PODCAST · business
The eCom Show
by Shan Salam
Welcome to The eCom Show, a Malayalam podcast where we explore everything related to e-commerce. Whether you're a budding entrepreneur or a seasoned business owner, our show delivers valuable insights, strategies, and real-world experiences from industry experts and successful entrepreneurs.Each episode delves into topics like SEO, digital marketing, branding, team building, and the latest trends in e-commerce. Join us on this journey to scale your online business and achieve success in the competitive world of e-commerce.Follow to stay updated and never miss an episode!
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WE GROW OUR FURNITURE BUSINESS USING ONLY INSTAGRAM REELS | #102
Aseem's family has been in the furniture business for 45 years. Traditional shop, offline sales, no digital presence.He took one locked factory shed, a phone, and started posting reels.18 months later - ₹70 lakhs a month, 15 staff, and a Kerala-wide furniture marketplace called Furnish Shop.This is what second-generation thinking looks like.
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Starting a Clothing Brand is Easy… Making Money is Hard (But We Cracked It) | #102
🎙️ Podcast EpisodeWhat happens when three school friends borrow money, fly to Delhi with almost nothing, and come back with a suitcase full of second-hand clothes?They built Old Town - one of Kerala's most aesthetic thrift and surplus stores.In this episode we go deep with the co-founders of oldl Town on:→ What thrift and surplus actually means→ How they went from WhatsApp groups to a physical store→ The 3 months with zero sales - and what kept them going→ One reel that took them from 6K to 25K+ followers in a week→ Why North India customers started taking trains to visit them→ What's next: website launch, drops strategy, and scaleIf you're building a brand in Kerala or thinking about e-commerce - this is worth your time.
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At 23, ₹1 Crore Turnover – Selling Power Tools Online | #101
🎙️ Podcast EpisodeAt 23, a guy who didn’t even have ₹40 for petrol - today competes with Stanley Black & Decker on Amazon and runs a multi-crore business.Fawas from Kozhikode is the founder of BuyBox. His journey is about scaling a business by selling power tools - angle grinders, pressure washers, cordless impact wrenches - on Amazon.Starting from organizing PUBG tournaments, working as a salesperson in a shop, sourcing products from Coimbatore market, and living in a rented room in Chennai - he eventually reached ₹60 lakh sales in a single month.
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Why The eCom Show? | Our Wins, Fails, Stories, Journey | #100th Special
We’ve officially reached our 100th episode.This milestone episode is different no guest, just us reflecting on the journey so far.After 99 episodes, we’ve learned a lot:What worked (our wins)What didn’t (our failures)How we scaled and expandedWe also talk about:• Why we started this podcast• How we turned it into a revenue-generating platformThis episode is an honest breakdown of our journey the good, the bad, and everything in between.Grateful for everyone who has been part of this journey.
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India’s First Person to Sell a Car LIVE on YouTube | Anfal From Safari Cars | EP - 99 PART 02
Anfal started Safari Cars with zero outside investment just trust, strategy, and a willingness to try what nobody else would. In this episode, he shares how he became the first person in India to sell a used car live on YouTube, why he believes “Trust and Value” is the only real business model, and what most new entrepreneurs get wrong before they even begin.We talk about live commerce, building systems as you scale, the All India solo road trip that changed how he thinks, and why perfection is the enemy of starting.Whether you’re building a brand, scaling a business, or just figuring out where to begin this one’s for you.
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₹0 Investment, No Partner, No Loan Built Safari Cars from Scratch | Anfal Safari | #99 Part 01
🎙️ Podcast EpisodeCan you sell a used car online via live stream? Anfal did what no one else thought of 3 cars sold in a single live.Safari Cars founder Anfal shares his 10+ year journey from a small village in Malappuram to Kochi. Used car business, social media growth, live commerce all in this episode.👇 What's inside:- Police station at 19, loan fraud - the first lesson he never forgot- Facebook, TikTok, YouTube - he was on every platform before anyone else- How he sold cars on YouTube Live for the first time in India- How to grow a business with zero outside funding
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The Biggest Mistake Founders Make When Signing a Term Sheet | Corporate Lawyer Explains | #98
In this episode, we’re joined by Ijaz, a Corporate Transactions Lawyer and Associate at a top-tier law firm in India. We dive into the world of venture capital funding, private equity deals, term sheets, shareholders’ agreements, and due diligence — all through the lens of a corporate lawyer’s journey and real-world experience
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VC Funding, Maggi Ban, ₹30Cr Debt - How Kapoo Survived When Every Founder Would Have Quit | #97
Just making a food product and packaging it won't make it a business that lasts forever - it needs a system. This episode is about the hard work and struggle behind building a chips business.
