The MotUS Edge

What if the key to better leadership, stronger teams, and less burnout was understanding how the brain actually works? In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with neuroscience-based leadership expert Dr. Sherry Yellin to uncover how brain science can transform the way you lead.   From understanding how "threat brain" shuts down creativity and performance to learning how clarity, communication, and connection can unlock your team's full potential, this episode delivers practical strategies you can apply immediately. Dr. Yellin shares how leaders can reduce stress, increase engagement, and build a culture where people thrive—not just survive.   You'll walk away with actionable insights on how to lead with purpose, improve decision-making, and create an environment where both you and your team can perform at your best.   ✅Perfect for: cheer gym owners, coaches, and business leaders who want to improve team culture, reduce overwhelm, and lead with more clarity, confidence, and impact using proven neuroscience-based strategies.   Website: https://yellingroup.com/   YouTube Channel: https://www.youtube.com/@YellinGroup   Linked In: https://www.linkedin.com/in/dr-sherry-yellin   Book: https://www.amazon.com/dp/1968668039   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

What does it really take to survive—and succeed—during the most chaotic time of the cheer season? In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with Orson Sykes, owner of Twist and Shout, to break down the realities of end-of-season pressure, tryout planning, staff management, and business growth in the all-star cheer industry.   From juggling competitions, staffing decisions, and financial planning to avoiding burnout and building sustainable systems, this episode delivers real-world strategies from leaders who have lived it. You'll learn how to prioritize what matters most, plan ahead effectively, and create a culture that thrives even in the busiest seasons.   ✅Perfect for: cheer gym owners, program directors, coaches, and youth sports business leaders who are navigating end-of-season stress, preparing for tryouts, or looking to scale their program without losing control of their time, staff, or culture.   https://shouterspirit.com   Watch The recap of The Pioneers of All Star Cheer book launch https://youtu.be/Alv9rJ46P4o?si=wZwiDRAPc3zJf_K3   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

What is it really like to be a cheer parent in the world of all star cheerleading? In this entertaining and insightful episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with comedian and cheer dad Jay Yoder to pull back the curtain on the real cheer competition experience.   From long award ceremonies to emotional highs and lows, they explore the passion, pressure, and humor that come with raising an athlete in competitive cheer. ay shares hilarious and relatable stories from the parent perspective, while also diving into deeper conversations around grit, perseverance, and the life lessons athletes gain through the journey—not just the wins.   This episode is packed with laughter, real talk, and valuable insights into how sports shape both kids and parents alike.   ✅Perfect for: cheer parents, gym owners, coaches, and anyone navigating the emotional and financial investment of youth sports—especially those in all star cheerleading looking for perspective, connection, and a good laugh.   Social Media - @jayyodercomendy   Website: https://www.jayyodercomedy.com/   Philadelphia Mummers parade link https://youtu.be/1kKQwbYVVdg?si=AJ9dweR9c58KxOnl   Jay Yoder Matt Foley comedy skit https://youtu.be/pUjM9oXvFEc   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

What does it really take to run a successful all-star cheer gym while still coaching athletes every day? In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with gym owner Alex Csiernik of JPAC Radiance All Stars to talk about the realities of starting and managing a competitive cheer program.   Alex shares how she opened her gym during COVID, how she balances leadership, coaching, and business responsibilities, and why knowing every athlete and family in your program still matters. This episode dives into gym ownership, building a strong program culture, managing the many roles of a cheer gym owner, and the power of asking for help as your program grows.   ✅Perfect for   Cheerleading gym owners, program directors, aspiring gym owners, and coaches who are balancing leadership, coaching, and business responsibilities while trying to build a thriving all-star cheer program.   Website: https://www.jpacradiance.com/   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Cheer tryouts can make or break your entire season—but are you setting your program up for success or stress?   In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with Nelson De Dios, co-owner of OC All Stars and creator of the CheerSync app, to unpack real-world tryout horror stories, team placement challenges, and the growing pains of running a cheer business.   From lost athlete packets to misplacements that impact a full season, this episode dives into the systems, strategies, and tools that help gym owners make smarter, faster, and more confident decisions.   You'll also hear how technology like CheerSync is transforming the tryout process—eliminating guesswork, improving communication, and helping coaches build stronger, more competitive teams with less chaos.   ✅Perfect For: All-star cheer gym owners, program directors, and coaches who want to streamline tryouts, avoid common team selection mistakes, and build stronger teams while reducing stress for athletes, parents, and staff.   Connect with Nelson Here: www.cheersyncapp.com [email protected]   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Is all-star dance finally stepping into the spotlight alongside competitive cheerleading? In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with Nikki Sticka, All-Star Director at Premier Athletics NKY, to break down the evolution of cheer and dance score sheets, division growth, music changes, performance quality, and the business realities of gym ownership.   From the differences between dance and cheer judging criteria to the impact of music licensing changes and athlete development, this conversation dives deep into how programs can grow smarter, adapt faster, and build stronger cultures. Nikki also shares candid lessons from owning her own gym, what today's athletes need most, and how leadership in youth sports has evolved.   If you're navigating all-star cheer, competitive dance, or youth sports business strategy, this episode delivers real insight you can apply immediately.   ✅Perfect for:   All-star cheer and dance gym owners, program directors, coaches, and youth sports leaders who want to grow their programs, improve performance quality, strengthen parent communication, and build sustainable, culture-driven businesses.   Premier Athletics on Social Media: @premiernky                                                                                                           Favorite Dance Routines -   Premier Athletics NKY Fenty https://youtu.be/xlBM7C0l57A   Premier Athletics NKY Y2K https://youtu.be/nJWs-8BMaKo   Premier Athletics Clayton SupaNovaz Space Routine https://youtu.be/gK5j9YCGijI?si=ls5uT27O_TYJ03d0                                                                           Premier Athletics Clayton Big Diprz Angel Routine https://youtu.be/x9wuhUZHUdY?si=C_axF1VQavJcpaEC     *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

In this candid and powerful episode of The MotUS Edge Podcast, Stacy Rowe, Casey Jones, Cole Stott, and Kevin Brubaker unpack the hard lessons they've learned as gym owners and entrepreneurs in the cheerleading and dance industry   From costly real estate decisions and lease negotiations to staffing challenges, culture fit, delegation, and leadership growth, this episode dives deep into the realities of running a successful youth sports business.   If you own a cheer gym, dance studio, or youth sports facility, this conversation will help you avoid common mistakes, think strategically about real estate investments, build stronger staff culture, and lead your business with long-term vision. The hosts share personal stories of financial risks, missed opportunities, hiring lessons, and the mindset shifts that ultimately led to stronger businesses and healthier leadership.   You'll walk away with practical insight on when to pivot, how to learn from failure, and why documenting systems can transform your gym from chaos to clarity.   ✅ Perfect for: Cheer gym owners, dance studio owners, youth sports entrepreneurs, and leadership-driven coaches who want to grow a sustainable, profitable business while building strong systems, culture, and long-term wealth in the competitive all-star cheer and dance industry.   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Recorded live at CX Brands Nashville Nationals, this Bonus MotUS Edge Podcast episode brings you real, unfiltered insights from All Star cheerleading parents. Host Casey Jones sits down with multiple parents to discuss their experiences at competitions, communication with coaches, financial expectations, team culture, and what truly matters most in their athlete's journey.   If you've ever wondered what parents are really thinking—but not always saying—this episode pulls back the curtain.   ✅Perfect For: This episode is perfect for cheer gym owners, coaches, and All Star program leaders who want to better understand parent expectations, improve communication, and build stronger, more successful programs.   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

What does it really take to build and sustain a successful All Star cheerleading gym for more than two decades? In this episode of the MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with Megan Gomarlo, owner of Northern Lights Athletics, to talk about the real journey behind 20 years of gym ownership.   They discuss the transition from passionate coach to business-minded leader, navigating difficult parent relationships, building strong gym culture, and making tough business decisions while still putting athletes first. Megan also shares lessons about leadership, mentorship, communication with parents, and why gym owners must stop apologizing for running a profitable business.   ✅Perfect for:   Cheerleading gym owners, All Star cheer coaches, youth sports leaders, and entrepreneurs in the cheer and dance industry who want practical insights on building a sustainable gym business, developing strong program culture, and balancing passion with smart business leadership.   Where to find Megan:   Here 4 Cheer on YouTube: https://www.youtube.com/@HERE4CHEER-MG   Social Media - @here4cheer   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

What does it really take to create a standout cheer competition experience? In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones record live from The CheerExpo Nashville Nationals to talk about event production, leadership under pressure, building community at cheer events, and why family fun still matters in All Star cheer.   With a surprise appearance from Lucky the Duck, CX Brands' mascot, this episode blends laughter, behind-the-scenes event insight, and real conversation about resilience, pivoting when plans change, and keeping kids at the center of every decision. This episode is a great listen for anyone searching for all-star cheer event planning, cheer competition leadership, youth sports facility management, and ways to build better experiences for athletes and families.   ✅Perfect for: This episode is perfect for cheer gym owners, event producers, coaches, youth sports leaders, and team parents who want to create better competition experiences, stronger family engagement, and a more community-centered atmosphere in all-star cheer and dance.

