The Online Business Manager Show with Sarah Noked

In this episode of The OBM Show, I’m joined by Emily Reagan for a conversation about something more business owners (and OBMs) need to understand as they grow.At a certain point, scaling is no longer about getting more clients or doing more marketing.It becomes about what is happening behind the scenes.So many founders assume that if they just keep pushing, keep hiring, or keep optimizing their marketing… things will feel easier.But often, the real issue is not visibility.It is the lack of operational leadership holding everything together.Emily shares what it looks like to run a growing business without that middle layer of support, and how even with a strong team in place, everything can still flow back to the CEO. We also talk about the difference between marketing and operations, why that line gets blurred so often, and how that confusion can create bottlenecks, missed handoffs, and unnecessary pressure.This episode is a powerful reminder that growth does not just require more effort. It requires better structure, clearer ownership, and the right level of support inside the business.In this episode, we talk about:What scaling really looks like when the backend of the business starts to feel heavyThe difference between marketing support and true operational leadershipWhy founders often think they need a launch manager when what they actually need is an OBMHow handoff breakdowns, decision fatigue, and team bottlenecks impact growthWhy OBMs are becoming more essential as businesses move toward ongoing sales systems instead of one-time launchesIf you are navigating growth in your business or stepping into the OBM role yourself, this episode will give you a clearer understanding of what is really happening behind the scenes… and where the opportunity lies.Connect with Emily:  https://emilyreaganpr.com/Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

In this episode of The OBM Show, I’m joined by Beth Johnson for a conversation about something I think more aspiring Online Business Managers need to hear. You do not have to start from scratch to build a successful OBM business.So many individuals assume that stepping into the OBM role means reinventing everything. A new niche, a new business model, a new version of themselves.But often, the strongest path forward is not starting over.It is building from what you already know.Beth shares how she drew from her background in construction project management to build a business supporting trades-based companies with strategic mapping, project management, and hiring systems. We also talk about what it looks like to create a business that is not just strategic, but sustainable, with clear boundaries, intentional structure, and a deliberate three-and-a-half-day workweek.This episode is a powerful reminder that growth does not have to come from doing more or becoming someone else. Sometimes it comes from trusting your experience, choosing alignment over perfection, and building a business that actually fits your life.In this episode, we talk about:Why becoming an OBM does not mean you need to start overHow Beth returned to a familiar industry and used past experience to shape her nicheThe value of transferable skills when growing into the OBM roleWhat it looks like to build a business around boundaries and sustainabilityHow Beth makes a three-and-a-half-day workweek work in practiceIf you are exploring the OBM role and refining what you want your business, and your life, to look like, this episode will remind you that your next step may be less about reinvention and more about building on what is already there.Connect with Beth: https://fireflyconsultinggroup.com/Sign up for our upcoming OBM Week Event (for free!) : https://www.obmschool.com/info/Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

In this episode of The OBM Show, I’m talking about one of the most common reasons discovery calls start to feel messy for OBMs and why it usually has far less to do with confidence than people think.It often starts with a simple question: “What does working with you actually look like?”And for a lot of Online Business Managers, that is the exact moment the call starts to unravel.Not because they are not skilled.Not because they do not know how to support a client.And not because they are not good at what they do.It is because knowing how to do the work and knowing how to clearly communicate the shape of the work are not the same thing.In this episode, I’m unpacking why so many OBMs freeze when trying to explain what they do, how vague packages create confusing sales conversations, and why unclear offers often lead to scope creep, over-explaining, and drained capacity.We’re also talking about what a stronger OBM package actually needs in order to position you as a leader instead of a catch-all support person.In this episode, we talk about:Why so many OBMs struggle to clearly explain what they do on discovery callsThe difference between a confidence problem and an offer design problemHow vague packages lead to messy sales calls and confusing pricing conversationsWhat a strong OBM package needs in order to create clarity for clientsWhy better boundaries will not fix an offer that lacks structureHow to position your work around leadership, not just supportIf you have ever walked away from a sales call feeling like you talked a lot without actually saying what mattered, this episode will help you understand why and what to shift next.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

In this episode of The OBM Show, I’m sitting down with Rae Raczka, founder of The Ops Collective and Accredited Online Business Manager, to talk about the moment she realized the way she was working simply wasn’t sustainable.At 25, Rae was running operations, payroll, bookkeeping, and accounting across five entities in three countries. She was working 60–65 hour weeks, carrying enormous responsibility, and the stress had reached the point where she was experiencing chest pains almost daily. On top of that, her husband worked the opposite shift, which meant they barely saw each other except in passing.Eventually, something had to give.Rae shares the breaking point that led her to walk away from her corporate role and the surprising twist that followed when her former employer became her very first OBM client.This conversation is a candid look at what it actually means to move from overwhelmed operator to Online Business Manager. We talk about the transferable skills many corporate professionals overlook, the confidence that comes from stepping into the OBM role, and why pricing based on hours can penalize you for becoming really good at your job.In this episode, we talk about:The moment Rae realized her corporate role was no longer sustainableHow she turned her former job into her first OBM clientThe operational skills that transfer seamlessly from corporate into online businessWhy hourly pricing can punish efficiency for experienced operatorsHow confidence grows as you step into the OBM leadership roleIf you’ve ever felt like you’re the person holding everything together behind the scenes, or you know you’re capable of more than task work, this episode will show you what’s possible when you step into true operational leadership.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

In this episode of The OBM Show, we’re talking about a boundaries problem most Online Business Managers think they have… but actually don’t.What happens when you’ve communicated your hours, set expectations, and genuinely want better work-life balance but still find yourself answering Slack messages at 8pm?When you know the boundary… and break it anyway?This conversation is for the OBM who feels stretched, quietly resentful, or frustrated that their boundaries only seem to work when things are calm.We unpack why this usually isn’t a discipline issue or a people-pleasing flaw. It’s a capacity and structure issue. When everything routes through you, when ownership isn’t clearly defined, and when “urgent” has no operational definition, boundaries don’t feel like leadership.They feel irresponsible.In this episode, we talk about:Why boundaries fail when your role design makes you the default owner of everythingThe hidden cost of being the “reliable one” in online businessHow corporate-trained leaders struggle when structure disappearsThe difference between enforcing boundaries and designing capacityWhat actually makes boundaries sustainable at the OBM levelIf you’ve been trying to fix your boundaries with better scripts, stronger wording, or more discipline, this episode will help you zoom out and address what’s really happening.You don’t need to be stricter.You need better structure.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

In this episode of The OBM Show, we’re talking about a visibility problem most Online Business Managers feel, but rarely say out loud.What happens when you’re great at your work, trusted by your clients, and still feel invisible online? When every time someone asks what you do, your answer spirals into tools, tasks, or vague “backend support”… even though that’s not why clients actually hire you?This conversation is for the OBM who doesn’t want to perform, post endlessly, or turn their life into a content factory, but instead, does want the right people to understand their value.We unpack why visibility feels so heavy for OBMs, how over-educating accidentally positions you as support instead of leadership, and why most OBMs don’t have a marketing problem, they have a clarity and positioning problem.In this episode, we talk about:Why listing tools and tasks makes you helpful, but not hireableThe visibility trap OBMs fall into when content has process but no positioningWhat changes when you anchor your visibility in leadership instead of executionHow to sound like an operator, not a service menuA simple, sustainable rhythm for OBM visibility that doesn’t require constant postingIf visibility has felt awkward, forced, or draining, this episode will help you reframe it. You don’t need to perform. You need to be clear.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

