20 DIVIN #14, Qui va piano va moderato

from 20 Divin, le Podcast du Vin · host 20 Divin, le Podcast du Vin

Après une carrière dans le secteur des produits de grande consommation, notamment des boissons sans alcool, Fabien Marchand-Cassagne et ses associés ont décidé de bousculer le monde du vin, en répondant à une nouvelle tendance de consommation à travers le lancement d’un vin plus léger titré à …5°C d’alcool : Moderato. Il revient dans ce podcast sur la genèse de ce projet passionnant et nous explique toutes les étapes de lancement, du processus innovant de fabrication, qui s’appuie sur de nouveaux cépages résistants, au préfinancement de la production en passant par la distribution du produit. Depuis cet enregistrement, le produit a été lancé et Moderato est maintenant disponible en ligne. Découvrez cette aventure entrepreneuriale dans ce nouvel opus de 20 Divin 🎙️ !Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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This episode is 19 minutes long.

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This episode was published on April 15, 2021.

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