PODCAST · business
Keep The Change
by Bart Nollenberger
You can transform your dealership from the inside out, and Bart Nollenberger will show you how. “Keep The Change” is your go-to podcast for leadership growth in the automotive world—and there’s a reason leaders across the country swear by Bart’s coaching. His hands-on, proven approach has helped managers and owners just like you create lasting, meaningful change in their dealerships, and in every episode, he’s sharing his personal breakthroughs, field-tested strategies, and inspiring success stories, so you can do the same.If you’re new here, you’re exactly where you need to be. Each episode of “Keep The Change” will empower you to develop stronger leadership skills, build a winning culture, and stay ahead in a fiercely competitive market. Ready to go beyond sales training and actually transform how your dealership operates? Join Bart and keep the change you’ve worked so hard to create.
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191
Your Team Is Watching!
Your team isn't underperforming. Your feedback loops are.The best leaders I know aren't failing because they lack knowledge. They're failing because nobody around them is telling them the truth.Their team nods. Their managers agree. Their numbers stay flat. And somewhere in the back of their mind, they already know something's off, they just can't name it yet.That's exactly what this episode is about.If this resonates and you want to go deeper, I work one on one with dealership leaders who are ready to close the gap between their current leadership and what they're actually capable of. Email me at [email protected] and let's start with a conversation. I'll also send you the full Goldsmith framework as my way of making sure you walk away with something valuable regardless.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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190
Inside the Leadership System Behind Multiple Winning Dealerships with Drew Tutton
Most leaders are making this mistake daily, and their team already knows it.Drew Tutton has built what most people in automotive only talk about at 20-group meetings and never actually create.Multiple dealerships. Multiple partnerships. A reputation that precedes him across Georgia and Alabama.But what's driven all of it isn't what you'd expect.It started on an airplane. One book. One mirror moment that showed him exactly where he was winning and exactly where he was quietly failing the people around him.He came back from that flight a different leader.In this episode Drew goes deep on:The conversation most leaders avoid their entire career and what it's actually costing themWhy your top performers might already be looking for the door without a single word of warningThe hiring signal in the first few weeks that tells you everything you need to knowWhat he draws a hard line on that most leaders are too comfortable to touchAnd there's one moment in this episode where Drew says something about the person most leaders completely overlook in their building, and it reframes everything you thought you knew about what a winning culture actually looks like.If something in your business feels slightly off but you can't name it yet —This episode has a name for it.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Drew TuttonLinkedIn: https://www.linkedin.com/in/drew-tutton-2137577/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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189
The 'Thing' Killing Your Dealership That Nobody Talks About with Wendy Reeves
What separates thriving dealerships from failing ones? It's not the tools. It's not the leads. It's the culture, and most dealers are building theirs on a cracked foundation.In this episode of Keep the Change, Bart sits down with Wendy Reeves, founder of BDC Angels and EiQ Performance Solutions, and one of the most connected and results-driven operators in automotive for a raw, unscripted conversation about what's really broken in dealerships today and exactly how to fix it.Wendy has spent decades walking into struggling stores, diagnosing the real problems, and driving measurable change. In this episode you'll learn:Why a shiny new tool inside a broken process will always failThe dangerous gap between fixed ops and variable ops, and how to bridge itHow to actually change employee behavior Why your 70,000-name database is a goldmine you're completely ignoringThe "trifecta" strategy for driving traffic without spending more moneyHow the best leaders activate thinking instead of forcing complianceWhy continuous learning and development is the most overlooked ROI in any dealershipWhether you're a dealer principal, GM, fixed ops director, or BDC manager, this episode will challenge how you lead, how you coach, and how you build a team that actually performs.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Wendy ReevesLinkedin: https://www.linkedin.com/in/wendy-reeves/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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188
What 20 Years in the Marine Corps Taught Me About Leadership With Emer Sanabria
Be honest, when's the last time someone actually challenged how you lead? Not your strategy. Not your numbers. You.I didn't know Emer Sanabria before we sat down. Michael Cillo told me I had to talk to him. Within minutes I understood exactly why.Emer spent 20 years in the Marine Corps. He's seen chaos most people can't imagine. And somewhere in the middle of all of it he learned something that changed everything about how he leads, in business, in faith, and at home.In this episode we get into what it really means to set the temperature when everything around you is falling apart. We talk about the difference between telling people what to do and actually leading them. Emer shares a story that involves nothing but a broom and silence, and it's one of the most powerful leadership lessons I've ever heard. We also go somewhere personal toward the end that I wasn't expecting and I'm so glad we did.This one is going to make you think about how you show up. For your team. For your family. For yourself.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Emer SanabriaLinkedIn: https://www.linkedin.com/in/emer-sanabria-msm-mba-190444151Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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187
107 Cars, One Miracle, and What Happens When You Just Say Yes with Brian Robbins
A dad watches his daughter lose everything — her strength, her coordination, her independence — over six months. Doctors have no answers. Hope is running thin.Then one night, everything changes.What Brian Robbins did with that moment didn't just transform his family. It became a nonprofit that has now quietly, without fanfare, changed the lives of 107 women who needed a fighting chance.He's not famous. He's not on a stage. He buys used cars at a Toyota dealership in Michigan and spends his Saturdays in a garage with 30 volunteers fixing up cars to give away for free.And somehow he's one of the most compelling people I've ever put a microphone in front of.In this conversation we talk about obedience, gratitude, and what it actually looks like to build something — a business, a ministry, a marriage, a life — around love instead of ambition. We also get into leadership, culture, fatherhood, and the one question Brian asks himself that I haven't been able to stop thinking about since we recorded.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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186
The Hard Work Advantage: What Most People Don’t Understand About Success | Ty Nollenberger (Father & Son Episode)
My guest this week is my oldest son, Ty Nollenberger, and what started as a simple discussion turned into one of the most honest talks I’ve had on this show about discipline, pressure, leadership, risk, and what it really takes to build something over time.We talk about the moments that shape your work ethic.The decisions that force you to grow.And why some people move forward while others stay stuck.Ty shares parts of his journey I don’t think many people see, including the mindset behind starting from the bottom, building businesses, making uncomfortable changes, and stepping into a bigger vision even when it feels risky.There was one part of this conversation that really hit me, because it explains why talent alone is never enough.If you are in a season where you feel the pressure to grow, decide, or take the next step, this episode will speak to you.Hit play.This one might stay with you longer than you expect.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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185
Why Some Leaders Build Great Teams… And Others Destroy Them Without Realizing It with Adam Marburger
If you’ve ever looked around your business and thought, “Why does it feel like we’re working so hard… but something still feels off?” this conversation is for you.Adam Marburger is one of those rare guys who can talk growth without hype, leadership without ego, and success without pretending the cost doesn’t exist. He’s the CEO of Ascent Dealer Services, a bestselling author, a Brazilian jujitsu black belt, a father, and someone whose faith and character actually show up in real life, not just on a stage.In this conversation, Adam and I unpack the subtle leadership mistakes that quietly destroy teams, why some organizations scale while others stay stuck, and the mindset shift that changed the trajectory of Adam’s life and business.We also get into: the leadership habit that quietly destroys culture why trying to do everything yourself will eventually break your company the mindset shift that changed how Adam approaches pressure, competition, and failure how discipline, humility, and even martial arts shaped the way he leads todayAnd toward the end, Adam shares one piece of advice about forgiveness and purpose that is honestly a game cahnger.If you lead people, build teams, or care about the kind of impact your life is making…this conversation will challenge you.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Adam MarburgerLinkedIn: https://www.linkedin.com/in/adam-marburger/Instagram: https://www.instagram.com/adampmarburger/?hl=enConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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184
From 50 to 400 Cars a Month: The Leadership System Behind Bob Ruth Ford with Rob Ruth