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The Malayalis Behind a Global Tech Brand | Salpido Story
Meet the Malayali entrepreneurs behind Salpido, a global tech accessories brand that has grown from humble beginnings to become an international player in the gadgets and electronics industry.In this episode, we explore the journey of building a global brand from scratch, the challenges of entering competitive markets like Malaysia and Southeast Asia, and the strategies used to scale Salpido into a recognized name in the tech accessories space.From early struggles and startup lessons to building distribution networks and competing with global brands, this conversation is packed with insights for anyone interested in entrepreneurship, branding, and scaling a product business internationally.
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Boring Business, Big Margins: How This Kerala Guy Cracked Amazon Before Anyone Else | #95
"Who needs a ₹5000 product in 10 minutes?"3500 mixies sold in Kerala in a month — on Instamart. 🤯In today's episode, Jobin talks about: 👉 The real margin is in boring & unsexy businesses 👉 You can test an Amazon business with just ₹10,000 👉 The comeback story after a franchise failure 👉 How he created a brand new category on Amazon India
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The Malayali Who Ran Ads for Coca-Cola, Converse & M&S | #94
Meet Shebin, the performance marketing expert leading the digital strategies for global giants like KFC and Marks & Spencer (M&S) in the UK. From navigating the challenges of early startups to managing multi-million pound ad budgets at WPP, this is a masterclass in scaling brands through data-driven precision and innovative technology.
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Why the Pet Industry Is Growing Faster Than You Imagine? | #93
A pet parent spends an average of ₹4,000 per month on their pet, and in metro cities, this amount goes above ₹10,000.Many people think this is a small industry, but it’s hard to find another industry that is growing this rapidly.
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The Real Science of Branding & Design Thinking | #92
Most brands focus on logos. Smart brands focus on real customer value. This podcast breaks down the real science of branding and design thinking and why visuals alone don’t build powerful brands.Meet the expert helping businesses stay truly market relevant.
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Building India’s First Life School That’s Breaking the Education System | #91
Discover the inspiring journey of Amjad Wafa, the founder behind India’s first “Life School,” a bold alternative to traditional education that focuses on life skills, business, money, and real-world learning instead of rote exams.From questioning the flaws of the existing education system to building a school that prepares teenagers for real life, this conversation dives deep into why education needs disruption and how it can be fixed.
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₹0 MARKETING BUDGET → CRORES IN REVENUE : How Sugar Sisters Broke Every Business Rule | #90
From baking cakes for college friends to running Kerala's most Instagrammable café - this is the incredible journey of Sugar Sisters! In this episode, Shemayel Saleem shares how she and her sister Shurouck Saleem transformed their mother's kitchen experiments into a thriving business empire. What started as posting cake photos on Facebook for likes became a phenomenon that changed Kozhikode's dessert scene forever.
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India vs UAE market differences in eCommerce | #89
In this power-packed episode, we dive deep into D2C brand scaling strategies with Shams, a performance marketing expert working across India and UAE markets.
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Why Starting a Clothing Brand Is a Great Opportunity for Women | #88
l Watch how three friends turned their passion for fashion into Hakata Couture , a brand that stands for quality, customization, and customer love. This is a must-watch for anyone dreaming of launching their own business!
