EPISODE · Oct 12, 2025 · 28 MIN
300,000 Sales: Relaunching a bestselling book!
from Marketing by Shelby · host Shelby Leigh, Bestselling Author and Marketing Coach for Creatives
THE CREATIVE'S CONTENT CLUB IS OPEN FOR ENROLLMENT THROUGH OCTOBER 15! Join my popular marketing & mentoring program for support, trainings, templates and more to help you make Q4 your best season yet! https://marketingbyshelby.com/club In this episode, I'm talking to author and Creative's Content Club member, Kimberly King, about the relaunch of her body safety children's book, I Said No! We discuss how she got her original book deal, her new book deal, and how a relaunch of a 15-year old book went! Throughout the episode, Kimberly shares insightful tips about book launch kits, sticking with small steps, collaborating, and continuing to market a book for years after it's been out. Enjoy the episode!Kimberly's Info:The new edition of her book, I Said No: https://amzn.to/3KMC5Efhttps://www.toughtopicsmom.com/https://www.instagram.com/toughtopicsmom/Timestamps: 0:00 - How Kimberly's book journey started2:15 - Landing a book deal4:05 - Book launching, collaborating and authority-building6:15 - Publicity and PR 7:25 - Republishing and relaunching a bestselling book10:25 - How her 2nd book launch was different14:00 - How Kim used reviews to improve the 2nd edition16:15 - Book launch kits for increased visibility18:10 - Taking the initiative to ask for help21:00 - How to keep traction going for your book23:20 - Small actions made Kimberly's book a bestseller26:20 - #1 piece of advice for other authorsCHECK OUT MY LATEST MARKETING FREEBIES created for you at: https://marketingbyshelby.com/freebieABOUT SHELBY: Hey, I'm Shelby, bestselling writer and marketing/business coach for creatives. After growing my own audience as an author to more than 500k on social media, working in social media management for 8+ years, becoming a full-time writer and selling over 60k books with social media and content marketing, I now teach other creatives, like authors, musicians, artists, poets, photographers and more, how to grow and sell their creative work with marketing! CONNECT WITH SHELBY: I post marketing tips here on YouTube (subscribe for more videos!) as well as on Instagram. https://www.instagram.com/marketingbyshelby https://marketingbyshelby.com/ Links featured here may be affiliate links which support the channel at no extra cost to you.Thanks so much for watching! Please subscribe for weekly marketing videos and give this video a like so more creatives can find these tips.
What this episode covers
THE CREATIVE'S CONTENT CLUB IS OPEN FOR ENROLLMENT THROUGH OCTOBER 15! Join my popular marketing & mentoring program for support, trainings, templates and more to help you make Q4 your best season yet! https://marketingbyshelby.com/club In this episode, I'm talking to author and Creative's Content Club member, Kimberly King, about the relaunch of her body safety children's book, I Said No! We discuss how she got her original book deal, her new book deal, and how a relaunch of a 15-year old book went! Throughout the episode, Kimberly shares insightful tips about book launch kits, sticking with small steps, collaborating, and continuing to market a book for years after it's been out. Enjoy the episode!Kimberly's Info:The new edition of her book, I Said No: https://amzn.to/3KMC5Efhttps://www.toughtopicsmom.com/https://www.instagram.com/toughtopicsmom/Timestamps: 0:00 - How Kimberly's book journey started2:15 - Landing a book deal4:05 - Book launching, collaborating and authority-building6:15 - Publicity and PR 7:25 - Republishing and relaunching a bestselling book10:25 - How her 2nd book launch was different14:00 - How Kim used reviews to improve the 2nd edition16:15 - Book launch kits for increased visibility18:10 - Taking the initiative to ask for help21:00 - How to keep traction going for your book23:20 - Small actions made Kimberly's book a bestseller26:20 - #1 piece of advice for other authorsCHECK OUT MY LATEST MARKETING FREEBIES created for you at: https://marketingbyshelby.com/freebieABOUT SHELBY: Hey, I'm Shelby, bestselling writer and marketing/business coach for creatives. After growing my own audience as an author to more than 500k on social media, working in social media management for 8+ years, becoming a full-time writer and selling over 60k books with social media and content marketing, I now teach other creatives, like authors, musicians, artists, poets, photographers and more, how to grow and sell their creative work with marketing! CONNECT WITH SHELBY: I post marketing tips here on YouTube (subscribe for more videos!) as well as on Instagram. https://www.instagram.com/marketingbyshelby https://marketingbyshelby.com/ Links featured here may be affiliate links which support the channel at no extra cost to you.Thanks so much for watching! Please subscribe for weekly marketing videos and give this video a like so more creatives can find these tips.
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300,000 Sales: Relaunching a bestselling book!
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