If you’ve been around this show for a while, you know I love a good solo episode.But this week? I get to sit down with one of the most class-act humans I’ve met in this industry, Rob Ruth from Bob Ruth Ford in Dillsburg, Pennsylvania. And I’m telling you… the more conversations we have on Keep The Change, the more I’m convinced this is why I love podcasting. Because you don’t just hear “success.” You get to hear what it’s made of.In this conversation, Rob and I unpack what it really takes to grow from a small store doing 50–60 cars a month into a high-volume operation selling hundreds… without burning out your people or wrecking your family life.We talk about:Why Rob made it his mission to change the reputation of dealerships by changing the experience for employees and customersWhat “servant leadership” looks like when it’s not a slogan, but a daily practiceThe five levels of leadership (Maxwell) and why people development is the level most leaders never truly reachHow structure and accountability (daily plans, one-on-ones, team leaders) can produce elite results without “bell to bell” chaosWhy the future isn’t “get them in the door”… it’s helping people before they ever step in the showroomThe behind-the-scenes story of how Rob built a massive buy center starting with nothing but his cellphone and Facebook Marketplace A powerful truth about love in business: it’s not a feeling, it’s an action… and it changes everythingIf you’re a dealer, a manager, a leader, or even just someone trying to build something that lasts, this episode will challenge you in the best way. It’s one of those conversations that makes you stop and rethink what you’ve been tolerating as “normal”… and what might be possible if you built the right structure and started leading people like they matter.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Rob RuthInstagram: https://www.instagram.com/rob.ruth77/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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183
Culture Eats Strategy for Breakfast (And Most Leaders Miss This) with Eustace Mita
What if the biggest thing holding your business back isn’t your strategy… but your culture?In this episode of Keep The Change, I’m pulling one from the archives with one of my favorite humans on the planet, Euse Mita. He’s the Chairman of Icona Resorts, a former top leader at Half-a-Car, and the kind of leader whose presence just calms the room while still calling you higher.And here’s what I love about this conversation: it’s not theory. It’s lived. It’s practical. It’s heart-first leadership with real-world proof.What we get intoWe talk about the difference between running a business from your head versus leading from your heart, and why so many companies can’t even explain their culture (because… they don’t actually have one).Euse breaks down what it looks like to build a mission people can sink their teeth into, not corporate “blah blah,” and why repetition is the foundation of learning (weekly training, not yearly pep talks).He shares how Icona’s culture is so clear that anyone on the team can explain it, from the GM to the dishwasher, and how that culture has helped their hotels rank #1 in their markets on TripAdvisor because guests don’t just feel served… they feel loved.We also go straight into the dealership world and how leaders can create harmony across departments (think: an orchestra, not a bunch of competing sections), why appreciation is a leadership superpower, and why using someone’s name might be one of the simplest culture-builders you’ve forgotten.And then we go deeper into faith, discipline, and what it looks like to live with a plan, not just for money or health, but spiritually too.This is the kind of episode you don’t just listen to.You replay it.Because it reminds you what leadership is supposed to feel like.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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The Culture Problem That Doesn’t Show Up in Reports
Culture isn’t what’s written on the wall.It’s what people feel when pressure hits.In this solo episode of Keep The Change, I go deeper than I usually do. Just a real, honest conversation about what culture actually looks like when it shows up every single day in meetings, in one-on-ones, and in the moments that matter most.If you think culture is a mission statement, a handbook, or a poster in the breakroom, this episode will challenge you. Because culture doesn’t live at the corporate level. It lives at the manager level. And whether people feel valued, trusted, and motivated has far more to do with leadership behavior than policies or pay plans.What we talk about in this episode:Why culture is not what leaders intend, but what people experienceHow two managers under the same roof can create completely different workplacesA real story from my early dealership days that changed how I think about leadershipWhat Gallup research reveals about managers and employee engagementWhy “love at work” isn’t soft, sentimental, or lowering the barWhat culture scorecards reveal that leaders often don’t see comingWhy awareness, not skill, is usually the real leadership gapHow great leaders hold people accountable without crushing trustThe shift every modern leader must make from boss to coachThis episode is for leaders who genuinely want to grow.For managers who care about results and people. And for anyone willing to ask the harder question: “What’s my role in the culture we’re creating?”If you lead people, this conversation will hit close to home.And if it resonates, share it with someone who does.Because culture doesn’t change by accident. It changes when leaders choose to grow.Let’s go. Let’s grow.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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181
Why Culture Is Costing You More Money Than You Think (And How to Fix It)
What if the thing holding your business back isn’t strategy… but communication?Before you scroll past this episode thinking, “Ahhh, culture stuff isn’t my thing,” hear me out, because what we’re really talking about here is profit, performance, and people actually wanting to work with you.In this solo episode of Keep the Change, I pull back the curtain on something most leaders avoid until it’s costing them real money: organizational culture. More specifically, I walk through the Cultural Impact Scorecard — a 360°, anonymous assessment that reveals what your team actually experiences every day… not just what leadership thinks is happening.And trust me, the gap between those two can be expensive.Here’s what we get into:The 10 key culture drivers every dealership and business should be paying attention toWhy communication and continuous learning are the two most common (and dangerous) breakdowns I see after 40 years in this industryReal-world examples of how strong results can hide weak leadership habitsThe Three Cs of Communication (Connect, Convey, Check) — and how they eliminate conflict before it explodesWhy “we had a sales meeting” is not the same as developing your peopleHow personality styles (DISC) silently sabotage teams that otherwise like each otherAnd the uncomfortable truth: if your people aren’t growing, your business eventually won’t eitherThis episode isn’t theory. It’s field-tested. It’s what I’ve seen work — and fail — inside real dealerships, real leadership teams, and real businesses that wanted the next level but couldn’t quite break through.Schedule your complimentary 15-minute strategy call: https://calendly.com/bartcoach/15minEnjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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180
Thank God for the Car Business: Frank Lopes on Leadership, Legacy & Transformation
What if the car business wasn’t just about cars… but about calling, transformation, and legacy?In this episode of Keep the Change, I finally sit down with someone I’ve been chasing for a while, not because he was hiding, but because he’s been too busy changing lives. Frank Lopes is a 30-year automotive veteran, CEO of Strong30 Automotive, marketing pioneer, leadership coach, and one of the most passionate advocates I know for the people inside the dealership walls.This isn’t a tactical “sell more cars” conversation.This is a real, unfiltered discussion about transformation of mindset, leadership, faith, and purpose.Frank takes us from sweeping floors as the son of Portuguese immigrants to working side-by-side with Gary Vaynerchuk in the earliest days of digital media… and then through failure, bankruptcy, redemption, and a renewed mission to transform 10,000 lives (and then realizing that number was thinking way too small).We also unpack:Why “Thank God for the car business” is more than a slogan, it’s a declarationHow Frank’s immigrant upbringing shaped generations of opportunityThe leadership lesson behind asking “Why so low?” (even after selling 47 cars in a month)What Gary Vaynerchuk challenged Frank to do and why saying no still haunts himWhy past results have nothing to do with your futureHow real leaders stop managing frustration and start transforming peopleThe power of one-on-one leadership as the ultimate growth multiplierWhy the ceiling you’re staring at is probably made of paperThis episode is deep. It’s emotional. It’s practical. And it’s one of those conversations that doesn’t just motivate you, it reorients you.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Frank LopesLinkedIn: https://www.linkedin.com/in/frankjlopes/Instagram: https://www.instagram.com/getmorefrank/?hl=enConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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179
Pressure Reveals Everything: The Leadership Habits That Make or Break Culture
There’s a moment every leader faces, when waiting is no longer an option.No excuses. No blaming the market. No hiding behind “I’m not ready.”You either step up… or your habits step in for you.In this solo episode of Keep the Change, I share one of the most powerful leadership lessons of my life, through a story I watched unfold up close. It’s the story of my mom, who at 59 years old was suddenly thrust into leadership she didn’t ask for, in an industry on the brink of collapse. What happened next didn’t just save a business, it revealed how leadership habits quietly shape culture, and how culture always shows up in profits.In this episode, we unpack:Why pressure doesn’t create character, it reveals habitsHow awareness (not action) is the real starting point of changeThe subtle leadership habits that quietly shape culture, for better or worseWhy asking beats telling and listening builds trust faster than authority ever willThe difference between intention, decision, and commitment (and why most leaders stop too soon)How coaching conversations unlock ownership instead of defensivenessWhy developing people is the strongest predictor of long-term performanceAnd the hard truth every leader needs to hear: culture isn’t what you intend—it’s what your people experienceIf you’re leading a team, running a business, or feeling the weight of responsibility heavier than ever, this episode will challenge how you think about habits, communication, accountability, and growth.Because when leadership becomes unavoidable, the only thing you can fall back on… is who you’ve already become.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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178
