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176 Objetivos SMART episode artwork

Nov 28, 2022 21 min

176 Objetivos SMART

from VENTAS B2B Hosted by Julio Mujica

Objetivos SMART Ya que estamos en época de planificación estratégica para objetivos a lograr el próximo año, es importante volver a repetir algunos conceptos básicos de cómo fijar esos objetivos. Para esto recurrimos al acrónimo SMART, cuyo significado en español es inteligente. S Specific (Específico): El objetivo debe ser específico y claro, evitando todo tipo de ambigüedades M Measurable (Medible): Todos los objetivos SMART deben ser medibles o cuantificables. Incorporar el concepto de KPI's A Achievable (Alcanzable): Las metas y objetivos deben ser desafiantes y alcanzables R Relevant (Relevante): Deben permitir alcanzar objetivos superiores de la organización que están en su propósito o Misión T Time-bound (a tiempo): Todo objetivo SMART debe tener un plazo final para verificar su cumplimiento Además de verificar que los objetivos sean SMART es muy importante fijar evaluaciones respecto de los avances a través de reuniones del equipo ejecutivo de la empresa y apoyados por algún profesional externo, de tal manera de asegurar que esos objetivos planteados sean alcanzados y superados idealmente. De otra manera no serán más que buenos deseos o intenciones. Hacer gestión es lograr que se cumplan los objetivos. Escucha el episodio completo del podcast Ventas B2B, el 176 Objetivos SMART y recomiéndalo a tus conocidos.

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The B2B Revenue Executive Experience Cory Cotten-Potter The B2B Revenue Executive Experience is a podcast hosted by Cory Cotten-Potter, who dedicates each episode to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace. Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more. B2B Twin Tony Hackett Welcome to the B2B Twin podcast – your go-to source for social selling tips, tools, and techniques to help you be successful in the field. We provide our listeners with valuable advice and resources they can apply in their sales efforts immediately! Give us a listen today and start building your sales toolkit of success stories. B2B Lead Gen Podcast Eric Schwartzman Join host Eric Schwartzman (who ran RevOps at $1B company) for a weekly audio masterclass on how B2B marketers use the latest tech to generate, qualify and convert leads to revenue. For the Road Forward - Autotrader and Kelley Blue Book B2B Cox Automotive Relevant Discussions on Automotive Trends for a More Successful Road Forward: Join host Jade Terreberry, Senior Director of Strategic Planning at Cox Automotive as she has UnJaded conversations with auto industry leaders around the trends and topics that should be on the modern automotive dealer’s radar. To see full videos of each episode,b2b.autotrader.com/unjadedfortheroadforward

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