What does it take to launch the first-ever professional cheerleading league—and what does it mean for the future of the sport? In this episode of the MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with Bill Seely and John Newby of Varsity Spirit to talk about the creation of the Pro Cheer League, the challenges of launching a live broadcast sports league, and how this new platform is creating professional opportunities for cheerleaders beyond college and all-star. They dive into the behind-the-scenes logistics, the role of athletes and team managers, viral moments like the "Free the Quad" controversy, and how the league aims to grow cheerleading's audience beyond the traditional fan base.     You'll also hear how the league is inspiring younger athletes, attracting new spectators to the sport, and shaping the next era of competitive cheer through innovation, entertainment, and professional-level performance. ✅Cheerleading and dance gym owners, coaches, athletes, and industry leaders who want insight into the future of the sport, professional opportunities for athletes, and the evolving business and entertainment side of competitive cheerleading.   *******************************************   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Championship week isn't just about what happens on the mat—it's about everything that leads up to it. In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones dive deep into how to manage pressure, prepare your athletes mentally and physically, and avoid the chaos that can derail your biggest weekend of the season. Whether you're a new coach or a seasoned gym owner, this episode delivers real talk and proven strategies to help you lead with confidence when it matters most. From warm-up room chaos to parent stress to competition mindset, get the tools you need to turn pressure into performance.   ✅ Perfect for:   Cheerleading and dance coaches, gym owners, team parents, and anyone leading athletes into high-stakes competitions.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Gym culture doesn't "just happen"—it's built on purpose. In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with Chasity Carter, owner of Premier Athletics Columbia, to break down how to create a values-driven cheer gym culture that holds up under pressure. They dig into parent education (including Chasity's parent bootcamp), setting clear expectations, reducing lobby drama, handling the politics of youth sports, and why "winning practice" matters more than chasing trophies.   Plus: measurable culture tools like hit-tracking, celebration circles, and accountability systems that help teams grow—especially in small-town gyms building big experiences. ✅   Perfect for: Cheer and dance gym owners, program directors, coaches, and team parents who want to build a strong, drama-resistant gym culture rooted in clear expectations, parent education, and leadership accountability—especially those navigating competition pressure, score sheet frustrations, and the realities of growing a successful program in any size market.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

n this deeply human episode, Stacy Rowe and Kevin Brubaker open up about leadership in the hardest moments — from heartbreaking personal loss to championship disappointments that shake a team to its core.   They share raw stories, including Stacy's iconic "Angel Routine," Kevin's journey after losing his longtime coaching partner, and the lessons every coach, parent, and athlete needs when life doesn't follow the script. If you lead anyone — on a mat, a stage, or in a business — this conversation will steady your hand and strengthen your heart.   https://www.youtube.com/watch?v=x9wuhUZHUdY   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Is competitive cheerleading really too expensive—or are we asking the wrong questions?   On this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with Roger Schonder of Stingray All-Stars for a candid, no-nonsense conversation about rising costs, division overload, culture buy-in, youth sports comparisons, and what's truly shaping the future of cheerleading.   From tough leadership decisions to the evolution of college and professional cheer, this episode pulls back the curtain on where the industry's been—and where it's headed.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

When tempers flare, emotions run wild, and the cheer world gets loud, great leaders learn to stay steady. In this MotUS Edge episode, Stacy Rowe and Casey Jones unpack real stories and hard-earned lessons on emotional intelligence—from reading the room to handling parent chaos to leading with heart and logic. Whether you're coaching, directing a program, or keeping your gym afloat, this episode gives you the mindset tools to lead with strength, grace, and a whole lot of humanity.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Stacy Rowe and Casey Jones sit down with Cat Haley of Cat Haley Cheerleading to talk athlete longevity, flexibility, injury prevention, and their opinions of the Pro Cheer League. Cat shares her powerful personal story, breaks down why flexibility is neurological—not muscular—and explains how coaches, gym owners, and parents can better protect athletes' bodies for long-term success. From injry prevention to practical stretching strategies, this episode is a must-listen for anyone serious about building stronger, healthier cheer programs.   *******************************************   Cat's Website: https://www.cathaleycheerleading.com/   Follow Cat on Social Media: Facebook:  https://www.facebook.com/cathaleycheerleading Instagram:  https://www.instagram.com/cathaleycheerleading TikTok:  https://www.tiktok.com/@thecathaleymetho   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

In this powerful MotUS Edge Podcast episode, Stacy Rowe and Casey Jones sit down with motivational speaker David Solomon of David Power Talk to unpack how pain can become purpose. From childhood trauma and addiction to burning the boats and choosing growth, David shares raw stories and practical mindset shifts that help leaders, gym owners, and everyday grinders reclaim their power. This episode dives deep into choice, resilience, leadership, mental health, and why mindset truly is everything. If you're ready to stop surviving and start leading—with clarity, courage, and conviction—this conversation is your wake-up call.   *******************************************   David's Website:  https://www.davidpowertalk.com/   Follow David on Social Media: @davidpowertalk     *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

In this MotUS Edge Podcast, Stacy Rowe and Kevin Brubaker sit down with Alex Gaggioli, founder of Cheer Theory, to unpack the data-driven backbone of All Star cheerleading. From tracking over 1,300 competitions a season to understanding industry trends, scoring transparency, and the evolution of Worlds teams, Alex shares how Cheer Theory became the go-to resource for coaches, gym owners, and fans. This candid conversation covers cheer history, technology, positivity in coverage, and what it will take for cheerleading to truly grow as a sport   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: MotUS Edge Podcast, Cheer Theory, Alex Gaggioli, all star cheerleading, cheerleading data, cheerleading trends, cheer competitions, Worlds bids, cheerleading scoring, gym owners podcast, cheer industry insights, cheerleading analytics, cheerleading media, cheerleading business, cheerleading growth, cheerleading history, positive cheer coverage

In this milestone episode of the MotUS Edge Podcast, Stacy Rowe, Casey Jones, Cole Stott, and Kevin Brubaker celebrate one full year behind the mic and reflect on the wins, challenges, and growth of 2025. From business expansions, mergers, book launches, and leadership lessons to balance, health, family, and bold plans for 2026, this episode is equal parts reflection and forward momentum. Honest insights, real talk, dad jokes, and rapid-fire questions make this a must-listen for gym owners and industry leaders ready to build smarter and lead stronger into the new year.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   *******************************************     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: MotUS Edge Podcast, gym owner podcast, cheer gym leadership, business reflection podcast, end of year business review, Stacy Rowe podcast, Casey Jones cheer, Cole Stott leadership, Kevin Brubaker gym owner, cheer industry podcast, sports business podcast, leadership lessons 2025, gym growth strategies, cheerleading business, MotUS community, entrepreneur podcast, year in review podcast

In this festive MotUS Edge Mini Christmas Podcast, Stacy Rowe, Casey Jones, and Kevin Brubaker swap holiday traditions, favorite Christmas movies, family memories, and a perfectly groan-worthy dad joke. From Italian Christmas Eve feasts and potluck breakfasts to Santa visits, candlelight services, and Die Hard debates, this lighthearted episode is a reminder to slow down, laugh often, and cherish the season. A warm, witty holiday sendoff from the MotUS Edge crew before the new year kicks in.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: MotUS Edge Podcast, Christmas podcast episode, holiday mini podcast, gym owner podcast, Stacy Rowe podcast, Casey Jones MotUS, Kevin Brubaker podcast, Christmas traditions podcast, holiday leadership podcast, business owners Christmas episode, festive podcast episode, Christmas humor podcast, family traditions Christmas, end of year reflection podcast, MotUS Edge Mini Christmas

In this power-packed episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with leadership truth-teller and author Tilmer Wright to unpack his hit book How to Manage Without Being a Jackass. From the sacred duty of leading humans to the messy art of honest feedback, the trio dives into real-life stories, hard-won lessons, and the humanity at the heart of great leadership. If you've ever wondered whether you might be part of the problem—or how to avoid becoming the kind of boss people dodge in the hallway—this episode delivers the clarity, humor, and gut-checks you need.   Tilmer's Website: https://www.tilmerwrightjr.com/   Social Media:  @tilmerwrightjr   Get Tilmer's Book Here: https://www.amazon.com/How-Manage-Without-Being-Jackass-ebook/dp/B0FHLGCYYK     Social Media:  @tilmerwrightjr   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: leadership tips, Tilmer Wright, how to manage without being a jackass, MotUS Edge Podcast, management mistakes, leadership skills, coaching employees, honest feedback, leadership growth, gym owner leadership, workplace culture, people management, leadership development, business leadership advice

Stacy Rowe, Casey Jones, Cole Stott, and Kevin Brubaker tackle one of the most essential—and misunderstood—topics in business and life: budgeting. From running a profitable gym to managing personal finances, the crew dives into how to build a budget that's not a restriction but a roadmap to freedom. They share hard-earned lessons, common mistakes, and tips on balancing financial discipline with life experiences—all wrapped in classic MotUS humor and honesty.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: business budgeting, personal finance, gym ownership, budgeting tips, MODUS Edge Podcast, Stacy Rowe, Casey Jones, Kevin Brubaker, Cole Stott, business advice, small business finances, cheer gym budgeting, financial planning, entrepreneurship, money management, budgeting for success, financial freedom, MODUS Vault, CheerFest, gym owner podcast, business growth

In this powerful episode of The MotUS Edge Podcast, Stacy Rowe, Casey Jones, and Cole Stott sit down with Carmine Silano, founder of CheerSounds, to talk about transforming cheer music, scaling a business with tech, and overcoming life's toughest challenges. Carmine shares his journey from computer science to cheerleading, the creation of CheerSounds' groundbreaking music platform, and how he rebuilt his business while facing brain surgery. He also dives into the future of AI in cheer music, the importance of processes like OKRs, and why giving every team—big or small—the best service matters. Packed with inspiration, entrepreneurship lessons, and industry insights, this is a must-listen for gym owners, leaders, and anyone chasing innovation.   CheerSounds Website:  https://www.cheersounds.com/   Follow on Social Media: @cheersounds   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: MotUS Edge Podcast, Carmine Silano, CheerSounds, cheerleading music, cheer music industry, cheer music mixes, AI in cheer music, entrepreneurship in cheer, business resilience, overcoming brain surgery, gym owner business strategies, OKR business process, cheerleading innovation, custom cheer music, all star cheer, high school cheer music, cheerleading technology, cheer business growth, MotUS community