From Homeless to COO: Ed Roberts on Leadership, Faith, and Becoming the Obvious Choice
What happens when a kid who grew up homeless, digging through dumpsters for survival, becomes one of the most respected leaders in the automotive industry?This episode isn’t just a conversation, it’s a reminder that your past doesn’t get to vote on your future.On this episode of Keep the Change, I sit down with Ed Roberts, and fair warning…this one goes deep. Real deep.What we unpack in this episode:Ed’s story is raw, honest, and powerful, but it’s not just about where he came from. It’s about how he thinks, why he leads the way he does, and what elite leadership actually looks like when it’s done with humility, empathy, and intention.Here’s a glimpse of what you’ll hear:How Ed went from sleeping in a car to becoming COO and General Manager of Bozard Ford Lincoln, leading explosive growth in a small-town marketThe concept of “Mile One” why progress isn’t about giant leaps, but about taking the next achievable stepWhy great leaders don’t just hold people accountable, they align expectations, earn commitment, and build trustThe difference between entitled, co-existing, and opportunistic team members (and how to actually lead each one)Why empathy, one-on-ones, and listening without agenda are no longer optional for leadersHow Ed’s book Mile One and his coaching work are creating “starfish moments”—changing lives one person at a timeThere’s faith. There’s grit. There’s leadership wisdom you can apply immediately, whether you’re running a dealership, leading a team, or just trying to become a better version of yourself.This is one of those episodes where you’ll probably pause, rewind, and say, “Man… I needed that.”If you’ve ever felt underestimated, stuck, or unsure of your next step—this conversation will meet you right where you are and challenge you to move forward.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Ed RobertsLinkedIn: https://www.linkedin.com/in/ed-roberts-00948b36/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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177
The Questions Great Leaders Ask (And Why “Why” Is the Wrong One) with Dan Nicholas
What if the questions you’re asking are actually holding people back instead of moving them forward?I sat down with my friend Dan Nicholas, one of the most quietly influential humans I know, and what unfolded wasn’t just a podcast… it was a masterclass in leadership, listening, faith, and real transformation.Dan is the kind of guy who can walk into a room, whether it’s a boardroom, a restaurant, or a recovery meeting, and make every single person feel seen. I’ve watched him lift people who were at their lowest and speak life into CEOs, business owners, and world-class leaders with the exact same heart. And in this conversation, you get to experience why.We unpack a frustrating (and honestly eye-opening) call Dan had right before recording, one of those conversations where someone talks at you, not with you, and use it as a springboard to talk about something every leader, salesperson, coach, and human needs to hear:The difference between asking “why” and asking better questions.In this episode, we get into:Why “why” questions often create defensiveness instead of growthHow tone and curiosity can instantly change the direction of a conversationThe shift from motivation to true transformation (and why it matters)How great leaders build trust without power plays or posturingJournaling, gratitude, and the power of “I am” statementsLeading with the fruit of the Spirit, not pressure, ego, or fearHow faith, discipline, and obedience unlock purpose in business and lifeThe idea of “dream vampires” and how to stop letting them steal your callingWhy listening, really listening, is the most underrated leadership skill there isThis isn’t theory. It’s lived experience.We talk sales, leadership, recovery, faith, failure, purpose, and what it actually looks like to help people move forward without shaming them for where they’ve been. If you’re tired of surface-level motivation and ready for conversations that actually change how you show up, with your team, your clients, your family, and yourself, this one’s for you.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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176
Who You Are at Work Shouldn’t Cost You Who You Are at Home with Joel Manby
What if the way you lead at work didn’t cost you your soul at home?That’s the question that kept coming up for me in this conversation with Joel Manby. And honestly, it’s one of the most meaningful conversations I’ve had on Keep the Change.Joel’s resume is impressive on paper. Harvard. General Motors. Saturn. CEO of Saab North America at 34. Chairman and CEO of Herschend Enterprises, the company behind brands like Silver Dollar City and Dollywood. But this episode isn’t about titles. It’s about the moment when success stopped being enough and significance started to matter.In this episode, Joel and I talk about what it really looks like to lead with love without losing results. We dig into his journey from growing up poor in Michigan, to navigating toxic corporate cultures, to discovering a radically different way of leading that actually produced better employee engagement, higher customer satisfaction, and stronger long-term returns.We talk about Saturn and what made it different. We talk about failure, including a painful startup collapse that left Joel questioning everything. We talk about the phone call that changed his life, when Jack Herschend invited him into a company that believed people came first, not last. And yes, we talk about Undercover Boss, the letters that poured in afterward, and why that experience pushed Joel to write Love Works. If you’re a leader who’s tired of choosing between results and relationships, this episode is for you. If you’ve ever felt that tension between who you are at home and who work seems to require you to be, this conversation will hit close to home. And if you believe there has to be a better way to lead without becoming someone you don’t recognize, you’ll want to hear every minute of this one. Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Joel ManbyLinkedIn: https://www.linkedin.com/in/joel-manby-3850b911b/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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175
Scaling from 150 to 1,000 Cars a Month: The Chris Martinez Leadership Blueprint
What if the single decision that changes your entire life looks ordinary in the moment. What if the turning point in your career doesn’t feel like a turning point at all until years later. And what if the leader you become is shaped not by victory, but by what you choose to do when no one else is paying attention.That is the heartbeat of today’s conversation with Chris Martinez CEO of IgniteUps.Ai, and it is one of the most revealing episodes we’ve ever released.Chris’s story is not a typical automotive success story. It is a blueprint for what happens when hunger meets humility, when bold choices collide with adversity, and when a leader learns to build people just as passionately as he builds numbers. The man has run massive stores, written bestselling books, built technology before the industry knew it needed it, and weathered personal storms that would level most of us. And yet, what he shares in this episode is not about bragging rights. It is about lessons. Real ones. Earned ones. The kind leaders rarely talk about.This episode is not simply a conversation. It is a masterclass in building something meaningful from wherever you stand today. If you are a dealer, a leader, a salesperson, or someone trying to figure out how to take the next step in your life, the perspective inside this discussion will stay with you long after it ends.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Chris MartinezLinkedIn: https://www.linkedin.com/in/chrisjmartinezatxConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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174
If Your Team Is Struggling, Start Here — A General Manager Breaks Down the Real Leadership Problem with David Long
What if the biggest breakthroughs in your dealership weren’t hiding in new tech… but in the way you lead your people?That’s exactly where today’s conversation goes and trust me, you’re going to feel this one.In this episode, I sit down with someone who needs no introduction in automotive: David Long. A man whose leadership has shaped careers, transformed dealerships, and sparked movements like The Pandemic of Positivity and All Things Used Cars. David doesn’t just talk about leadership — he lives it with a clarity and conviction you don’t see every day.What we get into in this conversationThis one goes deep into the heart of what separates dealerships that thrive from those barely hanging on, and David does not sugarcoat a thing. We talk about:Why leadership clarity is the #1 differentiator heading into 2026The one skill every automotive professional should master (but shockingly few do)Why so many dealers say they want growth but don’t have the discipline to earn itThe real truth behind training and why skipping it is costing dealers more than they realizeHow David has opened over 100 buy centers and why most stores fail before they even startThe exact framework he uses to help dealers buy cars at 85% cost-to-market without extra expenses or fancy toolsWhy the old-school “get ’em in” mentality is officially deadAnd the kind of leadership culture that actually turns people into high performersThis episode isn’t theory. It’s David, honest, sharp, experienced, and fully locked in on helping leaders become better leaders.If you’re in automotive and you care about your people, your processes, or your performance… this conversation gives you something you can act on before the day ends.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with David LongLinkedIn: https://www.linkedin.com/in/davidjlong4/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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173
What Your Team Isn’t Telling You — And Why It Matters More Than You Think with Bill Goodwin
What if the gap between the leader you think you are… and the leader your people actually experience… is wider than you realize?That’s where we’re going today.I’m Bart Nollenberger, and on this episode of Keep the Change, I’m sitting down with someone who has reshaped the way I look at leadership, purpose, and the quiet battles most leaders never talk about — my friend Bill Goodwin.Bill’s a former pastor, a leadership coach, and the author of Priority Living. But labels don’t capture him. He’s one of those rare people who can look you in the eye, ask one question, and suddenly you’re rethinking your entire approach to life and influence.So today, we poured some coffee and dug into the conversations leaders usually avoid — the kind that shift cultures, families, businesses, and everything in between.Inside this episode, you’ll hear us explore: Why some leaders run from honest feedback… and what that decision silently costs them. What happens the moment you stop leading from your title and start leading from your truth. The surprising impact of discovering your purpose and why most people never actually do it. The real story behind the Purpose Factor assessments… and how they’ve been reshaping teams from the inside out. A life-changing moment in Bill’s past that completely reframed the way he lives, leads, and serves today.The everyday habits that quietly drain leaders — and the “rhythm reset” that can change everything.But here’s what makes this conversation special: Bill doesn’t give you theories. He gives you lived experience. Hard-earned wisdom. And a way of seeing yourself that feels both challenging and hopeful at the same time.If you’ve been needing a reset… or even just permission to rethink what leadership looks like in this season of your life… press play.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bill GoodwinLinkedIn: https://www.linkedin.com/in/bill-goodwin-priority-living/Instagram: https://www.instagram.com/prioritylivingconsultinggroup/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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172
Why Most Managers Fail: The Mistakes You Don’t Even Realize You’re Making with Bart Nollenberger
What if the biggest breakthroughs in your dealership have nothing to do with inventory, rates, or traffic, but everything to do with you?In this solo episode, I pull back the curtain on the real mistakes managers make and the simple shifts that can completely transform your culture, your people, and your results.Today we’re diving deep into material straight from my upcoming book, “Leadership in the Dealership: Mistakes Managers Make”. It is a collection of insights that comes from forty years inside showrooms, training rooms, crisis meetings, coaching sessions, and team huddles. Nothing here is theory. Everything here is lived experience.What we explore in this episodeYou will hear me unpack the most common leadership traps that quietly destroy momentum inside a dealership and the practical solutions that will help you build a culture you can be proud of. We walk through:Why failing to cast a clear vision kills more careers than a bad marketThe hard truth about avoiding tough conversationsThe difference between managing and leadingWhy toxic high performers are the biggest threat to your cultureHow structured daily training, accountability, and real coaching transform resultsThe power of self awareness, vision, and personal growthThis episode is designed to help you look at your store, your people, and your leadership through a clearer lens. These are the quiet shifts that create massive change over time. The small decisions that alter culture. The everyday habits that elevate results.If you want the free copy of the book before it releases, listen to the end and send me an email. I would love to put it in your hands.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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171
Stop Ignoring the Culture Piece — It’s Costing You Money!
Ever wondered why some dealerships have record-breaking months while others, with the same tools and talent, can’t seem to sustain momentum?In this solo episode of Keep The Change, Bart Nollenberger breaks down one of the most overlooked profit drivers in the car business: culture. Not the posters on the wall kind of culture, but the real stuff that shows up in how your people communicate, learn, and show up every single day.A few weeks ago, Bart introduced us to the Cultural Impact Scorecard, a 360° assessment revealing what’s really going on inside a business. Today, he unpacks what those results actually mean—and why two key areas, communication and continuous learning, can quietly make or break your store’s performance.You’ll hear Bart pull back the curtain on:What happens when leaders think they’re communicating but their teams disagree.Why training once a month doesn’t count as development (and what to do instead).The “3 Cs” that can instantly change how your team connects and collaborates.Real stories from dealerships that turned conflict into connection and profit.If you’ve ever felt like your team knows what to do but just can’t seem to get aligned… this episode will hit home.By the end, you’ll have a roadmap to build a culture that communicates, grows, and wins, without losing the people who make it possible.So before you roll into another meeting or morning huddle, hit play.This one might just change the way you lead.Schedule your complimentary 15-minute strategy call: https://calendly.com/bartcoach/15minEnjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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170
How to Turn Your CRM into an ATM with Tom Stuker
If you’ve been in automotive longer than five minutes, you’ve probably heard the name Tom Stuker.He’s the guy who literally invented the BDC. The guy who turned phone sales into an art form. The guy who logged 23 million miles training dealerships across the planetAnd today, he’s on Keep the Change.In this episode, I sit down with the legendary Tom Stuker, founder of Stuker Training, to unpack 50 years of real-world lessons about sales, leadership, and what it truly takes to build a business that sells cars instead of waiting for buyers to show up.We talk about:Why most dealerships are still managing like it’s 1985 (and how to fix it).How to hire salespeople who actually want to sell, not just survive.The four pillars every retail leader should master if they want long-term success.Why your CRM is probably costing you money,and how to turn it into your biggest profit center.The mindset shift that separates high-performing stores from the rest of the pack.Tom breaks down the systems, the scripts, and the hard truths every leader needs to hear, plus the practical ways to change the game starting tomorrow morning.If you’re a GM, GSM, or just someone who’s tired of “theory” and ready for real-world leadership that moves the needle… this is your episode.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Tom StukerLinkedIn: https://www.linkedin.com/in/tomstuker/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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169
Are you really leading… or just managing? (Here’s the Hard Truth)
Hey Keep The Changers, today’s episode might just change the way you look at leadership and culture forever.I’ve been in the automotive business for over 40 years (yeah, I know… you can do the math), and one thing I’ve realized after all that time is this: the word “culture” never shows up in conversations inside low-performing stores.They talk profit. They talk process. But they rarely talk people.And yet, culture is the heartbeat of every thriving business. It’s the invisible force that shapes how people think, act, and interact, or as John Maxwell puts it, “You do what you’re going to do, that’s culture.”In this solo episode, I’m pulling back the curtain on something that completely redefined how I lead: The Culture Scorecard.This tool helps you see your business from the inside out, through the eyes of your people.Because let’s be honest, if your team doesn’t feel safe, trusted, or heard… they’re not giving you their best.If you’ve ever wondered why your culture isn’t clicking, or how to get your people fully engaged and aligned again… this one’s for you.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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168
Why Surrender Might Be the Strongest Decision You’ll Ever Make with Westley Morris
What if the hardest parts of your story were actually the very things that could change lives?In this episode of Keep the Change, I sit down with Westley Morris, and let me tell you, this conversation hit me straight in the gut in the best way possible. Westley’s story is raw, it’s real, and it’s packed with the kind of wisdom you can only earn the hard way.We talk about:How to rebuild trust when life has shattered it.The “non-negotiables” that will carry you through storms when nothing else can.Why surrender isn’t weakness but the doorway to strength.The surprising way pain can transform into purpose.There are moments in this episode where I just had to pause, sit back, and let it sink in. Westley doesn’t sugarcoat the struggles, but he also doesn’t leave you there. What he shares about turning setbacks into stepping stones will make you rethink the way you’re living right now.If you’ve ever wondered whether your story still matters… or if change is even possible when the odds are stacked against you… this is the episode you need to hear.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Westley MorrisFacebook: https://www.facebook.com/westley.morris/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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167
Why Introverts Might Be Better Leaders Than Extroverts with Antoinette Griffin
