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  In this episode of In Conversation With, Global Cosmetics News turns its focus to the global personal care market—a category forecast to reach US$167bn between 2023 and 2028, but one now operating in an increasingly volatile and resource-constrained environment. Just months into 2026, geopolitical disruption, inflationary pressures and supply chain instability are already reshaping how brands source, formulate and scale products. Against a backdrop of rising raw material costs, oil price volatility and growing sustainability expectations, the industry is being forced to rethink efficiency, resilience and long-term value creation. The conversation explores whether this moment could accelerate a more circular, lower-impact approach to personal care. This Month’s Expert Panel • Jo Chidley – Founder, Beauty Kitchen UK & Reposit • Richard Cope – Founder, EcoVox UK • Vincent Enaux – Chief Commercial Officer, GF Biochemicals Key Takeaways for B2B Leaders 1. Sustainability Is Becoming Personal Consumers may not always describe their purchasing decisions as “sustainable,” but Cope argues they are increasingly experiencing climate change and environmental degradation through a personal lens—whether through rising costs, pollution exposure or disruptions to everyday life. “People are experiencing climate change as an economic threat and an existential health threat.” – Richard Cope This is fuelling what Cope describes as the “meconomy”: consumers embracing lower-impact products when there is a clear personal benefit, such as saving money, reducing waste or improving wellbeing. Rather than rejecting sustainability, consumers are demanding solutions that feel tangible, local and immediately relevant to their lives. 2. Multifunctionality and Simplicity Drive Ingredient Innovation From the ingredient perspective, Enaux says brands remain committed to carbon reduction goals and are increasingly scrutinising product carbon footprint (PCF), biodegradability and bioaccumulation. “The challenge today is to keep the function while reducing the carbon impact.” – Vincent Enaux This is accelerating demand for bio-based, multifunctional ingredients capable of delivering multiple formulation benefits at once—reducing complexity, lowering transport impact and improving efficiency. Suppliers are also responding to growing instability in fossil-derived supply chains by developing more predictable, bio-based sourcing models less exposed to geopolitical disruption. At the same time, both consumers and formulators are moving towards “less but better” product design, favouring concentrated formulas, fewer fillers and more performance-led ingredients. 3. Circularity Requires Systems, Not Just Better Products For Chidley, the biggest opportunity lies not in isolated product innovation, but in redesigning the systems surrounding consumption. “The risk with technology is that we use it to make an old system go faster.” – Jo Chidley Drawing on her experience with refill and return systems through Reposit, Chidley argues that many technically successful refill models fail because the wider infrastructure—collection, convenience and standardisation—has not been built to support scale adoption. She believes the next phase of circularity will depend on industry-wide collaboration, moving beyond single-use packaging towards systems that reward participation, strengthen loyalty and create measurable commercial value. Beauty Kitchen’s retail partnerships, for example, have demonstrated that return systems can drive repeat visits and increase customer spend without additional discounting. 4. Waterless, Concentrated and High-Performance Formats Gain Momentum Innovation in personal care is shifting away from constant newness and towards efficiency, concentration and resource reduction. Cope highlights growing consumer interest in waterless and highly concentrated formats that position sustainability as a performance advantage—not a compromise. “There’s no water, no filler—consumers are paying for more active ingredients.” – Richard Cope This aligns with broader consumer expectations around value and intentional purchasing, as brands increasingly frame lower-impact formulations as superior, more potent and more economical to use. 5. Trust, Transparency and Regulation Become Competitive Assets The panel agrees that consumer trust is becoming increasingly tied to transparency and credible sustainability communication. Cope points to rising demand for clearer, more standardised environmental labelling—similar to nutrition scoring systems—while Enaux warns that sustainability claims must move beyond offsets and vague messaging. “Consumers want to feel they are paying for something real—not paperwork.” – Vincent Enaux Meanwhile, Chidley argues that regulation should not be viewed as a burden, but as a framework for redesigning systems more effectively. She stresses that the industry already understands many of its core sustainability challenges and should move proactively—rather than waiting for legislation to force change. “Progress is still fragmented because businesses are responding individually rather than aligning around shared solutions.” – Jo Chidley Looking Ahead: Personal Care Beyond 2026 The panel predicts the next phase of personal care growth will be shaped by: Intentional consumption, driven by value, durability and reduced waste System-led innovation, where refill, reuse and infrastructure outperform constant product launches Bio-based and multifunctional ingredients that lower carbon impact while maintaining performance Greater industry collaboration, particularly around circular systems and shared sustainability standards Clearer consumer communication, with simpler, more visible sustainability metrics and claims Chidley also predicts that collective action—not just individual brand responsibility—will become a core competitive advantage, particularly as regulation and consumer expectations intensify. Bottom line: Personal care in 2026 is being reshaped by geopolitical disruption, rising operational pressure and growing sustainability expectations. The brands best positioned to succeed will be those that combine efficiency, transparency and circular thinking—while proving that lower-impact products can also deliver stronger value and performance.

In this episode of In Conversation With, Global Cosmetics News turns its focus to the global sun care market—a category that remains central to beauty, but is becoming more structured, disciplined and strategically driven. Valued at US$14.6bn in 2026 and projected to reach US$22bn, sun care growth is being shaped less by hype and more by strong portfolio management, retail execution, regulatory compliance and dependable seasonal demand. As the category evolves, brands are being challenged to balance performance, sensory appeal, transparency and compliance—while responding to rising consumer expectations around sustainability, trust and everyday usability. This Month’s Expert Panel Jennifer O’Hara – Director of Technical Marketing and Commercialisation, INOLEX Dr Inna Szalontay – Dermatologist & Founder, Libi & Daughters Maggie Spicer – Founder, Source Beauty ESG   Key Takeaways for B2B Leaders 1. Sun Care Moves from Basic Protection to Daily Skin Strategy Consumers are no longer satisfied with seeing “SPF 50” on-pack and taking it at face value. According to Dr Inna Szalontay, today’s more skin-literate consumer wants to know how a product protects, what else it does for the skin, and how it supports long-term skin health. “They do not ask for sunscreen anymore. They want sun strategy products that work.” – Dr Inna Szalontay This is pushing the category beyond basic sun protection and into skin longevity, with rising demand for multifunctional formats including tinted SPF, barrier-support SPF, antioxidant-led formulas and products designed for specific use cases such as post-treatment skin, pigmentation-prone consumers and everyday urban wear. 2. Sensory Performance Is Now a Compliance Issue Too Jennifer O’Hara argues that one of the biggest barriers to better sun care adoption is not just innovation, but education. Consumers want safe, reliable sunscreens, but confusion around filters and misinformation continues to affect uptake—particularly in the US. “The best sunscreen is the one that you’re going to use.” – Jennifer O’Hara For suppliers and formulators, this makes sensory performance critical. If a sunscreen feels heavy, chalky or greasy, consumers are less likely to apply it consistently. The opportunity lies in creating lighter, more elegant and multifunctional formats that fit seamlessly into everyday routines and encourage habitual use. 3. Multifunctional Innovation Is Reshaping Product Development Innovation in sun care is increasingly focused on efficiency, formulation quality and usability, rather than constant novelty. O’Hara points to growing interest in hybrid sunscreen systems, improved film formers, solubilisers and biodegradable performance ingredients that can deliver better wear, water resistance and comfort. Szalontay adds that the next phase of formulation is about more than UV filters alone. New product development is increasingly incorporating DNA-repair enzymes, advanced antioxidants, encapsulation technologies and other ingredients aimed at supporting broader biological protection. “Sun care is no longer just about filters. It’s about complete biological protection of the skin.” – Dr Inna Szalontay At the same time, simplification is becoming more important: fewer ingredients, fewer steps, but smarter and more purposeful formulation. 4. Sustainability Demands More Than ‘Reef-Safe’ Language Environmental scrutiny is intensifying across the category, especially around reef impact, packaging, lifecycle transparency and ingredient sourcing. Maggie Spicer notes that while consumers increasingly want “reef-safe” sunscreen, the term itself remains poorly standardised and scientifically contested. “Consumers really want to see brands talk about this. We’re just still at a very early stage of having the right information and discourse.” – Maggie Spicer This leaves brands navigating a complex middle ground: consumers are asking valid questions, but the industry is still developing the tools and language needed to answer them credibly. As a result, ESG strategy in sun care is shifting towards broader transparency, with greater attention on biodegradability, lifecycle assessments, responsible ingredient sourcing and backend manufacturing impact—not just end-of-life packaging claims. 5. Regulation Is Becoming a Competitive Advantage Sun care remains one of the most highly regulated categories in beauty, and complexity is only increasing. Differences in approved UV filters across markets, stricter testing requirements and growing scrutiny of both performance and sustainability messaging are all shaping NPD timelines and portfolio strategy. “Strong brands that invest in clinical data and transparent communication will stand out.” – Dr Inna Szalontay For O’Hara, regulatory alignment is also opening new formulation pathways, especially in the US market where the anticipated approval of new UV filters could significantly expand innovation opportunities. But as Spicer points out, claims governance must extend beyond SPF efficacy alone. “Brands need a universal claims validation system—not one standard for performance claims and another for sustainability.” – Maggie Spicer That means marketing, regulatory and operational teams must work more closely together to ensure claims are robust, credible and globally defensible.   Looking Ahead: Sun Care Beyond 2026 The panel agrees the next phase of growth will be shaped by: Daily-use SPF that integrates seamlessly into skin care and skin longevity routines Hybrid protection combining UV filters with antioxidants, barrier support and repair claims Smarter simplicity, with fewer but more intelligent ingredients and product formats Stronger lifecycle accountability, driven by ESG data, supplier transparency and global compliance pressures O’Hara also sees room for more playful, sensorial product forms that still meet strict regulatory requirements, while Szalontay predicts sun care will become increasingly embedded into broader skin health protocols rather than remain a standalone seasonal category. “Simplicity will be with purpose.” – Dr Inna Szalontay   Bottom line: Sun care in 2026 will be defined by precision protection, disciplined innovation and rising accountability. In a category where compliance, consistency and trust matter as much as novelty, the winners will be brands that combine strong fundamentals with better sensory experiences, clearer communication and credible environmental strategy.