The Jones family takes us inside their grueling 29029 Everesting adventure — eight climbs, 36 hours, no excuses. Stacy and Casey sit down with Heather and Emily Jones to unpack the training, the fear, the grit, and the life-changing triumph of summiting again and again. From near-quitting moments to powerful family breakthroughs, this unforgettable story shows what happens when ordinary people choose an extraordinary challenge. Perfect for athletes, coaches, parents, and anyone hungry for a spark of courage.   29029 Eversting Website: https://29029everesting.com/   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: 29029 Everesting, endurance challenge, family endurance story, Heather Jones, Emily Jones, Casey Jones, Stacy Rowe podcast, MotUS Edge Podcast, Whistler Everesting, mountain endurance event, fitness mindset, mental toughness, training for Everesting, cheer community, athlete motivation, extreme endurance, personal growth challenge, inspirational family story, hiking challenge, Everesting Whistler, 29029 recap

In this special bonus episode, Stacy Rowe sits down with Cole Stott and Ann Lehrmann to unpack the historic merger between The ONE and Prime All-Star Finale. They dive into how the ONE Prime Finals came to be, what this united vision means for gyms, athletes, parents, and EPs, and why this partnership might just reshape the cheer and dance postseason forever. Fresh clarity, big-picture strategy, and a whole lot of heart—straight from the leaders making it happen.   Press Release: https://www.theonefinals.com/uploads/4/3/7/1/43710525/one_prime_press_release_final_11.21.25.pdf   Instagram: https://www.instagram.com/p/DRVcC-6ki4K/?igsh=Z20wZ28wM3JlOTF6   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: ONE Prime Finals, cheerleading finals merger, Prime All-Star Finale, The ONE cheer event, postseason cheer events, cheer bid events, Modus Prime Alliance, cheer industry news, Stacy Rowe podcast, Cole Stott, Ann Lehrmann, cheerleading end of season events, cheer event producers, all star cheer finals, cheer competition merger

In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones welcome Tara Harris—Prime All-Star Finale Executive Director and Chief Sales Officer for MotUS and CX Brands. Tara shares her incredible journey from gymnast to collegiate cheerleader to industry leader, reflecting on her early days at GymTyme with James Speed, lessons from Jamfest, and her philosophy on transformational leadership. Tune in for inspiring stories, industry insights, and a look at how MotUS is driving growth and innovation in the all-star cheer community.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: Tara Harris, MotUS Edge Podcast, Stacy Rowe, Casey Jones, Prime All-Star Finale, MotUS, CX Brands, cheerleading leadership, all star cheer, Jamfest, GymTyme, James Speed, cheer industry, cheer business, mentorship in cheer, transformational leadership, cheer coach motivation, cheer industry growth, cheer competition, cheer camp, CheerFest, leadership in sports, gym owner resources, MotUS membership, cheer podcast

In this inspiring episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Kevin Brubaker sit down with world champion cheerleader Liam Potolsky to talk about his journey from middle school cheer to Weber State and the Pro Cheer League. Liam opens up about perseverance, creativity, and redefining what it means to win in cheerleading. Tune in for insight, motivation, and laughs from one of cheer's most talented and humble athletes.     Follow Liam Here: https://www.instagram.com/liampotolsky   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords:  Liam Potolsky, cheerleading, Weber State cheer, Pro Cheer League, all star cheer, The MotUS Edge Podcast, Casey Jones, Stacy Rowe, Kevin Brubaker, cheer tumbling, cheer motivation, cheer athlete interview, CheerFest, Top Gun cheer, cheer mindset, cheer coaching, all star cheerleader, competitive cheer, cheer podcast

In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with iClassPro founder Chris McNabb to talk about his incredible journey from a power tumbler and gym owner to the creator of one of the most trusted software systems in the cheer, gymnastics, swim, and youth sports industries. Chris shares how a simple Rolodex inspired iClassPro, the lessons learned through two decades of entrepreneurship, and why passion—not profit—drives true success. Packed with insights for gym owners, coaches, and business leaders, this episode dives deep into innovation, leadership, and the technology shaping the future of youth sports.   iClassPro Website: www.iclasspro.com   Follow iClassPro here: @iclasspro   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: iClassPro, Chris McNabb, gym management software, cheerleading business, gymnastics software, swim school software, youth sports technology, MotUS Edge Podcast, Stacy Rowe, Casey Jones, cheer gym owners, gymnastics business tools, cheerleading industry, sports entrepreneurship, class management system, gym management solutions, cheer business growth, software for cheer gyms, all-star cheer business, leadership in sports business, tech innovation in youth sports

In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Kevin Brubaker sit down with James Kersey and Emilee Fenn from All Out Brands to talk about their journey through cheer to founding one of the most respected independent event brands in all-star cheerleading. They share how All Out Championships began, the challenges of building a company during the rise of The Summit, and their mission to create top-tier events that truly serve coaches, athletes, and parents. Plus, hear their take on what's changed most in today's youth and why understanding people is the heart of good business.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: All Out Brands, All Out Championships, cheerleading events, all star cheer, cheer competitions Florida, Spirit Cheer, cheer business, James Kersey, Emilee Fenn, cheer industry, The MotUS Edge Podcast, youth sports, cheer entrepreneurs, Prime Alliance, cheer event producers, Florida cheer events, cheer coaching, leadership in cheer, cheer event logistics, cheer competition management, cheer gym owners, cheer industry podcast, cheerleading business insights

