PODCAST · business
THE EMPIRE STATE OF MIND
by Katja Zumbühl
Welcome to the Empire State of Mind, the podcast for ambitious entrepreneurs ready to build bold businesses, lead fearlessly, and live life on their own terms.Whether you’re just starting out, scaling your dream, or reimagining your life as a fearless boss, this is the space to fuel your ambition, master your mindset, and create an empire you’re proud of.Each week, we’ll dive into the strategies, mindset shifts, and inspiring stories you need to take your business—and life—to the next level. Because in this empire, the only limits are the ones you decide to break.
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#34 - The Cringe-Worthy VA Mistakes I Made (So You Don’t Have To)
Ever looked back on your early days and cringed at the things you did? Ohhh, same. In this episode, I’m pulling back the curtain on the most painful (and totally avoidable) mistakes I made as a Virtual Assistant—so you don’t have to learn the hard way. Here’s what I’m exposing in today’s episode: ❌ The low pricing trap that kept me broke and overworked ❌ The ridiculous task I said “yes” to that had me posting about a ram sale at 3 AM ❌ How ignoring client red flags turned my inbox into a 24/7 emergency hotline ❌ Why over-delivering without boundaries does not make you the MVP (it just makes you unpaid) ❌ The smartest way to specialize as a VA and get fully booked faster ❌ Why hustle ≠ success or cash in the bank (and what actually builds a profitable business) If you’re a VA, freelancer, or service provider (or wanna become one), this episode will save you time, stress, and sanity. Hit play now, and let’s make sure your VA journey is cringe-free. ➡️ CONNECT ON INSTAGRAM ➡️ THE 7-DAY KICKSTART CHALLENGE (FREE!) ➡️ THE DIGITAL NOMAD LIFE WEBSITE
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#33 - Scared to Start? Why That Means You’re on the Right Path.
Fear isn’t a stop sign. It’s a green light. You know that thing you’ve been putting off? The business, the dream, the bold next move you say you want—but you’re waiting until you feel “ready”? In this episode, we’re diving deep into why fear is actually a lie, and why it is a proof you’re on the right path. We're talking how to move through self-doubt, and why the hardest moments always come right before your breakthrough. I’m also sharing a wild personal story about moving to Stockholm, breaking free from scarcity, and proving that betting on yourself is the safest investment you will ever make. You don’t need permission from anyone else but you. And you just need to start. 🎧 Hit play now. ➡️ CONNECT ON INSTAGRAM ➡️ THE 7-DAY KICKSTART CHALLENGE (FREE!) ➡️ THE DIGITAL NOMAD LIFE WEBSITE
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#32 - The Human Side of Business: Why and How Connection is the Key to More $$$
A polished branding, perfect social media posts, or needing to have aaall the answers & knowledge: As new VA's, you often procrastine due to perfectionism. But the truth is, what really brings results (and clients) isn’t perfection, it’s connection. In this episode, we’ll explore: 💸 How focusing on relationships creates a more engaged audience Discover why trust and authenticity are the key to getting your audience to interact with you and stick around for the long haul. 💸 Why connection leads to loyal clients who advocate for your business Learn how nurturing relationships with your clients can lead to referrals, glowing testimonials, and money. 💸 How prioritizing connection over perfection brings fulfillment and authenticity Hear how showing up as yourself can transform the way you run your business and make it more aligned with your values and vision. 💸 Practical ways to focus on connection in your business Get actionable tips for building trust, creating engagement, and fostering meaningful relationships with both your audience and clients. This episode is all about embracing what truly matters (and brings the $$$): Genuine connection over perfect appearances, and how that shift leads to more joy, easy, and cash in your business. ➡️ THE 7-DAY KICKSTART CHALLENGE (FREE!) ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM
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#31 - Ditch the Sales Tactics: How to Naturally Attract Your Dream Client
This week, we’re diving into a topic that so many new VA's struggle with: How to attract dream clients without being or feeling pushy, or salesy. Before we get into it, can I just say how funny it is that I said “thrilled” at the start of this episode? Because I can’t say that word without thinking of Emily Gilmore from Gilmore Girls and her iconic “I’m absolutely thrilled.” If you know, you know! 😅 But seriously, I am thrilled about this conversation because it’s such a game-changer for your business. If you’ve ever felt awkward about marketing yourself or worried about coming across as pushy or salesy, this episode is going to shift your perspective, and your results.. for the better ;) Here’s what we’ll cover: - Why being pushy doesn’t work - The secret to attracting your dream client - How to build trust through value-driven marketing - Using social media to attract (not chase) clients - The power of your personality If you’ve been feeling stuck or unsure about how to market your services in a way that feels good, AND converts, this episode is packed with insights and strategies to help you - no pushy sales tactics required! ➡️ THE 7-DAY KICKSTART CHALLENGE (FREE!) ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM
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#30 - Stop Chasing Likes: What to Track on Instagram for Real Growth
If you’ve ever found yourself obsessing over Instagram likes or follower counts, this episode is here to shift your focus to what truly matters. As Virtual Assistants and business owners, social media is one of our most powerful tools for growth and business results - but only if you’re tracking the right metrics. Today, we’ll break down how to use Instagram Analytics to grow your business and generate leads, and clients. Here’s what we’ll cover: - The problem with vanity metrics Find out why likes and follower counts don’t always translate to meaningful results, and what to focus on instead. - The Instagram metrics that actually matter We’ll explore the numbers that help you attract clients and grow your business. - How to analyze and adapt your strategy Learn how to track your data, spot trends, and optimize your content for even better results. - Quick tips to boost your most important metrics Get actionable advice to improve your Instagram Strategy. This episode will help you simplify your social media strategy, and finally see results from your efforts. ➡️ THE 7-DAY KICKSTART CHALLENGE (FREE!) ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM
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#29 - What We’re Really Seeking in Life, and How to Get It
In this week’s episode, we’re peeling back the layers to uncover what you’re really chasing in life - and it’s not what you might think. It’s easy to believe that more money, success, or material achievements are the ultimate goals. But what we’re truly seeking runs much deeper. It’s freedom. But not just any freedom, the kind that feels aligned, grounded, and alive. In this episode, we’ll explore: 1️⃣ The actual desires behind money and success Discover why it’s not the paycheck or the dream house you truly want, even if right now, you believe it is. 2️⃣ What life and feeling you're truly seeking We’ll uncover what you actually seek. 3️⃣ How to create THAT life for yourself Learn how to get clear on what matters most to you and what action steps to take to get it. 4️⃣ How to use mindset and aligned action as your keys to fulfillment Uncover the power of pairing belief in your vision with consistent, intentional steps toward it. If you’ve ever felt like you’re chasing goals that don’t feel fulfilling, you're always chasing that next thing, or you’re craving a life that feels truly YOURS, this episode is exactly what you need. ➡️ THE 7-DAY KICKSTART CHALLENGE (FREE!) ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM
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#28 - New Year, Empowered You: How to Create Intentions That Actually Align With Your Vision
Welcome to The Empire State of Mind! 🎙️ This week, we’re diving into how to start the new year with clarity, focus, and empowered action - without the pressure or rigidity of annoying New Year’s resolutions. Leave behind the “all-or-nothing” energy of resolutions and embrace a mindset of alignment and intentional action. Here’s what we’ll cover: 🥂 Why mindset matters more than goals Cultivate a mindset that is the foundation for meaningful, lasting change. 🥂 The power of pairing consistent action with belief Discover how small, focused aligned actions, combined with unshakable belief in your vision, create unstoppable momentum. 🥂 How to set powerful intentions instead of rigid resolutions Explore the process for your personal “North Star”, the path that aligns with who you want to become and how you want to feel. 🥂 Practical steps to build momentum Turning your intentions into habits that feel good, without the overwhelm. ✨ Letting go of what no longer serves you Releasing limiting beliefs and old habits, and open the door to REAL opportunities. Are you here for 2025 being your BEST YEAR YET? Then you will want to tune into this one ❤️🔥. ➡️ THE 7-DAY KICKSTART CHALLENGE (FREE!) ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM
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#27 - Social Media Myths for VAs: What Works, What Doesn’t, and What to Focus On