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MURSHID BANDIDOS ON INDIA’S MOTORSPORT ECOSYSTEM | #87
Murshid takes us through his remarkable journey from passionate adventure motorcyclist to successful entrepreneur and race promoter. Discover the challenges he faced building Bandidos from the ground up, the evolution of India's motorcycle culture, and what it takes to turn your passion into a thriving business.Whether you're a motorcycle enthusiast, an aspiring entrepreneur, or someone who loves adventure, this conversation is packed with insights, stories from the road, and valuable lessons on building a brand in a competitive market.🏍️ Topics Covered:The founding story of BandidosAdventures on two wheels across India and beyondSupercross EventsThe future of motorcycling in India
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How Filli Café Became a Global Brand | Branding, Loyalty & Scaling a Café Business. | #86
From a small tea outlet in Dubai to a globally loved café brand this episode dives deep into the inspiring journey of Filli Café.In this conversation, Ashraf, Head of Marketing at Filli Café, shares:His personal journey from early struggles to branding leadershipHow Filli Café built a strong emotional connection with customersBranding decisions that helped scale from a few outlets to global expansionThe role of consistency, premium positioning, and loyal customersNew-age marketing, digital presence, and the impact of AIThis episode is packed with real-world lessons for entrepreneurs, marketers, café owners, and anyone building a brand.☕ Watch till the end and get inspired.
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From Delivery Boy to Content Creator: How I Earned ₹1 Lakh in 90 Days | Real Gig Economy Story | Lessons for Ecommerce Owners from a Delivery Executive | #85
🎙️ Podcast EpisodeMeet Ashwin - not your typical entrepreneur story, but something even more inspiring. From earning just ₹40 for 7 hours of work to building a YouTube channel while delivering orders, this is the real face of India's gig economy.In this episode, Ashwin shares:✅ How he started delivery work during college for pocket money✅ The reality of Swiggy deliveries - earnings, expenses, and incentives breakdown✅ Switching from bike to electric bicycle ✅ The ₹1 lakh in 90 days challenge that changed everything✅ Health struggles working 15-hour days and the appendix surgery wake-up call✅ Kerala's booming delivery market ✅ Future plans: Electric bicycle rental service for delivery riders
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How a Dental Clinic Became Kerala's Most Viral Brand | Digital Marketing Case Study | ₹84
ഞങ്ങളുടെ WhatsApp ഗ്രൂപ്പിൽ ചേരാൻ / ഞങ്ങളുടെ Shopify Course (2 Hour) ലേക്ക് ജോയിൻ ചെയ്യാൻ / നിങ്ങളുടെ ബിസിനസ്സ് വളർത്താൻ / നിങ്ങളുടെ ബിസിനസ്സ് ഓൺലൈനിലേക്ക് മാറ്റാൻ തുടങ്ങിയ എന്ത് ആവശ്യത്തിനും ഞങ്ങളെ ബന്ധപ്പെടുക: https://link.theecomshow.com/episode-84Supported by FixMyStore.com - Audit your Shopify store for conversion, speed, SEO, and app performance👉 Fix your store now - https://link.theecomshow.com/fixmystore-ep84----------------------------🎙️ Podcast EpisodeEver wondered how a dental clinic could become more famous than most consumer brands? Meet Dr. Mazwin and Minhaj - the co-founders of Amend Dental who cracked the code of making dentistry cool in Kerala.----------------------------⏱️ Timestamps0:00 - Recap3:00 - Introduction4:02 - Journey5:57 - Started doing something8:53 - Where did Minhaj connect from?11:55 - Initial marketing time21:48 - Did they start Paid ads in the first month?24:05 - How did content help in growth?28:50 - How did they manage performance marketing?30:50 - Connection with Min37:50 - About Dental industry salary42:52 - Why Hananshah ?46:20 - Finding Arabs47:38 - What about the first outlet?52:07 - GMB (Google My Business)53:30 - Hoardings----------------------------🎤 Guest InfoMinhajul Haque | DirectorDr. Mazvin Nihal | Chief Orthodonist & Founder🔗 Social Links:https://www.instagram.com/drmazvinnihalhttps://www.instagram.com/amenddental----------------------------🔗 Useful Links- Join Our WhatsApp Community → https://link.theecomshow.com/joinmafia- Support Us → https://buymeacoffee.com/theecomshow- Special Offer for Shopify → Start at ₹20/$1 per month for 3 months! https://link.theecomshow.com/shopifystore- Our Shopify Apps → https://apps.shopify.com/partners/grow-your-revenue- Instagram → https://instagram.com/theecomshow- LinkedIn → https://linkedin.com/company/the-ecom-show- Follow Shan Salam → https://linkedin.com/in/shansalam | https://instagram.com/shansalam----------------------------📷🔧 Equipment We UseSony ZV-E10 - https://amzn.to/4boxj98Tamron 24mm Wide-Angle Prime Lens - https://amzn.to/43mDHf7Sony 50mm Full-Frame Lens - https://amzn.to/4h26hG5GODOX SL60W Video Light - https://amzn.to/43nn2IqDJI Mic - https://amzn.to/3Fe4GPXGODOX Lantern Softbox - https://amzn.to/4irfWal----------------------------💻 The TeamNaji Mehardad | Mohammed Nihal | Darin Mujeeb | Gangadas----------------------------⚠️ DisclaimerThe opinions and information shared in this podcast are for general information purposes only. While we do our best to provide accurate details, technology changes quickly, so we recommend you do your own research or consult with a professional for advice tailored to your needs. The eCom Show is not responsible for any actions taken based on the information provided in this video. Some links in the description may be affiliate links, which help support the channel at no extra cost to you.Thank you for your support!