  In this episode of In Conversation With, Global Cosmetics News turns its focus to the global skin care market—long considered the engine room of the US$450bn beauty industry—now entering a more cautious, value-led phase of growth in 2026. After several years of rapid expansion driven by premiumisation, price increases and constant innovation, the category is being reshaped by economic uncertainty, market saturation and rising consumer scepticism. As growth moderates, skin care success is becoming less about hype and more about proof, trust and measurable value—with consumers expanding their definition of beauty to include wellness, prevention and aesthetic treatments. This Month’s Expert Panel Florence Roghe – Founder, Collateral Projects Dr Carol Treasure – Founder & CEO, XCellR8 Daniella Close – Founder, My Skin Feels Key Takeaways for B2B Leaders 1. Proof Replaces Promise in a Post-Hype Market Consumers are more informed—and more cautious—than ever. Rougue notes that shoppers are no longer persuaded by vague “clean” positioning or unsubstantiated claims. Instead, they expect science-backed efficacy, transparent storytelling, and brands with clear authority. “Consumers want products that work, but also a journey they believe in—built on credibility.” – Florence Roghe Personalisation is also rising in importance, with consumers looking for routines tailored to their specific needs—fuelled by AI-enabled analysis and diagnostic-led recommendations. 2. Claims Substantiation Becomes a Core Capability Dr Treasure argues that the consumer “thirst for knowledge” is forcing brands to strengthen not only the science behind claims—but also the way evidence is communicated. “Claims need to be supported more robustly than ever—and explained in a way non-scientists can understand.” – Dr Carol Treasure She highlights a growing industry shift towards tiered substantiation, where mechanistic in vitro data is paired with clinical and user trial results to demonstrate both how a product works and what it delivers. She also flags a weak point in the current system: efficacy is often measured when products are freshly made, with less attention paid to whether performance holds throughout shelf life. 3. Emotional Beauty Gains Ground Alongside Efficacy At brand level, Close suggests the market is splitting into two distinct consumer mindsets: highly educated shoppers demanding evidence, and an increasingly vocal segment that is simply overwhelmed by complexity, trends and constant “fixing”. “There’s a shift happening—from changing how you look to changing how you feel.” – Daniella Close This creates an opening for brands to build emotional relevance through simplicity, comfort, sensoriality and confidence—without abandoning credibility. 4. Tech-Powered Personalisation Must Be Useful, Not Gimmicky AI is shaping skin care across diagnostics, routine-building, retail support and product development—offering new routes to personalisation and responsiveness. However, Roghe stresses that brands must balance innovation with trust, including ethical and privacy considerations. “It can’t just be fun—it needs to support real performance and credible claims.” – Florence Roghe Dr Treasure adds that advances in in vitro testing are expanding the innovation toolkit, enabling brands to validate activity in more human-relevant ways. She also points to a major next step: developing more diverse skin models (by ethnicity, age and skin biology) to better reflect real consumers—bringing personalisation into testing, not just marketing. 5. Sustainability and Regulation Move Upstream Sustainability is now a baseline expectation, but Roghe argues it must be embedded far earlier in NPD—from sourcing and traceability to lifecycle design. She points to rising EU pressure and the growing relevance of tools such as the Digital Product Passport, alongside ongoing interest in refillables, waterless formats and upcycled ingredients. “Sustainability can’t sit on the surface—it has to be built into every stage of the product cycle.” – Florence Roghe Dr Treasure offers a cautionary view of the “natural” bias, highlighting batch variability, land-use competition and the trade-offs of crop-based ingredients—suggesting the industry may need to consider whether controlled cultivation (including hydroponics) or biomanufactured alternatives can offer more consistent and sustainable outcomes. On compliance, Roghe warns that tighter restrictions and ingredient bans—particularly in the EU and US—are increasing the cost of reformulation and slowing speed to market for those who aren’t prepared. “Regulatory readiness needs to be embedded early—otherwise it becomes an expensive disruption.” – Florence Roghe Looking Ahead: Skin Care Beyond 2026 The panel agrees the next phase of growth will be shaped by: Emotional beauty that connects mood, memory and sensorial experience with efficacy Prevention-first skin health, aligned with “healthspan” thinking rather than quick fixes Beauty–health convergence, including inflammation, hormones and metabolism-linked skin changes A renewed push for simpler routines, as consumers reject trend overload Close highlights a key tension: consumers may swing away from extreme minimalism, but they will want products that do more—while remaining stripped back, transparent and genuinely effective. “Trend-led skin care is short-sighted. Consumers are clocking onto it.” – Daniella Close Bottom line: Skin care in 2026 will be defined by predictive insight, protective science and planet-positive accountability, but growth will increasingly reward brands that can prove value, simplify complexity, and build trust—without losing emotional relevance.

In this episode of In Conversation With, Global Cosmetics News turns its focus to the global hair care market—one of beauty’s fastest-evolving categories. Valued at approximately US$110bn in 2025 and forecast to reach US$151bn by 2030, hair care is being reshaped by shifting consumer expectations, scientific advances, sustainability pressures and tightening regulation. As the industry moves into 2026, hair care sits at the intersection of wellness, performance and planet-positive innovation, forcing brands and suppliers to rethink how products are formulated, positioned and brought to market. This Month’s Expert Panel Mallory Huron – Director of Beauty & Wellness, Future Snoops Jennifer O’Hara – Director of Marketing & Commercialisation, Inolex Patricia De Moraes – Senior Director of Consumer Market Insights, Not Your Mother’s Hair Care Key Takeaways for B2B Leaders 1. Hair Health Becomes a Wellness Priority Hair care is increasingly treated through a skin care and wellness lens, with consumers prioritising scalp health, hair retention, growth and barrier protection. Huron highlights how TikTok and peer-led education have fuelled a cultural obsession with hair health—positioning routines as both preventative care and emotional self-care. “Elaborate routines aren’t just about results—they’re about ritual, wellness and control.” – Mallory Huron With economic uncertainty extending time between salon visits, consumers are investing more heavily in DIY education and at-home maintenance, reinforcing demand for high-performance products that protect long-term hair health. 2. Performance, Transparency and Value Drive Loyalty From a brand perspective, De Moraes stresses that Gen Z expectations are uncompromising. Products must deliver consistent, visible results and clearly substantiate their claims—without premium price inflation. “Sustainability is expected, but performance and affordability still come first.” – Patricia De Moraes Consumers are increasingly proactive in questioning ingredients, sensitivities and safety—often influenced by social media narratives—making clear, educational communication across all brand touchpoints essential. 3. Biotech, Bond Repair and Multifunctionality Lead Innovation Ingredient and formulation innovation is accelerating, particularly in biotechnology, bond repair, peptides and proteins. Huron notes growing interest in hair plumping and volumising technologies that deliver results without structural damage. O’Hara adds that suppliers are prioritising multifunctional ingredients that balance performance, sensory experience and safety—while reducing formulation complexity. “Performance is king—but it has to feel good, be safe, and do more than one job.” – Jennifer O’Hara AI is increasingly used to accelerate ingredient and concept development, though panellists agree it must complement—not replace—human insight, creativity and real-world testing. 4. Sustainability Shifts from Differentiator to Baseline Sustainability is no longer a selling point—it is a minimum requirement. Younger consumers expect recyclable packaging, cruelty-free positioning and responsible sourcing as standard, excluding brands that fail to meet the baseline from consideration altogether. “Consumers may not say sustainability is the reason they buy—but if it’s missing, they won’t buy at all.” – Patricia De Moraes Concentrated, waterless and solid formats continue to gain traction, though adoption remains gradual due to entrenched consumer habits and perceptions of value. Education, rather than innovation alone, is now the key barrier to scale. 5. Regulation and Claims Scrutiny Intensify Regulatory pressure is rising around ingredient safety, salon-use chemicals and hair growth claims, particularly in Europe. Huron predicts tighter enforcement on marketing language as scalp care and growth categories expand. O’Hara notes growing demand for alternatives to silicones, phenoxyethanol and certain quats, positioning suppliers that anticipated regulatory shifts ahead of the curve. “Being ahead of regulation protects both brand equity and speed to market.” – Jennifer O’Hara Looking Ahead: Hair Care in 2026 The panel agrees that 2026 will be shaped by: Wellness-integrated hair care blending efficacy, emotion and ritual True multitasking products that simplify routines without compromising results Lower-impact formats, including concentrates and waterless solutions Rising opportunities in inside-out hair health, including supplements and life-stage-specific innovation “Hair care is no longer just cosmetic—it’s preventative, emotional and increasingly personal.” – Patricia De Moraes Bottom line: Hair care in 2026 will be defined by smarter science, stronger protection and planet-positive progress, as brands navigate rising consumer sophistication, regulatory complexity and sustainability expectations—without losing sight of performance.