Social media can feel like an overwhelming maze for Virtual Assistants, especially when you’re bombarded with advice that doesn’t seem to work. In this episode, we’re busting some of the biggest social media myths holding VAs back. If you’ve ever felt like you need to post every day, be active on all platforms, or grow a massive following to land clients - this one’s for you. 🎙️ Here’s what we’ll cover: - The top 3 social media myths debunked Discover why being on every platform or posting daily isn’t the secret to success, and what is. - Which platforms are worth your time Find out where your ideal clients hang out and how to make the most out of platforms. - Content that actually converts Learn how to create posts that attract, engage and sign your dream clients. - The biggest mistakes VAs make on social media Important pitfalls to avoid and what strategies to focus on to get real results. - How to measure success beyond likes and followers Learn what the meaningful metrics are. If social media has been stressing you out, this episode is here to simplify things and give you a clear plan to work smarter, not harder AND to get results. ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY
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#26 - How to Build a Standout VA Portfolio That Gets You Hired
If you’re a Virtual Assistant - or aspiring to become one - this episode is your go-to guide for creating a portfolio that stands out, and converts! Your portfolio is more than just a collection of your skills, it’s your virtual handshake and your ticket to standing out in the competitive VA market. In this episode, I’m breaking down: 👌🏻 Why every VA needs a portfolio & What a portfolio is Discover how a well-crafted portfolio builds credibility and attracts dream clients. 👌🏻 The must-have sections of a standout portfolio From branding to samples and case studies, learn exactly what to include. 👌🏻 How to design and present your portfolio Practical tips to create a stunning and easy-to-navigate portfolio. 👌🏻 Positioning your portfolio for your ideal clients Tailor your portfolio to your specific niches and industry to connect with the clients you really want to work with. 👌🏻 Common mistakes to avoid Avoid the pitfalls that hurt your credibility and learn how to create THE portfolio. And besides all of that... some bonus tips to help you stand out even more! 😉 ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY
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#25 - How To Make 2025 The Year You Actually Get What You Want
Welcome to The Empire State of Mind, where you build a bold business, lead fearlessly, and live limitlessly! In this episode, we’re diving into how to make 2025 the year you finally stop holding back and start living the life you’ve always dreamed of. I’m sharing three powerful, actionable steps to help you: 1️⃣ Define what you really want, beyond what feels realistic. 2️⃣ Build courage through consistent, brave action, even if you are feeling scared. 3️⃣ Stay aligned and consistent with habits and accountability that keep you on track. This isn’t another New Year’s resolution; it’s the REAL change you’ve always been dreaming of. You will step into 2025 with clarity, courage, and confidence, and look back in December 2025 and say "I fucking made it." 🎧 Tune in now for all the details, inspiration, and challenges to create the "pinch me, is this really my life?!" kind of life for you. ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY ➡️ CLICK HERE FOR YOUR VISIONBOARD TEMPLATE
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#24 - Loneliness, Paychecks, and Big Leaps: How to Face and Overcome your Fears
Welcome to The Empire State of Mind, where you build a bold business, lead fearlessly, and live limitlessly! Today, we’re diving into one of the biggest barriers stopping so many aspiring entrepreneurs from making their dream life a reality: Fear. If you’ve ever worried about feeling lonely without your office crew, stressed over leaving a steady paycheck behind, or doubted your ability to succeed as your own boss - this episode is for you. We’re breaking down the common fears that creep in when you consider leaving the 9-5, and you'll learn how to overcome them. Because trust me, every successful entrepreneur has felt these fears, and every one of them learned to move past them. And so do you in this episode. Grab a coffee, take me on a wak with you, and let’s talk about what’s really holding you back, and how to take the big leap anyway. ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY ➡️ BLOG ARTICLE: From Isolation to Inspiration
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#23 - Your VA Career: How to Get Started
Are you dreaming of a life where you can work from anywhere, set your own schedule, and do work you truly enjoy? Becoming a Virtual Assistant could be your perfect next step for you! In today’s episode, I’m breaking down everything you need to know to start your career as a VA. We’ll cover: - What a Virtual Assistant is and why businesses are hiring them. - The key steps to launching your VA business, from identifying your skills to landing your first client. - The mindset shifts and tools you need to succeed. If you’ve been looking for a flexible way to earn online and create a freedom-filled life, this episode is your sign to take action! Ready to fast-track your success? Join The VA Academy, my step-by-step online academy designed to help you build a thriving VA business from ground up. Learn more and sign up here: THE VA ACADEMY ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM
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#22 - 6 Life Lessons That Will Catapult You Into Your Full Potential
These six life lessons will catapult you directly into your full potential because believe it or not, how you're living life right now, with the mindset you're going through your life right now, you are not able to step into your full potential You are not. You're blocking yourself and this is exactly why I share these six essential life lessons and mindset shifts with you today, so that you can directly do and implement them into your life to boost you up into that full potential that you deserve. Right now, you're missing out. You're missing out on your full potential. You're missing out on all the beautiful things that you're capable of because you're holding yourself back, because subconscious holds you back, and this is about to end my friend - right here, right now. ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY
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#21 - How You Ditch Self Doubt
Your inner critic got loud again? In this episode, we're talking about where self doubt comes from, how to be self compassionate, a powerful visualization exercise, why self doubt thrives in inaction and what to do about it to break free from it , and finally stepping into the most powerful version of yourself. Yes, breaing self doubt requires work. Yes, it’s hard work. But it's how you plant the seeds, and it's how you harvest the fruits. It might be painful, but how painful is it to stay where you are? And how beautiful pleeease is what is on the other side? Ditch your inner Karen today, you derserve it 🔥 ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY
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#20 - 40 Easy Skills You Can Offer As A VA (That Every Business Owner Needs)
Becoming a VA doesn’t require years of experience or a laundry list of skills. In fact, you can get started with just a few simple skills you already have - and the good news is, business owners are actively looking for help with these tasks. Many entrepreneurs and small business owners feel overwhelmed with day-to-day operations, and that’s where you as a VA come in to save their day. In this episode, I’m going to outline 40 easy skills that will enable you to kickstart your career as a Virtual Assistant and I’ll break down exactly how each of these skills is used in a business setting. These are practical, straightforward tasks that any business owner will appreciate having your support with and you’ll be surprised at how many of these skills you already have - so let's dive in! ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY
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#19 - The 9 Best Niche Markets for Virtual Assistants & How To Get Started In Those Niches
Want to stand out as a Virtual Assistant? Specialising in the right niche is THE game-changer you need! From social media management to e-commerce support, we'll dive into the 9 hottest niche markets for Virtual Assistants. Finding the right niche not only sets you apart, makes it easy for you to market and to find clients, it also boosts your income (a lot). Let's Dive in and explore what the top 9 VA niches are, and how exactly you get started in those niches. ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ THE VA ACADEMY
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#18 - 3 concepts that will change your life, and your business, that you have not heard before
Ready to break free from limiting beliefs and step into a whole new level of success, both in your life and your business? In this episode, we’re talking about THE three transformational concepts that have the power to shift how you approach literally everything - to give you some of my personal examples: It goes all the way from overcoming the fear of showing my face online and what others might think about it, to learning to love myself and ditch disordered eating, diet culture and binge eating after 15 years. We’ll dive into a concept that will shift your mindset from scarcity to abundance, which will open doors for you that you didn’t even know existed. We’ll explore the power of a concept that is at the same time also a fun game. Spoiler alert: If you’ve ever wondered how to make bold decisions with confidence, this is for you. 😎 And at the end, we’ll talk about a concept that will help you setting boundaries, prioritizing yourself and doing only what you truly love. Tune in - it’s time to rewrite the rules of your life and business. And definitely let me know what has landed for you in this episode on Instagram! ❤️🔥🥂 ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ START YOUR VA JOURNEY HERE
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#17 - A Life-Altering Exercise: The Perfect Day Assignment