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Kerala Family Business DOMINATES India's Ladies' Innerwear Market | #83
Discover the inspiring three-generation journey of Teams Lifestyle Brand from a small textile shop in 1956 to a modern omni-channel women's innerwear brand spanning India, UAE, and UK. Shabin, the third-generation entrepreneur with an MBA from Cambridge, shares how he's modernizing his family legacy while honoring its roots.
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HOW I MAKE MONEY AS AN ARTIST (YOU CAN DO IT TOO) | #82
Meet Basith, the creative force behind Plant Aura—a unique business that beautifully merges art and plants. From hiding his artistic passion in school to building a thriving brand during COVID, this is a story of finding happiness through creative entrepreneurship.In this inspiring conversation, Basit shares: 🌱 How he started a plant business with minimal investment during lockdown 🎨 Combining art (resin, acrylic paintings) with plant sales 🏡 Building a 2000 sq ft polyhouse for rare plants 📱 Using Instagram & WhatsApp for organic growth 🤖 Leveraging AI agents for 80% customer management 👥 Creating offline artist communities and workshops - Scaling from Kerala to international shipping (UK) 💰 Generating 2 lakh monthly profit with lean operations
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How We Built a Premium Chocolate Brand from Scratch | Roshi Chocolates Success Story | #81
ഞങ്ങളുടെ WhatsApp ഗ്രൂപ്പിൽ ചേരാൻ / ഞങ്ങളുടെ Shopify Course (2 Hour) ലേക്ക് ജോയിൻ ചെയ്യാൻ / നിങ്ങളുടെ ബിസിനസ്സ് വളർത്താൻ / നിങ്ങളുടെ ബിസിനസ്സ് ഓൺലൈനിലേക്ക് മാറ്റാൻ തുടങ്ങിയ എന്ത് ആവശ്യത്തിനും ഞങ്ങളെ ബന്ധപ്പെടുക : https://link.theecomshow.com/tes81Consultation with Asheeka - https://pages.razorpay.com/tes-asheeka----------------------------🎙️ Podcast EpisodeDiscover the inspiring journey of Roshi Chocolates, a homegrown premium chocolate brand built by a couple who turned their passion into a thriving business. From crafting chocolates in their home kitchen to creating customized gift boxes shipped across India, this is a story of dedication, innovation, and social responsibility.In this conversation, the founders share: ✨ How they started with zero experience in chocolate making 📱 Building a brand entirely through Instagram marketing 💪 Overcoming challenges in production, packaging, and team management 🎁 Creating personalized chocolate experiences for customers 🌟 Launching a Chocolate Academy to create employment opportunities ❤️ Their commitment to social causes and community support
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Systems vs Influencers: What Actually Grows Your Restaurant Business | #80
In this episode of The eCom Show, we sit down with Min the Foodie (Minhaj Mohammed), one of Kerala's top food content creators, to discuss the REAL strategy behind restaurant growth and influencer marketing.
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25+ years of entrepreneurship | EP Abdurahman (Chairman & Founder, Care N Cure)
In this conversation with EP Abdurahman (Founder & Chairman, Care N Cure) we went deep into:Why your best business year can happen in the worst global crisisHow Care N Cure turned peak Covid into their highest profit yearThe VCP framework – Visibility → Credibility → ProfitabilityManaging cashflow, team & family across multiple businessesWhy networking and the right “soil & water” matter more than ideasIf you’re building a store, agency or side hustle (especially in the Gulf / Qatar), you’ll love this one.
