PODCAST · business
Knowledge XChange
by ARN
Creators and innovators swarm to SXSW to learn from leaders in media, tech, music and creative industries. At SXSW 2024 in Sydney, we flipped the script, inviting SXSW attendees to join ARN journalists as guests in a special iHeart Podcast series - recorded on-location at SXSW Sydney - to exchange their own knowledge and insights from their respective industries.
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Why human voice actors matter with Simon Kennedy
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Simon Kennedy, head of the Australian Association Of Voice Actors, talks about his journey into voice acting, the challenges posed by AI technology, and the importance of human voice actors in the creative industry. 01:01 The Journey into Voice Acting 03:41 Transitioning from Radio to Voice Acting 06:01 The Impact of AI on Voice Acting 12:43 The Importance of Human Voice Actors 15:33 The Need for Regulation in AI 17:57 Advice for Aspiring Voice ActorsSee omnystudio.com/listener for privacy information.
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Why every brand needs a sonic identity with Josh Butt
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Josh Butt is the chief audio officer at Ampel. He talks about the evolution of the radio industry and the importance of effective audio advertising. Josh discusses the challenges faced by radio advertising today, the significance of sonic branding, and how memorable jingles can create lasting connections with audiences. 00:29 Josh Butt's Journey in Media 01:57 The Evolution of Radio Advertising 04:18 The Importance of Sonic Branding 10:24 Creating Memorable Ads 14:11 The Need for Sonic Logos 17:55 Crafting Effective Audio AdsSee omnystudio.com/listener for privacy information.
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Curating conversations for impact with Fenella Kernebone
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Fenella Kernebone Head of Conference Programming at SXSW highlights the conferences diverse sessions, audience engagement, and the importance of networking and professional development. Fenella shares BTS of the organisation of the event, the selection of speakers, and the significance of creating inclusive conversations that cater to various industries and interests. 00:30 Overview of SXSW Conference 01:50 Organizing the Conference 03:34 Audience Engagement and Reactions 05:28 The Importance of Diverse ConversationsSee omnystudio.com/listener for privacy information.
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The human element in marketing with Jamarr Mills
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Jamar Mills VP of planning at EssenceMediacom and Chief Brand Officer at Emerald City Kickball talks about his role in marketing and community building. They discuss the importance of authenticity in marketing, especially with Gen Z, and how brands can navigate change by staying true to their purpose. 01:24 Transitioning from Media to Marketing 03:14 Emerald City Kickball 06:53 The Importance of Connection in Marketing 10:07 Understanding Gen Z and Authenticity 12:24 Brands Navigating Change: Purpose and Mission 15:15 AI as a Collaborative ToolSee omnystudio.com/listener for privacy information.
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Finding where you fit with Mahsa
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Mahsa shares her journey of self-discovery, career evolution, and leaving Iran. She reflects on her experiences at SXSW, discovering she had autism late in life, cultural background and her aspirations for the future. 01:52 Personal Reflections on Career and Identity 04:31 Career Journey and Professional Development 06:48 Cultural Background and Migration Experience 09:31 Experiences at SXSW 11:21 Embracing Change and Future AspirationsSee omnystudio.com/listener for privacy information.
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The art of comfort in creative spaces with Sophia East
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Sophia East is the creative lead at SLIK, but she sat down to discuss the prevalent issue of creative burnout. Sophia explores the importance of comfort in creative spaces, the significance of morning rituals, strategies for managing deadlines and creative blocks and the necessity of mindfulness and wellbeing practices in enhancing productivity. 01:51 Understanding Creative Spaces and Comfort 04:23 Morning Rituals for Creativity 05:20 Managing Deadlines and Creative Blocks 07:12 Planning and Organization for Creativity 08:28 The Role of AI in Creative Work 10:30 The Importance of Mindfulness and WellbeingSee omnystudio.com/listener for privacy information.
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Brewing change in youth mental health with Steve Hunt & Rachel Troy
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Steve Hunt and Rachel Troy from MOOD Tea and UnLtd, a social enterprise focused on addressing youth mental health through the sale of herbal teas. They discuss the origins of Mood Tea, its impact on mental health programs, the need for more funding in preventative mental health initiatives, and the importance of social connection in preventing youth suicide. See omnystudio.com/listener for privacy information.