We do some deep subconscious work today, that will not only align you with your goals, but that will also make you achieve them! I love this exercise, because it's your North Star, it's the crystal clear vision that you're working towards to (and that you're going to make your reality!), it's the motivation to work on your business no matter what, it's the path to your goals, and it's the trust within yourself that you won't settle for less than your dream life, and that you can fckkking do it ❤️🔥 Enjoy this life-changing exercise and let me know what has landed for you 💋 ➡️ DOWNLOAD YOUR PERFECT DAY ASSIGNMENT WORKBOOK HERE ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ START YOUR VA JOURNEY HERE
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#16 ~ Life Update + My Journey From Office Grind to Full-Time VA
I liked my office job; one of them, I even LOVED. For more than 3 years I was working as a consultant for a finance company, helping people making their dreams of a life abroad true (from building a dog kennel in Spain, to working as a dentist in cape town or living an off-grid life in the jungle of Brazil.. loved it! 🥹) My 9-5 office job provided stability, a safe monthly paycheck, and a sense of belonging. I enjoyed working with the team, I was even leading my own team by the age of 21, tackling projects, and contributing to our clients and the company having a great time. However, the reality of that 9-to-5 grind began to weigh heavily on me. The long commutes were draining, spending hours stuck in traffic every day. I felt trapped in a life that left little room for spontaneity or personal growth. The office walls, once a source of comfort, started to feel like a golden cage. I felt like I was at the wrong place, following a career that is not me. I craved flexibility, freedom, and the ability to work from wherever my heart desired. WHILE helping people with their big visions and dreams. In this episode, I am sharing my journey with you - the steps, the challenges, the fears, the action and I deeply trust that this helps you for your journey, too ❤️🔥 ➡️ THE DIGITAL NOMAD LIFE WEBSITE ➡️ CONNECT ON INSTAGRAM ➡️ START YOUR VA JOURNEY HERE
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#15 ~ Start Your Dream Freelance Life With The VA Academy 🌴💻
What if you could build your own Virtual Assistant Business and start earning online - in just 8 weeks? In this episode, we’re chatting aaall about the VA Academy. Coming directly from my home office at Gardermoen (Oslo Airport) lol - if you follow me on the gram you already know how often I work from here during all my travels #thedigitalnomadlife. Thanks to the airport for the great wifi here! 😄🫶🏻 But what is the VA Academy anyways? VAA is a 5-Phase Coaching Container that teaches you how to build your own Virtual Assistant Business and win your first paying client. It's unlike any other online course in this space because it comes with exclusive 1:1 support in both the business building process, and the troubleshooting! By the end of the VA Academy, you’ll…have your Virtual Assistant business setup, a magnetic brand that attracts your ideal client and an irresistible offer.be ready to market your services both offline and online and win your first paying client (your freedom life begins!)be able to earn money by doing what you love, working with amazing clients all over the world - completely remote and on your own terms. No more stress. No more being tied to a location. No more wasting life. If that sounds like something that you want to make your reality too, you want to listen to this episode. KEY EPISODE INSIGHTS - Full breakdown of the VA Academy - If the VA Academy is the perfect fit for you or not - What awaits you inside VAA - Q&A 🤍 RESOURCES The VA Academy Launch Offer: Click here (save $300!) Valid until 30th June Midnight CET LET'S CONNECT Katja - @katjaazm
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#14 ~ 8 Months In "I Left Switzerland With Only What Fitted In My Small Mazda 2"
This is the real, raw and brutally honest life update of the last 8 months! Talking about the life in a new country, surrounded by a new culture, a language I didn't understand a single bit of for the first few months, the feeling of overwhelm, going out of the comfort zone in all areas of life, nervous system regulation, knowing no one around you and suddenly being married and deciding to move together after 2 dates. Life has been A LOT lately, and I'm sharing it all with you - what was happening, the feelings, the lessons, the learnings, the tears, the downloads, the decisions, the action steps and how I go into the slow life that I am longing for. KEY EPISODE INSIGHTS - Full recap & breakdown of the last 8 months - The most important skill in business, in private and in any kind of relationship - How to think and act to get the life that you want RESOURCES The VA Academy Launch Offer: Click here (save $300!) Valid until 30th June Midnight CET LET'S CONNECT Katja - @katjaazm
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#13 ~ You Can Be A Goof & A Six Fig Entrepreneur
