Is Given
This episode is Adria and Sydney’s January book review! Today, they're talking about Ask and It Is Given by Esther and Jerry Hicks. Together, they discuss and share about its powerful themes of gratitude, manifestation, and mindset shifts. The two reflect on their personal experiences with this widely-read book and how it provides positive thinking and ways to overcome self-doubt. They explore visualization techniques to align thoughts directly with goals to create a more fulfilling life and a business success mindset. Sydney and Adria chat about the importance of a gratitude practice and staying motivated in business. Adria notes how shifting your mindset can open new doors, and how the book offers actionable steps for harnessing positive energy to attract success. From learning to move up the emotional guidance scale to reciting daily affirmations, this episode provides valuable insights on achieving goals through the power of shifting perspectives. Topics Discussed in the Episode:The impact of gratitude practices on mindset and successInsights from Ask and It Is Given and The SecretUsing the emotional guidance scale to manage emotions effectivelyShifting negative thoughts with the “What If” mindset techniquePractical manifestation tools to stay focused and motivatedConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Real Talk with Adria and Sydney on the True Challenges of Running a Business and Launching Products During the Holidays
In this week’s episode of Entrepreneurs with Heart, Adria and Sydney openly share the real, unfiltered journey of launching new products and navigating the challenges of running a small business during the holiday season. From website redesigns to product photography struggles, the hosts get into real talk about what it takes to balance creativity, family commitments, and tight deadlines. They share the lessons learned such as ambitious product launches, that require managing your expectations, allowing for buffer time, and finding the right fit for what works best for your business style. Whether it’s building an email marketing strategy, experimenting with social media, or dealing with self-doubt, this episode is packed with relatable stories, actionable tips, and motivation for entrepreneurs looking to grow their dream ventures.Topics Discussed in the Episode:The highs and lows of launching a product during a busy holiday season.Lessons learned from switching platforms (Squarespace to Shopify) for better customer experience.The importance of creating marketing buffer time and staying adaptable.Email and social media strategies for building community and driving sales.How self-reflection helps entrepreneurs improve with each launch.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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22 Small Business Affirmations for 2025
In this last episode of 2024 for Entrepreneurs With Heart, we’re closing out the year and gearing up for a successful 2025 by focusing on the power of affirmations. Running a business is no small feat, and whether you’re full-time or juggling it as a side hustle, your journey deserves to be celebrated. We’ve curated 22 impactful business affirmations to uplift and inspire you through every season of your entrepreneurial journey. These affirmations serve as powerful reminders to trust the process, embrace your worth, and nurture both your ambition and self-care. Tune in for actionable encouragement to fuel your mindset, cultivate gratitude, and keep your dreams alive, no matter the challenges ahead.Topics Discussed in the Episode:The importance of affirmations for entrepreneurs and how to use them effectively.22 business affirmations to inspire confidence, resilience, and growth.Balancing ambition with self-care to sustain long-term success.Trusting your journey and embracing opportunities for growth and learning.Encouragement to stay committed and motivated during slow or challenging seasons.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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How Affirmations and Gratitude Can Transform Your Mindset & Business: Lessons from The Secret
In this episode of Entrepreneurs with Heart, we share insights and actionable tips inspired by the self-help classic The Secret by Rhonda Byrne. Join us as we discuss how gratitude, affirmations, and a positive mindset can transform your business and personal life. From overcoming the challenges of negative thinking to harnessing the power of visualization and abundance, we are diving into practical ways to implement these principles. Plus, we reflect on the importance of filling your own cup so you can better serve others, aligning your energy with your goals, and embracing the power of giving. Topics Discussed in This Episode:How gratitude and affirmations can rewire your mindset for success.The science behind positive thinking and its impact on your daily life.Strategies for creating an abundance mindset and overcoming scarcity.Practical applications of visualization, gratitude journals, and affirmations.The importance of self-care and giving back to maintain balance and energy.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Email Marketing Hacks: Personalization, Lead Magnets, and Engagement Tips
This week, Sydney and Adria talk about the art of understanding your community and leveraging email marketing to nurture authentic relationships with your customers. They reflect on key lessons from their recent interview with Lisa Njambi, emphasizing the power of segmentation, the importance of a thoughtful customer journey, and how to make meaningful connections through personalized communications. They discuss actionable strategies like creating subscription models, segmenting email lists effectively, and refining your business practices to build trust and loyalty. Topics Discussed in This Episode:The power of understanding your community and audience preferences.Key email marketing strategies, including segmentation and lead magnets.Creating subscription models to strengthen customer relationships and drive recurring revenue.The importance of analyzing customer data for informed business decisions.Refining existing systems to enhance customer experience and business efficiency.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Email List Segmentation Made Easy: Tips from The Launch Maverick Lisa Njambi