What if being introverted wasn’t a weakness to “fix,” but a strength to lead with?In this episode, my guest is Antoinette Griffin, a leadership coach, trainer, and faculty member with Maxwell Leadership who specializes in communication and human behavior. You’ve probably seen her on some of the biggest Maxwell stages, but what makes her story powerful is that she started out terrified of public speaking. Today, she’s teaching leaders around the world how to thrive by leaning into who they really are.We dive into:The surprising strengths introverts bring to leadership and communicationWhy extroverts (like me!) often misunderstand introverts, and how to bridge that gapThe difference between “speaking to think” and “thinking to speak” (this one hit me hard)Why communication, not just strategy is the make-or-break factor in families, businesses, and teamsHow Antoinette overcame shyness and stage fright to become a sought-after speaker and coachIf you’ve ever wondered how to bridge the gap between introverts and extroverts or if you want to become a better communicator no matter your style, this conversation will give you tools you can put to work right away.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Antoinette GriffinLinkedIn: https://www.linkedin.com/in/antoinette-griffin-95a6209/Instagram: https://www.instagram.com/antoinettegriffincoach/?hl=enConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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166
The Question That Changes Everything: Dr. Patrick Davitt on Finding Your Why
What if the difference between where you are and where you want to be comes down to one word—discipline?In this episode I sit down with my good friend Dr. Patrick Davitt, a John Maxwell certified coach, professor, author, ultra-endurance athlete, and all-around powerhouse in body, mind, and spirit. His story isn’t just impressive—it’s a living example of what happens when you align discipline with purpose.Here’s a glimpse of what we get into:Why the foundation of leadership always starts with leading yourself first.How discipline in one area of life spills into every other area.Why clarity of your why is more important than clarity of your how.The small daily actions that build unstoppable momentum.Lessons Patrick has carried from running 100-mile races to coaching leaders and writing his new book, Words of Worth.Patrick’s journey from feeling lost in college to becoming a leader in health, performance, and personal growth will resonate with anyone who’s ever felt stuck but knew deep down there was something more. His energy is contagious, his wisdom is practical, and his story will challenge you to ask better questions of yourself.If you’ve ever wondered how to push past limits, build resilience, and grow into the leader your family, business, and community need—you’ll want to lean into this conversation.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Dr. Patrick DavittLinkedIn: https://www.linkedin.com/in/patrick-davitt-health-fitness-mindsetInstagram: https://www.instagram.com/patrickdavittphd/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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165
The Cadence That Builds Winning Dealerships with Brian Kramer
In this episode my guest is Brian Kramer, Executive Vice President at Cars Commerce and General Manager of AccuTrade. Brian’s career has taken him from washing cars as a porter to leading one of the most innovative companies in the automotive space. Along the way, he’s learned what it really takes to transform dealership culture, build trust inside an organization, and lead teams through the messy middle of change.We talk about how leadership isn’t just about knowing the numbers, but about creating rhythms that keep teams focused and accountable. Brian shares what he learned from some of the industry’s best mentors, how to navigate the tension between innovation and scalability, and why trust—broken into personal, technical, and ethical layers—is the foundation of every successful store.If you’ve ever felt overwhelmed by the whirlwind of dealership life, or wondered how the best leaders cut through the noise and focus on what matters most, this conversation is going to give you clarity and direction you can actually apply.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Brian KramerLinkedIn: https://www.linkedin.com/in/bkramer1/Instagram: https://www.instagram.com/kramerbrian/?hl=enConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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164
Are You Leading People… or Just Managing Problems? with Deb Ingino
What do you do when you feel like the odds are stacked against you?In this episode, I sit down with my good friend and powerhouse leader, Deb Ingino, faculty member of Maxwell Leadership and CEO of Strength Leader. From growing up as the oldest of seven kids in a two-bedroom Bronx apartment to becoming a senior executive leading global operations in over 80 countries, Deb’s leadership journey is anything but conventional.We talk about what it means to lead without a degree, how to handle conflict when egos and offices are on the line, and the pivotal role trust plays in building teams that actually work. Deb shares how assessments like DISC can transform not only workplaces but also marriages, families, and friendships. (And yes—we even talk about how a window office overlooking a smelly parking lot became a turning point in her career!)This conversation is packed with wisdom about embracing your strengths, leading with heart, and finding peace in the middle of chaos. If you’ve ever questioned your path or felt like you didn’t check all the boxes, Deb’s story will show you that your unique journey is exactly what prepares you to lead at the highest level.You’ll walk away inspired, challenged, and maybe even laughing at a few stories that prove leadership isn’t about titles or degrees—it’s about people, trust, and courage.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Deb InginoLinkedIn: https://www.linkedin.com/in/debingino/Instagram: https://www.instagram.com/deb_ingino/?hl=enConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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163
3 Culture Mistakes That Are Quietly Costing Your Business with John Griffin
Some leaders talk about culture like it’s a “nice to have.”John Griffin will tell you, it’s the make-or-break factor for every organization.In this episode, I sit down with John Griffin, Vice President of Global Programs at Maxwell Leadership, a man who’s walked through deep personal trials, learned the power of forgiveness, and now helps leaders and companies all over the world build cultures that actually last.John’s story is raw, faith-filled, and disarmingly real. From a childhood marked by brokenness to finding his identity in Christ, he’s learned firsthand that leadership begins with self-leadership—and that means taking off the masks we wear, dealing with what’s inside, and leading from a place of wholeness.We talk about:Why culture isn’t just an HR buzzword, it’s the heartbeat of your business.How to spot when your team is wearing masks (and how to help them take them off).The link between personal healing, authentic leadership, and business performance.Practical ways to measure your organization’s culture so you know what’s really going on behind the scenes.Why focusing on people first almost always drives profit as a byproduct.If you’re a leader who’s tired of surface-level fixes and ready to dig into the real work that transforms people and organizations, this conversation will challenge, encourage, and maybe even change the way you lead.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with John GriffinLinkedIn: https://www.linkedin.com/in/johngriffintx/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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162
The Leadership Blind Spot That’s Costing You Loyalty
In this episode, it’s just me with you again and we’re diving deep into one of John Maxwell’s most powerful leadership principles: the Law of Addition. It’s the idea that real leaders add value to others by serving them.We’ll look at what that means in everyday leadership, whether you’re running a dealership, managing a restaurant, or leading a small business. You’ll hear why “being the boss” doesn’t automatically make you influential, and how small, intentional actions can completely change the way your team responds to you.I’ll share the three questions every empowered employee should be asking themselves daily, why failing forward might be the most valuable skill you can develop, and the 10 culture touchpoints that can make or break your organization.This isn’t theory — it’s about practical ways to serve, lead, and build a culture that inspires loyalty, trust, and results.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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161
The 4 Leadership Laws That Will Make or Break Your Dealership
In this solo episode of Keep The Change, I’m diving into something I didn’t plan... but was prompted by that good ol’ still small voice. You know the one. The voice that whispers, “Do this,” and you want to say, “Darn it,” because you know it’s going to stretch you. That voice led me back to one of the most powerful resources in my leadership journey: John Maxwell’s 21 Irrefutable Laws of Leadership.But we’re not covering all 21—just four that could quietly be shaping (or stalling) your team’s performance right now.We unpack what your leadership lid actually is, how it affects your store’s results, and why some dealerships with the same inventory and location are selling 3x more than others. Spoiler: it’s not the salespeople.We also get into:Why trust is more valuable than skill (and why your people may not trust you as much as you think)The real difference between surviving the month and winningHow your daily priorities are either growing people—or just keeping the wheels spinningI’m sharing real stories from dealerships I’ve worked with, the hard lessons I learned in my early leadership days, and the one uncomfortable question every leader should be asking themselves this week.If you’ve ever looked at two stores with the same inventory and wondered why one’s selling 300 cars while the other is stuck at 100… this is the conversation you need to hear.Let’s dig into that. This episode might just be the mirror we all need.Oh—and if you want to go deeper, join me Wednesday, August 6th at 9PM Eastern for the first session of the 3-week Leadership Workshop. We’re not just learning—we’re transforming.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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160
Why Most People Stay Stuck (And How to Stop Being One of Them) with Paul Martinelli