In this episode of The OBM Show, I’m joined by Adriana Strama, Accredited OBM and founder of her own growing OBM business. We’re diving into what it takes to stop overdelivering, set boundaries that stick, and build a business rooted in intention—not just hustle.Whether you’re feeling like you’re carrying too much or trying to figure out how to step into more leadership, this episode will meet you right where you are and give you the clarity to grow with purpose.🎧 In this episode, we cover: • How Adriana shifted from being the “go-to fixer” to becoming a strategic partner • Why OBM Accreditation gave her both the structure and confidence to evolve • What it looks like to rebuild your offers and boundaries when things stop working • How she aligned her business with her values—and what changed as a resultIf you’ve been overdelivering, overthinking, or just wondering how to grow without losing yourself in the process, this episode will give you insight, encouragement, and the practical next steps you need.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

There is a version of burnout that many OBMs experience but rarely talk about.Your business technically works.You have clients.You know what you are doing.And yet logging in every day feels heavier than it should.In this episode of The OBM Show, Sarah Noked talks directly to the OBM who feels tired, uninspired, or quietly questioning whether this business still fits their life.This is a real conversation about how to breathe new life into your OBM business in 2026 without burning everything down or forcing another cycle of hustle.Sarah breaks down why burnout is often a signal that your business has outgrown its current model and shares practical, grounded ways to reconnect to your vision, your energy, and your leadership.Inside the episode, we coverWhy burnout often shows up when your business is no longer alignedHow taking a strategic step back creates clarity and momentumThe role community plays in preventing burnoutWhen it’s time to evolve your niche, offers, or business modelWhy systems protect your energy and prevent future burnoutHow emotional regulation impacts your leadership and decision makingWhy you’re allowed to outgrow work you’re good atIf your OBM business works but doesn’t feel aligned anymore, this episode will help you see what’s possible next.✨Join us for OBM Week This beloved 3-day masterclass will give you the training, support, and resources you need to get started and build strong foundations as an Online Business Manager.  Save your spot at obmschool.com/obm-week-------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

There’s a moment in every OBM’s journey when what got you here won’t get you there. You’ve built strong systems, landed solid clients, and grown your team… but you’re craving more sustainability, stronger leadership, and space to evolve.In this episode of The OBM Show, I’m sitting down with Accredited OBM Jackie Appleby, founder of Diligent Assist, who’s been working in the OBM space for over eight years. Jackie didn’t join OBM School to start from scratch - she joined to refine what was already working and to build with even more clarity, intention, and structure.We’re talking about what it looks like to grow your OBM business from solid to sustainable, to choose better-fit clients, to lead your team with integrity, and to hire support that helps you grow (yes, even your own OBM).Here’s what we cover:How Jackie built a multi six-figure OBM business before Accreditation - and what made her joinThe power of systems, SOPs, and client boundaries to protect your energyWhat it looks like to lead both clients and team as your business scalesWhy she hired her own OBM - and how it transformed her capacityHow her Accreditation pod became a long-term support systemThis episode is a must-listen for experienced OBMs ready to evolve, lead, and scale with intention.—------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

There’s a moment in every OBM’s journey when you look at your calendar, your inbox, your Slack notifications… and realize the business you built is running your life instead of supporting it.That was exactly where I found myself one Friday night in the early days of my agency. Slack pinging nonstop. A 3-hour client debrief still looping in my mind. My shoulders tight, my wine untouched. And the quiet truth settling in: something had to change.In this episode of “The OBM Show”, I’m breaking down what it really takes to build a game changing OBM business in 2026… one built on capacity, clarity, and intentional leadership instead of constant hustle and burnout.Together we explore:Why your business needs a capacity check before a revenue goalHow deep, high value offers create more impact with fewer clientsWhat boundaries look like when they’re backed by systemsWhy OBMs must step into leadership, not task taking, in 2026The sustainable visibility strategy that keeps you consistentReal stories from Accredited OBMs like Danielle and Lindsay who rebuilt their businesses with intentionIf your OBM or online service business feels heavier than it should, this episode is going to feel like an exhale. You’ll walk away with clarity, strategy, and the confidence to build a business that supports your life, not the other way around.👉 Join us for our upcoming info session and learn what it takes to succeed as an Online Business Manager: https://www.obmschool.com/info/----------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

There’s a moment in every service provider’s journey when you realize you’re doing everything you can… and still not getting the momentum you expected. You’re learning. You’re trying. You’re showing up. But nothing is quite landing.You’re supposed to be building a business that gives you freedom, but instead you’re juggling every detail, working late nights, saying yes to everything, and quietly wondering if you’re cut out for this at all.That was exactly where I found myself in the early days of my OBM journey.In this episode of “The OBM Show,” I’m sharing a story I haven’t talked about in a long time: the day I sat in a coffee shop with my laptop open, coffee going cold, tears streaming down my face because I thought I’d never be able to turn my OBM side gig into a real, sustainable business.I was overworking, undercharging, overdelivering, and trying to perfect everything before I allowed myself to show up.What I didn’t realize then is that I wasn’t failing, I just didn’t yet have the clarity, structure, or support to build my business with intention.This episode is a reflection on that moment, and a roadmap of what I would do differently if I were starting my OBM business in 2026.We’re breaking down what it looks like to shift from overwhelm and perfectionism to clarity, leadership, and sustainable growth… no hustle, no burnout, no “figure it out alone.”Here’s what we cover:• The biggest mistake new OBMs and service providers make (and why it keeps you stuck) • Why perfection and preparation slow your business down more than anything • How to use your transferable skills: corporate, retail, teaching, motherhood as OBM-level credibility• The offer I wish I had started with (the one that would’ve saved me years of burnout)• The visibility rhythm that actually leads to clients • Why support, mentorship, and community collapse your timeline • What a sustainable OBM business looks like when you stop trying to do everything yourselfWhether you’re in the early stages of building your OBM business, shifting from VA work into leadership, or preparing to level up in 2026, this episode gives you the clarity and direction I wish I had when I started.👉 Join us for our upcoming info session and learn what it takes to succeed as an Online Business Manager: https://www.obmschool.com/info/---------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

