EPISODE · Dec 12, 2025 · 22 MIN
AI-Powered Consumer Insights for the New Retail Era
from RETHINK RETAIL · host RETHINK Retail
What happens when survey-based consumer research gets replaced by real-time, AI-orchestrated insight? At GroceryShop 2025, host Kirat Anand sits down with Trevor Sumner, CEO of iGenie.ai, to unpack how the company is redefining a $35B insights industry. They explore: - Why traditional surveys fail — and why 70% of responses are unusable - How iGenie analyzes billions of real consumer signals across search, social, video, and reviews - How AI-driven insight accelerates innovation cycles from 18 months to 2–3 months Join the conversation with our global retail community at www.globalretailleaders.com
What this episode covers
What happens when survey-based consumer research gets replaced by real-time, AI-orchestrated insight? At GroceryShop 2025, host Kirat Anand sits down with Trevor Sumner, CEO of iGenie.ai, to unpack how the company is redefining a $35B insights industry. They explore: - Why traditional surveys fail — and why 70% of responses are unusable - How iGenie analyzes billions of real consumer signals across search, social, video, and reviews - How AI-driven insight accelerates innovation cycles from 18 months to 2–3 months Join the conversation with our global retail community at www.globalretailleaders.com
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AI-Powered Consumer Insights for the New Retail Era
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