#104 Martin van Kranenburg - ChatGPT als tweede brein - AI in je schrijfproces

from Jerrel Arkes Podcast - B2B Marketing · host Jerrel Arkes

Martin van Kranenburg is de auteur van 'Schrijven voor het brein'. Een boek over neuromarketingtechnieken in teksten. Hij traint marketeers om teksten te maken die leiden tot meer reacties, leads en conversies.De komst van ChatGPT heeft veel invloed op het maken van teksten. Met voor- en tegenstanders. Martin zit momenteel in de afrondende fase van zijn nieuwe boek. Daarin geeft hij antwoord op de vraag hoe je ChatGPT gebruikt om te schrijven voor het brein.Martin rekent af met verschillende misverstanden die er heersen over het gebruik van AI in content creatie. Hij legt uit hoe ChatGPT WEL relevant kan zijn in je content proces.Aanvullende links bij deze aflevering:Boek: https://schrijvenvoorhetbrein.nl/boek/Boek ChatGPT als tweede Brein: https://schrijvenvoorhetbrein.nl/chatgpt/E-learning en online community: https://schrijvenvoorhetbrein.nl/Besproken GPT's Website Roast GPT: https://chat.openai.com/g/g-ydTDelmut-schrijven-voor-het-brein-website-roastOnline persuasion check: https://chat.openai.com/g/g-DybOA1JQG-schrijven-voor-het-brein-persuasion-check-prompt

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This episode is 1 hour and 17 minutes long.

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This episode was published on March 6, 2024.

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