There’s a moment in every service provider’s journey when the business starts growing faster than you can keep up with… and the weight of it becomes impossible to ignore.You started out supporting clients.Then suddenly, you’re managing launches.You’re coordinating contractors.You’re solving operational problems before anyone else notices them.You’re carrying the entire backend of the business on your shoulders.But the structure? The systems? The support you need?Nowhere to be found.In this episode of “The OBM Show,” I’m sitting down with Accredited OBM and agency owner Adayah Balog, who knows that experience firsthand. Her journey didn’t begin online, she started in corporate banking, shifted into VA work for more flexibility, and quickly found herself doing high-level operational leadership… without the systems or support to match it.Her business didn’t collapse… it grew too fast.COVID hit. Her husband’s work stopped overnight. She had a newborn. And suddenly she was the sole income earner, running a business built on overextension instead of sustainability.The turning point?Realizing she couldn’t keep being the “yes to everything” agency, and that real leadership often begins with slowing down long enough to rebuild.We’re breaking down what it actually looks like to move from reactive growth to intentional, sustainable scaling as an OBM. One where your systems support you, your team stands with you, and your business finally gives you the freedom you started it for.Here’s what we cover:• How Adayah went from corporate banking → VA → overwhelmed OBM → intentional agency owner• The signs your business is growing faster than your systems can handle• What rebuilding your backend (and your boundaries) really looks like• How she created a team culture rooted in accountability, communication, and quality• Why narrowing your offers can unlock more efficiency and better client results• What a sustainable OBM agency can look like when you stop trying to do it all yourselfWhether you’re a VA stepping into the OBM role, an OBM navigating growth, or an agency owner trying to scale sustainably, this episode will help you see what’s possible when you lead with intention instead of urgency.Join us for our upcoming info session to learn more about finding success as an Online Business Manager: https://www.obmschool.com/info/-------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

