Capturing market potential in SOW spend management

What this episode covers

How can the market get a better understanding of the huge savings that can be made? With Eric Osterhout 00;16;30;20 - How has this market evolved and is it still immature? 00;25;26;14 - Missclassification 00;33;03;05 - What are the barriers? 00;42;27;22 - Who owns the problem? 00;49;41;19 - Understanding the huge savings that can be made 01;00;18;00 - What factors would accelerate adoption? 01;08;02;14 - The potential of the SOW management market?

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How long is this episode of Conversations.?

This episode is 1 hour and 11 minutes long.

When was this Conversations. episode published?

This episode was published on May 17, 2024.

What is this episode about?

How can the market get a better understanding of the huge savings that can be made? With Eric Osterhout 00;16;30;20 - How has this market evolved and is it still immature? 00;25;26;14 - Missclassification 00;33;03;05 - What are the...

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