In this episode of Keep the Change, I get the absolute honor of sitting down with one of the most impactful mentors of my life—Paul Martinelli.Now, when I say Paul has built empires... I mean it. From a high school dropout sleeping in a karate dojo, to launching eight multi-million dollar businesses and co-founding the John Maxwell Team, Paul’s journey is proof that your past doesn’t get to decide your future.But this isn’t just a rags-to-riches story. This is about how changing your thinking changes your life.We talk about:How limiting beliefs are programmed in early—and how to break free from themWhat it really takes to build a business from nothingThe power of betting on yourself (Paul dropped HALF A MILLION to build Maxwell’s certification program—before they even shook hands)Why most people say they want change but secretly fear itHow to make the wrong decision the right oneAnd the one question Paul asks before taking any action (trust me, you’ll want to steal this)You’ll hear wild stories about million-dollar failures, investing in yourself when no one else will, and how Paul is now helping others build financial freedom through his Empowered Living platform.But more than that—this is a deep, raw look into the mindset behind massive transformation. If you’ve ever felt stuck, limited, or like your dreams are just out of reach... this episode is your invitation to think again.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Paul MartinelliLinkedIn: https://www.linkedin.com/in/paulmartinelliInstagram: https://www.instagram.com/martinelli_paul/?hl=enConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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159
The Culture Every Dealership (and Business) Needs to Survive What’s Coming with Eustace Mita
In this episode of Keep The Change, I sit down with someone who’s not just a mentor, not just a friend—but the man who shaped my entire view on leadership, business, and what it truly means to love people through your work: Euse Mita.Euse isn’t just leading companies—he’s creating movements. With five businesses, five kids, and seventeen grandkids, he’s still running circles around most of us—and doing it all with heart. This episode dives deep into what real leadership looks like, the mission behind meaningful culture, and why most businesses fall flat when they forget the “why.”Here’s a glimpse of what we talk about:The difference between “head-based” leadership and leading from the heart (and why most mission statements miss the mark)How dishwashers, valets, and CEOs can all embody the same love-centered cultureThe 3 questions every leader should ask if they really mean businessWhy culture—not capital—is your greatest asset (and how to build one that lasts)Why "work" should feel more like a vocation, and why that mindset shift changes everythingThe power of “each one teach one” and why love is the strongest business principle of allWe also talk about faith, family, failure, and legacy in a way that’s raw, real, and inspiring. Euse opens up about lessons from building Half A Car, his vision for hospitality as ministry, and why you don’t need more strategy—you need more soul.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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158
What Happens When You Lead Without Emotional Intelligence with Adam Holbrook
In this episode, my guest is Adam Holbrook from Maxwell Leadership—an entrepreneur who built and sold two companies, and someone who knows firsthand what it means to lead others after learning how to lead himself.We talk about the side of leadership that doesn’t show up on spreadsheets—like what to do when you’re working 90 hours a week, miserable, and pretending everything's fine. Adam shares how emotional intelligence helped him go from burnout and self-destruction to peace and purpose. He opens up about how delaying your emotions, releasing blame, and letting go of the need for an apology can shift not just your leadership, but your entire life.We also dive into:What separates great salespeople from real leadersThe personal habits that affect your professional cultureHow to grow your emotional intelligence (and why it matters more than IQ)How small mindset shifts can help you handle conflict and lead with clarityThis episode is full of honest stories, practical takeaways, and tools you can apply whether you lead a dealership, a team, or your own household. If you're tired of the noise and just want real talk about what it takes to be better—for your people and for yourself—this is one to listen to from start to finish.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Adam HolbrookLinkedIn: https://www.linkedin.com/in/adam-holbrook-40618019/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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157
How to Build a Family Business That Lasts: Lessons with Matt Lewis (Part 2)
In this episode, my guest is Matt Lewis from Lewis Automotive, and we’re picking up where we left off. This is Part Two of our conversation, where we dive deeper into how Matt’s leadership philosophy drives real results, but we also open up about the hurdles, the growing pains, and the mindset shifts that come with scaling a family business. Matt doesn’t sugarcoat it—he talks about what worked, what didn’t, and why letting go of control might just be the next level for your business.In this episode, we talk about:Why focusing on your employees first is the key to a great customer experience.The leadership mistakes that hold businesses back from scaling.How to create a work environment people don’t want to leave—even when they get a job offer down the road.The mindset shift leaders need to move from “doing” to truly empowering.Why managing your emotions is one of the most underrated leadership skills.And what endurance sports can teach us about mental toughness, problem-solving, and leading when things don’t go as planned.We also get personal about faith, purpose, and the real reason Matt does what he does. It’s one of those conversations that hits both the head and the heart.This is part two of our chat, if you missed part one, make sure you go back and catch it. Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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156
How to Build a Family Business That Lasts: Lessons with Matt Lewis (Part 1)
Have you ever wondered what it really takes to build a family business that thrives for four generations? Not just survives—thrives.In this episode, I sit down with my friend Matt Lewis from Lewis Automotive, and let me tell you… this isn’t your typical leadership chat. We sit down for part one of a conversation that’s real, practical, and packed with lessons about leadership, family business, and building something that actually lasts.Matt shares what it’s like leading alongside his brothers in a family business that started in 1946 with just six cars and a dream. We dive into:The real key to sustaining family businesses across generationsHow to build leadership teams that actually buy inWhy most people think they’re delegating—but they’re actually abandoningThe power of asking better questions (and what most leaders miss)And there’s this wild story about how Matt landed his first internship by refusing to stop calling. (Seriously, you’ll want to hear that.)We also talk about faith in the workplace, leadership blind spots, and how true success comes when you focus on helping others hit their goals first.If you’re leading a team, growing a business, or trying to build something that lasts—this episode is packed with gold you don’t want to miss.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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155
How to Hire, Lead, and Keep Top Talent in Automotive with Larry Feldman
In this episode, my guest is Larry Feldman, a 30-year auto industry powerhouse who's done it all—from award-winning Cadillac sales to dealership ownership and now, transforming lives through recruiting and leadership training.If you’ve ever wondered what separates a manager from a leader… or how to spot the real difference between someone who talks a big game and someone who actually shows up—this one’s for you.Larry’s the kind of guy who doesn’t just say the right things—he lives them. He shares what he’s learned from helping dealerships all across the country find their people… and more importantly, keep their people. We talk about:Why good energy always wins (and how to spot it in a candidate)What most hiring managers get wrong (and how to fix it fast)Why leading from the front isn’t optionalAnd how the best managers are more like coaches—with accountability, heart, and a little gritWe even swap some wild stories from the front lines—including how Larry accidentally built a powerhouse recruiting business that’s quietly filling stores with top talent.If you're in the auto biz and you care about people—your team, your store, your future—then you’re going to love this.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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154
Inside the Mind of a BDC Trainer: What Actually Drives Results with Anthony Alagona
In this episode, my guest is Anthony Alagona—founder of By Appointment Only, and a guy who's built a powerhouse BDC business without even having a website.We talk about what it actually takes to build something from scratch when the odds are stacked against you. From sleeping in a car to being booked out for a full year, Anthony walks us through the hard lessons that helped shape his approach to training, leadership, and growth.We also touch on:How Anthony went from rock bottom and no license… to being booked 52 weeks in advance.The power of unreasonable hospitality—and how it's changing the car business.Why the best training doesn’t happen in a classroom, but around a table, over a story.Why Anthony still doesn’t have a website (yep—you read that right).And how “Can I customize your experience?” might just be the best sales line you’ve never used.You’ll hear how hospitality shaped his approach to automotive, why building relationships always beats algorithms, and how he trains people to not just show up—but to be memorable. Anthony doesn’t hold back about what it takes to survive a career pivot, fight off a bad reputation, and still keep your head up.If you're building something, leading a team, or trying to figure out how to bounce back when things fall apart—there’s a lot to take away here.He also shares how he turns dealerships around from the inside, why BDCs are more than phone rooms, and how to coach people so they want to be coached.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Anthony AlagonaLinkedIn: https://www.linkedin.com/in/anthony-alagona-6a6b9663/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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153