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How He Turned Banana Chips into Lakhs | Amazon Selling Masterclass
“ONCE YOU TASTE FREEDOM THERE IS NO GOING BACK AND ENTREPRENEURSHIP IS FREEDOM”Start where you areUse what you haveDo what you canBuild in publicTrust compounds
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HISTORY OF MALABAR CUISINE | Struggles, Spice & Success: The Inspiring Journey of Abida Rasheed | #77
🎙️ Podcast Episode🎯 What You'll Learn:- How a "strange business idea" in the 1980s launched her entrepreneurial journey- The story behind starting a clothing brand in vintage Calicut- How she bounced back from major struggles - The science behind great cooking and the reality of the food industry- Her self-taught eCommerce journey - Managing multiple businesses: The Malabar Canteen, Kadukka Vandi, and Saree Sellers etc..- Building an Airbnb as a side venture- Her powerful advice for women entrepreneurs- Why she chooses no collabs, no sponsors - just authentic content
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What’s REALLY Happening in Google Ads & Meta Ads Right Now | Meta vs Google Ads: Which Is Best? | Google Ads + Meta Ads - What’s Working, What’s Not | Google & Meta 2025–26 Ad Update | #76
🎙️ Podcast EpisodePerformance marketing is shifting fast. Here’s what’s really happening inside Google & Meta Ads right now.
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കേരളത്തിലെ 100 കോടി ONLINE BRAND | DESIGN, MANUFACTURING AND MARKETING OF A FASHION BRAND | #75
Trivandrum to all over India - meet the founders of Mydesignation! 🔥Swaroop Krishnan and Gopika Menon built Kerala's hottest fashion brand from scratch. In this episode, they share their real startup story - the good, the bad, and the crazy!🎯 What's Inside:- How personalized fashion is changing the game- Why they picked such a long brand name- Their pricing strategy that actually worked- Getting scammed & bouncing back stronger- Why they said NO to quick money for brand building- Celebrities wearing their clothes & website crashes- Taking the brand from online to Lulu Mall- The psychology behind mall crowds- Raising funds & talking to VCs- Expanding to other states- Using AI in fashion design
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How to Raise Startup Funding: EVERYTHING You Need to Know | Listen This Before Fundraising - Top VCs Share Their Investment Checklist
Malayalam Business PodcastMalayalam Startup PodcasteCommerce Malayalam
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HOW AI IS CHANGING SEO & DIGITAL MARKETING (MASTERCLASS) #73
Ai യുടെ കാലത്ത് എങ്ങനെ SEO ചെയ്യാം, മാർക്കറ്റിങ് മേഖലയിലെ പുതിയ ചലനങ്ങൾ, മുൻപ് പ്രസാദ് കാർത്തിക്കുമായി പോഡ്കാസ്റ്റിനു ശേഷമുള്ള impact തുടങ്ങിയ കാര്യങ്ങളാണ് ഈ എപ്പിസോഡിൽ സംസാരിക്കുന്നത്
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Jewellery Business Malayalam | How to Start Jewellery Business From Home in 2025 | #72
An Unfiltered Journey of Building a Jewelry Brand from Scratch 💍Meet Fathima the founder of Thauya, a lifestyle jewelry brand based in Calicut, Kerala, who scaled from school-day keychain sales to 100+ daily orders—all without funding, fancy tools, or shortcuts.Relatable Searches :Malayalam business talks Malayalam business interviews Malayalam motivations Business podcasts Motivational podcasts
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META India Success Story: Meet Jinu Ben - Actor, Director, Marketer | #71
🎙️ Podcast EpisodeThis man is not just the actor from “Kullanum Bharyayum.”- He began his career in radio with zero formal training, and later worked at Meta for several years.- He brought Rajinikanth, Kamal Haasan, Mohanlal, and many other Indian celebrities onto Facebook.- He was the first to upload Reels in South India.- Beyond Meta, he has also been an actor, director, and VJ. What stands out is not only his career growth, but also his belief in authenticity, community, and collaboration.Today, through initiatives like the Creators & Marketers School in Kozhikode, he is shaping the next generation of digital entrepreneurs.