In-Conversation With – Global Cosmetics News Podcast Navigating the Year Ahead for the Global Cosmetics Sector In this flagship episode of In Conversation With, Global Cosmetics News host Siobhan Murphy is joined by leading B2B journalist Julia Wray to map out the business-critical forces that will define cosmetics innovation, regulation, sourcing, and consumer demand in 2026. Whether you’re formulating, manufacturing, marketing, or retailing cosmetic products, this conversation delivers expert insight into the converging macro shifts—economic, technological, regulatory, and consumer-led—that will shape your next strategic move. “Cosmetics in 2026 won’t be defined by isolated trends, but by how well businesses adapt to their convergence.” — Siobhan Murphy   Sector Signals to Watch Consumer Demands Evolve Preventative and multifunctional products are now mainstream, with rising expectations around skin health, longevity, and sensorial experience. Consumers are prioritizing routine relevance over product novelty — favoring simplicity, emotional well-being, and long-term efficacy. The rise of South Asian and K-Beauty crossover brands is setting new benchmarks in format innovation and visual appeal, particularly in color cosmetics. Longevity & Nutricosmetics Interest in future-proofing skin and hair health has catalyzed growth in nutricosmetics, biotech-derived actives, and hybrid formats that merge functionality with indulgence. Younger consumers are embracing early-intervention strategies, including prejuvenation and skin barrier-focused solutions.   Innovation Through Technology AI at Scale AI is becoming central to cosmetic R&D, marketing, content creation, and retail personalization. 2026 will see the commercial scaling of AI-led commerce (e.g. ChatGPT-powered shopping), enhanced ingredient discovery, and smart visual merchandising. “AI must be explained, not just used. Transparency builds trust in cosmetic innovation.” — Julia Wray Clinical-Grade Devices Expect growth in cosmetic tools co-developed with formulations, such as nano-resurfacing devices, wearable trackers, and metabolic monitoring tools for skin and scalp. Demand for sensorial, playful packaging and emotive technology will shape cosmetic device design and user experience.   Regulatory and Supply Chain Landscape Environmental Compliance Tightens New EU Packaging and Packaging Waste Regulation (PPWR), EPR laws, and fragrance allergen disclosure rules will require cosmetics brands to revamp product development and labeling. Brands must prepare for proof-based sustainability, not greenwashing — including lifecycle accountability and material traceability. Trade, Tariffs & Risk Strategy 15%+ import tariffs on key cosmetic markets (France, Korea) and aluminum packaging materials are reshaping sourcing and pricing strategies. Smart players are adopting regionally optimized manufacturing, supply chain agility, and alternative compliance tactics to mitigate costs.   Strategic Movements & M&A Outlook Major acquisitions (e.g. Kenvue by Kimberly-Clark, Rhode by ELF, Coty’s review of its consumer business) point to strategic repositioning in cosmetics portfolios. Fragrance is emerging as a growth driver, with big players investing in upstream manufacturing and celebrity-backed brands seeing strong M&A interest.   Key Takeaways for 2026 Longevity Moves Center Stage Cosmetic brands will lead with evidence-backed, age-agnostic innovation, spanning skincare, body care, and wellness. South Asian Color Cosmetics Surge Expect a wave of youth-led, globally appealing brands redefining inclusive product design and marketing. AI Goes Operational From R&D to retail, AI integration is no longer a concept — it’s a business requirement. But its ethical use and transparency will separate leaders from laggards.  Listen to the Full Episode Gain strategic foresight into how the cosmetics sector will evolve across regulation, technology, sustainability, and consumer expectation.

How science, policy, and consumer shifts shaped a transformative year in cosmetics Welcome to our Year-in-Review podcast episode where we explore the seismic changes that reshaped the global beauty and personal care industry throughout 2025. In a landscape defined by rapid technological advancement, policy reform, and evolving consumer values, our expert guests— How science, policy, and consumer shifts shaped a transformative year in cosmetics Welcome to our Year-in-Review podcast episode where we explore the seismic changes that reshaped the global beauty and personal care industry throughout 2025. In a landscape defined by rapid technological advancement, policy reform, and evolving consumer values, our expert guests—Amarjit Sahota, Founder of Ecovia Intelligence, and Maggie Spicer, Founder of Source Beauty—join host Siobhan Murphy to unpack the critical forces that are setting the stage for 2026. Key Themes That Defined Beauty in 2025 Sustainability Becomes Non-Negotiable Environmental concerns such as carbon footprint, plastic pollution, and biodiversity loss remained top of mind for both consumers and regulators. With inflation and the cost-of-living crisis squeezing purchasing power, brands had to deliver affordable sustainability—value-aligned offerings that meet performance expectations without greenwashing. Scope 3 emissions reporting became the new norm, driven by ingredient suppliers offering life cycle analysis data. Meanwhile, refillables, bioplastics, and waterless formats solidified their place in packaging innovation pipelines. Biotech and AI Go Mainstream From precision fermentation to plant cell technology, biotech reached commercial scale—powering novel actives and alternatives to ingredients like palm and coconut oil. Artificial Intelligence reshaped: Formulation development via platforms like Covalo and PotionAI Personalized beauty through generative tools like Perfect Corp’s SkinGPT Supply chain transparency, enhancing risk management and resilience Regulation Tightens – and Fragments This year marked a shift from voluntary sustainability to regulatory obligation. In the EU: Corporate Sustainability Reporting Directive (CSRD) Packaging & Packaging Waste Regulation EU Deforestation Regulation While the Green Claims Directive was delayed, its intention signaled a hardening stance on greenwashing and eco-label proliferation. In the US: State-led frameworks drove enforcement in the absence of federal policy: Extended Producer Responsibility (EPR) took full effect in multiple states, demanding granular packaging data Patchwork legislation around clean beauty, ingredient transparency, and marketing claims created compliance headaches but also revealed opportunities for operational efficiency and brand trust-building Supply Chain Resilience: A Strategic Imperative Tech-enabled upstream visibility helped brands of all sizes identify risks related to: Geopolitical instability Climate-vulnerable sourcing regions Packaging costs and tariffs Maggie Spicer emphasized that this visibility is now as much about business survival as it is about compliance. What’s Next in 2026? Consolidation Over Acceleration With a year of disruption behind, 2026 is shaping up as a year of consolidation, where beauty companies will: Refine packaging design with recyclability and compostability front of mind Move beyond carbon to embrace nature-based solutions and biodiversity storytelling Double down on trust-building, as consumers demand clearer proof of purpose and performance A Divided Path Ahead Europe is doubling down on green regulation, while the US sees a regulatory pullback under current political leadership. The result? A growing divergence in sustainability standards and reporting norms—placing a premium on agility and localized compliance. About the Series In-Conversation With ... is the flagship podcast from Global Cosmetics News, exploring how innovation, regulation, culture, and sustainability are reshaping beauty and personal care.

Rethinking Beauty for the Overlooked Powerhouse Consumer In this episode of In Conversation With, Global Cosmetics News turns its attention to Generation X—a demographic commanding 25% of beauty category spend, representing a staggering US$1.5 trillion globally. While most brands pursue Gen Z, Gen X remains critically under-addressed—despite their high expectations, spending power, and growing interest in science-backed, purpose-driven beauty. This Month's Expert Panel: Florence Roghe – Founder & Director, Collateral Projects Debbie Thomas – Founder, D.Thomas Clinic & Skincare Brand Cellis, Advanced Skin Expert Wizz Selvey – Founder, WIZZ&CO; Co-Founder, Wellness Brand Valerie Key Takeaways for B2B Leaders 1. Gen X Wants Science, Simplicity & Longevity Florence Roghe explains that Gen X consumers are educated, brand-aware, and focused on visible results. They seek high-efficacy products backed by transparent claims—not trendy marketing. There’s increasing demand for hybrid beauty solutions that integrate skincare, wellbeing, and hormonal health. “They don’t want youth-targeted formulas—they want products made for them.” – Florence Roghe 2. A New Era of Skin Longevity Debbie Thomas, a leading advanced skin therapist, advocates a “skin health first” model. Her approach blends proven dermatological technologies with new-age metabolic innovations, like mitochondrial support and barrier signaling, all aimed at long-term results over quick fixes. “We’re shifting from aggressive anti-aging to strategic longevity. Delivery systems are key.” – Debbie Thomas 3. Perimenopause-Driven Innovation Wizz Selvey shares how Valerie, her wellness brand, is bridging the education gap for women entering perimenopause. Gen X wants practical, science-informed solutions—especially when it comes to supplementation, hormonal balance, and daily self-care routines. “Innovation must be empathetic, evidence-led, and easy to use—not overwhelming.” – Wizz Selvey Tech Meets Real Life: From AI to Wearables The panel agrees that AI, at-home diagnostics, and smart wearables can empower Gen X, but must be intuitive and human-centered. Technology must simplify—not complicate—already demanding lifestyles. “It needs to bring real value—not gimmicks.” – Florence Roghe Sustainable Innovation with Transparency Across the panel, there’s consensus that Gen X demands authentic sustainability—beyond buzzwords. Whether it’s refillable packaging, local sourcing, or smarter delivery formats, eco-claims must be substantiated and accessible. Debbie redesigned her skincare range with larger, multi-benefit formats to reduce consumption. Wizz formulated Valerie’s supplements with liposomal delivery to replace multiple pills with one shot—offering better efficacy and less waste. Regulatory Reality Check With evolving global regulations, particularly in retinol usage and claim substantiation, Gen X-focused brands are under pressure to balance compliance with performance. “Regulation should be seen as reassurance, not resistance.” – Florence Roghe Emerging Opportunity: Color Cosmetics for Mature Skin One underserved area? Make-up innovation for aging skin. Florence calls for more brands to address mature skin with creamy textures, flexible pigments, and barrier support—not just coverage. Listen Now Discover how Gen X is redefining the beauty narrative—demanding smarter innovation, longer-term solutions, and real representation in product design, brand voice, and marketing.