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Integration of AI in advertising with Kate Blakeley
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Kate Blakeley, National Head of Client Partnerships at ARN, she talks about her journey in the media industry, the integration of AI in advertising, and the importance of maintaining human connections in a technology-driven world. They discuss the potential of AI to enhance creativity, and the need for businesses to adapt to new technologies. 01:27 Kates Journey at ARN 02:43 Embracing AI in Advertising 04:48 AI's Impact on Creativity 07:24 Human Connection in the Age of AI 09:38 The Future of AI in Business 12:30 Curiosity and Growth with AISee omnystudio.com/listener for privacy information.
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Creating engaging news for young audiences with Emma Gillespie
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Emma Gillespie shares her story and journey into journalism, her role at The Daily Aus, and the importance of engaging young audiences with news. Emma discuss the challenges and rewards of storytelling in journalism, the need for media literacy, and the significance of balancing serious news with lighter stories. 00:00 When Emma and Sean met for the first time 04:06 Emma Gillespie's Journey in Journalism 10:56 The Role of The Daily Aus in Youth Engagement 13:37 The Importance of Storytelling in JournalismSee omnystudio.com/listener for privacy information.
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Empowering future models with Anna Porter
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Anna Porter, is the Head of Fashion and Print at Icon Management. Anna shares her journey from New York to Australia, her role in managing models, and the significant strides made in diversity and inclusivity within the fashion industry. Anna emphasizes the importance of representation in modeling and the ongoing need for more male models in the industry. 03:04 Journey into Fashion and Print Management 05:46 The Evolution of Diversity in the Fashion Industry 09:05 The Importance of Representation in Modeling 10:30 Callout for anyone interested in ModelingSee omnystudio.com/listener for privacy information.
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The Importance of Female Role Models in STEM with Lucy Lin
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Lucy Lin, the host of the Emerging Tech Unpacked podcast explains the importance of increasing female representation in STEM fields, the fear surrounding emerging technologies, and the role of education in alleviating these fears. Lucy shares insights from her podcast, including discussions on generative AI, indoor vertical farming, and the significance of diversity in tech. 00:00 Introduction to Emerging Tech Unpacked Podcast02:50 Empowering Women in STEM04:43 Understanding Fear of Emerging Technologies06:31 Diving into Generative AI08:55 The Importance of Diversity in Tech10:51 Career Pathways and Representation12:44 Innovations in Bioprinting and Robotics14:41 Future-Proofing Careers with TechnologySee omnystudio.com/listener for privacy information.
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The Evolution of Influencer Marketing with Paddy Whitnall
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Paddy Whitnall, Managing Director of AIMCO, talks about the evolution and impact of influencer marketing. He also discusses the importance of trust and transparency in the industry, the role of influencers in brand engagement, and the need for best practices and education. See omnystudio.com/listener for privacy information.
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The essence of SXSW with Colin Daniels
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Colin Daniels, the managing director at SXSW Sydney, shares insights on the event's history, its unique atmosphere, and the convergence of various creative sectors, emphasising the importance of connection and innovation in today's fast-paced world. This conversation explores the significance of SXSW, highlighting its role as a major event for creative industries, networking opportunities, and the impact of technology and AI. 02:54 The Essence of SXSW 06:07 Networking and Connection in the Creative Space 09:00 The Impact of Technology and AI 11:53 Convergence of Creative Industries 15:09 The Future of South by SouthwestSee omnystudio.com/listener for privacy information.
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The Transformative Power of Music and Mentorship For Young People with Dom Brook
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Dom, the managing director of MMAD (Musicians Making a Difference), speaks about the transformative power of music and mentorship for young people facing challenges. He shares his personal journey and how MMAD uses creative activities, workshops, and concerts to help youth overcome barriers, find their purpose, and rebrand their lives. 00:00 Introduction to Knowledge Exchange 01:01 Understanding MMAD: Musicians Making a Difference 02:54 The Power of Music in Mentorship 07:52 Transformative Stories Through Music 11:05 Programs and Initiatives at MAD 15:17 Celebrating MAD Day and Community Impact 19:03 Connecting with MAD: Opportunities for Youth See omnystudio.com/listener for privacy information.
