207. How REITs make big money in Self Storage - Revenue Secrets

Self Storage street rates have tanked, hitting a historical low for the last decade. But that's not the whole story. Customers are getting tired of what's happening.  Typically, street rates, or the rate that is advertised publicly, will correlate with two things: revenue and occupancy. Usually, when people don't rent enough units, you have to drop the price to spur demand. Well, that's not what's happening. Occupancies are dropping, yes, but they are returning to historical normal levels. So why are rates tanking more than occupancy?  Let's break it down: how do you ACTUALLY make money in self storage, and what are the big REITs doing? Our Sponsor - Tenant Inc. - https://www.tenantinc.com/ Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest Join my Inner Circle! An exclusive mastermind for real estate investors seeking the most advanced strategies and resources in the world for generating wealth and passive income through self storage investing. https://www.selfstorageincome.com/inner-circle Ready to jump into Self Storage? Start here (our newsletter is here too): https://www.selfstorageincome.com/ Our architecture services can be found here: https://cedar.cc/services Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership