#2 Drie stappen voor een succesvolle B2B video (met Koen van der Donk)

from B2B Breindump · host Denny van Veen | Foeter

Video wordt steeds meer toegepast in B2B-marketing. De vraag is: Wat maakt een video succesvol? Met Koen van der Donk duiken we in de wereld van video. - Welke vragen kun je stellen om je videostrategie te bepalen? - Hoe voorkom je feature-spamming? - Hoe zet je succesvol storytelling in? - Hoe zorg je met een doordachte publicatie voor impact? Daarnaast hebben we het over het vermijden van feature-spamming én wisten we op het laatst toch nog een stukje in te passen over de impact van AI op video. Over Koen: Met zijn buitengewone bijbaantje stond Koen samen met zijn tweelingbroer voor de camera als één van de schippers van de Kameleon. Nu, 20 jaar later, maken ze zelf videos voor bedrijven met hun video agency Playforward. Foeter Zoek jij gelijkgestemden? Andere B2B-marketeers om mee te sparren? Een plek om feedback te krijgen op je marketing-aanpak? Sluit je aan bij Foeter, de onafhankelijke B2B-marketing community. Ken jij iemand die te gast moet zijn bij de volgende sessie? Stuur een DM naar Denny van Veen. Intro: Stylish Rock - Intro Only (Hot and Dangerous) van BrightestAvenue

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This episode was published on August 3, 2023.

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