Innovating for Millennials – The Future of Beauty in 2025 How brands are redefining beauty to meet the expectations of an informed, evolving millennial audience.   A Podcast for Beauty Industry Leaders As the beauty industry continues to chase Gen Z, has it forgotten the powerhouse that is the millennial consumer? Once the dominant voice in beauty culture—driving YouTube reviews, nostalgic collaborations, and the rise of indie brands—millennials are now in their late 20s to early 40s. They're parents, professionals, and wellness-driven shoppers with mature values, discerning tastes, and spending power. In this episode of In Conversation With, Siobhan Murphy is joined by two leading voices in beauty strategy and formulation: Mallory Huron, Director of Beauty & Wellness at Future Snoops Alec Batis, Co-Founder and Cosmetic Chemist at Sweet Chemistry Together, they examine the real-time shifts in millennial consumer behavior and how beauty brands can recalibrate to meet them in 2025 and beyond.   Key Takeaways for Industry Decision-Makers 1. Healthy Aging and “Mature Innovation” Millennials are rewriting the aging narrative. No longer obsessed with anti-aging, this cohort embraces “healthy aging”—seeking skincare that evolves with them. Brands must now design products that balance functional efficacy with emotional relatability. “It’s all about aging alongside the consumer,” says Mallory Huron. “We’re seeing demand for effective, inclusive products that reflect lived experiences—not unattainable ideals.” 2. Transparency is the New Luxury Forget smoke and mirrors. Today’s millennial wants science-backed, transparent formulations. Alec Batis recounts his days inside corporate R&D, where marketing claims often took precedence over efficacy—and how today's consumer now sees behind the curtain. “They want what they thought they were getting in the first place,” says Batis. “Formulas that actually deliver, without the fairy dusting.” 3. The Role of Biotech and Device Culture Millennials—especially early adopters—embrace the intersection of biotech and beauty gadgets. From personalized skincare to lab-grown actives, innovation isn’t just skin deep—it’s data-rich, clean-tech infused, and sustainability-driven.   Redefining Sustainability: What Millennials Expect Now The millennial conversation around sustainability has matured from “natural = better” to evidence-based environmental responsibility. Mallory Huron explains how the definition of “clean” has shifted—rejecting greenwashing in favor of biotech innovation, ethical sourcing, and verified lifecycle claims. Batis adds: “The beauty industry once defined sustainability around packaging—glass over plastic. But it's more complex than that. Carbon impact, ingredient upcycling, and transparency all matter.”   Regulation and Risk in Product Innovation As regulatory landscapes shift, both speakers point out how millennials are influencing legislation on ingredient safety, youth-targeted marketing, and broader consumer protection. They're not just consumers; they’re activists, educators, and policy drivers.   What’s Next? A Future of Purposeful Beauty Millennial beauty isn’t just about products—it’s about purpose, cultural relevance, and identity. Whether it’s nostalgic advent calendars or biotech-powered actives, the opportunity for brands lies in crafting experiences that feel real, resonant, and responsibly made.   Why This Matters for B2B Stakeholders If you're a brand leader, product developer, R&D strategist, or investor—this conversation offers a blueprint for how to future-proof your business for a millennial-driven 2025: Build innovation pipelines around healthy aging, not anti-aging Adopt full-spectrum transparency in formulation and marketing Invest in ethical biotech and next-gen sustainability Understand that consumer trust now equals brand equity

Redefining Beauty for a Digital-First Generation In this episode of In Conversation With, Global Cosmetics News explores the dynamic preferences and evolving expectations of Gen Z adults—a digitally native, values-driven generation poised to reshape the future of the beauty industry. Hosted by Siobhan Murphy, the episode features insights from: Georgia Stafford, Senior Research Analyst, Beauty, Personal Care, Health & Wellbeing at Mintel Trishna Daswaney, Director at Kohl Kreatives Disha Daswaney, Chief Operating Officer at Kohl Kreatives Key Themes & Insights 1. Preventative Aging & Skin Longevity Gen Z is redefining "anti-aging" through a preventative lens. Georgia Stafford explains how brands like Glow Recipe and Neutrogena are embracing “slow aging,” focusing on long-term skin health rather than immediate results. This shift also promotes lower-concentration actives, hydration, and patience—counterbalancing Gen Z’s historical preference for intense, fast-acting ingredients. 2. Community & Customization At Kohl Kreatives, Trishna and Disha Daswaney are building private channels and WhatsApp communities to offer Gen Z personalized interactions and direct involvement in product creation. This audience craves peer-to-peer validation, creator-led education, and brands that feel like friends—not authorities. 3. Tech That Empowers From AI-enhanced tools to gaming and metaverse activations, Gen Z’s embrace of technology opens new avenues for beauty brands. Brands are investing in multi-function skincare devices, menstrual-cycle-based product routines, and digital-first experiences on platforms like Roblox. 4. Sustainability & Human Ethics Sustainability matters—but human ethics and brand purpose come first. Gen Z wants products that work, but will choose companies aligned with their values. Georgia notes that 57% of Gen Z prioritize human ethics over environmental ethics. Transparency, biotech innovation, and community empowerment are key. 5. Regulations, Retinol & Science With EU retinol regulations tightening, Gen Z is driving demand for proven retinol alternatives. Georgia emphasizes the need for diverse testing and science-led storytelling, while brands like Róen and Tiaq are setting the bar for transparent efficacy. 6. Playful Expression & Fragrance Futures From charm accessories to signature scent bundles for people, pets, and pillows, the panel closes with a celebration of creativity. Trishna highlights the rise of “looksmaxxing” and male beauty, while Disha nods to smart SPF stickers and quick-to-use “Quickie Stickies.” Listen Now: How is Gen Z reshaping the beauty space? What does personalization really look like? What’s next for product innovation? This episode delivers practical insights, data-led foresight, and creative inspiration to guide brands into 2025 and beyond.

Shaping Safe, Engaging, and Responsible Beauty for the Next Generation In this episode of In Conversation With, host Siobhan Murphy explores one of the fastest-growing and most influential categories in beauty and personal care: the teen market. Valued at US$25 billion today and projected to reach US$33 billion by 2028, this segment is being reshaped by social media trends, rising disposable incomes, and the power of Gen Alpha and Gen Z. But with growing influence comes new responsibility. How can brands engage young consumers without compromising safety, transparency, or trust? The Panel: Mallory Huron – Director of Beauty & Wellness, Future Snoops Reena Hammer – Co-Founder, Indu Dr. Carol Treasure – Founder & CEO, XCellR8 Key Insights 1. Understanding the Teen Consumer Mallory Huron highlights that teen beauty is evolving as fast as its consumers mature—from tweens discovering self-care to teens inspired by luxury and social media influencers. Teens are drawn to gamified, playful, and social-first beauty experiences. Brands must balance age-appropriate formulas with trend-driven marketing to avoid harmful practices like retinoid misuse. 2. Building With Teens, Not Just for Them Reena Hammer of Indu emphasizes the power of co-creation. Teens sit on the brand’s product development committees, testing textures, scents, and formats. Their direct input ensures products solve real teen concerns rather than adult-imagined problems. 3. Science and Safety First Dr. Carol Treasure of XCellR8 underscores the need for dermatologist-informed testing. Teenage skin is delicate and changing, requiring gentle, barrier-safe formulations. Transparency around cruelty-free and vegan testing builds trust with socially aware Gen Alpha and Gen Z. Technology & Social Media: Influence and Innovation From TikTok trends to AI-powered recommendations Teens are experimenting with beauty devices, facial tools, and gamified skincare—heavily inspired by K-Beauty. Future opportunities include AI-driven, age-appropriate product recommendations and safe digital ecosystems that protect young consumers from harmful messaging. Sustainability That Resonates Today’s teens care deeply about sustainability, but accessibility and convenience drive actual purchases. Refillable packaging, recyclable materials, and simple 3R principles (reduce, reuse, recycle) resonate. Brands must combine eco-conscious design with fun, easy-to-use formats to turn sustainable intent into action. Regulation, Responsibility & Brand Ethics With the Sephora kids phenomenon in full swing, regulators and brands face a critical challenge: Governments and some regions (like Sweden and California) are restricting anti-aging actives for minors. Brands must act in good faith—prioritizing safe routines, clear communication, and parent education—before regulation catches up. Collective responsibility across parents, brands, and social media is essential to protect young consumers. Inspiring Innovations "We’re seeing SPF and acne care made fun, colorful, and stigma-free—creating healthy habits early." – Mallory Huron "Teenagers are our most creative collaborators. Listening to them sparks true innovation." – Reena Hammer "Gentle, transparent, and scientifically-backed products are the key to long-term trust." – Dr. Carol Treasure