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ആയിരക്കണക്കിന് സ്റ്റാർട്ടപ്പുകളുടെ ഇൻവെസ്റ്റ്മെന്റിനു സഹായിച്ച മലയാളി | Techstars & AI in eCom #70
Shibin’s story is a masterclass in entrepreneurship. From his early days in Kerala to Silicon Valley, he’s navigated accelerators like NUMA and Techstars, built innovative products, and explored the future of AI in eCommerce.
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CS Ashique: The MAN Behind Malabar Gold, Xylem, HiLITE, MyG, Prithviraj Productions etc. | #69
🎙️ Podcast EpisodeIn this episode of The eCom Show, we sit down with CS Ashique – one of Kerala’s leading Company Secretaries From being the legal backbone for brands like Prithviraj Productions, HiLITE, Malabar Gold, Xylem, and more – Ashique shares how the role of a Company Secretary goes far beyond compliance
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GROWTH MINDSET | Four E's Rules That Changed My Life - From Zero to Multiple Businesses | #68
🎙️ Podcast EpisodeA growth mindset, as highlighted in this journey, is about continuously seeking opportunities for learning, experimentation, and self-improvement, regardless of traditional paths or limitations. From early hustles like newspaper delivery and selling small items, to teaching oneself new skills and pivoting through different content creation domains, the emphasis has always been on adapting, taking risks, and taking challenges as opportunities for growth.
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വിൽക്കലും വാങ്ങലും മാത്രമല്ല Amazon | WHAT IS ALPHA SELLERS | #66
🎙️ Podcast EpisodeLearn how Alpha Sellers power some of India’s biggest e-commerce successes, the challenges of scaling on Amazon, and the rise of Quick Commerce.
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Luvwish Earns ₹5 Lakh+/Month by Documenting Their Startup Journey | EP-65
🎙️ Podcast EpisodeFrom a failed grocery shop and hacked YouTube channel to running a women-focused startup earning ₹5 lakh/month - Sarath’s journey is pure resilience. Discover how he launched Luvwish with just ₹20k, solved real menstrual health problems, and scaled organically through content and smart pivots
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How Haris & Co. Built a ₹100 CRORE Business: Stages, Team, Systems & CEO Mindset | Ep. 64
🎙️ Podcast EpisodeScaling a Marketing Agency to 200+ Employees & 100 Crore Valuation – The Unfiltered JourneyWhat does it really take to scale a digital marketing agency into a 100 crore business with 200+ team members?In this episode, we go deep into the real-life journey of building, scaling, and systemizing a powerhouse marketing agency. From hiring strategies to cash flow management, team culture to global expansion, this episode is your behind-the-scenes pass into the world of fast-growing agencies.
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12,000+ REVIEWS ON AMAZON😳 | Indomie Distribution | How to grow Family Business 10X | #63
🎙️ Podcast EpisodeThis episode features a couple running multiple businesses of their own.They’ve built brands across categories -And yes, Nadeem is the exclusive distributor of Indomie noodles across India
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ഈ മേഖല ഇനിയും വളരും! EdTech Industry in Kerala | Inside EdTech: Hard Truths & Future Moves | #62
Want to launch / grow your online store / join our WhatsApp community?Chat with us on WhatsApp 👉 https://link.theecomshow.com/ep62 Venue Partner :https://link.theecomshow.com/hoteldimoraConsultation with Ramees : 1:1_Session_link----------------------------------🎙️ Podcast EpisodeMeet Ramees Ali, the Co-founder and CEO of Interval — a personalized 1-on-1 learning platform that's redefining how children learn, one session at a time.In this episode, we dive deep into the world of EdTech, exploring how Interval scaled from humble beginnings to a global player in personalized education. From homeschooling solutions to academic foundations, Ramees shares how their Areekode-based startup is changing the game for 25,000+ learners.
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Marketing Playbook of Man Matters & Be Bodywise | BUILDING A 700 CRORE BRAND | How To Build D2C Brand In India? | #61
Want to launch / grow your online store / join our WhatsApp community?Chat with us on WhatsApp 👉 https://link.theecomshow.com/whatsapp-ep61Consultation with Tabish (1 Hour) : https://rzp.io/rzp/tes-tabishahmed----------------------------🎙️ Podcast Episodepractical guide for building and scaling D2C brands, emphasizing data-driven marketing, deep consumer insights, and optimizing customer acquisition costs against lifetime value. It covers market identification, effective use of digital advertising platforms, and the crucial role of founders in fostering a strong company culture for sustainable growth in competitive e-commerce markets.