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Empowering parents in Media to thrive with Lauren Thornborough
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Lauren Thornborough co-founder of The Village, about the challenges faced by working parents in the media industry. She discusses the impact of COVID-19 on work-life balance, the mental load that parents carry, and the importance of community support. Lauren emphasizes the need for diversity, equity, and inclusion in the workplace, as well as the necessity for structural changes to support working parents. 01:28 Challenges for Working Parents in Media 03:21 Impact of COVID on Work-Life Balance 05:17 Mental Load and Its Effects on Performance 07:07 The Importance of Diversity, Equity, and Inclusion 09:25 Crisis of Confidence for New Mothers 10:49 Building a Supportive Community 12:41 Advocating for Change in the Workplace 14:33 Managing Guilt as a Working Parent 16:20 Empowering Men to Share the LoadSee omnystudio.com/listener for privacy information.
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Balancing passion and your profession with Marisa Jayne
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Marisa Jayne is a publicist at ARN and host of The Press Office podcast. Marisa chats about her journey into public relations, the importance of networking, and the challenges of navigating the media landscape. She shares insights on starting a podcast, balancing passion projects with professional obligations, and offers advice for aspiring publicists. 00:00 Introduction to Knowledge Exchange 03:10 The Journey into Public Relations 05:48 Navigating the Media Landscape 09:10 The Power of Podcasting 12:01 Balancing Passion and Profession 14:50 Advice for Aspiring PublicistsSee omnystudio.com/listener for privacy information.
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The mechanics of business analysis with Venessa Hunt
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Venessa Hunt, Director of Commercial Strategy and Growth at ARN, shares her unconventional career journey from real estate to media. She discusses the importance of diverse skill sets, mentorship, and the application of mechanical problem-solving in media analysis. Venessa emphasizes the need for the media industry to embrace change and reflect the diversity of the population, especially in the context of AI's growing influence. 01:00 Venessa’s Unique Career Path 02:55 Applying Mechanics to Media Analysis 04:19 The Importance of Diverse Skill Sets 06:13 Finding Mentorship and Support 07:59 Understanding the Role of Commercial Strategy 09:37 Navigating Confidence in the Workplace 10:35 Evolution of Media in the Digital Age 12:57 Embracing Change and Diversity in Media 14:19 The Human Element in AI and MediaSee omnystudio.com/listener for privacy information.
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Cultural consultation and collaboration in marketing with James Saunders
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. James Saunders, Founder and CEO of Barragi Mawang, stopped by to talk about the intersection of Indigenous culture and digital marketing. He shared the importance of Indigenous perspectives in storytelling, the misconceptions surrounding Indigenous art, and the role of community consultation in marketing projects. James shares personal insights about his family's influence on his work and the responsibility that comes with representing Indigenous stories. 02:49 The Role of Indigenous Culture in Digital Marketing 06:11 Misconceptions in Indigenous Storytelling 09:03 Community Consultation in Digital Marketing 11:57 Personal Stories and Cultural Heritage 14:52 Writing and Sharing Indigenous HistoriesSee omnystudio.com/listener for privacy information.
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The unique sound of Australian audio storytelling with Mike Williams
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Mike Williams, is an executive producer and audio documentary maker. Mike talks about the evolution of podcasting, the craft of audio documentaries, the challenges of production and the importance of finding the workflow that works best for you. 01:01 The Evolution of Podcasting 03:25 Crafting Audio Documentaries 07:10 Workflow and Creativity in Podcasting 10:05 Understanding Podcast Production Challenges 12:44 Closing Thoughts and Future EndeavorsSee omnystudio.com/listener for privacy information.
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Transforming ocean waste into ocean wear with Tegan Kirby
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Tegan Kirby, co-founder of The Someday Co, discusses the urgent issue of ocean plastic pollution and the role of sustainable fashion in addressing this crisis. Tegan explains the challenges consumers face in making sustainable choices, the innovative processes behind transforming ocean waste into wearable products, and the importance of supporting small, ethical brands in the surf and swimwear industry. 00:32 The Someday Co vision 01:51 The plastic crisis in our oceans 03:11 Transforming waste into wear 04:55 Barriers to sustainable consumer choices 06:36 The surf and swim industry's role 08:31 Supporting small brands for a big impact 09:23 The future of sustainable fashionSee omnystudio.com/listener for privacy information.
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The future of consumer technology with Cris Kedmenec
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Chris Kedmenec is a software engineer with a rich background at Google, Fitbit and Nest. Chris talks about his transition from working on major tech products to starting his own consultancy, Trap Industries, the future of tech products, the impact of AI on software engineering, and the differences in tech climates between the USA and Australia. 01:00 Chris's Background and Expertise 02:25 Transition to Consultancy 03:15 Future of Tech Products and Family Connectivity 04:32 The Role of AI in Software Engineering 08:57 Future Aspirations and Global ImpactSee omnystudio.com/listener for privacy information.