In this episode of In Conversation With, host Siobhan Murphy explores the rapid evolution of one of beauty and personal care’s most sensitive and high-growth categories: pregnancy and baby care. As global sales are projected to reach US$254 billion in 2025 and soar to US$419 billion by 2032, consumer demand is reshaping how brands formulate, market, and innovate. Joining Siobhan to unpack the trends driving the future of this category are: Shiyan Zering, Senior Research Analyst at Mintel Sara Stokes, CEO & Founder at Skin to Skin Emma Heathcote-James, Founder of Little Soap Company Key Insights 1. Elevated Expectations in a Split Market As Shiyan Zering notes, parents today are split between affordability concerns and a willingness to invest in premium, dermatologically tested solutions. There’s a growing appetite for gentle, multifunctional products that cater to diverse skin tones, sensitive skin conditions, and time-pressed routines—creating new opportunities for both mass and luxury brands. 2. Science-Led Skincare for Motherhood Sara Stokes of Skin to Skin emphasizes the importance of efficacy, safety, and inclusivity across all stages of motherhood—from trying to conceive to postpartum. With a focus on dermatologist-approved, pregnancy-safe formulations, her brand reflects how rising consumer knowledge is demanding both education and trust in maternal skincare. 3. Soaps for Every Stage Emma Heathcote-James shares how Little Soap Company is expanding its award-winning Eco Warrior range to address underserved needs in the baby care space. With new dermatologist- and pediatrician-approved bars for newborns and children, the brand champions multifunctional, plastic-free formats and customer-led innovation. Technology Meets Tradition From smart thermometers to skincare quizzes Mintel’s data reveals growing interest in tech-enabled tracking and digital aids—but cautions against overwhelming parents with too much data. Brands like Skin to Skin and Little Soap Company instead lean into real-world feedback and consumer insights, using technology primarily to listen, learn, and adapt. Sustainability in Focus Beyond greenwashing Consumers are no longer willing to choose between sustainability and performance. Today’s products must prove they work—clinically and environmentally. Innovations like biotech-derived actives, upcycled ingredients, refillable pouches, and plastic-free packaging are becoming the new standard. Sara Stokes highlights Skin to Skin’s use of Icelandic algae and cranberry waste extracts as examples of ethical sourcing through biotechnology. Meanwhile, Little Soap Company’s mission is to eliminate plastic from the bathroom altogether, backed by its B Corp certification and data-led commitment to real change—not greenwashing. Regulation & Reformulation Stricter safety standards for babies and pregnant women are reshaping how brands develop and test products. Skin to Skin is pioneering a new level of safety certification for pregnancy care, pushing for changes in outdated toxicology standards that don't yet account for the unique needs of this demographic. As Emma notes, navigating these evolving regulatory demands is a significant burden for small businesses—but one that’s critical for building consumer trust. Standout Innovations "We're seeing hybrid baby care products that combine maximum performance with minimalist formats. Less waste, more function—that's the future." – Emma Heathcote-James "Pregnancy-safe skincare should be standard, not a side note." – Sara Stokes "The next wave of baby care will be clinically-backed, sensorial, and inclusive." – Shiyan Zering

Color with Purpose In this episode of the Global Cosmetics News Podcast, host Siobhan Murphy explores how color cosmetics are evolving in 2025—from mood-boosting pigments to tech-enabled personalization and performance-meets-sustainability formulations. With the global color cosmetics market set to hit US$79 billion in 2025 and forecast to grow to US$148 billion by 2030, the industry is experiencing a renaissance. But in a market driven by self-expression and aesthetics, how can brands continue to stand out? Siobhan is joined by a panel of leading innovators: Florence Roghé, Founder of Collateral Projects Benjamin Droguet, CEO of Sparxell Marcus Tamminen, Managing Director at Arbelle Key Highlights Emotional Beauty & Hybrid Formulas Florence explores the growing consumer demand for emotionally resonant products—from mood-enhancing shades to hormone-smart hybrids that work with mature skin, not against it. Nature-Inspired Innovation Benjamin shares how bio-based pigment technology, inspired by nature, is enabling brands to create high-performance, sustainable color with fewer synthetic chemicals—eliminating the need for traditional mica, mineral oxides, and microplastics. Personalization Through Tech Marcus discusses how AI and diagnostic tools are transforming try-ons and shade matching into truly personal, authentic beauty experiences. Today’s consumers want makeup that fits their lifestyle and individuality—not filtered ideals. The Rise of Active Beauty From sweat-proof, long-wear formulas to breathable, skincare-infused makeup, active beauty is becoming a priority. Florence notes the opportunity in creating products that meet the needs of modern, mobile consumers. Sustainability as a Must-Have Sustainable formulation and circular packaging aren’t just trends—they're expectations. All three guests emphasized the importance of building sustainability into the product lifecycle from the start, not as an afterthought. Regulatory Readiness From SPF hybrids to AI transparency, brands must prepare for increasing scrutiny. Whether it's the EU AI Act or bans on microplastics, regulatory shifts are reshaping how brands innovate and communicate in color cosmetics. Standout Quotes “Makeup isn’t about masking—it’s about celebrating your skin’s evolution.” – Florence Roghé “We don’t have to choose between sustainability and performance anymore.” – Benjamin Droguet “Consumers aren’t looking for filters. They’re looking for products that help them feel seen.” – Marcus Tamminen   Listen Now Dive into how color cosmetics are being redefined through emotional connection, biotechnology, inclusive technology, and responsible innovation.

Redefining Everyday Essentials In this episode of the Global Cosmetics News Podcast, host Siobhan Murphy explores the fast-changing personal care landscape—from deodorants and body washes to toothpaste and beyond. With consumers demanding more from the products they use daily, the industry is seeing massive shifts driven by ingredient scrutiny, sustainability, and technology. Joining Siobhan are three leading voices shaping the future of personal care: Mallory Huron, Director of Beauty & Wellness at Future Snoops Jo Chidley, Founder of Beauty Kitchen and Reposit Maggie Spicer, Founder of Source Beauty Key Highlights The Skinification of Personal Care Consumers are treating every inch of skin with the same care they give their face. That means facial-grade actives—think niacinamide and vitamin C—are showing up in body washes, deodorants, and oral care. As Mallory notes, today’s consumer is “uncompromising,” demanding both efficacy and ethical sourcing in every product. Tech-Driven Transparency and Trust Trust is becoming the new currency. Jo Chidley explains how small brands can lead by using AI, third-party certifications, and post-purchase insights to prove product claims and reduce waste. Biotech and Sustainable Ingredients From microalgae to fermentation-based actives, Mallory and Jo discuss how biotech is unlocking performance, preserving biodiversity, and even connecting food and beauty. Maggie adds that biotech also plays a vital role in packaging innovation, enabling smarter reuse and better recyclability. Regulatory Shakeups As consumer expectations rise, regulators are catching up—especially on environmental and ingredient safety claims. Maggie highlights how tighter guidelines around green marketing and tariffs are pushing brands toward better substantiation and supply chain transparency. Circularity as a Collective Goal Jo’s Reposit platform is building the infrastructure for reusable, returnable packaging—designed not for one brand but for industry-wide adoption. “No brand can do this alone,” she says. Collaboration and multi-attribute certification (like B Corp or Cradle to Cradle) will become critical tools for driving change. Standout Quotes “Consumers aren’t just buying based on claims. They’re buying based on proof.” – Jo Chidley “The next wave of innovation is about making better daily products that consumers actually want to use.” – Mallory Huron “Biotech gives us the tools to meet demand without compromising the planet.” – Maggie Spicer Listen and Learn Discover how personal care is evolving from basic hygiene to a sophisticated, sustainability-driven space. 🎧 Listen now for fresh insights on ingredient innovation, consumer expectations, regulation, and what’s coming next.

Discover What’s Next in Sun Protection In this episode of the Global Cosmetics News Podcast, host Siobhan Murphy explores the rapidly evolving suncare landscape. With global temperatures rising and consumer demand shifting, the category is on track to grow from €20 billion to a projected €177 billion globally. But is the industry ready? Joining Siobhan to discuss the innovations, challenges, and opportunities in suncare are: Jennifer O’Hara, Technical Marketing Manager at INOLEX Sarah Dudley, CEO of The Sunscreen Company Sandra Brown, Director of Regulatory Affairs at Brown & Associates Consulting Key Highlights Skinification Meets Sun Protection Consumers increasingly want SPF that looks, feels, and functions like skincare. Brands are now bridging skincare and suncare, with hybrid products offering lightweight textures, long-term skin benefits, and protection against UV and environmental aggressors. The Innovation Push While Gen Z and indie brands drive aesthetic-led demand, real breakthroughs are coming from behind the scenes. INOLEX has launched a new dispersing agent to improve the sensory profile of mineral sunscreens. Biotech-powered ingredients like tarula oil are also reshaping how we think about sustainability and efficacy. Regulatory Flux Sandra Brown highlights the regulatory complexities facing UV filters and green claims. While new in vitro testing methods offer better reproducibility, shifting standards and consumer confusion continue to challenge brands and regulators alike. Sustainability Gets Serious From feedstock transparency to carbon footprint measurement, sustainability is becoming central to innovation. INOLEX’s farm visits and efforts in biodegradable ingredient design point to the growing demand for more ethical sourcing. Education: The Next Frontier All panelists agree: better consumer education—especially for Gen Z and Gen Alpha—is critical. Sunscreens must be easy to use and appealing, but users need to understand the value of daily protection beyond aesthetics. Standout Quotes “Aesthetics are the sugar that makes the medicine go down—but sunscreen is medicine.” – Sarah Dudley “We predict the next wave of sustainability will be about measuring carbon footprint and feedstock transparency.” – Jennifer O’Hara “Consumers aren’t using enough sunscreen. Education, not just claims, is key.” – Sandra Brown Listen and Learn This episode offers a comprehensive look at the state of suncare today—and where it’s headed next. Tune in for: Ingredient innovation that enhances performance and feel How to navigate evolving regulatory frameworks Sustainability strategies that actually work Insights into Gen Z behavior and SPF education 🎧 Listen now and stay ahead of the next wave in sun protection.  