A coachee recently said to me that she always thought that she can’t be her goofy, funny self as an entrepreneur… “I have to be serious to be seen as an entrepreneur and for the people to trust me”. And that my loves, is such a common belief! That belief leads to you not being yourself and you putting a mask on everytime you step into your business, which won’t bring you authority, it won’t bring you money, it won’t be fun and it will definitely not bring you longterm success… What if I told you that you can be *ANYTHING* that you want? All at the same time. This is what we’re diving into today, coming in hot with some real life examples from life, business & relationships 🌶️🔥 KEY EPISODE INSIGHTS - Where your limitations come from & why they are there - How to break free from that thought pattern - Allowing yourself to be, do and have *everything* that you want - Real life examples from my life, business & relationships LET'S CONNECTKatja - @katjaazm
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#12 ~ What Life Above The Arctic Circle Really Is Like
The life above the arctic circle with all its beauty and with all its challenges - let’s talk about it! I’m spilling all the tea about what it really is like to live above the arctic circle (specifically in Northern Norway), the winter days with 4 hours of daylight and the summer days with the midnight sun that never sets (daylight all day every day). How it feels, the impact it has on the body and the mind and how I’m personally moving through it. It’s a different life for sure and a pure symphony of contracts! Tune into this episode and spend some time far up North with me 🤍 KEY EPISODE INSIGHTS - The dark winter & the endless midnight sun summer - What saves my butt up here in winter and what I’ve learned through the life here - The impact the crazy seasons have on the mind & body - Tips & Inspiration how to move through the challenging seasons LET'S CONNECT Katja - @katjaazm
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#11 ~ “Act Like You Have A Dog” - My Lifechanging Methodology To Build A New Lifestyle
In this episode, I’m sharing my personal concept with you that really uplevelled my life and my habits, aka my lifestyle! We’re taking consistency and non negotiable habit building to a complete new, yet very simple and easy to implement level 🥂✨ It’s not about the next influencer habit, joining the 5am club or walking 10k steps a day. This methodology applies to every single lifestyle change that you want to make and by using this concept, you can finally make the lifestyle changes that you desire - in a sustainable way that sticks with you forever. KEY EPISODE INSIGHTS The “Act Like You Have A Dog” Methodology How to take action based on this life-changing concept Building a lifestyle, rather than building habits The confidence spiral - what it is and how you’re using it *for* you LET'S CONNECT Katja - @katjaazm
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#10 ~ How I underestimated support
I’m in the midst of creating my newest online course (and oh my god the course is going to be ah-mazing 😮💨) but on the way of getting there, imposter and procrastination kicked me in the face - hard 😂 And that’s exactly why I want to share this with you today, because it happens so often that we get stuck in imposter mode, or end up not going after what we really want completely because of the imposter feeling of "I’m not good enough", "My skills aren’t good enough", "This course isn’t good enough" la la la… Let’s talk about how to move through those feelings and how to step into your potential so that you can create the life that you truly want, and deserve! 😍 KEY EPISODE INSIGHTS - What is the so-called imposter syndrome and what does it feel like? - How to step through it and stop procrastinating - Step into your potential and get shit done - First insights into the upcoming course launch eeep! RESOURCES: - Click here to access the waitlist for The Action Plan - the online course that teaches you EXACTLY how to bring your skills online and win your first paying client(s)! LET'S CONNECTKatja - @katjaazm
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#9 - A Different Approach To Social Media
Let’s talk social media pressure today, how to step away from it, how to make social media a space that feels good to you and most of all how to use social media in a way that it nurtures and supports you. Nowadays I see social media as a gift and a huge opportunity that makes it possible for me to live this life in the way I live it. The most magical connections, friendships and success stories came to me in my life and my business, just because of social media. So let’s chat how to actually use social media in a GOOD way 🤍 KEY EPISODE INSIGHTS - Why social media is often seen as the enemy - How to use social media in a way that it nurtures and supports you - The Social Media Cleanse - FREE Preset Pack for you! 😍 Grab them here: Free Preset Pack LET'S CONNECTKatja - @katjaazm
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#8 ~ Taking The Leap - And What A 12k Bill & Norway Has To Do With It
