#23 Aldo Wink - De inzet van demand generation op LinkedIn om je ICP te bereiken [Dutch]

from Jerrel Arkes Podcast - B2B Marketing · host Jerrel Arkes

In deze aflevering van de Inbound4Cast vertelt Aldo Wink over waarom hoe je demand generation inzet op LinkedIn en welke rol je ICP daarbij heeft.Aldo vertelt onder andere over:Wat is demand generation?Hoe pas je demand generation succesvol toe op LinkedIn?Welke KPI's passen bij demand generation op LinkedIn?Hoe maak je demand generation op LinkedIn schaalbaar?Wat is een ICP?Hoe verhoudt een ICP zich tot buyer persona's?Werkte lead generation 7 jaar geleden wel?Wat is het verschil tussen demand generation 1.0 en 2.0?Wat is de status van de buyer journey in 2022?Hoelang werkt LinkedIn nog als organisch kanaal?#demandgeneration #leadgenerationMeer afleveringen vind je op https://inbound4cast.com

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This episode was published on November 23, 2022.

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