In this MotUS Edge Podcast bonus episode, host Casey Jones sits down live at the MotUS Business Expo with keynote speaker Aaron Flaker, Kari Pickering from iClassPro, and Sean Timmons from Nfinity. Together, they discuss the evolution of the cheer industry, leadership lessons, entrepreneurship, and the importance of athlete experience in All Star cheer. From the early days of JAMBrands to the next generation of event innovation, this episode is full of inspiration, nostalgia, and insight for gym owners and youth sports professionals alike.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: MotUS Edge Podcast, MotUS Business Expo, Aaron Flaker, Kari Pickering, Sean Timmons, iClassPro, Infinity Cheer, JAM Brands, All Star Cheer, cheerleading business, cheer industry, cheer event producers, youth sports leadership, cheer gym owners, athlete experience, cheer entrepreneurship, cheer podcast, cheer business tips, All Star cheer insights, cheer industry growth, live from Nashville

In this episode of The MotUS Edge Podcast, Stacy Rowe and Kevin Brubaker dive into the keys for starting cheer competition season strong. From setting realistic expectations with athletes, parents, and coaches to building confidence through consistent training, they share strategies that help programs thrive under pressure. Stacy and Kevin discuss the importance of communication before and after events, balancing enthusiasm with high standards, and keeping the athlete experience at the center of every decision. Whether you're a gym owner, coach, or cheer parent, this conversation will help you navigate the highs and lows of competition season with clarity and purpose   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: cheer competition season preparation, cheerleading expectations for athletes, communication for gym owners, building athlete confidence in cheer, cheerleading parent communication, cheerleading coach strategies, competition season tips for cheer gyms, balancing expectations in cheer, preparing athletes for first competition, MotUS Edge Podcast cheerleading, Stacy Rowe, Kevin Brubaker

In this special MotUS Edge Podcast bonus episode, host Casey Jones goes live from the MotUS Business Expo with some of the biggest names in the cheer and dance event world — All Out Brands, American Spirit Championships, Choice Events, and World Cheer Co. Hear powerful insights from James Kersey, Paul Skinner, Dennis Worley, and Jabreel Rayam as they share stories of innovation, collaboration, and community in the all star cheer industry. From building gyms to shaping the future of competition, this episode highlights the leaders driving growth and connection in youth sports.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

On this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, Kevin Brubaker, and Cole Stott share their funniest and most chaotic competition season stories—from missing team music at CHEERSPORT to building haunted house backdrops that nearly collapsed. Beyond the laughs, they dive into real strategies for gym owners: setting clear expectations with athletes and parents, improving competition communication, preparing classes for the new year, and defining what growth really means for your business. With dad joke face-offs, football talk, and practical advice, this episode blends humor with leadership lessons every gym owner can use.   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: competition season cheerleading, gym owner stories cheer, surviving cheer competitions, leadership lessons for gym owners, cheerleading communication tips, cheer class planning new year, defining success in cheerleading, cheerleading program growth, business growth for gyms, MotUS Edge Podcast cheerleading, Stacy Rowe, Casey Jones, Kevin Brubaker, Cole Stott

In this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Kevin Brubaker sit down with Orson Sykes, the visionary founder of Twist and Shout. Orson shares his journey from NCAA gymnastics champion to one of the most respected leaders in All Star cheer. He opens up about starting his gym, the challenges of hiring and retention, building strong athlete foundations, and navigating parent expectations. The conversation dives into when to push or pull back on skill progression, the future of All Star cheer, and the business lessons that have shaped his success over nearly three decades. Packed with wisdom, laughs, and a few dad jokes, this is a must-listen for gym owners, coaches, and cheer enthusiasts.   Shouter Spirit Website: https://shouterspirit.com/   Follow Orson on Social Media: https://www.instagram.com/orson2/ https://www.instagram.com/twistandshoutallstars   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   Keywords: MotUS Edge Podcast, Orson Sykes Twist and Shout, all star cheerleading podcast, cheerleading business advice, gym owner tips cheer, athlete skill progression cheer, cheerleading coaching strategies, cheerleading parent expectations, future of all star cheer, Twist and Shout cheer gym, Stacy Rowe, Casey Jones, Kevin Brubaker

The first podcast where the gang is all together in person - Join Stacy, Casey, and Cole from the 2025 Business Expo as they get ready to kick off this year's event.  Enjoy clips from some of the guests that have joined the expo in making it our largest and best yet!   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

In this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Kevin Brubaker sit down with special guest Jenna Kennedy to unpack her inspiring journey through cheerleading, sports, and business. Jenna shares how she grew up in all-star cheer, earned life-changing opportunities with the New York Yankees and Charlotte Hornets, and eventually found her way back to the cheer world through MotUS and CX Brands. From coaching athletes to helping build national cheer events, Jenna opens up about her career, lessons learned, and the friendships that fuel her success. Plus, you'll hear plenty of laughs, inside stories, and even a dad joke or two.   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: Jenna Kennedy cheerleading journey, all-star cheerleader career, cheerleading to New York Yankees internship, Charlotte Hornets internship sports management, cheer coach career path, MotUS Edge Podcast guest Jenna Kennedy, CX Brands cheerleading events, leadership in cheer gyms, building a career in sports business, cheerleading coaching stories, Stacy Rowe, Casey Jones, Kevin Brubaker

In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with Jason Larkins,   and host of Let's Talk Cheer Podcast. Jason shares how he launched his show during COVID, the hurdles he overcame, and the lessons he's learned about transparency and leadership in the cheer industry. He also gives us a behind-the-scenes look at his brand-new book, Upside Down and Back Again: A Parent's Guide to All-Star Cheerleading, offering invaluable insights for parents navigating the All-Star cheer world. Packed with inspiration, laughter, and even a dad joke challenge, this episode is a must-listen for gym owners, parents, and cheer fans everywhere.   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: MotUS Edge Podcast, Jason Larkins, Let's Talk Cheer Podcast, American Cheer, All Star Cheer, cheerleading podcast, cheerleading parents guide, Upside Down and Back Again book, cheerleading advice for parents, cheerleading transparency, cheerleading podcast interview, cheerleading coach insights, all star cheer parents, cheer gym owners, cheerleading business, cheerleading leadership, starting a cheerleading podcast, cheer director insights, all star cheerleading journey

In this short but powerful episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones dive into the challenge of making tough decisions when there's no perfect answer. From navigating life-changing choices during COVID to handling emergency situations in the gym, they share real strategies on gathering input, trusting your instincts, and knowing when to pivot. They also discuss the importance of emergency action plans, mentorship, and sticking to your principles—even when it's hard. Whether you're a gym owner, coach, or business leader, this conversation will help you build confidence in decision-making and leadership.   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: making tough decisions, leadership in cheer gyms, gym owner decision making, business leadership strategies, handling emergencies in gyms, crisis management for coaches, mentorship in cheerleading, COVID business decisions, leadership under pressure, emergency action plans for gyms, sticking to principles in leadership, MotUS Edge Podcast, Stacy Rowe, Casey Jones

On this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Kevin Brubaker dive into the importance of building a leadership pipeline inside your gym. From junior coaching programs to developing directors and future owners, they share real stories of how athletes can grow into strong staff members and leaders. Stacy and Kevin unpack the traits that make a great leader, the role of mentorship, and the difference between managing and leading. Whether you're a gym owner, coach, or athlete, this episode will inspire you to create systems that grow people, strengthen culture, and set your program up for long-term success   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: leadership pipeline in gyms, building leaders in cheerleading, junior coaching programs, developing gym staff, cheer gym leadership strategies, coaching development in cheerleading, mentorship for coaches, management vs leadership in gyms, traits of great leaders in cheer, leadership culture in sports, staff development for cheer gyms, MotUS Edge Podcast leadership, Stacy Rowe, Kevin Brubaker

In this special episode of The MotUS Edge Podcast, hosts Stacy Rowe, Cole Stott, and Kevin Brubaker welcome Varsity's Bill Seely and John Newby to reveal the launch of the Pro Cheer League. From tryouts and team selection to league expansion and athlete pay, they unpack everything about this groundbreaking step toward a professional cheerleading path. Hear how Pro Cheer League combines the best of all-star, stunt, and collegiate cheer, what cities will host the inaugural season, and why this bold vision could transform the future of cheerleading for athletes, gyms, and fans alike. Plus, get a dose of laughs with dad jokes and granddad jokes from the guests themselves.   Pro Cheer League Website: https://www.varsity.com/pro-cheer-league/   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds   *******************************************   🔑 Keywords: Pro Cheer League, Varsity, professional cheerleading, Bill Seely, John Newby, cheerleading tryouts, cheerleading draft system, cheerleading teams, Miami Metal, Atlanta Air, Dallas Drive, Golden State Grit, cheerleading careers, future of cheerleading, professional cheer league launch, cheerleading business opportunitie,s MotUS Edge Podcas,t Stacy Rowe, Cole Stott, Kevin Brubaker, Casey Jones

Join Casey, Cole, and Kevin as they dive deep into co-host Stacy's incredible writing career! From her four published novels to her latest passion project, "The Pioneers of All Star Cheer," Stacy shares how her fiction writing background led her to tackle the untold history of the All Star cheerleading sport. Discover the extensive research process that involved interviewing over 100 pioneers and industry leaders to piece together this comprehensive tribute to the sport's founding figures.   Stacy opens up about the challenges of transitioning from fiction to non-fiction, the emotional weight of preserving these stories, and the unforgettable book launch celebration that brought the cheer community together. Whether you're a writer, a cheer enthusiast, or just love hearing about passion projects that make a difference, this episode showcases the dedication it takes to honor a sport's legacy and the people who built it from the ground up.   Get ready to be inspired by the power of storytelling and community!   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Join Casey and Stacy on The MotUS Edge Podcast this week as they dive deep into the transition from coach to director or owner. In this insightful episode, they explore the key mindset shifts required to move from being an individual contributor to becoming an effective leader. Learn how to build your business acumen without losing your passion for coaching, navigate the delicate balance of managing former peers, and establish credibility in your new leadership role. In addition, Casey and Stacy answer some fantastic listener questions, offering practical tips and real-world advice. And don't worry—they've included some dad jokes guaranteed to keep you laughing until next week's episode!   Tune in and level up your leadership game!   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