It began up North and ended in the rain and with a 12k credit card bill - yet did I fall in love with the country and yet did it change my life c o m p l e t e l y! In this episode, we’re talking about why you HAVE to take leaps to get the life that you want, my friend, plus you will get the kick in the butt and the inspiration and facts needed to actually DO it ❤️🔥 KEY EPISODE INSIGHTS - My real, raw and hilarious Norway story - Why “taking the leap” is ESSENTIAL for your success and to build the life that you truly want - You’re already living your worst case scenario. Ouch - hard pill to swollow, I know. Listen to this episode to learn why you are currently living your worst case scenario - and why it might isn’t that bad. - This episode gives you inspiration (and the facts!) that you need to move forward. LET'S CONNECTKatja - @katjaazm
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#7 ~ Earn Online Without Being Part Of The "Ick"
Earning a bunch of money, in the shortest time possible, with the least amount of effort… sounds familiar? Yes, it makes me vomit too 🤢 The online business reputation became very spammy and ick in the last 2 years and I’m sick of the fact that so many people hold themselves back and don’t start their online journey because they believe that the only way to earn online is to be part of the “ick”, is to compromise their integrity and their values, is to do something that makes them feel salesy and “ick” is to squeeze themselves into a box they don’t even want to be in or to follow trends, get rich quick schemes and do something that they don’t want to do. I know that you’re here to build something that replaces your income in the long run and that is fun for you, something that feels GOOD and TRUE to you. You don’t want to feel ick, cringe or spammy when you’re sharing your business and what you’re doing. You want to feel good about it. You want to feel aligned with it. You want to feel confident about it. You want to feel that it’s YOU. And you want to earn money with it. Hell yes, I’ve got you - let’s dive in! 🙌🏻🤍 KEY EPISODE INSIGHTS - An online business doesn’t have to be scammy, cringe or ick - and this is how. - The two most profitable online business models that are NOT “ick”. - Let’s talk about building a sustainable business that nurtures you for years and years to come, and *really* replaces your income - while it feels GOOD and TRUE to you. - Why do some business models feel scammy and “ick”, and how do you find the right business model for you, that doesn’t give you that ick? LET'S CONNECT Katja - @katjaazm
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#6 ~ Sometimes I'm A Private Dogsitter
Getting paid for cuddling a dog? Yes, it's the reality - and it's possible for you too 😍 In this episode, we dive into one of my other income streams besides my online business, dog sitting. Why sometimes I'm a private dog sitter, how it works and how you can get paid for cuddling dogs, cats and any other pets too and/or live for free all over the world while spending time with the cutest beings on this earth 🐕🦺 🐈 You will learn more about two platforms that I'm using regularly, Petsitting24 and TrustedHousesitters. Petsitting24 is a Swiss platform for paid pet sits, while Trustedhousesitters is an incredible travel opportunity where you get to live at stunning places for free in exchange for taking care of peoples pets while they are on vacation. Important disclaimer: Please don't use this as an income stream just to generate money - animals are valuable souls as well and we should treat them with the same respect and love that we have for our other friends & family members too 🫶🏻 It's a BEAUTIFUL way to earn money, but that shouldn't be the reason for why you're doing it. It's about the love for animals, just taken to the next level 😍👌🏻 KEY EPISODE INSIGHTS - How to earn money with doing what you LOVE - Discover two new opportunities for your freedom life - The details behind Petsitting24 & Trustedhousesitters - My personal story and experience with this RESOURCES Petsitting24: Click here Trustedhousesitters: Click here LET'S CONNECT Katja - @katjaazm
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#5 ~ Why You Shouldn't Ditch Comparison
Comparison is such a HUGE topic in today's world - if that's on social media, in business or on your personal journey. In this episode, you'll learn why comparison is a real success killer, but also why I don't want you to ditch comparison and how to use it in a way that is useful and beneficial for you (yes, there is a way to make comparison be a good thing that feels good *and* supports your growth). You don't want to miss that! KEY EPISODE INSIGHTS Why comparison dims your light & kills your success How to use comparison in a powerful way The 1% approach LET'S CONNECT Katja - @katjaazm
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#4 ~ When seeking discomfort makes sense, and when it doesn't
I bet you’ve heard a *thousand* times that you have to leave your comfort zone in order to grow. I want to dive into that way further today and even share an unpopular opinion about it (and why that is): It doesn’t *always* make sense to leave your comfort zone. In this episode, you’ll learn when it makes sense to seek discomfort and when it doesn’t, how to build powerful, impactful habits for yourself & your business and my personal experience and tips for you how to approach and think about discomfort - and make discomfort a pleasurable thing. KEY EPISODE INSIGHTS - The two key habits for success - When it makes sense to leave your comfort zone, and when it doesn’t - A whole new thinking pattern around discomfort - My personal experiences with discomfort & how I approach it LET'S CONNECT Katja - @katjaazm