In this episode of Entrepreneurs with Heart, we sit down with Lisa Njambi, co-founder of The Launch Maverick, to uncover the secrets of email marketing, audience segmentation, and turning subscribers into loyal customers. Lisa shares her incredible journey from biochemistry to copywriting, showcasing how she leveraged her analytical skills to transform into a marketing expert. Whether you're just starting to grow your email list or you're ready to refine your segmentation strategy, Lisa offers actionable insights to elevate your approach. We discuss the importance of understanding your audience’s evolving needs, how to avoid the dreaded spam folder, and why low-end products or subscription models can be game-changers. Plus, we dive into the technicalities of email platforms, subscription strategies for creatives, and how segmentation is key to building trust and increasing conversions. This episode is packed with tips and strategies for small business owners who want to make their email marketing more effective and impactful.Topics Discussed in the Episode:Lisa Njambi’s career transition from biochemistry to email marketing expertise.The importance of email list segmentation and how it boosts conversions.How low-end products and subscription models create trust with new customers.Practical tips for avoiding the spam folder and increasing email deliverability.The role of email marketing analytics in understanding your audience and growing sales.Quote: Email marketing is about speaking to the right people at the right time.Connect with Lisa:Website: The Launch Maverick: Launches, Funnels, & Marketing for Impact-Driven BrandsLinkedIn: Lisa Njambi- The Launch MaverickFacebook Profile: Lisa NjambiFacebook Business: The Launch MaverickConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Building Unshakable Self-Trust: Amy Posner’s Blueprint for Creative Entrepreneurs
This week on Entrepreneurs with Heart, we sit down with Amy Posner, a seasoned business mentor with an inspiring background that spans creative entrepreneurship and strategic coaching. Amy shares powerful insights on the shift from wanting to be liked to building respect in business and the transformative realization that fueled her journey. With stories from her early days buying into a small business to her current role empowering creative freelancers, Amy unpacks lessons on developing “unshakable self-trust,” overcoming imposter syndrome, and using discipline as a foundation for success.We discuss the psychology of entrepreneurship, exploring the challenges creatives face in building sustainable businesses—especially when their passions clash with the demands of the business world. Amy explains how shifting mindsets, especially through tools like meditation and journaling, can lead to personal clarity and more meaningful professional impact. Plus, she shares wisdom from her father on maintaining a positive mental attitude and discusses why fear often overshadows faith when chasing big dreams. Whether you’re a freelancer, artist, or seasoned entrepreneur, Amy’s down-to-earth advice offers a fresh perspective on staying true to yourself, setting clear goals, and building a support system that celebrates your unique skills.Topics Discussed in the Episode:The importance of being respected over being liked in businessBalancing creativity with business acumen for sustainable successTools for overcoming imposter syndrome and building self-trustDiscipline in mindset and work routines as keys to achievementRecognizing and embracing your unique strengthsConnect with Amy Posner:Breakthrough Clients | Free course for freelancers Amy Posner (she/her) (@amyrposner) • Instagram photos and videosAmy Posner - Owner - AmyPosner.com Business growth mentor for creative freelancers | LinkedInAmy PosnerConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Building a Balanced Business: Irene’s Journey with Divine OBM
In this episode of Entrepreneurs with Heart, hosts Sydney and Adria welcome Irene, an accomplished online business manager (OBM) and mother of four, who shares her journey from a solo entrepreneur to a trusted operations partner for growing businesses. Irene, founder of Divine OBM, opens up about her experience in creating healthy work boundaries, managing clients across time zones, and balancing her professional ambitions with her responsibilities as a parent.Adria and Sydney discuss how Irene mastered the art of running efficient and smooth business launches, complete with step-by-step details for preparing, executing, and optimizing every campaign. With a genuine focus on maintaining mental well-being and sustainability, Irene offers practical advice for anyone feeling the strain of scaling a business. Irene shares tips on setting boundaries, managing work-life harmony, and building a support team that enables entrepreneurs to focus on what truly matters. This episode is packed with actionable advice and inspiration for entrepreneurs looking to grow their business without compromising their personal lives.Topics Discussed in the Episode:Irene’s journey from virtual assistant to a successful online business managerStrategies for setting and communicating boundaries in work and lifeA breakdown of a successful launch strategy: pre-launch, launch, and post-launch phasesHow to build and optimize marketing funnels to capture and convert leadsBalancing family, self-care, and work across different time zonesConnect with Irene and Divine OBM:https://divineobm.com/https://www.instagram.com/divine_obm/?hl=enhttps://www.facebook.com/divineOBM/https://ke.linkedin.com/in/irenemuriukiConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Planning, Marketing & Launching Your Next Product
In this episode of Entrepreneurs with Heart, Adria and Sydney dive into the real, raw experiences of launching a product from concept to sale, sharing their learnings, challenges, and triumphs along the way. They reflect on launching unique products, from custom glass mugs to temporary tattoos, detailing the step-by-step processes behind successful planning, marketing, and fulfillment. Along the way, they provide insight into balancing spontaneous creativity with strategic planning, the importance of knowing your audience, and ways to prepare for unforeseen challenges that might arise before a launch.They also discuss the essentials of crafting an SEO-friendly website, building email marketing strategies, and navigating e-commerce challenges like inventory management, all while maintaining a strong customer-focused approach. This episode is packed with practical advice for both seasoned entrepreneurs and new business owners who want to launch confidently and build systems that support their growth. Whether you’re navigating your first product launch or looking to enhance your existing processes, this episode is filled with real-world guidance and heartfelt tips to elevate your business journey.Topics Discussed in the Episode:Launching products quickly vs. planning aheadThe role of community feedback in product developmentBalancing creativity with structured business planningOvercoming last-minute technical challenges in e-commerceDelegating tasks effectively to optimize business efficiencyConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Redefining Aging and Entrepreneurship with Dr. Gaby Longsworth