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Dubai’s Best Luxury Chocolate Brand | How to Start a Profitable Chocolate Making Business | #60
🎙️ Podcast EpisodeVocca: Dubai’s Homegrown Luxury Chocolate Brand 🍫🇦🇪In this episode of The eCom Show Podcast, we sit down with Ashwin Nayanar, Co-Founder of Vocca, to explore how a small kitchen experiment evolved into one of Dubai’s most loved luxury chocolate brands.🔥 From advertising agency life to food R&D 🍫 From messy prototypes to premium packaging 🛒 From a struggling D2C website to a thriving retail presenceAshwin gets real about the challenges of building a gourmet brand in the UAE — including personal branding, content fatigue, and consistency in a hyper-competitive market.📍 Based in Dubai, Vocca now stands for craftsmanship, storytelling, and the kind of chocolate experience you don’t forget.
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THE IMPORTANCE OF CONTENT MARKETING FOR B2B BUSINESSES | Branding Strategies for Food Business | #59
🎙️ Podcast EpisodeJoin us on this inspiring episode of the eCom Show as we dive into the incredible journey of Basheer, Founder & CEO of Pinnacle Stamps & Advertising! From overcoming debt to building a thriving business in the UAE and beyond, Basheer shares how he leveraged social media to achieve 39 million video views and grow his brand across the GCC. Learn about the importance of content creation, his unique stamp products, and the mindset that drives his success. Discover his upcoming project, Pinnacle Job Portal, and key life lessons on health, wealth, relationships, and wisdom. Don’t miss this episode packed with actionable insights for entrepreneurs!
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വീട്ടിലിരുന്നു എന്തും വിൽക്കാം | Ft. Handmade by Afiya | #58
Podcast EpisodeThis video features an insightful conversation with Afiya, a homemaker turned artist based in Dubai, who has successfully transitioned from a career in structural engineering to creating and selling customized crafts inspired by Arab culture. The episode highlights her journey from crafting as a hobby during the COVID-19 pandemic to growing a thriving art business with a strong social media presence and community engagement. Initially struggling with sales and motivation, Afiya and her husband persisted through events and exhibitions, gradually identifying the right customer base and marketing strategies. The uniqueness of her art—especially her camel-themed crafts symbolizing Arabian identity—helped generate curiosity and sales, particularly among Western expatriates in Dubai. The video also captures the challenges and triumphs of blending personal passion with entrepreneurship, emphasizing the role of community events, social media boosting, and personalized customer engagement in building a successful handmade art business.
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EP - 57 (Part 2) - LUXURY CONTENT CREATION
നിങ്ങളുടെ ബിസിനസ്സിന് ആവശ്യമായ മാർക്കറ്റിംഗിന് സഹായം വേണോ?WhatsApp us: https://link.theecomshow.com/mafia-ep57JOIN OUR SHOPIFY COURSE: https://link.theecomshow.com/shopifychallenge-ep57JOIN OUR WHATSAPP GROUP: https://link.theecomshow.com/ep57PART 01 : https://youtu.be/pzz0NTPbYoA----------------------------🎙️ Podcast EpisodeWelcome back to Part 2 of our inspiring conversation with Nihad Ali — aka Roaming Blogger, the UAE Golden Visa holder and creator known for his vibrant travel and food content.🧭 In this episode, we go deeper into Nihad's journey — not just how he started, but how he scaled. From marketing for restaurants and cafes to building an agency, facing rejections, and ultimately moving to Dubai, this is the 1 to 10 story of a creator who turned content into a career.🎧 In Part 2, Nihad shares:His early marketing work with restaurants and cafesCollege placements, landing a job at BYJU’S & EdTech journeyBNI network and lessons from constant outreach & rejectionStarting his own office in KozhikodePowerful outbound tips and mindset shiftsNavigating interviews and negotiating his dream job — “CONTENT CREATOR”Bonding with top chefs like Chef Pillai & stepping into luxury contentLearnings from fellow content creatorsTactical advice on content creation, outreach, and handling rejection like a pro🔥 If Part 1 was the beginning, Part 2 is about growth, grit, and global vision. Whether you're a creator, marketer, or entrepreneur — this episode is packed with insights and stories that will fuel your journey.