#59 Michel Kant - De toekomst van SEO en AI voor marketin...

What this episode covers

In deze aflevering van de Inbound4Cast praat ik met Michel Kant van Flipstream over de toekomst van SEO en AI voor marketing.We bespreken onder andere…ChatGPT vs. BardIntegratie van AI in diensten van Microsoft en GoogleHoeven we in de toekomst Google helemaal niet meer te verlaten?Wat hoeven we op het gebied van SEO in de toekomst niet meer zelf te doen?De toekomst van structured dataPrompt automation en content modellingMoet je nog content maken voor SEO?Verschil in de inzet van content voor B2C en B2BDe tegenvallende resultaten van BardWat is straks nog de bijdrage van SEO specialisten in SEO resultaten?Het belang van perspectives in GoogleHet belang van de afzender van gepubliceerde contentDe contentserie van Michel over AI voor marketingDe gevolgen van de beschikbaarheid van GenAI als APIDevelopment skills: wel of niet handig voor marketeers?Hoe experts AI binnen hun eigen vakgebied inzettenNotion inzetten in je content procesAI inzetten in je content proces Het samenstellen van een team voor je content procesDe lage kwaliteit van GPT4 en speech to text in verschillende talenHoe val je nog op met je content?Waarom content marketing bij veel bedrijven faaltJe normen en waarden overboort gooien om harder te groeien?Verhoudingen en potentie van big tech bedrijven in AIDe kracht en potentie van open source AI oplossingenVerschillende opties in je eigen AI trainenVerschuiving van volumes naar andere zoekmachines dan GoogleGaat Google de achterstand op Microsoft nog inhalen?

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Frequently Asked Questions

How long is this episode of Jerrel Arkes Podcast - B2B Marketing?

This episode is 1 hour and 29 minutes long.

When was this Jerrel Arkes Podcast - B2B Marketing episode published?

This episode was published on June 21, 2023.

What is this episode about?

In deze aflevering van de Inbound4Cast praat ik met Michel Kant van Flipstream over de toekomst van SEO en AI voor marketing.We bespreken onder andere…ChatGPT vs. BardIntegratie van AI in diensten van Microsoft en GoogleHoeven we in de toekomst...

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