Redefining Skincare Innovation In this episode of the Global Cosmetics News Podcast, host Siobhan Murphy explores the latest breakthroughs, challenges, and consumer trends shaping the future of skincare innovation. With insights from top industry experts, we uncover why skincare innovation is slowing down despite growing consumer demand and how biotechnology, sustainability, and advanced testing methods are transforming formulations. Expert Panel: 🎙 Harald van der Hoeven – Director of Product Design & Development, CLR Berlin 🎙 Dr. Carol Treasure – Founder & CEO, XCellR8 🎙 Dr. Tiina Meder – CEO & Founder, Meder Beauty Key Highlights 📈 Consumer Shifts: The Rise of Skin Health & Longevity The demand for barrier-focused skincare and longevity-enhancing formulations continues to grow. Consumers seek science-backed, values-driven brands with transparency in ingredients and ethics. The influence of Asian beauty trends is reshaping global skincare innovation. 🔬 The Science of Skincare: Biotechnology & AI in Formulations Biotechnology innovations, such as precision fermentation and bio-mimicry, are driving next-gen skincare solutions. AI-powered tools are helping brands offer personalized skincare and diagnostics for improved efficacy. New testing methodologies are ensuring safer, more effective products without animal testing. 🌿 Sustainability in Skincare: Progress or Setback? Greenwashing vs. Real Sustainability – The challenge of eco-friendly packaging, carbon footprints, and ethical sourcing. The shift towards locally sourced ingredients to reduce environmental impact. The rise of concentrated formulations that reduce overconsumption and waste. ⚖️ Navigating Regulations & Ethical Beauty Are outdated cosmetic regulations hindering innovation? Experts argue for more agility in safety assessments. The debate on active ingredients and their physiological effects—how should regulations evolve? Why "Not Tested on Animals" doesn’t mean "Not Tested at All"—ensuring ethical yet scientifically sound testing. 🎯 Market Trends: The Future of Skincare Innovation Peptides, probiotics, and microbiome-friendly ingredients are gaining traction. Longevity skincare is emerging as a major anti-aging category. Skincare devices & wearables, such as LED masks and AI-powered skin analysis, are set to revolutionize the industry. 🎧 Listen to the full episode now!

Discover 2025’s top hair care trends, from AI-powered personalization to sustainable innovations. Learn from industry experts shaping the future of hair care. Panelists Mallory Huron – Director of Beauty & Wellness, Fashion Snoops Kameese Davis – CEO/Founder, Nylah Naturals Emma Heathcote-James – Founder, The Little Soap Company Jennifer O'Hara – Technical Marketing Manager, Inolex Key Themes in Hair Care Innovation Consumer Trends Consumers embrace hair care rituals, personalized routines, and multifunctional products tailored to scalp and hair health. Technology Innovations AI-powered hair analysis, heat tools that prevent damage, and biotech-driven formulations lead the way in 2025 hair care trends. Sustainability Focus Waterless, concentrated, and solid hair care formats gain traction as brands work toward eco-friendly shampoo and conditioner packaging and ethical sourcing. Regulatory Challenges New ingredient restrictions and evolving packaging regulations push brands to innovate responsibly while ensuring gentle hair care formulations. What You’ll Learn How TikTok beauty trends and Gen Z are redefining personalized hair care. The role of AI in beauty industry and scalp health solutions. Why sustainability in packaging and formulation is crucial for future success. The impact of evolving regulations on silicone-free hair care products.

Explore the latest cosmetics industry trends for 2025 in this episode of the Global Cosmetics News Podcast with Siobhan Murphy. Joined by industry expert Arnita Wofford, this insightful discussion unpacks the major consumer, technology, environmental, and financial trends shaping the future of beauty. Key Themes Consumer Trends: Self-expression, natural formulations, and local sourcing are at the forefront, with a rise in plant-based and sustainable products. Technology Innovations: AI-powered personalization, accessible diagnostics, and the growth of tech-infused men's beauty products are redefining the industry. Environmental Challenges: Despite increasing consumer demand, progress toward sustainability faces economic and regulatory hurdles. Financial Dynamics: Global supply chain disruptions and geopolitical challenges, like tariffs, may push companies toward sustainable practices. What You’ll Learn How self-expression and cultural influences are reshaping consumer behavior. The impact of AI and blockchain on beauty innovation and personalization. Why inclusivity and dermatology diversity remain essential for brand evolution. Strategies to address the carbon footprint and environmental accountability in cosmetics.

What to Expect in This Episode   From groundbreaking advancements in technology to the rising demand for sustainability and inclusivity, 2024 proved to be a pivotal year for the beauty sector. This episode dives deep into the defining moments and asks the big questions:   Who were the winners and losers of 2024? How did brands navigate evolving consumer demands? What’s next for the industry?   Meet the Panel of Experts   Arnita Wofford, Chief Marketing Officer at Sweetch Amarjit Sahota, Founder of Ecovia Intelligence Armaan Mehta, Co-Founder Odore   Together, they explore topics such as the cost-of-living crisis, greenwashing, AI-driven innovation, sustainability regulations, and the power of community-driven marketing.     Highlights from the Discussion   Consumer Challenges in 2024   The panel explored the biggest hurdles brands faced in engaging with today’s informed and demanding consumers:   Transparency and Trust: Consumers now demand full transparency about ingredients, supply chains, and sustainability efforts. Cost-of-Living Crisis: Financial pressures forced shoppers to scrutinize every purchase, driving demand for multifunctional, high-value products. Overconsumption and Greenwashing: Confusing claims around "sustainability" left consumers questioning what green truly means.   Technical Challenges and Innovations The cosmetics industry walked a fine line between innovation and practicality:   Ingredient Innovation: Arnita highlighted the ongoing challenge of balancing natural ingredients with performance and environmental impact. AI and Biotechnology: Amarjit pointed to AI’s growing role in customization, formulation, and consumer research, alongside breakthroughs in sustainable ingredient production through biotechnology. Content at Scale: Armaan noted the increasing reliance on content creators and user-generated content, pushing brands to find scalable solutions to engage consumers authentically.   Environmental and Regulatory Challenges   As sustainability took center stage, the panel shared insights into the environmental and regulatory pressures shaping the future:   Packaging Challenges: Single-use plastics remain a significant obstacle, with innovations like refillables, bioplastics, and circular design gaining traction. EU Regulations: Amarjit discussed Europe’s new sustainability standards, including the EU Green Claims Directive, which requires scientific evidence for all environmental claims. Responsible Consumption: Arnita emphasized the need for education and better messaging to address overconsumption trends driven by "performance beauty."   Key Takeaways: 2024 in Summary   Each panelist shared their perspective on what defined 2024 for their corner of the industry:   Arnita Wofford: "2024 was a sprint towards a more positive impact for the future. Despite challenges, biotech and technology continue to fuel innovation." Amarjit Sahota: "It was a mixed year. Consumers are more informed but still confused by greenwashing. The future lies with sustainable brands that walk the talk." Armaan Mehta: "Community was the key theme in 2024. Brands that fostered authentic connections through user-generated content thrived."  

Episode Overview: What Are Derma Cosmetics? In recent years, "derma cosmetics" has become a buzzword in the beauty industry, and 2024 has seen this term reach new heights. But what exactly are derma cosmetics, and what sets them apart from traditional skincare? Derma cosmetics are specially formulated skincare products that utilize advanced active ingredients to target and treat specific skin concerns. These products are designed to bridge the gap between medical skincare and everyday beauty routines, offering consumers targeted solutions for complex skin conditions. Join host Siobhan Murphy, Publishing Director at Global Cosmetics News, as she explores the world of derma cosmetics with two distinguished industry experts.   Meet the Panelists Julia Durack VP of Research and Product Development at Symbiome Representing the pioneering microbiome skincare brand from the United States, Julia Durack brings her expertise in research and product development. Symbiome has been at the forefront of integrating microbiome science into skincare, offering products that promote skin health at a deeper level. Dr. Tiina Meder CEO and Founder of Meder by Tiina Meder From Europe, Dr. Tiina Meder leads Meder by Tiina Meder, a microbiome-friendly skincare brand. With years of experience in the industry, Dr. Meder shares insights into how her brand approaches skincare with a science-backed, microbiome-friendly focus. Key Topics Discussed The Rise of Derma Cosmetics What has led to the popularity of derma cosmetics in 2024, and why are more consumers and brands embracing this trend? Understanding Advanced Ingredients Discover the advanced active ingredients that differentiate derma cosmetics from standard skincare products and how these ingredients are used to address complex skin issues. Microbiome in Skincare Both Symbiome and Meder by Tiina Meder incorporate microbiome science into their products. Learn why the microbiome is essential for skin health and how it shapes the development of new products. Challenges and Opportunities in the Industry From misinformation to regulatory challenges, Julia and Dr. Meder discuss the obstacles facing brands today. They also explore the importance of consumer education and the role it plays in the success of derma cosmetics.