There’s a moment in every service provider’s journey when the work you’re doing no longer matches the title you’ve been using.You’re being hired as a VA… but you’re planning launches.You’re coordinating teams.You’re spotting system gaps before anyone else sees them.You’re leading… quietly, strategically, instinctively.But you’re still being paid like a task-doer.In this episode of “The OBM Show,” I’m sitting down with Accredited OBM Milani Lau, who knows that feeling all too well. Before stepping into the OBM role, Milani spent years living in that in-between space: doing high-level work while charging VA rates, juggling too many responsibilities, and constantly bouncing between overbooked months and dry spells.The turning point?Realizing that the work she was doing wasn’t “extra effort”… it was OBM-level leadership.And that realization changed everything.We’re breaking down what it really looks like to move out of VA mode and step confidently into the strategic OBM role. One where your ideas are valued, your expertise is trusted, and your business supports your life as a mom of two.Here’s what we cover:• How Milani shifted from underpaid VA work into the OBM role with clarity and confidence• The moment she recognized she’d outgrown her existing clients — and what she did next• How she landed her first OBM client during Accreditation and rebuilt her confidence• What strategic OBM work actually looks like behind the scenes• How hiring her first VA transformed her capacity and leadership• What a sustainable, aligned OBM business can look like when you stop operating from scarcityWhether you’re a VA who knows you’re already doing OBM-level work, or an OBM wanting to deepen your leadership and create more alignment, this episode will help you see what’s possible when you finally own your expertise.---------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You started your business for freedom.Freedom to choose your clients, your schedule, and your lifestyle.But somewhere along the way, that freedom started to feel more like a full calendar than a full life.In this episode of “The OBM Show”, I’m sitting down with Accredited OBM Amy Crowe, who shares how she rebuilt her business to finally work for her, not against her. Amy started out as a successful VA, supporting small business owners with everything from email marketing to customer support, but over time she realized she was doing more than managing tasks. She was leading.That realization changed everything.We’re unpacking what it really looks like to build a sustainable OBM business that supports both your clients and your life, without burnout or compromise.Here’s what we cover:Amy’s transition from VA to Accredited OBM and what it taught her about sustainable growthHow to rebuild your business around your real life without losing momentumThe mindset shifts that helped Amy step into leadership and own her expertiseWhy boundaries are the foundation of freedom in your businessWhat a part-time OBM business can look like when it’s designed with intentionHow to define success on your own terms and stop chasing someone else’s version of itWhether you’re a service provider ready to evolve into the OBM role or an established OBM looking to simplify and realign, this episode will inspire you to design a business that gives you both freedom and fulfillment.Join us for OBM Accreditation: applications are open for the last time in 2025, and early bird enrollment ($900+ OFF) is on until November 20th, 2025. This is your moment to become an Accredited OBM and step fully into your next level of leadership. → https://www.obmschool.com/accreditation/—----------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You’re managing launches.You’re leading teams.You’re building the systems that make your clients’ businesses run like clockwork.And yet… you still catch yourself thinking, “Who am I to be doing this?”That’s not proof you’re a fraud… it’s proof you’re growing.In this episode of “The OBM Show”, I’m breaking down how to overcome imposter syndrome and finally own your OBM expertise with confidence and clarity. Because the truth is, every high-achieving OBM feels it at some point… the difference is in how you handle it.Here’s what we cover: • Why feeling like an imposter doesn’t mean you’re not qualified. It means you care • How to build your “Evidence File” to ground yourself in facts, not feelings • The leadership phrase that builds instant trust with clients • How to reframe your role from “expert” to “leader” (and stop trying to know it all) • Why defining your Zone of Genius is the fastest way to boost your confidence • A real story from an OBM Accelerator student who turned fear into leadership and raised her rates by 30%Whether you’re just starting out or already leading multi-six-figure projects, this episode will help you silence the imposter voice, show up as a confident leader, and own your value as an Online Business Manager.Join us for OBM Accreditation: applications are open for the last time in 2025, and early bird enrollment (15% off) is happening right now. This is your moment to become an Accredited OBM and step fully into your next level of leadership. → https://www.obmschool.com/accreditation/—----------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You’ve just had an incredible discovery call with a potential client.You see their vision, you know exactly how you can help them, and your proposal is practically writing itself until you reach that one section that makes your stomach drop: The Investment.Suddenly, your excitement turns into second-guessing.What’s my hourly rate again?How many hours will this take?What if they think it’s too much?Maybe I should lower it… just in case.Sound familiar?In this episode of “The OBM Show”, Sarah Noked is helping you break free from the hourly pricing trap and start charging for your true value, not your time.Here’s what we cover:  • Why hourly billing keeps you stuck on the income hamster wheel  • How to calculate your ROI before setting your prices  • The key to creating value-based, outcome-driven packages  • How to confidently present your rates without apologizing or overexplaining  • The mindset shift that helps you own your worth and lead with confidenceThis episode is your official permission slip to stop charging for your time, and start charging for your talent.When you position yourself as a strategic investment (not an expense), everything changes… your income, your confidence, and the clients you attract.----------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You started your business for freedom.To work on your own terms, serve clients you love, and build something that actually lights you up.But somewhere along the way, that freedom started to feel a lot like… busyness.Every client question still lands on your plate.Every decision still needs your approval.And if you stop working, even for a few days, everything stalls.Here’s the truth: if your business still depends entirely on you, you don’t own a business, you have a job.In this episode of “The OBM Show”, Sarah Noked shares her five-step framework to help you stabilize, systematize, and prepare your business for scalable growth.This is about learning how to be the Online Business Manager of your own business so you can start building the foundations you’ll need to eventually hire one… and yes, finally step fully into your role as CEO.Here’s what we cover: • The task audit that reveals where your time (and energy) really go • How to automate and delegate recurring tasks without overwhelm • Why documenting your systems with simple SOPs changes everything • The power of centralizing your tech stack for real team efficiency • The mindset shift that helps you let go and lead like a true CEOWhether you’re still doing everything yourself or getting ready to grow your team, this episode gives you the roadmap to build a business that runs smoothly, strategically, and sustainably.------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You’ve put in the hours.You’ve delivered the work.But every interaction with that client leaves you drained.Here’s the truth: keeping every client is self-sabotage. Real leadership is knowing when it’s time to say “no.”In this episode of The OBM Show, I’m breaking down the five undeniable signs it’s time to walk away from a client, and giving you the exact step-by-step process to offboard with clarity, confidence, and professionalism.Here’s what we cover: • Why fear, scarcity, and people-pleasing keep OBMs stuck with bad-fit clients • The 5 red flags that mean a client relationship has expired • How to use the “Graceful Exit Protocol” to offboard without drama • A real story of an OBM School student who let go of a toxic client - and instantly signed her dream one • Why letting go is stepping into leadership - and the key to calling in aligned clientsWhether you’re holding onto a draining client or just want to set stronger boundaries, this episode will give you the clarity and tools to make brave, CEO-level decisions in your business.Join us for our next round of OBM Week - a three day, LIVE virtual event where we’ll dive deeper into how to step into the OBM role with confidence and clarity. → https://www.obmschool.com/info/—----------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You’re answering emails.You’re checking tasks off the list.You’re keeping the wheels turning.But here’s the truth: if you’re still stuck in “helper mode,” you’re holding yourself back.In this episode of The OBM Show, I’m breaking down how to stop playing the VA game and step fully into your OBM leadership. Because leadership isn’t about having a big team or a fancy title, it’s about how you show up every single day.Here’s what we cover: • The difference between “helpers” and true leaders (and why it matters) • How to recognize when you’ve slipped back into support mode • The daily mindset shifts that help you embody OBM leadership • What it looks like to step into the CEO gap with confidence and clarity • Why this shift is the key to being seen (and paid) as a strategic partnerWhether you’re transitioning from VA work or you’ve been an OBM for years, this episode will give you the tools and mindset shifts to lead boldly, position yourself strategically, and thrive in your role.Join us for our next round of OBM Week - a three day, LIVE virtual event where we’ll dive deeper into how to step into the OBM role with confidence and clarity. → https://www.obmschool.com/info/------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You’ve landed a discovery call with your dream client.You’re prepared, excited, and ready to show them the value you bring.But then… the call takes a turn.Instead of a collaborative conversation, you’re hit with rapid-fire questions: "How many launches have you managed? What tools do you know? What are your rates?”Suddenly, it feels less like a partnership in the making, and more like an interrogation.Here’s the problem: when you let clients lead these conversations, you end up sounding like just another freelancer instead of the strategic partner you really are.In this episode of “The OBM Show”, Sarah Noked shares how to flip the script and lead discovery calls with confidence so potential clients see you as indispensable from the very first conversation.Here’s what we cover:  • Why letting clients steer the call keeps you stuck in “order taker” mode  • The mindset shift that changes everything about how clients see you  • How to handle “rate talk” gracefully without underselling yourself  • A simple framework for positioning yourself as a strategic partner, not just a task-doer  • What it looks like to set the tone for a long-term, premium client relationshipIf you’ve ever walked away from a discovery call feeling like you had to prove yourself, this episode will show you how to take back control, stand in your value, and attract the right clients with ease.