#23 - De B2B-marketeer als strategisch partner banner (met Sebastian Kopp)

from B2B Breindump · host Denny van Veen | Foeter

Verdwijn jij ook in ad-hoc verzoeken terwijl je eigenlijk koers wilt bepalen? Sebastian Kopp van Digitaal Groeien legt uit hoe B2B-marketeers transformeren van uitvoerder naar strategisch partner.In deze aflevering ontdek je waarom een marketingplan je 'schild tegen chaos' is, hoe je echte smarketing creëert tussen marketing en sales, en waarom vertragen juist helpt om te versnellen. Sebastian deelt praktische inzichten over grenzen stellen, eigenaarschap nemen en de T-shaped marketeer die breder kijkt dan alleen zijn specialisme.Shownotes:Schrijf je in voor het evenement "de marketeer van de toekomst" op 30 oktober: https://www.marketeersvandetoekomst.nl/Intro: ⁠⁠Stylish Rock - Intro Only (Hot and Dangerous)⁠⁠ van ⁠⁠BrightestAvenue⁠⁠.

NOW PLAYING

0:00 1:00:09

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

REGARDLESS OF EXPERIENCE WE ALL FACE THIS ONE LIMIT

May 13, 2026 ·37m

How to Make Marketing Influence Defensible to Your CFO

May 12, 2026 ·27m

THE TOP 3 REASONS THIS REP IS CRUSHING IT AND YOU CAN TO

May 11, 2026 ·40m

2424 - The Neuro Leadership Edge for Mental Fitness and Executive Success with MSP Team Building's Claire Hayek

May 8, 2026 ·23m

2423 - Building Scalable SMBs Through Structured Systems and AI with Modern Operators' Damon Flowers

May 7, 2026 ·21m

2422 - Moving Beyond Chatbots to Build AI Agents That Understand Your Company with Agentic Brain's Jake George

May 6, 2026 ·16m

Similar Podcasts

Take Me Off Your List Pitchfire Ryan O'Hara, CEO and founder of Pitchfire dives into the wild world of B2B marketing, demand generation, sales, and all things go-to-market with the help of some friends. Sponsored by Pitchfire. Sign up for free: https://www.pitchfire.com B2B Growth Sweet Fish Sharing lessons learned from the best content on the internet with B2B marketers. Mental Selling: The Sales Performance Podcast Integrity Solutions Mental Selling: The Sales Performance Podcast is a show for motivated problem solvers in sales, leadership and customer service. Each episode features a conversation with sales leaders and industry experts who understand the importance of the mindset and skill set needed to be exceptional at building trusted customer relationships. In this podcast, we get below the surface, tapping into the emotional and psychological drivers of lasting sales and service success. You’ll hear stories and insights about overcoming the self-limiting beliefs that hold salespeople back, how to unlock the full potential in every salesperson, the complexities of today’s B2B buying cycles, and the rise of today’s virtual selling environment. We help you understand the mental and emotional aspects of sales performance that will empower you to deliver amazing customer experiences and get the results you want. Welcome to Mental Selling! Conversations with Women in Sales Lori Richardson Conversations with Women in Sales is a top podcast hosted by Lori Richardson. Every episode features a woman in sales who is doing incredible work, or an interview with a male ally, or conversation on a related topic. For the past 100+ episodes, guests share practical advice for advancing one's sales career. The podcast is dedicated to the memory of Barbara Giamanco, who founded CWWIS in 2018.Each episode features topics like: leadership, career management, dealing with imposter syndrome, overcoming adversity, sales and marketing alignment, B2B sales, strategic partnerships, building confidence, content creation and promotion, social media, building inclusive sales teams, and more.

Frequently Asked Questions

How long is this episode of B2B Breindump?

This episode is 1 hour and 0 minutes long.

When was this B2B Breindump episode published?

This episode was published on July 6, 2025.

What is this episode about?

Can I download this B2B Breindump episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!