In this week’s episode, Dr. Gaby Longsworth joins us for a heartfelt discussion about following passions, embracing change, and defying expectations. Dr. Longsworth, a molecular biologist turned patent attorney, shares her inspiring journey, from her academic pursuits to championing curly hair care and supporting healthy aging. Growing up in Suriname and inspired by her family’s value of education and resilience, Dr. Gaby’s personal and professional evolution shows how curiosity and grit can create remarkable paths. As the co-creator of Silver Slay, she’s redefining what it means to go silver with style. We dive into how her science background fuels her passion for clean beauty, her collaboration on the Curl Compass app, and how her advocacy for healthy, natural hair has empowered her audience.Dr. Gaby’s story is one of resilience and perseverance, advocating for women to be unapologetic about their goals. Her unique approach to life, rooted in self-belief and persistence, is a must-hear for anyone looking to embrace change, take on new challenges, and find empowerment in every stage of life. Tune in to explore the beauty of authenticity and discover tips for prioritizing health and wellness in a world that often overlooks it!Topics Discussed in the Episode:Dr. Gaby Longsworth’s journey from science to law and natural hair careEmbracing gray hair with confidence and the launch of Silver SlayCultural perspectives on health, beauty, and self-confidenceLessons in resilience: managing imposter syndrome and staying true to selfThe journey of building the Curl Compass app and creating a positive business partnershipConnect with Dr Gaby Longsworth:IG: @gabysilvercurls LinkedIn: https://www.linkedin.com/in/gabylongsworth/Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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The Power Behind the Dream: Takeaways From Our Meetings with DeBlair & Jalynn
Need a little inspiration to keep following your dreams? Look no further.Today, Adria and Sydney are talking about their key takeaways from their recent interviews with DeBlair and Jalynn, two inspiring entrepreneurs. The women talk about the power of mindful thinking, the impact of knowing oneself, the value of community and mentorship, and the significance of dreaming and manifesting one's goals. Topics discussed in the episode include:- The value of lessons learned in the present for future success- The power of mindful thinking and controlling one's thoughts- The importance of knowing oneself and leveraging strengths- The impact of community and mentorship in entrepreneurship- The significance of dreaming and manifesting goalsConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Creating a Life of Purpose and Peace: Lessons from Deblair Tate
Curious to know how Deblair Tate went from a rough upbringing to building an empire as a successful entrepreneur?In this week’s episode of Entrepreneurs With Heart, hosts Adria and Sydney sit down with Deblair, a successful entrepreneur and life coach. Deblair shares her journey of transformation and personal growth, highlighting the role of mentors in their life. She shares about her military background, the discipline it instilled, and the impact it had on shaping her character. She also discusses her experience in the fitness industry and how it led her to become a life coach. This is a truly inspirational episode!Here are a few of the highlights:- Deblair’s upbringing in Mississippi to her decision to join the military- Her military experience instilled discipline and shaped their character.- The value of investing in a mentor to support success and professional growth.- The importance of self-care, setting boundaries, and prioritizing relationships.- The value in affirmations as powerful tools for creating your desired life.- Deblair’s writing journey and running a brand company.Connect with Deblair:Deblair’s Website: https://www.Deblairtate.com/Deblair’s Instagram: https://www.instagram.com/iamDeblair8Figured Website: https://www.8figured.com/8Figured Instagram: https://www.instagram.com/8figuredbrand/Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Insights from Six-Figure Business Coach Jalynn Jones of Black, Pretty and Paid
Wish you could get an hour with a top business coach? Look no further. Adria and Sydney are bringing you the best this week.In this episode of Entrepreneurs with Heart, hosts Adria and Sydney interview Jalynn, the CEO of Black, Pretty, and Paid. They discuss various topics related to building a successful business, including imposter syndrome, the importance of having a mentor, and the power of community. Jalynn shares her personal experiences and insights, emphasizing the need for an expansive mindset and a focus on impact over income. She also introduces her revenue accelerator bundle, a digital product designed to help entrepreneurs increase their sales and revenue.Topics Discussed:- Imposter syndrome and its impact on business success- The importance of having a mentor and finding possibilities through their guidance- The significance of community and support in overcoming challenges and celebrating achievements- Jalynn's focus on impact over income and helping entrepreneurs leverage their personal brand- Introduction of the revenue accelerator bundle, a digital product to increase sales and revenue.Connect with Jalynn:@coachjalynn on InstagramConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Navigating the Challenges of Building a Creative Business
Are you ready to take your side hustle to the next level and turn it into your dream job? Listen in as we share practical tips and advice on growing your online presence, nailing email marketing, and building a team without losing your mind.In this week’s episode, Sydney and Adria explore the complexities of being an artist and how the pursuit of money can sometimes hinder the joy of creating. They also discuss the importance of finding one's authentic voice, building a community, and being transparent with their audience. The speakers share their goals of focusing on YouTube, creating inclusive and empowering art, and hosting community events to inspire others to explore their creativity.Highlighted topics discussed in the episode are:- Challenges of being an artist and the influence of money on creativity- Importance of finding one's authentic voice and building a community- Being transparent with the audience and sharing personal experiences- Goals of focusing on YouTube, creating inclusive and empowering art, and hosting community eventsConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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From Ideation to Execution: The Process of Creating and Launching a New Product
Want to learn the step-by-step process of creating and marketing a new product, using temporary tattoos as an example?In this episode of Entrepreneurs with Heart, Sydney and Adria discuss their new project idea of launching temporary tattoos. They dive into the process of formulating a product and planning its launch. Here are the main topics discussed in the episode:- Sydney's inspiration for launching temporary tattoos and her desire to explore this new venture.- Adria shares her experience in launching different products and the process of ideation and planning.- The importance of scoping out the project and determining the number of designs, sizes, and specifications.- The step-by-step process of creating the designs, sourcing materials, and testing different elements.- The significance of marketing and promotion, including collaborating with influencers and planning giveaways.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Building a Purpose-Driven Business with Entrepreneur Brandon Pelissera
