#56 The CMO Playbook - Especial MMA | A publicidade do futuro

from CMO Playbook · host Rapha Avellar

O episódio de hoje é o segundo da sequência especial do MMA Latam, que é o maior evento de CMOs do Brasil. Essa segunda mesa contou comigo, com o Ricardo Dias, VP de marketing da Ambev e com a Andréa Bó, diretora de marketing da Nivea. Tivemos uma conversa esclarecedora sobre experiência do consumidor, criatividade, propósitos de marca e o uso de influenciadores na estratégia digital. Quer saber um pouco mais? Vem conferir!

Episode metadata supplied by the publisher feed · Published Sep 28, 2020

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#56 The CMO Playbook - Especial MMA | A publicidade do futuro

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