-------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Your systems are solid. Your team is prepped. The project plan is ready to roll.But then your client goes quiet. Approvals stall, decisions get delayed, and suddenly they become the bottleneck.In this episode of The OBM Show, I’m diving into what to do when clients stall and how you, as the OBM, can lead with clarity, and confidence. Because here’s the truth: bottlenecks are just opportunities for leading differently.Here’s what we cover:  • Why bottlenecks happen (and what they reveal about leadership gaps)  • How to name pause points clearly without creating tension  • Tools and systems to make decision-making fast and simple  • Boundaries that protect your timelines and keep projects on track  • How to step into the CEO gap so your client feels supported, not pressuredWhether you’re just starting out or already established as an OBM, this episode will give you the tools and mindset shifts you need to turn frustrating delays into opportunities to lead.------------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Your business is growing, but so is the chaos behind the scenes.You’re juggling projects, contractors, and clients, while trying to keep everything running smoothly… and it feels like if you step away, the whole thing might fall apart.Sound familiar? These are the warning signs you’re about to max out. And they’re also the signs it’s time to bring in an Online Business Manager (OBM) to help you scale with structure, strategy, and support.Join Sarah Noked in this episode of The OBM Show as she reveals the three undeniable signs you’re ready for OBM-level support and how to hire the right partner… the right way.Here’s what we cover:The subtle ways you might be the bottleneck in your own business (without even realizing it)Why running everything from your head is dangerous for growth—and how an OBM solves itThe opportunity cost of staying stuck (and why it’s costing you more than you think)Two clear paths to finding support: DIY team-building vs. done-for-you matchmakingHow to make the transition smooth so you can step fully into your visionary roleIf you’ve been stretched too thin and know something has to change, this episode will show you how to recognize the signs, bring in the right operational support, and finally scale your business with clarity and confidence.--------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You’ve been tweaking your offers, polishing your ClickUp boards, and obsessing over SOPs, convinced that this is what high-level clients want.But what if I told you… that might be the very thing holding you back?In this episode of The OBM Show, I’m pulling back the curtain on what premium clients actually care about when hiring an Online Business Manager. Spoiler: it’s not perfection it’s partnership and true leadership.But what does that look like? High-level clients aren’t looking for flawless dashboards or the most detailed onboarding doc. They’re looking for a leader who can step into their business with clarity, calm, and confidence.Here’s what we cover:  • Why obsessing over backend perfection positions you as a “helper,” not a leader  • The real difference between task-doers and strategic partners (and how clients see it)  • How to show up with confidence, even when things aren’t perfect behind the scenes  • The key mindset shift that makes clients see you as indispensable  • What it really takes to land and keep premium clients who value leadership over busyworkWhether you’re still duct-taping your backend together or stuck perfecting your SOPs, this episode will shift the way you think about high-level clients and help you step into the partnership role they’re truly searching for.--------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Do you ever feel pressure to be the “unicorn” OBM, equally brilliant at tech integration, launch strategy, client care, financial forecasting, and everything in between?That impossible standard is the fastest road to burnout and imposter syndrome.In this episode of The OBM Show, Sarah Noked introduces a brand-new framework designed to help you stop chasing perfection and start leaning into your natural strengths: the OBM Archetypes. Instead of trying to master every skill, you’ll discover how to identify your unique leadership style and build a business that feels aligned, sustainable, and wildly effective.Here’s what we’ll cover:The 5 core OBM Archetypes: The Strategic Visionary, Systems Architect, The Conductor, The Purpose-Driven Partner, and Emerging Strategist The strengths and pitfalls of each archetype (and how to leverage them)Why owning your archetype attracts dream clients who value exactly what you do bestHow understanding your archetype helps you price, package, and position your services with confidenceA free quiz to uncover your own OBM Archetype and get a personalized Starter Kit to grow your business with clarityWhether you’re brand new to OBM work or leading multiple clients, this episode will help you see yourself in a whole new way. No more pressure to be everything to everyone… it’s time to own your superpower and thrive as the OBM you’re meant to be.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You’re booked out, delivering results, and working harder than ever… so why does your income keep stalling at $5K months?In this episode of “The OBM Show”, I’m pulling back the curtain on one of the most common plateaus OBMs face: the dreaded $5K ceiling. If you’ve hit that wall where every month feels maxed out, but your bank account doesn’t reflect your effort, you’re not alone and you’re not doing anything “wrong.”The truth is, $5K months don’t mean you’ve made it. They mean your current business model has reached its limit. And breaking through requires a very different approach than the hustle that got you here.Here’s what we cover:Why selling time instead of transformation automatically caps your income How retainer fatigue keeps OBMs drained and underpaid The role premium offers play in positioning you as a true leader Why your positioning matters as much as your delivery (and how to shift it)How to stop undercharging for COO-level results What it really looks like to step into OBM-CEO mode and grow beyond $5KWhether you’re deep in the $5K hustle or just starting to feel the cracks, this episode will show you what’s keeping you stuck and how to finally move into consistent, sustainable growth without burning out.---------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Your client meetings should showcase your leadership—not just your note-taking skills.Join Sarah Noked in this episode of The OBM Show as she reveals a simple, repeatable framework to turn every meeting into a strategic, value-packed session that builds trust, strengthens your authority as an operational professional and leader, and supports premium pricing.Here’s what we cover:The pre-meeting power play that builds unshakable confidence before you even join the call.How to craft a strategic agenda that immediately frames you as the leader in the room.Simple facilitation techniques to guide the conversation and keep your clients on track.The single most powerful phrase you can use when you don't know the answer to a question.The story of our student Maria, who used this framework to raise her OBM rates by 30% in a single quarter.Stop letting your strategic brilliance stay behind the scenes. This episode gives you the tools to step into your leadership role, facilitate meetings that "wow" your clients, and get paid for your strategic mind—not just your ability to complete tasks.---------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really look like to go from overworked and underfulfilled to confidently running a fully booked OBM business on your own terms?In this episode of The OBM Show, I’m joined by Andrea Ventim, an Accredited OBM and OBM School alumni who shares her inspiring (and refreshingly honest) journey from burnout to building a thriving business supporting top coaches as their business partner.Before launching her OBM business, Andrea spent nearly two decades behind the scenes of one of the biggest names in personal development—coordinating events, managing VIP programs, and doing all the things. But despite her stacked resume, imposter syndrome and people-pleasing kept her stuck, until she decided to go all in and make a change.Here’s what we cover:How Andrea went from “Can I really do this?” to confidently owning her OBM title The mindset shift that helped her set (and stick to) firm boundaries in her businessWhy niching down and saying “yes” only to full-body yes clients changed everything How she doubled her income and her time offHer exact 15–20 hour work week schedule What it really means to build a business aligned with the life you actually wantWhether you’re in the messy middle of a pivot or dreaming about what’s next, I hope this conversation will push you to take the leap—even if you don’t feel 100% ready.—-----------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Do you find yourself answering client emails at 10 PM or easily saying "yes" to out-of-scope requests just to be helpful, only to feel drained and resentful later on?"Boundary Burnout" is all too common among online service professionals and it only holds your businesses back (and makes you feel a bit crazy!). In this episode of The OBM Show, Sarah Noked dismantles the myth that setting boundaries makes you seem “unhelpful”. Instead, she reveals why professional boundaries are the foundation of respect and the secret to scaling your business without sacrificing your peace of mind. You'll get the exact language and a practical framework to build fences around your time and expertise.Here’s what we’ll cover:Why setting boundaries is an act of leadership, not rigidity.How to proactively set expectations in your client onboarding so there are no surprises.The powerful "Yes, And" method to handle scope creep with confidence and grace.Word-for-word scripts to gently (but firmly) redirect clients who cross your boundaries.The story of an OBM who went from the edge of burnout to regaining 10+ hours a week by implementing these strategies.Whether you're a seasoned OBM or just starting out, this episode gives you the permission slip and the practical tools you need to protect your energy, command respect, and build a more profitable and sustainable business.---------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really look like to build a successful OBM business around your values, lifestyle, and family?In this behind-the-scenes episode of The OBM Show, I’m joined by Desiree Silveira—OBM School grad, Accredited OBM, and a vital strategic partner inside our internal team. From juggling launches to managing client strategy and raising her daughter, Dez has intentionally designed a business that supports her life, not the other way around.We’re unpacking what it means to step into strategic leadership, the confidence it takes to work with premium international clients, and how Dez went from overbooked freelancer to fully aligned business owner—with more revenue and fewer hours.Here’s what we cover:How Dez transitioned from doing “all the things” to becoming an Accredited OBMThe mindset shift that helped her confidently land high-ticket clientsHow she plans her week to stay focused, flexible, and profitableWhy anchoring into your values helps you attract the right clientsWhat saying no has to do with long-term successWhether you're just starting your OBM journey or craving a more sustainable business model, this episode will help you reimagine what’s possible when you build with intention.----------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