The Danger of Complacency: Why You’re Doing Well… But Not Growing with Chris Robinson
In this episode, my guest is Chris Robinson, Executive Vice President at Maxwell Leadership — and one of the most purpose-driven leaders I know.We talk about something that doesn’t get talked about enough: what happens when you’re doing “well enough,” but deep down you know you’ve stopped growing.Chris shares the real story behind his new book From Drift to Drive, and we break down the seven steps he uses (and teaches others) to get clear, take action, and shake off the weight of complacency — especially the kind that sneaks in when life is comfortable.We get into:What clarity really looks like in your life and workWhy “being busy” isn’t the same as moving forwardHow to gather and filter the right information to avoid drowning in contentThe role of mentors and why your circle can either build you up or hold you backHow to take consistent action, even when it’s messy or uncertainWhy evluation is the step most people skip — and what that’s costing themChris also opens up about his personal turning point — the moment that changed the trajectory of his life — and how it shaped the way he shows up today as a husband, father of six, and leader of thousands.Whether you’re leading a business, a family, or just trying to get yourself to the next level… this one will challenge you, encourage you, and give you tools you can actually use.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Chris RobinsonLinkedIn: https://www.linkedin.com/in/speakerchrisrobinsonConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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152
How to Scale Leadership, Build Trust, and Win in Used Cars with Brian Kramer
In this episode, my guest is Brian Kramer, Executive VP at Cars Commerce and GM of AccuTrade.Brian’s got one of the sharpest minds in the business, and we cover a lot of ground in this conversation—from used car profitability to leadership habits that actually move the needle in today’s stores.If you’ve ever felt overwhelmed by too many tools, too many meetings, or just the general whirlwind of the car biz… this episode will help you refocus on what actually matters.Here’s a glimpse at what we talk about:Why “doing less” might be the secret to selling moreHow Brian used a simple app link to unlock hundreds of trade-insWhat every manager should text their team every single nightThe 3 types of trust that make or break your store cultureHow to build a daily rhythm that keeps your team aligned (without micromanaging)We also get into the mindset shift Brian had to make when leaving retail for Cars Commerce—and how he’s now using that experience to shape tools that actually work for dealers.If you’re in a dealership, leading a team, or just trying to get better at the craft—there’s gold in this one. Brian doesn’t hold back, and he shares hard-earned lessons that can save you months (or years) of learning the hard way.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Brian KramerLinkedIn: https://www.linkedin.com/in/bkramer1/Instagram: https://www.instagram.com/kramerbrian/?hl=enConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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151
Why Most Dealerships Struggle With Leadership—and What This GM Did Differently - John Roberts
In this episode, my guest is John Roberts, General Manager of Roberts Motors in Alton, Illinois. John’s family has been in the car business for over 70 years, and he’s got a perspective that’s not just shaped by longevity—but by deep transformation.We talk about what it really means to lead people, not just manage them. John shares how he went from being a shy porter who avoided conversation to running a dealership that’s grown over 30% this year. He opens up about the turning points in his career, the hard lessons, and why leadership has nothing to do with titles and everything to do with how you show up for your people.We also talk about:Why telling people what to do doesn’t work (and what actually does)The practical changes that helped John and his team boost performanceWhat a simple daily check-in can do to shift culture and accountabilityWhy humility—not ego—is the real power move in leadershipAnd how to recognize when you’re the one who needs to growWe also dive into some real talk about coaching, feedback, and how those uncomfortable moments—the ones where people doubt you—can fuel your biggest breakthroughs.If you’re a GM, sales leader, or just someone who wants to lead better and connect more with your team, this one’s worth the time. It’s honest, it’s useful, and you might hear a bit of your own story in John’s.Take a listen.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with John RobertsLinkedIn: https://www.linkedin.com/in/johnrobertscarguy/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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150
Chris Saraceno: What If Your Life’s Success Was Just Five Questions Away?
Before we dive in, a heartfelt tribute... At the request of my guest Chris Saraceno, I want to take a moment to honor someone who’s had a deep and lasting impact on both of our lives — Frank Marr. Frank has been a mentor, a friend, and a guiding voice for decades at the Kelly Automotive Group. His wisdom, loyalty, and unwavering support have helped shape who we are as leaders and as people. While his name wasn’t mentioned in the original conversation, his influence runs through every part of this episode. Frank, this one’s for you. In this episode, my guest is Chris Saraceno, Vice President and Partner at Kelly Automotive Group, and the author of The Theory of Five — a framework that’s been quietly transforming how top performers live and lead.We talk about the five key areas that shape a fulfilling life — faith, relationships, parenting, finance, and health — and the five people you spend the most time with that either pull you forward or hold you back.But this isn’t just theory.Chris shares real-life stories and practical questions you can ask yourself right now to take stock of where you’re at and who you’re becoming. We break down:How to find mentors in every area of your life (and why you don’t need just one)The link between your personal health and your professional successWhy the people closest to you might be keeping you stuck — and how to shift that dynamicAnd how middle managers in dealerships (or any organization) can grow beyond the grindYou’ll also hear why consistency matters more than intensity, why emotional intelligence is your secret weapon, and how asking the right questions leads to breakthrough.This episode is full of honest insights and actionable takeaways — especially if you’re ready to stop drifting and start building a life that matters.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Chris SaracenoLinkedIn: https://www.linkedin.com/in/chrissaracenoConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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149
What Most Manager Gets Wrong About Leadership - And How to Break Free
Ever wonder why some leaders transform entire teams while others just manage to keep the lights on?In today’s solo episode, I’m pulling back the curtain on a strategy that’s not just another leadership theory – it’s the secret sauce to turning average managers into powerhouse leaders. And it all starts with one question: Are you a Level 4 Leader?You’ve heard me talk about John Maxwell’s 5 Levels of Leadership, but today, we’re going deeper – way deeper. We’re diving into:How a high-performing sales rep went from top dog to terrible manager in record time – and what every dealership owner needs to learn from it. The critical shift from position-based leadership to people development leadership – and why this is the sweet spot for dealership success. The 5 essential elements of a high-performance environment, from vision to activating your team to become self-coaching powerhouses. Why emotional intelligence is the missing link in almost every underperforming leader – and how to level up quickly. Why most managers get stuck at Level 1 – and how to level up to people development leadership (the real moneymaker in the dealership world).And here’s the kicker – I’m sharing the blueprint for my new Transforming Leadership in the Dealership webinar series, packed with the kind of insights that can shift your entire organization’s trajectory. If you’re ready to stop managing and start leading, if you’re serious about transforming your team from average to unstoppable, this episode is your blueprint. Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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148
How Mike Luner Holds $4K Gross Per Car Without Charging Over MSRP
What if I told you that there’s a Toyota dealer in the Midwest pulling $4K in front-end gross per unit… without ever charging over MSRP?Yeah, read that again.In this episode, I sit down with my good friend and industry powerhouse, Mike Luner—a guy I’ve known and respected for over 30 years. Mike isn’t just running a dealership. He’s building a culture where process, profit, and people all win. We talk about real leadership, real margins, and real strategies that actually work in today’s market—even with all the noise about margin compression.Here’s what we dive into: How Mike turned a small-town Toyota store into a gross-generating machine (think $800K+ in front-end just from Seal Jet and Diamond Fusion) His bulletproof trade-in strategy that starts low and wins big—every time Why his salespeople are averaging $85K/year and not leaving The secret to consistent leadership: Friday sales meetings (for 40 years straight!) and never being too good to sweep the lot Why 50+ cars/month from a full-time buyer is about to change his used car game Plus: We talk about how to train like champions, present like pros, and lead like servant-hearted operatorsIf you’ve ever wondered how to actually hold gross in a compressed market, build a process that sticks, or lead a team that wants to stay and grow with you—this is the episode.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Mike LunerLinkedIn: https://www.linkedin.com/in/michael-luner-50817093/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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147
How to Build a Winning Sales Team From the Ground Up