Ready to learn how to build a rock solid business and turn your side hustle into your dream job? Join us on Entrepreneurs with Heart as we chat with Brandon Pelissera, an expert who has grown a business from scratch to seven figures.In this episode of Entrepreneurs with Heart, hosts Adria and Sydney interview Brandon Pelissera. They discuss the need to stay true to your values and not let external factors like fluctuating revenue and profits sway you. They stress the importance of enjoying the journey and having fun along the way, as well as making a positive impact through intentional travel and sustainable practices. They also chat about the significance of having a clear vision and purpose in business, and the importance of taking care of yourself and your team.Here are the key points discussed in the interview:- Brandon emphasizes the importance of values in business and how they should remain constant even when revenue and profits fluctuate.- He shares his passion for impact travel and how he seeks out opportunities to make a positive difference in local communities while exploring new places.- Brandon talks about his upbringing and how his family instilled in him a love for the environment and sustainability.- He discusses the significance of entrepreneurship and how he helps others build successful businesses.- Brandon highlights the importance of having a clear vision and values in business and how it can lead to long-term success.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Managing Your Business and Employees: Making Strategic Decisions for Growth
Do you know when it's the right time to hire your first employee or let someone go in your company? Feeling overwhelmed with the growth of your business and unsure if it's time to bring on additional help? Curious about how to create a strong company culture and avoid the negative impact of keeping a poor performer on your team for too long? In this week’s episode of Entrepreneurs With Heart, Adria and Sydney discuss the importance of knowing when to hire your first employee and when to let someone go and emphasize the need for clear communication, setting expectations, and valuing oneself as a business owner.Topics discussed:- Recognize the right time to hire and let go of employees- Challenges of relinquishing control and trusting others with one's business- Importance of clear communication and setting expectations- Providing feedback and holding employees accountable- Valuing oneself and the business- Maintaining positive relationships with former employees- Treating employees with respect and gratitude- Viewing the business as a stewardship and being accountable for decisionsConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Habitual Excellence: Navigating Productivity Challenges to Build a Successful Routine
Are you struggling with time management and finding it difficult to stay focused on your priorities? Join us as we discuss practical strategies to overcome resistance points and boost productivity.In this week’s episode, Adria and Sydney address their resistance points and share strategies for overcoming them. They discuss the challenges of waking up on time, managing phone calls and text messages, lack of planning and prep, and getting caught up in cleaning tasks. They also explore the impact of social media and the importance of being mindful of how time is spent. They share practical solutions such as setting timers, using a watch to manage text messages, and planning ahead to stay focused and productive.Highlighted topics include:- Overcoming resistance points: waking up on time, managing phone calls and text messages, lack of planning and prep, getting caught up in cleaning tasks- Strategies for overcoming resistance: setting timers, using a watch to manage text messages, planning ahead to stay focused and productive- The impact of social media and the need to be mindful of time spent- Practical solutions: setting limits on social media usage, prioritizing tasks, and being intentional with time managementConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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From Mentee to Mentor: Our Entrepreneurial Journey and Experience with SCORE
Have you struggled to find the right mentor for you and your business? Listen in as Sydney recounts how she connected with a mentor who not only understood her creative journey but also provided valuable guidance and support.In this week’s episode of Leaf Nodes (now known as Entrepreneurs With Heart), Adria and Sydney discuss Sydney's experience with her first mentor from SCORE. They share their thoughts on the benefits of having a mentor and the importance of sharing knowledge and experiences with others. Here are the main topics discussed in the episode:- Sydney's mentorship experience: Sydney shares her thoughts and takeaways from her mentorship call, including advice on improving her social media presence and website.- The value of a mentor: Adria and Sydney emphasize the importance of having a mentor who can provide guidance and support on specific topics or challenges.- Volunteering as a mentor: Adria highlights the opportunity for listeners to become mentors themselves through organizations like SCORE, emphasizing that everyone has valuable experiences to share.- Changing the podcast title: Adria announces that the podcast will be changing its title to Entrepreneurs With Heart to create space for additional content and resources.- Adria's new content creation journey: Adria shares her inspiration for creating long-form content and her plans to document her daily projects and experiences as a CEO.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Blending Art, Data Analytics and Inventory: Strategies for Artist Entrepreneurs with Walid Nasserdeen
Are you an artist or business owner looking for ways to have the right amount of inventory on hand to meet customer demand?This week, Adria chats with Walid Nasserdeen, an Operations Advisor committed to streamlining supply chains and driving operational excellence for growing CPG brands. With a focus on reducing stock outs, improving inventory health, and enhancing customer service metrics, he provides tailored solutions that drive efficiency and growth.Together, Adria and Walid discuss various aspects of business, including pricing strategies, inventory management, and the intersection of art and analytics. Together, they emphasize the importance of considering different sales channels and pricing beginning with the lowest level, such as wholesale, to ensure profitability. Walid shares his insights on managing inventory, pointing out the need to find the right level of inventory for your business that avoids shortages and surpluses. Adria and Walid also touch on other challenges faced by artists in building a business and striking the best balance between their creativity and the practical aspects of running a business.Highlighted topics discussed in this episode include:- Importance of recognizing sales channels and pricing at the lowest level first- Tips for effective inventory management, including considering lead time and demand- Balancing art and analytics in business- The value of finding a mentor and being a good student- Setting goals and holding oneself accountableConnect with Walid:Email: [email protected]: https://www.wndeenadvisory.com/Instagram: @wnasserdeenConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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How to Tailor Mentorship to Your Individual Needs and Goals