In this episode of In Conversation With, we explore a market the cosmetics industry has largely overlooked—menopausal women. According to a 2020 report by venture capital firm Female Founders Fund, around one billion women are expected to be in menopause by 2025, with business opportunities projected at US$600 billion. So why has the cosmetics industry been slow to tap into this growing market? Join us as Harold Van der Hoeven, Director of Product Design and Development at CLR Berlin, Wizz Selvey, Co-Founder of Valerie, and Susanna Hancock, Founder and GenXer, discuss the challenges and potential for future product innovations. From ingredients and efficacy to consumer demands, this insightful conversation dives deep into where the real opportunities lie for brands looking to serve this demographic. Listen in to learn how the industry can better address the needs of menopausal women and capitalize on this enormous opportunity.

Although people of color make up 40% of the U.S. population, brands targeting melanin-rich skin contribute to less than 3% of total beauty industry revenues, according to a McKinsey report. So, where has the beauty industry fallen short?   This month, Arnita Wofford, Chief Marketing Officer at Sweetch, and Siobhan Murphy, Publishing Director at Global Cosmetics Media, explore the crucial investment, innovation, and talent the industry must prioritize to serve this growing market effectively.

Over the past four years, the colour cosmetics industry has evolved dynamically. Consumer demands for innovation, personalization, and sustainability have shifted towards more sophisticated and eco-friendly offerings. As manufacturers strive to merge aesthetic appeal with eco-conscious practices, This month's panel: Mallory Huron,  Senior Strategist for Beauty & Wellness at Fashion Snoops, the global trend forecasting agency. Justyna Jastrzebska  Manager Sustainable Formulation & Nail Product Development at AVON.  Kreso Sach, Product Manager at Visage Technologies .  The developers of Arbelle the leading provider of face tracking, analysis, and recognition technology.  discuss where the opportunities for growth and innovation lie.  

  Are concentrated formulas the future of personal care products? Concentrated formulas require: Fewer raw materials Less water Smaller quantities per application Smaller packaging or no packaging   One might say a compelling solution to the industry’s sustainability problems. So why are manufacturers slow to adapt? This month's panel: Mallory Huron, Senior Strategist for Beauty & Wellness at Fashion Snoops, a leading global trend forecasting agency. Jennifer Kaplan, Director of Suitability at C16 Biosciences, the company behind the innovative Palmless™ products. Maggie Spicer, Founder of Source Beauty, a legal and ESG advisory firm focused on the beauty sector. Discuss the hurdles and opportunities in creating sustainable personal care products as we move into 2024.

The escalating climate crisis has elevated sun protection from a seasonal consideration to a daily necessity. This presents boundless possibilities for innovation within the sun protection product market. This month's panel: Sara Dudley, CEO of The Sunscreen Company, and Arnita Wofford, Global Marketing Director, Technical Marketing Innovator, and Content Creator, discuss how this pivotal industry challenge lies in balancing affordability and inclusivity with ease of application while minimizing environmental impact and ensuring profitability.

The big question we're addressing in 2024 is how we create cosmetics now—considering a potential political change on the horizon, the rise of global sustainability legislation, and a more hazard-driven approach to ingredient selection. The industry is on the cusp of significant transformation. This month, with the help of my guests: Arnita Wofford - Global Marketing Director, Technical Marketing Innovator, and Content Creator. Dominika Minarovic and Elsie Rutterford, Co-Founders of BYBI Beauty, the natural, certified vegan, and cruelty-free skincare brand from London. Dr. Carol Treasure, Founder & CEO at XCellR8, offering animal-free safety testing services for the cosmetic and chemical industries. We will delve into these topics by addressing the challenges facing our industry while also highlighting the opportunities in this new era for skincare innovation.

The big question we're addressing in 2024 is: How do we now create cosmetics? The cosmetics industry is adapting to two significant yet seemingly conflicting social forces: the digital revolution and climate change. These forces reshape how products are created and brought to life through innovation. In this episode, with the assistance of my panel: Mallory Huron, Beauty & Wellness Strategist at Fashion Snoops, a global trend forecasting agency. Rebecca Lidman, Head of Product at Maria Nila, a 100% vegan professional hair care brand from Sweden. Kailey Bradt, the founder of Susteau, a waterless hair care brand." We will explore how companies are navigating these changes and what they mean for the future of hair care.

We started this year by asking one crucial question: Is 'circularity' achievable in the cosmetics industry? Throughout the year, with the help of industry experts, we've explored how companies integrate this concept into their operations. This month, with the help of my panel Richard Cope, Senior Trend Consultant at Mintel Jessi Baker, Founder & CEO at Provenance Jo Chidley, Founder at Reposit & Beauty Kitchen We discuss the practical steps the industry can take to implement change.

The skin is home to a diverse ecosystem of bacteria, essential for maintaining skin health. In recent years, the beauty industry has recognised the importance of the skin microbiome, leading to innovative product developments and new marketing strategies. Yet, as this area grows, the question remains: how will the industry ensure it respects and supports the natural plant ecosystems? This month Harold Van der Hoeven, Director of Product Design and Development at CLR Berlin Elsa Jugman, Founder & CEO at HelloBiome Mallory Huron, Beauty & Wellness Strategist at Fashion Snoops Discuss the complexities of product development for the skin microbiome.    

In an era of sustainability, the fragrance industry is making waves by turning to eco-friendly, circular solutions that captivate our senses and respect our planet. This month, with the help of my panel:  Frances Shoemack, Founder & CEO at Abel, A New Zealand-based 100% natural fragrance house.   Nick Vaus, Partner and Creative Director at Free The Birds, a UK-based independent brand and communications agency.   We explore the innovations and inspirations behind this transformative movement.

Hemp plants flourish with astounding speed, requiring only a modest plot of land and minimal pesticides. Their roots delve deep, sourcing water and nutrients well below the topsoil, and they possess the remarkable ability to purify the air by absorbing heavy metals. Hemp products seamlessly align with the contemporary consumer’s preference for sustainable, health-centric, and wellness-based beauty products, which gained traction in the post-COVID era. However, it is peculiar that despite the vast potential and burgeoning growth in regions like North America, South America, the Middle East, and Africa, the beauty sector in Europe and Asia appears to be in retreat. This month with the help of my panel, Mallory Huron, Senior Strategist of Beauty & Wellness at Fashion Snoops Nicole Brennan, Co-founder of Biogenic CBD Angela Mustone, Founder of High on Love We delve into the regulatory hurdles that are hindering expansion in this category.

In previous episodes, we have discussed the concept of the Circular Cosmetics industry, mainly regarding the impact on ‘People & Planet’. This month with the help of my panel, Dr Julia Baines Science Policy Manager at PETA Dr Carol Treasure, the Founder & CEO at XCellr8 Vic Wood, the Founder of  greanerbeauty.com we discuss the impact a circular industry could or should have on the animal kingdom.

Could solid personal care products be the future of circular cosmetics? Solid formulas cut down on packaging, reduce water consumption, and are perfect for travel. But how can the industry convince the consumer to swap bottles for bars? This month, Prof Dr Jeroen Hugenholtz CTO at NoPalm Ingredients.   Ben Grace Founder at SBTRACT skincare Samir Lakhani Chief EcoSoap Officer at Eco-Soap Bank   Discuss what is possible now and what the future might look like. 

It is estimated that somewhere between 4,000 and 6,000 tons of sunscreen enter the world's seas each year. This devastates coral reefs and affects the fertility of marine life, ultimately negatively impacting human health. How can the cosmetics industry reformulate sunscreen to do better for people and the planet? This month Sara Dudley, CEO of The Sunscreen Company  Allard Marx, Founder, and CEO at Aethic  Arnita Wofford, Global Marketing & Technical Director Beauty & Personal Care at Univar Solutions   Mallory Huron, Senior Strategist Beauty & Wellness at Fashion Snoops  Discuss formulating future SPFs.

Are we getting ‘Sustainable Skin Care’ all wrong? Are the only raw materials choices for cosmetic formulators & chemists between earth-harvested ingredients and lab-engineered ingredients? Or is there a third way? How can beauty manufacturers reformulate, reposition, and renew exciting product portfolios into a circular model? This month Natalie Deacon, Director of Corporate Affairs and Sustainability, Avon International Laura Rudoe, Director at Good Ventures & Evolve Beauty Dr. Richard Blackburn, Professor of Sustainable Materials at the University of Leeds | Co-Founder Keracol Limited & Dr. Craft Cosmetics Discuss how to transform the global cosmetics industry.

The road to a circular cosmetics industry is fraught with challenges on both the manufacturing and consumption sides of the equation. One only has to look at the ‘hair care’ category to understand that 80% of ‘waste’ is produced from consumption, not production. But as gatekeepers to the industry, how can R&D, production, marketing, and retail teams work together to mitigate the ‘hair care’ category’s environmental footprint? This month Audrey Wesson Corporate Sustainability  Manager at INOLEX  Mallory Huron  Beauty & Wellness Strategist at Fashion Snoops  Dr Terence Chung Founder of FRUU  Anna Brightman  Co-Founder at UpCircle Beauty  Discuss the possibilities for circularity within hair care.

The 1980s, a decade that began with a recession, which triggered an oil crisis and was at the height of the Cold War tension between Russia & the West, was also the decade in which the consolidation of modern environmental awareness, sustainability policies, and a new perception of the relationship between industry, society, and land become rooted in corporate strategy. In 2023 the evolutionary understanding of this relationship is the concept of the circular economy, which sees consumer products as having a lifecycle in a loop. But is ‘circularity’ possible for the cosmetics industry? An industry currently responsible for 100 billion tonnes of waste a year This month Amarjit Sahota, Founder at Ecovia Intelligence  Jo Chidley, Founder of Re & Beauty Kitchen UK Andrew Almack, CEO at Plastics For Change Discuss how the retail sector could /should pivot towards a circular, waste-free carbon positive future.

Throughout 2022 we have explored via niche product categories how cosmetic companies are future-proofing their businesses. This month with the help of my forward-thinking panel,  Philippe Guguen   CEO  at  Map Emulsion Dirk-Jan Oudshoorn  Founder at  Forestwise  Julien Tremblin General Manager Terracycle Europe  we will discuss how to FuTure Proof The Cosmetic Industry.

How is the color cosmetics industry future-proofing itself for the circular economy?  A notoriously difficult product category to share, lease, reuse, repair, refurbish and recycle.  Who are the innovators and how can the legacy brands learn from their business models? Tune in and listen to this month’s panel, Cat Tuner , Chief Creative Officer & Co-Founder of Cult LDN + NYC Adam Triantis, Co-founder at DCYPHER  Rachel Reid,  Founder, CEO at Subtl Beauty To find out how to FuTure Proof: Color Cosmetics

The human microbiome is inherited from mother to baby at birth  And is the genetic material of all the microbes - bacteria, fungi, and viruses - that live on and inside the human body.   It helps digest our food, regulate our immune system, protect against other bacteria that cause disease, and produce vitamins.  Is it correct that the microbiome beauty movement has been marketed as a ‘product category’ or would it be more accurate to market it as a ‘formula requirement ‘ Tune in and listen to this month’s panel, Dr. Grace Park VP of R&D at HelloBiome Dr. Jeanne-Mari Retief: Human Rights Consultant & author of FIGGI Lifestyle Blog  Dr. Geoff Briggs Technical Scout (Beauty Incubator) at no7 Beauty Company To find out how to FuTure Proof: Wellness in Beauty

A recent McKinsey report estimated the global wellness market to be US$1.5 trillion, with an annual growth rate somewhere between 5 -10 percent. And while the concept of wellness in beauty is not new, the category is becoming increasingly crowded.  Indeed, this week alone Stella MacCartney & Kate Moss launched brands. And with that in mind what will be the winning strategies needed for companies to thrive in this space in the future?  Tune in and listen to this month’s panel,   Mallory Huron  Beauty & Wellness Strategist at Fashion Snoops   Harald van der Hoeven  Director of Product Design & Development at CLR  Jayn Sterland, Managing Director at Weleda UK   To find out how to FuTure Proof: Wellness in Beauty 

At its core Veganism is a way of living in which people exclude, as much as possible, all forms of animal exploitation and cruelty. For the beauty industry Vegan/Veganism has become a product category That has in recent years been position alongside but not separates from ‘Organic Beauty’ ‘Clean Beauty’ “Natural Beauty’ ‘Bio-based Beauty’ ’ Plant-Based Beauty’ “Sustainable beauty’ In this ever-so confusing ‘marketing mashup’ how will Vegan Beauty maintain its niche and preserve it’s ethical, health and environmental creational in the future? This month’s panel Anna Barker Head of Responsibility Business at The Fairtrade Foundation  Katie Nguyen Technical Sales at Inolex  Anna Brightman  Co-Founder at UpCircle Beauty  Discuss how to FuTure Proof: Vegan Beauty

A 2022 McKinsey report on the beauty market suggests that ‘creating a path to a more equitable beauty market represents a US$2.6 billion opportunity, and the road forward—while perhaps not easy—is clear’   However, If the cosmetics industry implements the category growth strategies of the past, will it not produce the same 'overconsumption' result as the present? Or could there be a third more viable and successful route?  This month’s panel Charlotte Bunyan Chief Strategy Officer at CULT LDN Mimi Ghosh Technology & Disruptive Commerce Banker at JPMorgan Megan Rein Co-Founder & CBO SIIA Cosmetics Discuss how to FuTure Proof: Diversity in Beauty

Merriam-Webster dictionary defines for the word ‘clean’ as: Free from dirt or pollution Unadulterated, pure Free from moral corruption or sinister connections of any kind Ceremonially or spiritually pure Thorough, complete Relatively free from error or blemish Characterized by clarity and precision Empty Habitually neat As the ‘clean beauty’ category pivots from niche to mass production, marketing, retailing and consumption how can the cosmetics industry uphold the definition whilst also navigating the current shocks and stresses to the global economy. This month’s panel of experts: Lisa Gandolfi Vice President Marketing at Inolex Bart Bleijerveld COO & Co-Founder of Better Future Factory  Mallory Huron  Beauty & Wellness Strategist at Fashion Snoops  Discuss how to FuTure Proof - Clean Beauty

24 months after the first global lockdown How is the Professional Beauty category … capitalising on digital technologies whilst balancing sustainability issues and competing with the new kid on the block ‘Personalisation ‘? ... metamorphosing into a sector fit for the 21st Century consumer? Miranda Mathews  Managing Director UK & IE at Treatwell  Sharon Nykaza General Manager at OWAY United States  Oded Harth CEO at MDalgorithms Discuss how to FuTure Proof: Professional Beauty 

The CBD Beauty category is still in its infancy Without the research to back it up its ‘active ingredient' benefits within products is still doubted It’s ‘extraction methodology' still mistrusted And 'capital investment' is long-term So how will this ‘fledgling category' survive and thrive the ‘shocks and stresses’ of the new business environment? This month’s panel of experts ... Anna Simon Strategy and Innovation Director  at OTO Matt McNeill  Co-Founder at KLORIS  Anna Chokina CEO at Cellular Goods  Discuss how to FuTure Proof: CBD Beauty 

Is investing in ‘digital’ products, people, and services the best way to future-proof the beauty industry? Or indeed should the industry focus be on ‘sustainable’ products, people, and services? How can companies navigate the new beauty landscape whilst also dealing with the effects of global shocks and stresses to the current business climate? This month’s panel Mimi Ghosh   - Technology & Disruptive Commerce Banker at JP Morgan  Chaz Giles – Founder at Revea Mallory Huron - Beauty & Wellness Strategist at Fashion Snoops  Discuss how to FuTure Proof: Beauty Retail

If the concept of future-proofing is the process of anticipating the future and developing methods of minimizing the effects of shocks and stresses of future events How can the cosmetics industry plan ahead? What trends do we follow and who should lead them? What tools are needed and where do we find them? What standards are required and who should set them? This month’s panel Arnita Wofford Global Director of Marketing for Beauty & Personal Care at Univar Solutions  Samantha Kidjo Founder ICI Care  Kailey Bradt Founder at Susteau Discuss how to FuTure Proof: Hair Care

And just like that it’s 2022! What will this year have in-store for the global cosmetics industry? As corporations move away from shareholder capitalism towards stakeholder capitalism How can the beauty economy future-proof itself? What are the tools needed and where do we find them? What are the investments needed and how do we access them? What standards are needed and how do we measure them? What social, cultural, political trends, will manifest in 2022 that will help define the new industry road map? This month’s panel And just like that it’s 2022! What will this year have instore for the global cosmetics industry? As corporations move away from shareholder capitalism towards stakeholder capitalism. How can the beauty economy future-proof itself? What are the tools needed and where do we find them? What are the investments needed and how do we access them? What standards are needed and how do we measure them? What social, cultural, political trends, will manifest in 2022 that will help define the new industry road map? This month’s panel Claire Chang Founding Partner at igniteXL Ventures Amarjit Sahota  Founder & President at Ecovia Intelligence preDICT 2022  

2020 will always be remembered as the ‘pandemic year’, but what will 2021 be remembered for? Were lessons learned? Did the industry ReThink itself? Or did it keep calm and carry on, and follow the manta ‘If it ain’t broke, then don’t fix it’? This month’s panel, Mallory Huron, Strategist, for Beauty & Wellness at Fashion Snoops  Iva Teixeira, CEO at  Good Face Project  Beatrice Aidin, journalist, editor and brand consultant Wayne Liu, General Manager at Perfect Corp ReView:2021    

Is 2021 the year the industry address the broken color cosmetics business model? How do we fix? Questionable ingredients sourcing, Overproduction of un-recyclable packaging, Homogenous products, Marketing the Marketing, Retails Renaissance, The post-pandemic consumer And still be able to meet the beauty needs of woman today? This month’s panel Gillian Gorman, CEO at Kjaer Weis Ross Beagrie, Commercial Director at DCYPHER Mallory Huron, Strategist, Beauty & Wellness at Fashion Snoops   Discuss how to ReThink: Color Cosmetics