What if I told you… sales isn’t just something you do — it’s who you become?In this solo episode, I’m opening up the playbook.From watching my mom take over the family dealership with zero experience and turning it into a powerhouse, to my own journey through sales, leadership, AutoNation, Maxwell Leadership, and now running coaching bootcamps — I’m laying it all out.But this episode isn’t about my story…It’s about how you can take real action in yours.Here’s what we get into:The spark that reignited my love for sales training (and how God used a coffee shop to do it).Why most salespeople don’t lack motivation—they lack meaningful goals.A simple goal-setting exercise that will change the way your team thinks (and sells).The three types of customers you must understand — and the one that makes the biggest difference.Why your people need more than process—they need purpose. And how you help them find it.A breakdown of the Auto Mastery Bootcamp framework—from mindset to metrics, and everything in between.Plus…I’ll give you the exact exercise we use in our bootcamps that gets sales teams fired up and focused. It’s practical, repeatable, and it works. And if you want to steal it? Be my guest.This episode is for the leaders who care.For the ones ready to develop their people—not just manage them.And for anyone who knows deep down… there’s more potential in the room.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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146
How to Build a Dealership Culture That Actually Works
In this episode, my guests are Kyle Newsom and Tom Fennen, co-founders of Visperio—a company on a mission to transform dealership leadership from the inside out. We talk about everything from emotional intelligence in fixed ops to the leadership philosophies that are actually moving the needle in today’s fast-paced automotive world.These guys aren’t just dropping strategies...They’re challenging the entire way we think about leadership in the dealership.Here’s why you should hit play: You’ll learn how to move from "managing numbers" to leading people Discover why kindness is accountability in disguise Find out the #1 mindset shift new service managers need to make Learn how emotional intelligence directly impacts your team’s retention and performance And—why selling time (not just services) could change your fixed ops gamePlus, you’ll hear Tom drop wisdom like “It’s not about being right, it’s about getting it right”… and Kyle’s reminder that we’re not selling oil changes—we’re selling time. Every word in this one is gold.If you’ve ever felt stuck between the numbers and the people...If you’ve ever wondered how to lead with both strength and softness...Or if you're just tired of turnover and know there’s gotta be a better way—Then this one’s for you.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Kyle NewsomLinkedIn: https://www.linkedin.com/in/kyle-newsom-650720110/Connect with Tom Fennen LinkedIn: https://www.linkedin.com/in/tom-fennen-49931059/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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145
A New Way to Lead: How These Car Dealers Built a Culture That Wins
In this episode, I sit down with two incredible leaders—Mickey Seelye, President of Seelye Automotive Group, and Stan Qualls, GM and culture driver—to unpack what really drives sustainable success in the car business.Here’s the twist: it’s not about selling more cars. It’s about serving more people.Whether you're a GM, GSM, sales leader, or dealer principal, this conversation will challenge how you see your role—not just as a business operator, but as a leader who carries real influence at home, in the store, and beyond.In this episode, we talk about:The wild origin story of Seelye Auto Group: from janitor to dealer principalWhy culture beats commission plans—and how to build one that actually lastsLeading with faith in a high-pressure, high-performance industryWhat’s really keeping your managers up at night—and how to show up for themIdentity, burnout, addiction, redemption... and why your best days are still aheadIf you're in the auto industry and you’ve ever felt like:You're great at the grind, but struggling to connect with your teamYou're hitting the numbers, but something’s missing at homeOr you’ve lost yourself chasing titles, trophies, and 20 Groups……this episode is your reset button.It’s raw. It’s honest. And it’s exactly what more dealers need to hear in today’s business climate.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Anthony BirdsongInstagram: https://www.instagram.com/anthony_bird_brand/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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144
How Anthony Birdsong Overcame Trauma to Build a #1 Car Dealership
What if I told you the most powerful leadership lessons don’t come from business school… but from pain, adversity, and choosing to rise when life tries to bury you? That’s exactly what my guest, Anthony Birdsong, brings to this episode—and trust me, you’re not ready for how real it gets. What We Talk About:In this raw, unfiltered conversation, Anthony peels back the layers of his incredible journey—from being raised amidst addiction and instability to building Maryland’s #1 independent used car dealership. We talk about what it takes to lead a team of 60 with heart, humility, and hustle. Anthony shares how the darkest moments of his life, including childhood trauma and nearly losing everything during COVID, became the fuel for his transformation.You’ll hear how faith, relentless self-awareness, and the power of personal development reshaped his life—and how his wife and son became the ultimate anchors in his storm. There’s wisdom here for anyone who’s ever felt stuck, broken, or unsure of their worth. We also dig deep into what real leadership means, and how being “just a used car dealer” is only a small part of why Anthony’s story matters.Whether you’re in the car biz or not, this episode will challenge you, move you, and maybe even push you to confront your own story with new courage.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Anthony BirdsongInstagram: https://www.instagram.com/anthony_bird_brand/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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143
Why Most Managers Plateau—and How to Break the Cycle in Your Dealership
Want to become the kind of leader people actually want to follow? Here’s the wake-up call you didn’t know you needed.If you're in automotive leadership—or honestly, any leadership—and you’ve ever found yourself wondering why your team isn’t performing at the level you know they're capable of… this episode is for you.I’m flying solo this week and we’re digging deep into what I believe is the biggest difference-maker in today’s dealerships: transformational leadership at the manager level. I’m not talking about barking orders from the desk—I’m talking about building real influence, leveling up your ability to coach, and leading with a vision that inspires.In this episode, I break down:Why being a “position” leader is the lowest form of leadership (and why most managers unknowingly get stuck there)John Maxwell’s 5 Levels of Leadership—and how to move from permission to production to people developmentThe real story of Johnny and Marty: how toxic mentorship shaped a dealership’s downfallWhy top salespeople often flop when they get promoted—and how to fix itHow to activate your team through powerful coaching, asking better questions, and building trust that drives resultsThe 5 elements of a high-performance environment that every manager should masterPlus, the four traits that every Level 4 Leader must develop (and how they tie back to ROI, retention, and culture)Whether you’re aiming to be the GM, lead your team through uncertain times, or just get your people fired up again, this is the episode that shows you how to get there—without losing your soul (or your sanity).Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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142
Glenn Pasch: Leadership Lessons to Fix Broken Dealership Systems
What if the key to unlocking explosive dealership growth isn’t more leads—but better leadership?In this episode of Keep the Change, I sit down with the one and only Glenn Pasch, CEO of PCG Digital, to unpack the real game-changer in automotive: bridging the gap between marketing and the customer experience. If you've been in the industry for any amount of time, you know Glenn is the guy dealerships turn to when they want to level up.We’re talking about: Why most dealerships lose sales before a customer ever steps on the lot The biggest mistake dealerships make with their managers (and how to fix it) How great leaders turn their sales teams into coaches instead of micromanagers The exact playbook to create raving fanatics for your dealership Why a dealership with (one price, no negotiation) is thriving—and what you can learn from itAnd let’s not forget—Glenn’s got a new book dropping in April (The Road to Sold), and he gives us an inside look at what’s inside!This episode is packed with real, practical strategies that can transform the way you run your dealership. If you're serious about scaling up and creating a high-performance team, hit play now.Enjoying the show? Subscribe and leave a review on your favorite podcast players!Subscribe on Apple: https://podcasts.apple.com/us/podcast/keep-the-change/id1622521488Subscribe on Spotify: https://open.spotify.com/show/2xcQk7kNGNOnWuZ14aDkWCConnect with Glenn PaschLinkedIn: https://www.linkedin.com/in/glennpasch/Connect with Bart Nollenberger:LinkedIn: https://www.linkedin.com/in/bart-nollenberger-4949405a/Facebook: https://www.facebook.com/BartNollenbergerCoaching
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ABOUT THIS SHOW
You can transform your dealership from the inside out, and Bart Nollenberger will show you how. “Keep The Change” is your go-to podcast for leadership growth in the automotive world—and there’s a reason leaders across the country swear by Bart’s coaching. His hands-on, proven approach has helped managers and owners just like you create lasting, meaningful change in their dealerships, and in every episode, he’s sharing his personal breakthroughs, field-tested strategies, and inspiring success stories, so you can do the same.If you’re new here, you’re exactly where you need to be. Each episode of “Keep The Change” will empower you to develop stronger leadership skills, build a winning culture, and stay ahead in a fiercely competitive market. Ready to go beyond sales training and actually transform how your dealership operates? Join Bart and keep the change you’ve worked so hard to create.
HOSTED BY
Bart Nollenberger
CATEGORIES
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