Today, Adria and Sydney continue their discussion on mentorship going deeper on the importance of finding a mentor who:Has a compatible communication styleAvoiding mentors who ramble or dominate the conversationThe benefits of mentors who take notes, ask relevant questions, and understand your goals and valuesEmploying regular check-ins and clear communication enhance the mentorship experienceConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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From Networking to Mentorship: Unlocking Growth Opportunities for Entrepreneurs
Considering finding a mentor to help you with your business?In this episode of Leaf Nodes, Sydney and Adria discuss the importance of having a mentor or business development coach. They share their personal experiences and provide insights on finding mentors and support groups. Here are the key topics discussed in the episode:Importance of Having a MentorOvercoming Overwhelm and Embracing ChallengesSeeking Support and NetworkingManifestation and Setting IntentionsConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Essence Fest: A Small Business Guide to Preparing for Large-Scale Events
Are you considering attending a large-scale event to boost your brand recognition and sales? In this week’s episode, Sydney and Adria discuss their upcoming participation in Essence Fest and the preparations they have made for the event. Other topics they discussed include: - Setting goals and having a project manager for event preparations - Capturing email addresses for future marketing efforts - Challenges and importance of planning for a large-scale event - Need for a well-organized team to ensure smooth executionConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Striking a Balance: Pursuing Your Passions While Exploring Different Streams of Income
Are you struggling to find the right balance between pursuing your passion and exploring different streams of income for a business? In this episode of Leaf Nodes, Sydney and Adria share their personal experiences as they discuss entrepreneurship and creative endeavors including:The importance of patience in order to build a successful business.Sydney’s experience and challenges trying to create designs on hats.The potential for a painting event to become a lucrative stream of income.The positive feedback Sydney received on her latest YouTube video.How to balance and prioritize when juggling multiple projects and streams of income.Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Insider Budgeting Tips from a Former Procrastinating Business Owner
Do you bury your head in the sand when it comes to tracking your finances? Because, we have too. In this episode, Sydney and Adria share their experience with two different budgeting apps: Quickbooks and Monarch. They walk you through what they like, don’t like, and what they wish the apps did for their budget tracking. If you’ve ever wondered how to track your finances without adding hours to your week, then this is the right episode for you! Topics covered:How Sydney is using Quickbooks to track both personal and business expensesWhat Adria loves about the Monarch appThe things to consider when you are using budgeting apps How to categorize transactions for improved financial managementConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Boosting Efficiency: Expert Tips for Small Business Financial Management
How do I balance my books and my energy in my business? In this episode of Leaf Nodes, Adria and Sydney talk about their last interview with Certified Public Accountant, Chelsea Carr, and how they are implementing the things her accounting best practices in their businesses. Together they reflect on the challenges of managing personal and business finances and express their desire to find a balance in business and life. From establishing a solid morning routine to setting boundaries and using systems that give you the right support. In this episode, they answer questions like:How can I better manage my time and prioritize activities that bring my joy?What are some tips for balancing personal and business finances effectively?How can I track my income and expenses more efficiently using bookkeeping software?What are some popular bookkeeping software options for managing personal and business finances?Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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From Startup to Success: Financial Advice for Entrepreneurs with CPA Chelsea Carr
Are you an early stage business owner looking for expert advice on taxes, bookkeeping, and financial strategies? In this episode of Leaf Notes, seasoned tax accountant Chelsea shares valuable insights and tips on consulting with a CPA, maximizing deductions, and setting up your business for success. Discover the importance of record keeping, when to consider forming an LLC, and how to balance work and family life. Get ready to take your business to the next level with practical advice and inspiration. Tune in now to make your business dreams a reality!In this episode, we cover questions like;When should I consult with a CPA?What expenses should I be deducting on my tax return?When should I consider getting an LLC or an S Corp?What are some bookkeeping tips for small businesses?How can I track and document my business expenses?Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Master Your Business Routine - Morning Habits for Success
Are you addicted to your phone? When was the last time you took intentional time away from your phone and work? It’s hard as a baby business owner to step away but the benefits of setting boundaries with your work and technology are enormous and set you up for success. In this episode, Adria and Sydney share about how they are creating more intentional time away from their work and their phones to lean into the present moment. In this episode, they answer questions like:How can I set boundaries with social media for myself?How can I improve my mental health with a morning routine?What can I do to prevent burnout in my business and life?What can gardening teach us about business?This is a great segue into a stressful topic for most business owners: TAXES! Tune in next week to learn more about how to handle bookkeeping and taxes as a business owner. Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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How to Embrace the Network Game and Build Your Confidence
Are you still curious about how to crack the networking code? Does the idea of going to a networking event make you want to hide with your plants? Cuz same. In this episode, Sydney and Adria share what they are doing in their personal growth and development to activate a new version of themselves while networking for business. In this episode, they’ll answer questions like:What can I do to control my nerves when networking as an introvert?How can I manage my stress as a business owner?What are some stress management techniques I can use today?Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Practical Tips for Small Business Ownership: From Fat Pockets to Lean Growth w/ Eric Heyward of Tally & Twine