You were hired to lead—but suddenly, you’re stuck waiting for approvals, tiptoeing around recommendations, and wondering why the “strategic partner” role feels more like support staff.If that sounds familiar, this episode is your reset button.On this week’s episode of The OBM Show, we’re unpacking the unspoken issue that holds so many OBMs back: unhealthy power dynamics. I’m breaking down how even the most well-meaning client relationships can slip into misalignment—and how to claim (or reclaim) your role as the operations leader.🎧 Here’s what we cover:How to spot a misaligned power dynamic before it spiralsWhy OBMs often unintentionally show up like assistants (and how to change that)The exact onboarding strategies that set you up as a strategic leader from Day 1Subtle but powerful language shifts that communicate authority and directionWhat to do when the client relationship needs a reset—and how to lead that shift with confidenceIf you’ve ever felt like you're stuck in reactive mode, struggling to be seen as the expert you are, this episode is a must-listen.Because leadership isn’t about control—it’s about structure, clarity, and trust. And it starts with how YOU show up.-------------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it look like to go from copywriting VA to confident OBM—tripling your revenue and landing your dream clients along the way?In this episode of The OBM Show, I sit down with Ada Wogu, Accredited OBM and founder of Advance with Ada. With no corporate background and zero “traditional” business experience, Ada’s journey is proof that what you do need to succeed as an OBM is drive, integrity, and a strong foundation of systems.Ada opens up about her transition from virtual assistant to Online Business Manager, how she blends her copy chops with operations strategy, and why mindset is just as important as skillset in this role. She also shares how she built a niche serving coaches and agencies through what she calls Accelerated SOPs—streamlined systems that save clients time without sacrificing quality.Inside this episode: – How Ada transitioned from VA to OBM (without a corporate background) – The real behind-the-scenes of managing client launches and team dynamics – Why confidence and communication are non-negotiables for OBMs – A look at “Accelerated SOPs” and how they’re changing the way she supports clients – The mindset shifts that helped her land 3 OBM clients and a DOO role in under a yearWhether you're still in the VA stage or already stepping into OBM territory, Ada’s story will give you a clear vision of what’s possible—and what it really takes to own your leadership.---------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What if having a full client roster isn’t the dream? In this episode of The OBM Show, I’m unpacking the dark side of being booked up as an Online Support Professional - and what it really takes to grow your virtual business without recreating the burnout you left behind in your 9–5.Whether you’re drowning in Slack pings and client requests, or you’re starting to feel the weight of overcommitment creeping in, this is your permission slip to pause and redesign your business so that it’s sustainable, enjoyable, and still profitable.🎧 In this episode, we cover: ✔️ Why being “booked out” is often a red flag, not a goal  ✔️ The real reasons OBMs hit burnout—even when things look successful on paper  ✔️ How to audit your capacity and uncover hidden energy drains  ✔️ The mindset shift from freelancer to CEO (and what that actually looks like)  ✔️ Simple ways to rework your OBM offers, time blocks, and boundaries so you can breathe againIf you're celebrating because your calendar’s “booked up”, but feel overwhelmed and overworked at the same time, this episode will help you create more margin, scale smarter, and reclaim your energy—without sacrificing your income or client results.-------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What happens when you hit burnout after 30+ years in corporate leadership—and decide it’s time to build something of your own?In this episode of The OBM Show (also available as a video), I’m joined by Manu Loths, an Accredited OBM and founder of Breitinger Consulting. After decades of working in senior roles across Germany and New Zealand—including CFO, GM, and Head of Operations—Manu knew she wanted more flexibility, more purpose, and more control over her time.Instead of looking for another executive role, she enrolled in OBM School’s Accreditation program, implemented every piece of the curriculum, and built a business that now runs at full capacity—with a team, long-term clients, and a growing agency vision.🎧 Inside the episode, we cover:– How Manu transitioned from corporate burnout to OBM clarity  – The moment she realized she could be choosy about clients  – Her systems-first approach to both operations and finances  – A turnaround story from a sixth-generation family business  – Her plan for scaling through team and agency infrastructure  – Why age, experience, and leadership are OBM superpowers“This is what I used to do for others—now I do it for myself, my way.”Whether you're stepping out of corporate, thinking about your second act, or wondering how to turn decades of experience into your own business—this episode is packed with inspiration, structure, and actionable strategy.—-------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What if being “organized” was actually the least valuable part of your skill set?In this episode of The OBM Show, we’re digging into a major mindset shift that every Online Business Manager needs to make if they want to grow, lead, and land premium clients. Because here’s the truth: clients often say they’re looking for someone who’s organized—but what they need is a strategic partner.I’ve had clients hire me for “organization,” thinking they needed someone to keep the trains running. But the real results didn’t come from my color-coded task boards or neat file structures. They came from leadership. Decision-making. Big-picture thinking. And for a long time, I didn’t position myself that way—and I paid the price.In this episode, I’m sharing how to move from the role of “doer” to driver—and what it looks like to own your identity as the operational engine behind a business’s success.Inside this episode, we cover:Why “organized” is a feature—not the benefit—and how to reframe your value Five powerful roles every OBM plays (even if they don’t call them that yet) Real language shifts to use in your website, proposals, and discovery calls How OBMs unintentionally downplay their worth—and what to say instead The link between this mindset shift and your pricing, burnout, and next-level growthWe also talk about the hidden cost of playing small—why vague support language keeps you stuck, how burnout creeps in when you operate below your level, and how positioning yourself as a leader opens the door to more trust, more autonomy, and more aligned client relationships.If you’ve been stuck in the assistant zone—or struggling to explain what you really do—this episode will help you claim your identity as a leader, not a helper. Because you’re not just the one organizing the business. You’re the one keeping it moving forward.---------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really look like to be the right-hand woman inside a growing, impact-driven online business?In this episode of The OBM Show, I’m joined by Tovi Vider—Accredited OBM, single mom, and the behind-the-scenes rock of OBM School. Tovi has been our in-house OBM for over four years, and in that time, she’s been at the center of some of the most transformational pivots in our business—from launching the OBM Accreditation to scaling our team and systems from the ground up.But her journey didn’t start there. Tovi spent years in corporate and worked as a Virtual Assistant before stepping into the OBM role—and realizing she was already doing executive-level work. In her words: “I thought climbing the corporate ladder was my only option. I didn’t know I had a choice until I saw what OBM work could really be.”🎧 Inside the episode, we cover:How Tovi transitioned from VA to OBM (and what clicked for her) What a “day in the life” really looks like when you manage ops for a 6-figure training company Her experience navigating life as a single mom while leading a fast-paced business Why trust, transparency, and ownership are at the core of how she operates The behind-the-scenes story of launching the OBM Accreditation during one of our hardest seasons How OBM work has changed her life—and helped shape the future of OBM SchoolThis episode is full of honesty, practical insight, and behind-the-scenes reflection. Tovi shares what it means to truly own the OBM role—not just in title, but in responsibility, decision-making, and leadership.Whether you’re just stepping into OBM work or building the systems to support a growing business, Tovi’s story is proof that being an OBM is about more than just getting things done. It’s about being the person a business can’t run without.---------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really take to run a virtual business through the summer—without overcommitting, underdelivering, or burning out completely?In this episode of The OBM Show, I’m walking you through how I’m preparing my business for summer in a way that honors both my goals and my life. Because summer isn’t business as usual. Timelines shift. Clients go quiet. Life ramps up. And unless you plan for it, you’ll either hustle like it’s Q1 or disappear and scramble to recover come fall.Over the years, I’ve learned (the hard way) what happens when I don’t prep for the seasonal shift. So this year, I’m doing things differently—and sharing the exact strategies, systems, and mindset shifts I’m using to create a summer that feels intentional, restful, and sustainable.Inside the episode, we cover:What I audit in my business before summer hits—and why it mattersThe exact conversation I have with clients to set clear expectations and boundariesHow I shift from retainer-heavy work into lighter-lift revenue streamsWhy I schedule restoration and unplugged time like I do meetingsThe automations I put in place to keep lead gen and nurture flowing“Summer doesn’t have to be a slump or sprint for business owners–there IS a happy medium, believe it or not! “Whether you're managing a full client roster, looking to protect your energy, or just want to enter September feeling refreshed instead of frazzled, this episode will help you map out your own summer rhythm with intention and clarity.--------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really look like to build an OBM business in the middle of a life-changing moment—with no safety net and everything on the line?In this episode of The OBM Show, I’m joined by Muneeba Brooks, an Accredited OBM and founder of NeuroNest Consulting, who shares her story of rebuilding from the ground up after becoming a single parent overnight. With 20+ years of operations experience and a deep commitment to supporting overwhelmed and neurodivergent clients, Muneeba turned survival into strategy—and created a business that supports her life and her clients’ needs.🎧 Inside the episode, we cover:How she went from part-time VA to strategic OBM—without realizing she was already doing the jobThe moment she decided to stop undercharging and start owning her valueWhat it’s like building a business while solo parenting and grievingHer systems-focused niche and how she structures her workdaysThe mindset shifts that helped her stop playing small—and claim her seat at the table “I was already doing executive-level work. I just wasn’t getting paid for it. That had to change.”Whether you’re a VA who’s outgrown the task list or someone wondering if your lived experience can shape a business that works—Muneeba’s story will show you what’s possible when you trust your skills, speak your value, and start from exactly where you are.---------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really take to build a purpose-driven OBM business—from a pandemic pivot, with no roadmap, and a whole lot of courage?In this episode of The OBM Show, I’m joined by Sam Roblett, an Accredited OBM and digital learning designer based in the UK. After 15 years in education and school leadership, Sam made a bold shift during the pandemic—rebuilding her career, business, and life from scratch.Starting as a VA, she quickly realized she was already doing strategic, high-level work—and once she discovered the OBM role, there was no going back. Now, she runs Chaos into Calm, a thriving OBM agency serving purpose-driven entrepreneurs, course creators, and community-led brands.🎧 Inside the episode, we cover:How she transitioned VA clients into OBM retainers (and didn’t lose income)What her day-to-day looks like balancing OBM work, team leadership, and course designHer experience building an 8,500+ member community through Vegan Business NetworkWhy she pursued a diploma in digital learning design—and how it added a whole new income streamHer best advice for OBMs who feel overwhelmed by “figuring it all out” “Sometimes you don’t need the whole plan—you just need the first step. Then take the next.”Whether you’re just starting out or looking to scale into a more intentional OBM role, Sam’s story will remind you that you get to build a business that reflects your values—and supports your life.------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really take to leave your 9–5 and build a freedom-based freelance business—without panicking, stalling, or burning bridges?In this episode of The OBM Show, I’m sharing how I transitioned out of my corporate role and into full-time OBM business ownership—while still working. I didn’t quit on a whim. I built my business behind the scenes, one project, one client, and one system at a time.Whether you're feeling stuck in your corporate career, thinking about a side hustle, or ready to walk away with a plan in hand—this episode walks you through the exact steps to make the leap in a sustainable, strategic way.🎧 Inside the episode, we cover:The steps I took to build my business while still working full-timeThe most valuable transferable skills you already have from your 9–5What foundational business pieces you actually need to get startedHow to shift your mindset from employee to entrepreneurWhy setting a “Freedom Date” makes your exit feel real (and doable)Some “real world” examples of how our very own OBM School students went about (and rocked!) this transition“You don’t have to wait for the perfect time—you just need a plan, a little courage, and the right support.”This episode is for anyone ready to stop dreaming about freedom—and start building a freelance OBM business that fits your life.--------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really take to go from corporate employment to OBM business ownership—and actually own your time, income, and expertise?In this episode of The OBM Show (also available as a video), I’m joined by Gillian Edwards, an Accredited OBM and marketing strategist who took a leap during the pandemic and never looked back. After being laid off, Gillian joined OBM School (shoutout to OBM Week + winning the Accelerator!) and slowly but surely built a business that works on her terms.Now, she blends marketing strategy, implementation, and project management into a unique OBM offering—serving clients she loves and choosing work that aligns with her strengths.🎧 Inside the episode, we cover:How Gillian landed her first retainer client by sending a bold email to 400+ peopleWhy she skipped the VA phase and trusted her strengths from day oneWhat a typical OBM day looks like—complete with tea, to-do lists, and client check-insThe types of projects she’s taken on (including Amazon product launches + optician training platforms!)Her advice for new OBMs still stuck in indecision“Starve fear by making quick decisions. You have to go all in.”Whether you’re pivoting out of corporate or still figuring out how your skills fit in the online space, Gillian’s story will inspire you to take action and lead with what you’re great at.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What’s in my OBM tech stack right now?In this episode of The OBM Show, I’m pulling back the curtain and walking you through the exact tools I use behind the scenes to run a streamlined, scalable service-based business.We’re not just talking about any tools—we’re talking about the non-negotiables that every Online Business Manager and support pro needs to create structure, support growth, and deliver an elevated client experience. From project management and automation to real-time communication and AI-powered efficiency, I’m sharing the platforms that are making my business (and my clients' businesses) run like clockwork.Here’s what we cover:The 6 core tech categories every OBM needs to nailHow to organize your backend for clarity, consistency, and confidenceReal examples from OBM School students who’ve streamlined and scaledThe free (or low-cost) tools that pack a punch—perfect if you’re just getting startedWhy your tech stack is the foundation of your business—not just a bunch of shiny toolsWhether you’re still duct-taping your backend together or ready to upgrade, this episode gives you the blueprint to build a business that runs smoothly, strategically, and without burnout.👉 For a full breakdown of the tools I mention in this episode (plus a few bonuses), go to:  https://www.obmschool.com/toolsNo gatekeeping here—just the real tech, systems, and strategies that work.------------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really take to transition straight from a 15-year corporate career into building a purpose-driven OBM business—without any stops in between? In this inspiring episode of The OBM Show (also available to watch on YouTube), I sit down with Accredited OBM LeAngela Aitken to share her powerful journey from burnout to business ownership.LeAngela didn’t start as a VA or freelancer. She made a bold leap from corporate leadership into the OBM role—and did so with strategy, confidence, and a deep commitment to serving her community. In this conversation, she opens up about the mindset shifts, systems, and purpose-led mission that helped her find success working with nonprofit clients.We talk about:What pushed LeAngela to leave corporate and how she navigated the early days of her transitionHow she found her first OBM clients by leaning into community over cold outreachWhy she chose to focus her business on nonprofits—and how it’s transformed her impactWhat her day-to-day looks like as an OBM, including client rhythms and strategic planningThe importance of clarity, confidence, and staying connected to your “why” when building your businessIf you’ve ever wondered whether your corporate background could translate into a fulfilling OBM business—this episode will give you the inspiration, clarity, and proof that it absolutely can.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