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How to stop wasting your digital budget with Liam French
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Liam French is a cinematographer, production manager at crybaby productions and digital storyteller with an unconventional journey into the media industry. In this chat he shares the importance of networking played in his career, and his thoughts the current landscape of content creation. 00:30 Liam's Unconventional Journey into Media 02:25 The Importance of Networking in the Film Industry 04:47 Navigating the Current Media Landscape 06:43 Creative Risks and the Role of AI in Content Creation 08:14 Successful Campaigns 9:34 Challenging Conventional Advertising NormsSee omnystudio.com/listener for privacy information.
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Why companies should invest in their employees personal brands with Hayley Westoby
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. Hayley Westoby, founder and director of Gambit Collective, talks about the importance of accessible branding and the power and the long-term benefits of investing in employee personal brands. Hayley shares insights from her experience in building her own brand and the significance of social media in the marketing ecosystem. 00:48 Making Branding Accessible 02:29 The Power of Employee Branding 03:52 Building a Personal Brand 05:08 Leveraging Social Media for Engagement 06:49 The Future of Personal Branding and NetworkingSee omnystudio.com/listener for privacy information.
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The ever-changing advertising landscape with Greg Graham
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.Greg 'Sparrow' Graham is a veteran of the media industry with over 52 years of experience. Sparrow's shares his journey from a mail boy to running a consultancy, the evolution of advertising and media, the importance of local connections, and the future of the industry as it adapts to new challenges and technologies. 02:49 Sparrow's Journey in the Media Industry 06:11 The Evolution of Advertising and Media 07:36 The Importance of Local Connection in MediaSee omnystudio.com/listener for privacy information.
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Finding your 'Ikigai' with Andy Procopis
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. In this episode of Knowledge Exchange, Andy Procopis, a media professional, creative writer and stand-up comedian discusses his journey into comedy later in his life, how he balances his career with his passion for comedy through purposeful time budgeting, and the concept of 'ikigai' in finding one's purpose. 00:00 Media and comedy journey 03:15 The courage to try stand-up comedy 05:39 Balancing and budgeting your 168 hours a week 07:28 Finding Your IkigaiSee omnystudio.com/listener for privacy information.
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The changing audio landscape with Steve Ahern
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. In this conversation, audio expert and industry veteran Steve Ahern discusses the evolution of audio, emphasising the enduring relevance of audio in the digital age. Steve addresses concerns about maintaining human connection in an AI-driven world and the importance of regulatory measures to ensure the prominence of Australian content in the media landscape.00:00 The Evolution of Audio Media 02:48 The Role of AI in Audio 06:06 Navigating Job Changes in Audio & Journalism 08:59 Maintaining Human Connection in AI Era 12:09 Regulatory Challenges in Media 15:00 Prominence of Australian ContentSee omnystudio.com/listener for privacy information.
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AI and it's future in human lead work with Dr. Sean Gallagher
Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice. In this episode Dr. Sean Gallagher, Founder of Humanova, Consultant and Speaker in the field of Generative AI sat down with our iHeart journalist Fiona Ellis-Jones to discuss the hot topic of AI. 00:00 The Disruption of AI: A New Era 04:49 AI in Creative Industries: Opportunities and Challenges 06:10 Integrating AI: A People-Centric Approach 09:50 Leadership and AI: Strategies for Successful Integration 10:49 Government's Role in AI Regulation 12:15 Ethics and Transparency in AI UsageSee omnystudio.com/listener for privacy information.
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This week at SXSW Sydney: Knowledge Xchange
Join us Monday to Friday, 12 to 4pm at the ARN house at Tumbalong park as we flip the script and ask SXSW attendees to share their knowledge. This unique ARN X SXSW podcast is recorded on the ground during SXSW Sydney 2024.See omnystudio.com/listener for privacy information.
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ABOUT THIS SHOW
Creators and innovators swarm to SXSW to learn from leaders in media, tech, music and creative industries. At SXSW 2024 in Sydney, we flipped the script, inviting SXSW attendees to join ARN journalists as guests in a special iHeart Podcast series - recorded on-location at SXSW Sydney - to exchange their own knowledge and insights from their respective industries.
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