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#3 ~ The Algorithm In Real Life
In this episode, we dive into why people AREN'T lucky, but how they actively impact their life to attract what they want. We talk about the different vibrations and how you can become aware and shift your focus to attract the things in your life that you *really* want, rather than attracting the same things over and over again that you actually want to get rid off! KEY EPISODE INSIGHTS - How the algorithm also applies to real life - How you can impact your personal algorithm - The energetic frequency & the law of attraction - My personal experience & how YOU get to play with it RESOURCES The Frequency Pyramid: Click here © Dr David Hawkins, https://veritaspub.com/dr-hawkins/ LET'S CONNECT Katja - @katjaazm
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#2 ~ «It doesn't need anyone *special* to live an extraordinary life» - My Story»
Who am I? What is my story? Where do I come from? And how the heck did I get started in the online space? So many people think that you need to have special skills, look extra good or have this picture perfect influencer photos to live an extraordinary life - and that is just BS! It doesn't need anyone special to live an extraordinary life, or go online and I think I am the perfect example and proof for that. I'll break down my business journey steps for you, share my background with you and spill the tea if I can really live from this business and how long it took me to start making money online. KEY EPISODE INSIGHTS - Who the heck I am & how I shifted my income online - Some cute family & spill the tea background insights - The exact steps that I took to go from finance to freelance (and why I ditched my dream corporate job) - How you can get started too RESOURCES The Social Shells Course: Click here LET'S CONNECT Katja - @katjaazm
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#1 ~ What Success Really Means
What if you have a completely *wrong* picture of what success is and what it means to be successful? What if you have a picture and pattern in your mind that is NOT serving you and that limits you like hell? In this episode, we'll break that all down together and we'll talk about other life hacks such as simplifying, the life next to an airport in Northern Norway (lol) and we'll define your personal, powerful definition of success so that it is SERVING you. KEY EPISODE INSIGHTS - What success *really* means (hint: it's most likely not what you currently think it is) - Your own powerful definition of success - What to focus on to make sure your life is nourishing for you and it *gives* you energy, rather than draining it - The consequences that happen when you do what you love, and when you do what you *don't* love LET'S CONNECT Katja - @katjaazm
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Podcast Trailer!
Welcome to the Digital Nomad Life . online Podcast! 😍 My name is Katja and I’m a Business Coach, Virtual Assistant and „doing whatever the heck I love“ kinda person. I absolutely LOVE helping you to create your best life too. A life that provides freedom, flexibility and FUN. A life that you live on your own terms. A life, where you get to do what you LOVE. A life, that GIVES you energy, rather than draining it. And as a natural consequence of that, living a life, that doesn’t only provide time freedom, but also financial freedom. You’ve got INFINITE potential and you can be, do and have ANYTHING that you want. It is my passion to support other people just like you and to help you uplevelling your life by giving you the tools, resources and the knowledge that you need to build and live the life of your wildest dreams. Think of this podcast as your daily dose of personal development, business strategy & mindset activation to remember who the f you are, how much power you have & to get sh*t done. If you’re ready to live your freedom life, then you are at the absolute right place. LET'S CONNECT Katja - @katjaazm
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ABOUT THIS SHOW
Welcome to the Empire State of Mind, the podcast for ambitious entrepreneurs ready to build bold businesses, lead fearlessly, and live life on their own terms.Whether you’re just starting out, scaling your dream, or reimagining your life as a fearless boss, this is the space to fuel your ambition, master your mindset, and create an empire you’re proud of.Each week, we’ll dive into the strategies, mindset shifts, and inspiring stories you need to take your business—and life—to the next level. Because in this empire, the only limits are the ones you decide to break.
HOSTED BY
Katja Zumbühl
CATEGORIES
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