What do you need to know before starting a business? This week, we welcome guest Eric Heyward of Talley & Twine onto the podcast! He shares everything from networking tips to how he finds his best contractors! Tune into this episode if you are looking to learn from two seasoned e-commerce entrepreneurs on how they navigate the challenges of running a small business, their definitions of law of attraction, and how to build and maintain relationships for business success. In this episode we answer questions like:What do I say when I’m at a networking event?How do I find the right people to help me in my business?How has the ecommerce business changed from 2020 to today?Connect with Eric:LinkedIn: https://www.linkedin.com/in/ericheyward/Talley and Twine: https://talleyandtwine.com/Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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Advice for Aspiring Podcasters: Market Research, Consistency, and Planning
Have you been thinking about starting your own podcast? Well - grab your cozy beverage because this week Adria and Sydney talk all about their lessons learned as they launch and grow their podcast. They talk everything from market research to rebranding to creating merchandise to sell alongside your podcast! Tune in to learn what they wish they had known and advice for the aspiring podcaster.In this episode, they’ll answer questions like:What do I need to know before I start a podcast?What is most important when it comes to launching my podcast?Who should I work with when I’m ready to start a podcast?Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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25
Creative UGC: How to Attract Brand Partnerships and Influencer Events Invites
How do you get noticed by brands so you can be invited to their events? By creating user generated content (UGC)! In this week’s episode, Sydney and Adria share how Sydney is getting noticed by brands so she can be invited to influencer events. They also talk about the power of social media and how to have a healthy relationship with social media as a business owner. With this episode we’ll answer questions like:Where do I start with creating user generated content?How do I handle imposter syndrome when I’m not invited to these publicity events?How do I find PR contacts for companies?How can I take breaks from social media while growing my business?Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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24
The Ultimate Guide to Securing Invites to Influencer Events in 2024
Have you heard the saying your network is your net worth? One of the best ways to increase your network is to attend in person networking events - but how do you find the right ones? What do you do when you’re an introvert? This week Adria and Sydney expand on last week’s episode with Adrienne and share how Sydney is getting invited to some of the top events in Atlanta to help grow her network! With this episode we’ll answer questions like:How do I find PR agencies and companies in my area?What type of content do I need to create to attract brands and PR opportunities?How do I find networking events and opportunities in my area?What actions should I take before an event to make the most out of it?Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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23
Mastering Public Relations: How to Stand Out in a Sea of Boring Business People
What does a publicist do and how can they help you in your business? This week, we chat with Adrienne Alexander-Allen of The IPY Agency. She shares the role that marketing, advertising, and public relations all play in your business. Adria gives us a peek behind the curtain with her experience with public relations and Sydney asks all the questions that early stage entrepreneurs want to know! With this episode we’ll answer questions like:How do I know when I’m ready for a publicist?What can I do to put myself out there before I hire a PR agency?What are the different types of Public Relations supportHow should I think of Public Relations in my business?Why should I prioritize in person events for my business?Connect with Adrienne:Website: https://www.theipyagency.com/ Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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22
How I Setup my Facebook Ads as a Small Business Owner
Are you ready to run Facebook Ads for your business but don’t know where to start? In this week’s episode, Sydney takes us behind the scenes on how she is implementing Facebook Ads for her illustration business. Combined with Adria’s experience using Facebook ads to grow her 7 figure business, they provide tactical takeaways and confidence for even the most hesitant Facebook ad user! In this episode you’ll learn:How to setup a Facebook ads account and create your first adWhy it’s important to optimize your website when you use adsThe different components of Facebook ads that help you succeedHow to leverage your social accounts for targeting advertisements Tune in next week to learn how Sydney’s Facebook Ad experiment works out! Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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21
Build a Devoted Online Community on YouTube and Social Media
Have you ever felt frustrated with the algorithm on Instagram? Do you wish you could figure out how to engage and connect with your followers? In this episode of Leaf Nodes, Sydney shares her frustration with the Instagram algorithm and what she is doing to connect with her audience in a new way. Tune in to learn what Sydney is doing to engage with her target audience and a follow up with how it’s going! Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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20
Meta Ad Secrets to Grow Your Business in 2024
In this week’s episode, Adria and Sydney sit down with digital marketing expert, Justice Ekhaguere. He shares his experience getting into digital marketing and provides listeners with tactical tips on how to implement digital marketing strategies to revolutionize their business in 2024. Tune in to learn more about:How to achieve desired results in digital marketingExamples from the golf industry in using unique formats in advertisingThe key to understanding your target audience And finally how to adapt your creative strategies based on audience and productConnect with Justice: [email protected] with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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19
Finding Your Purpose and Making Money Moves in Business
In this podcast episode, Adria and Sydney discuss their passions and purpose in life. They dive deep into topics like finding your purpose, the importance of giving back, and the impact it can have on both personal fulfillment and financial success. Both Adria and Sydney acknowledge the challenges they face in pursuing their passions but express excitement at the prospect of making a real impact. They discuss ways to incorporate these causes into their businesses through partnerships with relevant organizations or dedicating proceeds from specific products to charitable initiatives.Overall, this episode serves as an inspiring reminder that finding one's purpose goes beyond personal fulfillment - it has the power to positively influence others' lives while also fueling financial growth. With determination, creativity, and compassion, Adria and Sydney demonstrate how aligning passion with business can lead to incredible outcomes.Here are some key takeaways:Finding purpose in business can lead to financial growth and fulfillmentGiving back to the community is an important aspect of business successPurpose can evolve and change throughout different phases of lifeIntentionally sowing and serving others can lead to financial abundanceConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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18
Celebrating Anime Art and Cultural Diversity with Illustrator and Graphic Designer Ngoc Minh Huynh
This week, Adria and Sydney sit down with illustrator and graphic designer, Ngoc Minh Huynh. They discuss how aspiring artists can explore different opportunities, embrace their unique style, take constructive criticism gracefully, demand respect for their labor, and prioritize mental health.Minh shares how her personal artistic style has developed and how she has maintained her mental health in the wake of criticism of her art. She provides personal anecdotes on how she has been impacted by the lack of awareness about different cultures and their art forms.Throughout the conversation you’ll feel Minh’s passion about her art, culture, and mental health awareness making this episode a must listen if you are an artist who is ready to take your business to the next level. Here’s a brief topic breakout:- The importance of embracing one's quirks and individuality- The struggle of balancing personal and professional life- The impact of societal expectations and stereotypes on artists- The need for education and awareness about different cultures and art forms- The challenges and frustrations of navigating the art industry and client relationshipsConnect with Minh:WebsiteInstagramConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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17
Iman Gadalla’s Unique Style and Storytelling in the World of Animation
In this episode of Leaf Nodes, Adria and Sydney sit down with Iman Gadalla, an artist and animation student. They discuss Iman's creative journey and how her love for storytelling led her to pursue a career in animation. Iman shares the influence her creative parents had on her artistic development and talks about the challenges faced in pursuing art instead of a more practical career path. She opens up about the impact of her Egyptian culture and how it has shaped her unique style. The conversation touches on the importance of embracing one's quirks and being true to oneself as an artist. Throughout their discussion, there is a sense of passion, vulnerability, and humor that shines through – making this episode both insightful and entertaining. Here’s a brief topic breakout:- Iman's love for storytelling through animation and her parents' creative influence- Overcoming fear and pursuing a career in art - The importance of representation in animation- Finding one's own style as an artist and embracing uniquenessConnect with Iman:Iman GadallaInstagram: @Imangadalla Website: Imangadalla.squarespace.comConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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16
Timing is Everything: On Becoming a Master at Time Management
In this episode, Adria and her mom, Sydney, discuss their experiences with timing tasks, being punctual, and prioritizing effectively. They share insights on how accurately the timing of your tasks can help in planning and productivity. The duo also talks about the importance of distinguishing between glass balls (important aspects like health and family) and plastic balls (less crucial tasks), a topic continuing from the previous week’s episode.Additionally, they touch upon the idea of having hobbies without always monetizing them and finding joy in activities just for fun. It's an insightful conversation that encourages listeners to take control of their time management skills while maintaining a healthy work-life balance. Here’s a brief topic breakout:- Timing tasks for better productivity- Importance of being punctual- Balancing work and personal life- Recognizing priorities in daily tasksSo grab your favorite beverage, sit back, relax, and enjoy this engaging discussion!Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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15
Balancing Act: Prioritizing What Really Matters in Life and Business
In this episode, Adria and Sydney chat about turning your passion into a business with Jess Milanes from Smart Podcast Solutions. They discuss the importance of finding time for yourself, defining your priorities, and taking that first step toward entrepreneurship. Jess shares her journey of starting her podcast agency and offers valuable advice on overcoming failures and building resilience. She emphasizes the importance of surrounding yourself with supportive people who believe in you and your dreams. Whether it's launching a podcast or pursuing any other passion, Jess inspires women to embrace their strengths and create their own success stories.- Turning passion into a business- Balancing work and parenthood- Overcoming fear of failure- Importance of finding supportIf you're ready to be inspired, empowered, and entertained, grab your headphones and dive into this incredible interview!Connect with Jess:www.smartpodcastsolutions.comInstagram: @jessmilanesConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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14
Mastering Time Management Like a Boss: Tips and Tricks for Busy Bees
Looking to improve your time management skills? Join Sydney and Adria as they share their experiences and insights in this episode. From timing tasks to prioritizing effectively, they offer practical tips for staying organized and productive. Discover how small changes can make a big difference in managing your time, accomplishing goals, and finding balance in your daily life. - Importance of giving oneself more time for tasks- The benefits of timing activities and tasks- Strategies for being on time and prioritizing effectively- Balancing productivity with personal timeDon't miss out on this fun and informative discussion!Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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13
Navigating the Art World: Lessons from a Multihyphenated Artist
In this episode, Sydney interviews her friend Oni Culbreath, a talented multimedia artist and co-founder of Lotus Rosary. They discuss Oni's journey as an artist, navigating the art world as a Person of Color, finding inspiration in nature and animated films, and the importance of having a support system. They also touch on maintaining sanity as an artist and offer advice for aspiring artists. Overall, it's a lively conversation filled with insights and personal anecdotes from two creative individuals. - Oni's passion for art and her journey as an artist from a young age- Navigating the art world as a Person of Color and incorporating representation in her work- Balancing multiple talents and interests- The importance of resilience, learning from failures, and having a support system - Finding one's unique style Grab your headphones and get ready to be inspired!Connect with Oni CulbreathWebsiteInstagramLinkedInConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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12