----------------------------⏱️ Timestamps00:00 – Highlights01:10 – Marketing for Restaurants & Cafes04:38 – College Placement Journey06:41 – First Job in EdTech07:44 – Placement at BYJU'S11:09 – Joining BNI (Business Network International)17:42 – Outreach & Facing Rejection28:41 – Life After College30:41 – Starting an Agency & Office in Kozhikode32:08 – Moving to Dubai & FIFA World Cup 2022 Experience42:33 – The Outbound Strategy Secret44:51 – Mindset Shifts in Society45:35 – Attending Job Interviews49:01 – Salary Negotiation Tips53:35 – Landing the Role of “Content Creator” 😍59:03 – Relationship with Chef Pillai & Luxury Lifestyle Content01:07:38 – Key Learnings from Fellow Content Creators----------------------------🎤 Guest InfoROAMING BLOGGER (Nihad Ali)Content Creator & UAE Golden Visa Holder🔗 Social Links:https://www.instagram.com/roaming_blogger/https://www.youtube.com/@roamingblogger956https://www.facebook.com/roamingbloggerr/----------------------------🔗 Useful Links- Join Our WhatsApp Community → https://link.theecomshow.com/joinmafia- Support Us → https://buymeacoffee.com/theecomshow- Special Offer for Shopify → Start at ₹20/$1 per month for 3 months! https://link.theecomshow.com/shopifystore- Our Shopify Apps → https://apps.shopify.com/partners/grow-your-revenue- Instagram → https://instagram.com/theecomshow- LinkedIn → https://linkedin.com/company/the-ecom-show- Follow Shan Salam → https://linkedin.com/in/shansalam | https://instagram.com/shansalam----------------------------📷🔧 Equipment We UseSony ZV-E10 - https://amzn.to/4boxj98Tamron 24mm Wide-Angle Prime Lens - https://amzn.to/43mDHf7Sony 50mm Full-Frame Lens - https://amzn.to/4h26hG5GODOX SL60W Video Light - https://amzn.to/43nn2IqDJI Mic - https://amzn.to/3Fe4GPXGODOX Lantern Softbox - https://amzn.to/4irfWal----------------------------💻 The TeamNaji Mehardad | Rashid M Avaran | Mohammed Nihal | Darin Mujeeb--------------------------
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57
CREATOR ECONOMY IS BOOMING💥| How Roaming Blogger Got a UAE Golden Visa | #57 (01)
Podcast EpisodeIn this inspiring episode of The eCom Show, we feature Nihad Ali, popularly known as Roaming Blogger - a UAE Golden Visa Holder, travel & food content creator.🛤️ In Part 1, Nihad shares:- His childhood online businesses- The process of getting the UAE Golden Visa for creators- College days and food vlogging stories- Building resort partnerships and brand connections- Starting his agency from scratch by connecting content creators to restaurant brandsThis episode is the 0 to 1 story of Nihad - from humble beginnings to the first milestones in content and business. .
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56
Potafo’s Comeback: How Potafo Challenged Swiggy & Zomato in Kerala | #56
🎙️ Podcast EpisodeIn this episode of The eCom Show, we sit down with the founder of Potafo, Kerala’s very own food delivery startup that went head-to-head with giants like Swiggy and Zomato. We talk about how Potafo started in Kozhikode, the challenges of competing in a market dominated by national players, why they shut down and later made a comeback, and how they’re now supporting D2C brands with delivery solutions. From tech struggles to smart pivots and expansion to Kochi, this is the real story behind building a regional brand in India’s fast-growing quick commerce space. If you're building a startup, love food-tech, or want to hear a raw, honest entrepreneurial journey—this one's for you.
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ABOUT THIS SHOW
Welcome to The eCom Show, a Malayalam podcast where we explore everything related to e-commerce. Whether you're a budding entrepreneur or a seasoned business owner, our show delivers valuable insights, strategies, and real-world experiences from industry experts and successful entrepreneurs.Each episode delves into topics like SEO, digital marketing, branding, team building, and the latest trends in e-commerce. Join us on this journey to scale your online business and achieve success in the competitive world of e-commerce.Follow to stay updated and never miss an episode!
HOSTED BY
Shan Salam
CATEGORIES
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