In this episode of The OBM Show (also available to watch on YouTube), I sit down with Accredited OBM Lindsay Connolly, a former NYC fashion executive turned remote OBM working from Belgium, to unpack her incredible journey from corporate leadership to building a purpose-driven, high-value business.Lindsay didn’t start as a VA or test the waters with small freelance gigs. She made a clear, intentional leap into the OBM role—charging premium rates from day one and designing a business that fits her life, not the other way around. In this conversation, she shares the mindset shifts, systems, and real-world strategies that helped her confidently step into a new career with clarity and conviction.We talk about:What prompted Lindsay’s career pivot and how a move abroad became the catalyst for changeHow OBM Week and the OBM School Accelerator gave her the tools and confidence to start strongHer approach to pricing, setting boundaries, and sticking to $100/hr—even when it felt scaryWhat her business looks like today: a 25-hour workweek, premium clients, and clear systemsThe identity shift that came with this work—and how it’s transformed her presence at home and in businessIf you’ve ever felt unsure whether your skills can “translate” into the online world, or you’re craving a business built around your values and life—this episode will give you the clarity, inspiration, and proof that you already have what it takes.—------------------------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really take to transition from a decade in the legal world to running a successful OBM agency—while raising a family and prioritizing your values?In this episode of The OBM Show (also available on YouTube), I sit down with Julie Calcote, Accredited OBM, founder of Julie Calcote OBM Services, and a beloved mentor inside OBM School. Julie shares her journey from working behind the scenes in law offices to building a thriving business that gives her more space, purpose, and presence—both at work and at home.Julie first entered the online business world as a Virtual Assistant, but quickly realized she was already doing OBM-level work. Once she claimed the title (and the rates), everything changed. In this honest conversation, Julie shares how she built her OBM business around the life she wanted—not the other way around.We cover what her workdays actually look like, how she manages priorities as a mom and business owner, and the strategies she uses to stay productive without burnout.You’ll learn:How Julie made the leap from VA to OBMWhat her day-to-day looks like now running an OBM agencyHow she uses tools like the Pomodoro Technique to stay focused and presentWhy values-aligned clients are key to sustainable successHer advice for aspiring OBMs ready to make their next moveIf you’re wondering how to build a business that fits your real life—not just your résumé—Julie’s story is packed with practical insight and heartfelt encouragement.This episode is for anyone who's juggling ambition and life, and ready to build a business that works for them.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really  take to leave behind a 15-year corporate career and step into the freedom of online business? In this episode of The OBM Show (also available on YouTube), I sit down with OBM School Mentor and founder of IBOSS Inc., Lenica Stephen, to unpack her bold leap from burnout to business ownership—and what a day in her life looks like now as a thriving Online Business Manager.For years, Lenica followed the traditional path—climbing the corporate ladder, hitting the milestones, doing everything right. But like so many high-achievers, she hit a wall. Burnt out, unfulfilled, and tired of putting her dreams on hold, she decided it was time to stop waiting for “someday” and start building a business that actually aligned with her life and values.In this powerful conversation, Lenica shares how she leveraged her background in project management, business process re-engineering, and team leadership to build a successful OBM business from the ground up—on her terms.We walk through what her day looks like now, how she sets priorities, and the systems she’s built to support both her clients and her growing team.You’ll learn:What finally pushed Lenica to leave corporate—and how she knew she was readyThe exact steps she took to launch her OBM businessHow she found her first high-quality clientsThe mindset shifts that helped her own her value and raise her ratesAnd how growing a team allowed her to work in her zone of genius every single dayIf you’re sitting in a corporate job wondering, “Is there more than this?”—Lenica’s story is the proof you need. This episode is your permission slip to explore what’s possible and take the leap into a career that gives back more than it takes.Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What does it really take to build a business—and a life—that puts your family first? Meet Ramona Hooper, an Accredited Online Business Manager from Vancouver who transformed crisis into opportunity and turned a global pandemic into the catalyst for an entirely new career path.In this episode of The OBM Show, (also available as a video on Youtube), Ramona shares how she went from corporate burnout and unexpected unemployment to creating a thriving OBM business—all while navigating some of the hardest moments of her life, including her husband’s health crisis and juggling her son’s virtual schooling.From working 70+ hours a week to reclaiming her time and replacing her income within four months, Ramona’s story is one of resilience, reinvention, and true transformation. You’ll hear the exact strategies she used to find her first OBM clients, how she built her confidence and tech skills on the fly, and the behind-the-scenes of her signature VIP Day structure.Whether you’re exploring the OBM path or looking for real talk about balancing business and life, this episode is packed with inspiration and practical wisdom.Listen now and discover how Ramona created a career that lets her son get “the best of me, not the rest of me.”Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

What if I told you that the secret to building a thriving OBM business isn’t about systems, sales, or strategy? That the one thing that truly determines your success has nothing to do with client management and everything to do with how you design your life?In this episode of The OBM Show, I’m pulling back the curtain on the one thing that has guided me through every stage of my OBM journey: freedom. The ability to work on my terms, take care of my family, and build a business that supports my life—not the other way around.If you’ve ever found yourself overworking, undervaluing your time, or saying yes to clients who don’t align with your vision, this episode will help you reframe success, set new standards, and take back control of your business.What you’ll learn in this episode:✔️ The one mindset shift that changed everything for me ✔️ How to create a business that works for you (instead of the other way around) ✔️ Why overworking and undercharging are keeping you stuck ✔️ The exact questions to ask yourself to realign your OBM business with your life Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Marketing yourself as an Online Business Manager (OBM) can feel overwhelming—especially if you’re worried about coming across as pushy or salesy. But here’s the truth: the best marketing doesn’t feel like marketing at all—it feels like leadership.In this episode of The OBM Show, I’m breaking down exactly how to position yourself as an in-demand OBM without constantly promoting yourself. From using the power of strategic questioning (yes, talking less can actually attract more clients) to stepping into your OBM alter ego, I’ll show you how to confidently market yourself and attract premium clients who already see your value.What you’ll learn in this episode:Why marketing feels uncomfortable for many OBMs (and how to shift your mindset)How The Coaching Habit by Michael Bungay Stanier can transform your discovery callsThe exact questions that get clients to sell themselves on hiring youHow an alter ego can help you show up more confidently in your marketingWhy clients love me the most when I say less and listen moreHow to position yourself as an OBM leader and leave businesses better than you found themThanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Imposter syndrome is one of the biggest challenges Online Business Managers face when stepping into leadership. That nagging voice telling you, “You’re not ready,” or “Who do you think you are?” - it’s keeping you from owning your expertise, raising your rates, and leading with confidence.The truth? Imposter syndrome doesn’t mean you’re not capable - it means you’re growing. And today, I’m breaking down exactly how to stop letting self-doubt run the show and start stepping into leadership with confidence.What You’ll Learn in This Episode:Why imposter syndrome gets worse the more successful you becomeThe physical reason your brain tries to keep you playing smallHow to shift from self-doubt to self-leadershipWhy free work doesn’t actually build confidence (and what does)The five most powerful strategies to break free from imposter syndromeThanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.

Struggling to set your Online Business Management (OBM) rates with confidence? You’re not alone. Pricing can feel intimidating, but it’s one of the biggest factors that determines the quality of clients you attract, the income you generate, and the way your expertise is valued.In this episode of The OBM Show, I’m breaking down exactly how to price your Online Business Management services without second-guessing yourself. From shifting your mindset around pricing to creating premium packages and handling objections like a pro, this episode will give you the confidence to stop undercharging and start owning your worth.What you’ll learn in this episode:Why pricing feels so challenging (and how to shift your mindset)The biggest mistakes OBMs make when setting their ratesHow to package your services for premium pricing (no more hourly rates!)The scripts you need to communicate pricing clearly and confidentlyHow OBM Week can help you take your pricing strategy to the next levelThanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.