Lights, Camera, Action! Using the Power of Authentic Instagram Reels to Grow Your Brand
In this episode, Adria and Sydney discuss creating engaging reels for social media. They share tips on finding trending audio, filming from different camera angles, and telling a cohesive story through your reels. The conversation is filled with practical advice and personal experiences that will help you make the most of this popular content format. - Finding and saving reels and audio on Instagram- Creating a cohesive story for your reel- Using CapCut to edit your video clips and separate the audio- Tips for filming content at the farm or in other locations- Importance of authentic storytelling in reelsSo grab your phone, get ready to film, and let's make some epic reels!Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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11
From Reality TV to Real Impact: Balancing a Public Figure Persona with Personal Values
In this episode, Mallory shares her experience as a public figure after appearing on Love is Blind. She opens up about the challenges of navigating the limelight while staying true to herself and her values. From dealing with online criticism to finding a balance between her professional career and newfound fame, Mallory's story is relatable and inspiring. Tune in to hear more about Mallory's journey and how she continues to make a positive impact both on and off-screen. Listen in as Mallory goes into more detail on:- Mallory's love for Chicago and what makes it an awesome city- Her work with After School Matters and the impact it has on young people in Chicago- Mallory's journey of embracing her curly hair and her favorite hair products- Balancing a career in communications with being a public figure after appearing on Love is BlindIt's a candid conversation you don't want to miss!Connect with Mallory:https://www.instagram.com/malloryzapataConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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10
Finding Balance and Crushing Goals: Our Planning Method for a Thriving Business
Join Adria and Sydney this week as they discuss their planning goals for the new year. From mapping out projects to breaking down tasks, they share their insights on effective planning methods and the importance of finding balance between personal and work goals. With a touch of humor and relatable anecdotes, Adria and her daughter provide inspiration for listeners looking to make the most out of their upcoming year. So grab your passion planner and get ready to dive into the world of goal-setting with these dynamic hosts! Happy New Year!- Passion Planner: The perfect tool for mapping out goals- Balancing work and personal tasks in your planner- Reflecting on successes and areas for improvement through retrospectives- The power of perseverance in turning rejection into success stories - Collaborating with brands and taking on commissionsSo grab your passion planner and get ready to dive into the world of goal-setting with these dynamic hosts! Happy New Year!Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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9
Finding Your Artistic Style: Vanna's Journey to Becoming a Thriving Creative
Sydney chats with artist and friend, Vanna about her inspiring life as an artist and small business owner. In this week’s episode, she shares her creative origin story and her pursuit of becoming a full-time artist. From overcoming self-doubt to working with big brands like Starbucks and Anthropologie, this episode is filled with valuable insights for aspiring artists. - Believing in yourself and having patience are key to personal growth as an artist- Surround yourself with people who believe in you- Self-awareness and self-love will eliminate imposter syndrome- How personal fulfillment is fostered by kindness and connection with others Tune in and get ready to be motivated!Connect with Vanna:IG: @therealvannablackWebsite: vannablack.artConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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8
Pricing for Profit: Unveiling the Hidden Costs of Running a Business
In this episode, Sydney and Adria delve into the how-to of setting prices for your products or services. They share tips on what to include when developing your pricing, calculating a fair profit margin, and communicating price increases to your customers. Sydney gets vulnerable and shares when she realizes that she has been undercharging for certain products. It's a candid conversation every business owner should tune into! - Calculating direct and indirect costs- Understanding market value and perceived value- Determining a fair profit margin- Communicating price increases effectively - Balancing cost considerations with customer expectations- Discovering the impact of undercharging on profits- Exploring options for outsourcing and cost reduction- Realizing the value of time in determining prices- Discussing strategies for finding more affordable materials - Highlighting the importance of knowing your worth in pricingConnect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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7
How Marissa Pressey Pivoted from Meteorologist to PR Consultant
This week on Leaf Nodes, hosts Sydney and Adria get to know Marissa Pressey who dives into the ups and downs of entrepreneurship and dealing with health issues as she shifted away from her career as a meteorologist. Here are just a few items discussed:- Discover the benefits of owning a business and being an entrepreneur or consultant.- Learn about Marissa's career journey from meteorology to PR and starting her consulting business.- Gain insights into the challenges entrepreneurs face when leaving a corporate job.- Hear Marissa's inspiring story of overcoming health challenges while managing her business.Grab your favorite beverage, tune in, and get ready to be motivated by Marissa's story!Connect with Sydney:WebsiteShopInstagramConnect with AdriaWebsiteInstagram
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ABOUT THIS SHOW
This show will teach you how to build a solid foundation and grow your small business so you can leave your corporate job and take your business from side hustle to full time. If you are looking for business advice from a self-made 7 figure entrepreneur then this is the show for you. This show will provide valuable insights for beginner entrepreneurs and small business owners on topics ranging from building authority online, email marketing, building a team and outsourcing, content marketing, website optimization, social media strategies, how to get more traffic, productivity tips, and so much more. If you want to learn how to start and grow your business without spending thousands on business school, then hit the follow button and tune in to get started.This show will provide answers to questions like:What do I need to do first to start my business?How do I get more sales in my business?What softwar
HOSTED BY
Adria Marshall & Sydney Mufuka
CATEGORIES
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