In this powerful episode of The MotUS Edge Podcast, Stacy and Casey sit down with Joey Gamper Cuthbert, author of Squad Safe, to talk about creating real change in the culture of cheerleading. From moving past performance-at-all-costs mindsets to fostering environments where athlete wellbeing, transparency, and mental health come first, Joey shares practical strategies that empower coaches and uplift entire programs. We explore what safeguarding really looks like in action, how to support athletes without overstepping as a coach, and why investing in coach development is key to retention and success. As always, we sprinkle in some dad jokes and dig into our weekly inspiration quote—don't miss this one!   Joey's Social Media Instagram: @joannagampercuthbert_author LinkedIn: Joanna Gamper Cuthbert Twitter/X: @GamperJoanna Website: www.squadsafe.org   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Summer's ending with a bang in the All Star cheer world, and Stacy, Casey, and Kevin are here to share all the chaos! From wrapping up the summer season to pivoting into back-to-school mode, this trio dives into the whirlwind that is gym life during transition time. Fair warning: they rarely stick to the script in this one, veering off into hilarious stories and uncontrollable laughter that'll have you cracking up right along with them. Of course, no episode would be complete without Casey's legendary dad joke of the day – and this one's a doozy. They also get serious (briefly!) about the nuts and bolts of staff training, covering not just the how-to but why it's absolutely crucial for your gym's success. Whether you're managing the summer-to-school transition or just need a good laugh, this episode delivers both the laughs and the insights you need.     For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Join hosts Stacy and Cole as they dive into the essential role of respect in achieving success. In this episode, they explore how respect is a two-way street—something you must give freely while also earning from others. Through their signature banter and dad jokes that'll make you groan (in the best way possible), Stacy and Cole break down why respect forms the cornerstone of meaningful professional relationships and personal achievement. Tune in for laughs, insights, and practical wisdom about building the respect that takes your success to the edge!   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Join Casey and Stacy on today's episode of The MotUS Edge podcast as they dive into the game-changing strategy of business diversification!   🔍 Discover why expanding your business offerings can be the key to long-term stability and growth   💡 Get actionable strategies for identifying new revenue streams that align with your core business   🚀 Explore creative diversification ideas you might never have considered   ⏰ Learn the art of effective delegation - because you can't (and shouldn't!) do it all yourself   As always, we share our signature dad joke that'll make you groan and an inspirational quote to fuel your entrepreneurial fire! Whether you're just starting out or looking to take your established business to the next level, this episode is packed with insights to help you build a more resilient and profitable business.   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Join Stacy, Casey, and Kevin as they sit down with fresh gym owners Brinti Walker and Jenni Brown for an honest conversation about the realities of starting a gym business. From navigating unexpected challenges to finding your footing in those crucial first months, Brinti and Jenni share their real-world experiences while our hosts offer practical tips and hard-earned wisdom for anyone considering or just beginning their gym ownership journey. Whether you're dreaming of opening your own facility or currently in the trenches of early ownership, this episode delivers the insider guidance you need to build a thriving business. Tune in for actionable advice on:   ✅Common pitfalls new gym owners face ✅Essential strategies for getting started on the right foot ✅How to overcome early-stage growing pains ✅How to build and maintain your culture   Perfect for aspiring gym owners, entrepreneurs, and anyone curious about what it really takes to succeed in the All Star cheer industry.   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

Casey, Stacy, Kevin, and Cole take a quick break from the usual format to celebrate Independence Day with some patriotic spirit and groan-worthy dad jokes that are sure to make you red, white, and blue in the face! Join the crew as they share how they're celebrating the holiday and deliver some star-spangled humor that's almost as explosive as the fireworks. It's a bite-sized dose of freedom, fun, and questionable comedy to kick off your 4th of July festivities. Happy Independence Day from all of us at The MotUS Edge!   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds

In this dynamic episode, Cole and Stacy dive deep into why continuous learning is the ultimate competitive advantage for business owners. Discover why the moment you stop growing is the moment your business starts dying. Stacy shares her personal "learning addiction" and how it's transformed her business approach, while Cole reveals practical strategies for making education a cornerstone of your operation.   Plus, get the inside scoop on the upcoming MotUS Business Expo—the can't-miss event where serious owners connect, collaborate, and level up. Learn why this powerhouse gathering has become essential for businesses that want to stay ahead of the curve.   Turn your commute into a masterclass. Listen now!   For More information on The MotUS Business Expo: https://www.joinmotus.com/business-expo   *******************************************   Connect with the MotUS Team:   Online | www.joinmotus.com   Email | [email protected]   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   *******************************************   Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   *******************************************   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds